Webbiquity

MAY 18, 2021

LinkedIn is, of course and unquestionably, the Tom Brady of social media platforms for B2B marketing. Marketing leaders and their CEOs understand that it’s an efficient and effective way to get out their message.” ” So, Twitter is solidly locked as the second-best social network for B2B marketing, right? .”

Social Media 363

Social Media Twitter Social Marketing B2B Marketing 363

Onalytica B2B

JULY 8, 2015

In 2003, LinkedIn launched with a more serious approach to social networking for professionals. Twitter, Facebook, Instagram, Google +, Tumblr, the list is truly endless in 2015. Add to this the increase in content marketing and you have to the noisy, digital world we live in today. BluChip Marketing. Top 100 Individuals.

PR 100

PR PageRank Brand Identity Branding 100

Onalytica B2B

MARCH 18, 2015

Below you can see a network map of the online conversation around digital health, which has sky-rocketed in the past three years. Below you can see a network map of the online conversation around digital health, which has sky-rocketed in the past three years. Mapping the community. We captured data from 32,549 users. Twitter Handle.

Brand Identity 100

Brand Identity Branding PageRank Marketing Management 100

Buzz Marketing for Technology

DECEMBER 5, 2014

This week I moderated another Social Media Today webinar as part of their Best Thinker webinar series, this time on the topic of Predictions for 2015: Start Off the New Year Knowing the Future of Social. We discussed what each person is predicting for 2015. billion by the end of 2014.

Webinar Metrics 100

Webinar Metrics Comparison Social Networks Act-On 100

Crimson Marketing

MAY 1, 2015

Improving and creating effective marketing strategy means marketers need to thoroughly understand the B2B buying process and how it is evolving. B2B marketing technology is developing rapidly. Peer discussions: More than half of B2B customers use social media networks to engage their peers in conversation. Search engines.

Peer-to-peer 100

Peer-to-peer Buy Process Top of Funnel 100

B2B Marketing Traction

JANUARY 15, 2015

New Incite presents a new workshop, Mastering LinkedIn: A Practical Approach on Friday January 23, 2015, in Los Angeles. The workshop is limited to 15 people to ensure an intimate learning and networking environment, so reserve your spot today. I love that Jennifer doesn’t makes us feel stupid like some marketing techies do.

Linkedin 100

Linkedin Ideal Customer Profiles CAN-SPAM Work Management 100

B2B Marketing Traction

JANUARY 20, 2015

A blog is an important marketing tactic for businesses and professionals who want to get found online for their products, services and expertise. On Friday, February 20, 2015, New Incite is offering its new How to Blog for Business Results workshop in Los Angeles. We look forward to your increased marketing success via blogging!

Consulting 100

Consulting Marketing Mix Planning Tactics 100

Webbiquity

AUGUST 24, 2021

Those are just a few of the social network-specific findings from the recently-released Digital 2021 Global Overview Report , compiled by We Are Social and Hootsuite. Total monthly active users increased 77% from 2015 to 2020. Women aged 35-64 are significantly more likely to click on Facebook ads than any other age/gender cohort.

Social Networks 294

Social Networks Stats Spyware Mobile Advertising 294

Webbiquity

APRIL 6, 2021

Networking is challenging even in “normal” times. Networking effectively online can be even more difficult. What if there was a way to take a lot of the guesswork out of expanding your network, to consistently get connected with credible, experienced professionals who are able and willing to help with whatever you’re working on?

Marketing AI 246

Marketing AI Startups Paid Search Agency B2B Thought Leadership 246

Biznology

JANUARY 29, 2015

Remember when QR codes were the latest, greatest thing for in-store marketing? Tapping into a wireless carrier’s network and incurring data charges was the only way to check an email, or play a mobile game (while riding, not driving, of course). The post The Tech trends to follow in 2015 appeared first on Biznology.

Trends 80

Trends Mobile Advertising Enterprise Management Internet Marketing 80

Vidyard

SEPTEMBER 8, 2015

Astronaut Chris Hadfield to join marketing innovators from Salesforce, Cisco, Marketo, LinkedIn and more Oct. 8, 2015 – Vidyard, the video marketing and analytics leader, today announced that astronaut and social media star Col. Chris Hadfield will headline Space Camp , the 2015 video marketing summit Oct.

Video Marketing 77

Video Marketing Co-Registration Marketo Marketing Automation Services 77

Webbiquity

AUGUST 3, 2021

Average daily time spent using social media increased by 25% from 2015 to 2020. Globally, Facebook is the most widely used social network (no surprise), followed by YouTube, WhatsApp (seriously?), Overall, 45% of Internet users say they use social networks to seek out information about brands. Stay tuned.

Social Media 172

Social Media Spyware Wikipedia Correlation 172

Martech

AUGUST 11, 2023

Although it’s a promising sign for CTV, it falls short of the growth seen in retail media networks (RMNs) and YouTube. The market is fragmented, and CTV ad investment is mainly being drawn from existing budgets,” said Alex Brownsell, WARC Media’s head of content, in a release. Connected TV (CTV) ad spend is expected to reach $25.9

Spending 95

Spending Ads Media Youtube 95

6sense

JANUARY 6, 2016

For B2B professionals, 2015 was the year of data-driven marketing. T2D3 was the growth path for market-leading SaaS organizations like Salesforce, Marketo and Netsuite. As we look ahead to 2016, it’s clear 6sense is well-poised to strengthen our market leadership and drive incredible success for our customers.”

Enterprise Management 48

Enterprise Management Work Management Marketing Management Lead Ranking 48

Martech

APRIL 18, 2023

The suspension was a good thing for marketers in many ways. For much of that time, both TV networks and advertisers complained about the accuracy of the data. Since 2011 major network broadcast ratings have dropped more than 80% , according to SpoilerTV. Why we care. Further, the cord-cutting trend continues apace. Get MarTech!

Cable 102

Cable Broadcasting Television marketing Guidelines 102

Webbiquity

MARCH 5, 2019

Your best customers can also be your best marketers, best customer support resources, and best sources of input to your product roadmap—if you give them the right environment for engagement. Here are Loring’s insights about inspiration, marketing, and entrepreneurial lessons learned. Year founded: 2015. The Product.

Enterprise Management 254

Enterprise Management Work Management Marketing Management Co-Registration 254

KEO Marketing

JANUARY 26, 2016

In many ways, 2015 was a banner year for marketers who follow best practices for SEO, web analytics, and social media marketing. Let’s recap some of Google’s biggest changes in 2015. We’ll pay special attention to how those changes might influence your search marketing strategies throughout the new year.

Search Marketing 48

Search Marketing Marketing Strategy Marketing & Strategy Adwords 48

EMagine B2B Blog

JANUARY 21, 2015

As part of our Resolution Series for 2015, the Digital Marketing team and myself have set our sights on achieving more professional development. Not to say that we don’t do our own fair share of reading blogs to keep on top of the latest digital marketing trends and developments, but this year, we want to do more. The Moz Blog.

Webcast 40

Webcast Webinar Metrics Conference Curation 40

Vidyard

SEPTEMBER 3, 2015

Marketers and sales professionals alike, wait with baited breath to see what game-changing products Salesforce will launch and what extraordinary stunts Dreamforce will pull off this year. Meet other Marketing and Sales Professionals … and Let Loose! What: Un-Masquerade B2B Marketing Fusion Party. Where: Temple Night Club.

Communities 95

Communities B2B Sales Video Marketing Conference 95

Content Standard

JANUARY 5, 2016

Video marketing was everywhere in 2015. Across devices and platforms, digital video came on the scene in a big way—and forced digital marketers to hustle to keep up. For proof of the importance of video marketing, look no further than our top 10 takeaways from 2015 below. Consumers are Clamoring for Branded Video.

Stats 61

Stats Video Marketing Verticals Emarketing 61

Contently

SEPTEMBER 24, 2021

The News Feed made Facebook an actual social network. Myspace—still then the world’s largest social network—hastily launched a feed in November 2007 to keep up with Facebook. Myspace—still then the world’s largest social network—hastily launched a feed in November 2007 to keep up with Facebook. First Facebook.

Social Networks 208

Social Networks Social Media Facebook Verticals 208

Vidyard

MARCH 13, 2015

KITCHENER, Ontario – March 12, 2015 – Vidyard , a global leader in video marketing and video analytics solutions, today announced its video marketing platform is once again powering JUNO TV, the exclusive home of video content for the annual JUNO Awards and The Canadian Academy of Recording Arts and Sciences (CARAS).

Marketing Automation Services 50

Marketing Automation Services Aggregators Youtube Press 50

Vidyard

MARCH 13, 2015

KITCHENER, Ontario – March 12, 2015 – Vidyard , a global leader in video marketing and video analytics solutions, today announced its video marketing platform is once again powering JUNO TV, the exclusive home of video content for the annual JUNO Awards and The Canadian Academy of Recording Arts and Sciences (CARAS).

Marketing Automation Services 50

Marketing Automation Services Aggregators Youtube Press 50

Martech

APRIL 1, 2022

That is close to Nielsen’s current market cap, but that is based on a stock price that has jumped more than 20% since news of the deal broke. Get the daily newsletter digital marketers rely on. While networks have long complained about Nielsen’s ratings, they have had to use them because there wasn’t another source. Why we care.

Purchase 112

Purchase Work Management Product Television marketing 112

Vidyard

SEPTEMBER 8, 2015

Astronaut Chris Hadfield to join marketing innovators from Salesforce, Cisco, Marketo, LinkedIn and more Oct. 8, 2015 – Vidyard, the video marketing and analytics leader, today announced that astronaut and social media star Col. Chris Hadfield will headline Space Camp , the 2015 video marketing summit Oct.

Video Marketing 50

Video Marketing Co-Registration Marketo Marketing Automation Services 50

Brandwatch Marketing

MARCH 7, 2023

And it comes as a great fact sheet to give context to your social media marketing efforts. For marketers, knowing the statistics behind the social networks can inform strategy and spend, allowing focused targeting of users. bw_banner_cta type=2] Boost your marketing strategy with our social listening and analytics platform.

Statistics 98

Statistics Social Media Media Mobile Advertising 98

Biznology

JANUARY 6, 2016

With a tip of the hat to Barbara Walters , I’d like to introduce ten fascinating people who have brought new ideas and admirable energy to the B2B marketing world this year. This round-up represents only a small sample of the fresh thinking that drives the upward march of B2B “modern marketing.” We are lucky to have them.

B2B Marketing 48

B2B Marketing PointClear Work Management B2B 48

Biznology

DECEMBER 28, 2016

Successful digital transformation achieve these results: CUSTOMER: Harness customer networks and reinvent the path to purchase in line with their real behaviors. Amazon Business launched in April 2015, with over 250 million products and a more holistic marketplace for B2B companies. Nespresso’s digital initiatives have proven fruitful.

Digital Transformation 184

Digital Transformation Case Study Case Studies Studies 184

Biznology

DECEMBER 17, 2020

B2B marketing quickly adapted to the challenges of the global pandemic, thanks to the many talented people who have chosen business markets as their professional focus. This is my sixth annual list (see 2019 , 2018 , 2017 , 2016 , and 2015 ). We are lucky to have all these skilled B2B marketers in our camp.

B2B Marketing 197

B2B Marketing Paid Search Agency Advertising Agencies Marketing Management 197

Vidyard

SEPTEMBER 8, 2015

Astronaut Chris Hadfield to join marketing innovators from Salesforce, Cisco, Marketo, LinkedIn and more Oct. 8, 2015 – Vidyard, the video marketing and analytics leader, today announced that astronaut and social media star Col. Chris Hadfield will headline Space Camp , the 2015 video marketing summit Oct.

Video Marketing 50

Video Marketing Co-Registration Marketo Marketing Automation Services 50

Marketing Insider Group

FEBRUARY 4, 2020

It’s employee-generated content (EGC) – the secret sauce that can transform your content marketing strategy beyond your wildest dreams. You even use visuals to break up your text, just as all the top digital marketing gurus say to do it. At Insider Marketing Group, we believe in the power of employee-shared content.

Generation 296

Generation Content Paid Search Agency Trust Marketing 296

B2B Marketing Directions

JANUARY 18, 2015

So far this month, my posts have focused on what will happen in B2B marketing during 2015. In my first January post , I discussed a recent webinar by the Aberdeen Group regarding what best-in-class marketers are planning for this year. I'll focus on three topics that earned comments from multiple marketing thought leaders.

B2B Marketing 40

B2B Marketing Planning B2B B2B Sales 40

Content Standard

JANUARY 20, 2015

If 2014 proved anything to marketers, it’s that mobile is a force that can no longer be ignored. In 2015, brands need to prioritize creating a mobile marketing strategy that takes advantage of consumers’ love affairs with their devices. Small tweaks may be enough to greatly improve mobile marketing efforts.

Mobile Marketing 40

Mobile Marketing Planning Mobile Advertising Marketing & Strategy 40

Webbiquity

FEBRUARY 23, 2016

Though new social networks continue to be launched (e.g. the “big three” among both consumers and marketers continue to thrive and dominate. But there are no guarantees that leadership will last, and the social networking landscape is constantly evolving. Image credit: Social Media Examiner. Pew Research ).

Social Networks 100

Social Networks Stats SMB B2B Thought Leadership 100

Hinge Marketing

DECEMBER 23, 2014

One thing all of these changes have had in common is that they directly affect all industries and anyone involved a firm’s marketing. Let’s take a look at five facts every professional services CMO needs to know about SEO as we move into 2015. This has been said for quite some time now, but will hold true even more in 2015.

CMO 48

CMO SEO Service Mobile Marketing 48

Webbiquity

SEPTEMBER 28, 2020

released in April 2015. These are outlined briefly below: Build and maintain a secure network. The transmission of cardholder data across public and open networks must be encrypted. Monitor and test networks on a frequent basis. Access to cardholder data and network resources must be tracked and monitored.

FAQ 253

FAQ Enterprise Management Marketing Management Business 253

Content Standard

JANUARY 10, 2015

PR Newswire and the Content Marketing Institute collaborated on a survey that found 87 percent of content marketers are planning to either increase or maintain their budgets for paid promotion. Marketers are able to increase their own content wares, while brands can expand their reach through new online outlets.

Promotion 40

Promotion Allocation Content Case Study 40