Marketing Insider Group

FEBRUARY 4, 2020

It’s employee-generated content (EGC) – the secret sauce that can transform your content marketing strategy beyond your wildest dreams. You even use visuals to break up your text, just as all the top digital marketing gurus say to do it. At Insider Marketing Group, we believe in the power of employee-shared content.

Generation 275

Generation Content Paid Search Agency Trust Marketing 275

Webbiquity

APRIL 6, 2021

Networking is challenging even in “normal” times. Networking effectively online can be even more difficult. What if there was a way to take a lot of the guesswork out of expanding your network, to consistently get connected with credible, experienced professionals who are able and willing to help with whatever you’re working on?

Marketing AI 253

Marketing AI Startups Paid Search Agency B2B Thought Leadership 253

Onalytica B2B

JUNE 30, 2015

What’s next for content marketing? With a growing discussion and a solid increase in the use of content marketing across all disciplines we are asking ourselves what’s next for content marketing? Seth Godin already talked about content marketing back in 2003 when we didn’t even know what to call it.

Content Marketing 100

Content Marketing PageRank Branding Brand Identity 100

Onalytica B2B

DECEMBER 2, 2015

This emerging market has seen a burst of activity over the last 5 years, global investment in Fintech tripled to $12.21B in 2014. Through these unique market conditions, Fintech has become a big business generating well over £25bn a year in the UK alone through different guises. Click here to register! MAPPING THE FINTECH COMMUNITY.

Peer-to-peer 30

Peer-to-peer Lead Ranking Work Management Branding 30

Onalytica B2B

JULY 8, 2015

In 2003, LinkedIn launched with a more serious approach to social networking for professionals. Twitter, Facebook, Instagram, Google +, Tumblr, the list is truly endless in 2015. Add to this the increase in content marketing and you have to the noisy, digital world we live in today. BluChip Marketing. Top 100 Individuals.

PR 100

PR PageRank Branding Brand Identity 100

Onalytica B2B

MARCH 18, 2015

Below you can see a network map of the online conversation around digital health, which has sky-rocketed in the past three years. Below you can see a network map of the online conversation around digital health, which has sky-rocketed in the past three years. Mapping the community. We captured data from 32,549 users. Twitter Handle.

Branding 100

Branding Brand Identity PageRank Marketing Management 100

Oktopost

AUGUST 15, 2022

The very same year, surprisingly, LinkedIn launched as a professional networking and job posting site. However, Myspace peaked in 2009, and slowly began to decline, while Facebook continued to gain in popularity, marking the end of a five-year-long rivalry between the two networks. A Not-So-Distant Past: 2010-2015.

Social Media 174

Social Media Media Lock-In Budget Programs 174

Biznology

DECEMBER 28, 2016

Successful digital transformation achieve these results: CUSTOMER: Harness customer networks and reinvent the path to purchase in line with their real behaviors. Amazon Business launched in April 2015, with over 250 million products and a more holistic marketplace for B2B companies. Nespresso’s digital initiatives have proven fruitful.

Digital Transformation 184

Digital Transformation Case Study Case Studies Studies 184

Influitive

OCTOBER 11, 2015

Marketers know that finding ways to increase customer engagement is good for the bottom line. The 2015 B2B Buyer’s Survey Report found that 20% of respondents consider peer recommendations one of the top information resources when researching potential vendors (along with web research and analyst reports). Onboarding. Referral leads.

Loyalty 279

Loyalty Peer-to-peer Ideal Customer Profiles Word of Mouth 279

Marketing Insider Group

OCTOBER 21, 2021

The digital marketing landscape changes so much and so frequently that it’s almost impossible to imagine what the future of digital marketing may offer in terms of opportunities. What do I see as the biggest content marketing trends for 2022 and beyond? My 2022 Marketing Predictions. Voice-powered Everything.

Marketing AI 364

Marketing AI Marketing Budget Paid Search Agency Mobile Advertising 364

Crimson Marketing

MAY 1, 2015

Improving and creating effective marketing strategy means marketers need to thoroughly understand the B2B buying process and how it is evolving. B2B marketing technology is developing rapidly. Peer discussions: More than half of B2B customers use social media networks to engage their peers in conversation. Search engines.

Peer-to-peer 100

Peer-to-peer Buy Process Top of Funnel 100

Biznology

JULY 24, 2017

This year it’s creating 100,000 seasonal positions across its US network of fulfillment and sorting centers. In late 2015 Amazon reported that it had more than 270 million active customer accounts worldwide and was shipping to more than 75 countries. As of early 2015, Amazon employed a fleet of 15,000 robots. Entrepreneur).

Paid Search Agency 212

Paid Search Agency Companies Amazon Fulfillment 212

Webbiquity

DECEMBER 2, 2014

Looking at marketing surveys and studies from the past year, a few trends are clear, among them that buyers are firmly (and increasingly) in control of the purchase cycle. In response, marketers are producing an increasing amount and variety of content to support all stages of the decision process. 9 General Marketing Stats.

Social Media 100

Social Media Statistics Paid Search Agency Social Marketing 100

Webbiquity

SEPTEMBER 28, 2020

released in April 2015. These are outlined briefly below: Build and maintain a secure network. The transmission of cardholder data across public and open networks must be encrypted. Monitor and test networks on a frequent basis. Access to cardholder data and network resources must be tracked and monitored.

FAQ 257

FAQ Enterprise Management Marketing Management Business 257

Webbiquity

AUGUST 3, 2021

Average daily time spent using social media increased by 25% from 2015 to 2020. Globally, Facebook is the most widely used social network (no surprise), followed by YouTube, WhatsApp (seriously?), Overall, 45% of Internet users say they use social networks to seek out information about brands. Stay tuned.

Social Media 186

Social Media Spyware Wikipedia Correlation 186

Marketing Insider Group

DECEMBER 3, 2019

Tech companies are in somewhat of a unique position in the world of marketing. These factors can make successful content marketing far from a simple task for many technology brands. So educational, non-sales focused content is a vital part of your overall marketing strategy. But when they succeed, the results can be impressive.

Enterprise Management 265

Enterprise Management Work Management Marketing Management Effectiveness 265

Contently

SEPTEMBER 24, 2021

The News Feed made Facebook an actual social network. Myspace—still then the world’s largest social network—hastily launched a feed in November 2007 to keep up with Facebook. Myspace—still then the world’s largest social network—hastily launched a feed in November 2007 to keep up with Facebook. First Facebook.

Social Networks 215

Social Networks Social Media Facebook Verticals 215

Tomorrow People

OCTOBER 17, 2017

Why your content marketing strategy should focus on search engine optimisation (SEO) topics — not just keywords — to differentiate your B2B marketing. The network of hyperlinks is a signal to search engines that your central pillar page is an authority on the topic in question. What are topic clusters? In a series of detailed.

Search Marketing 235

Search Marketing Lead Ranking Marketing & Strategy Marketing Strategy 235

Webbiquity

APRIL 4, 2017

According to networking giant Cisco , online video accounted for 63% of all Internet traffic in 2015, and is projected to consume 79% of all web traffic by 2020. Share your Flipagrams on other social media networks. Video Marketing Tools. Integrates with popular marketing automation platforms. But that won’t last.

Marketing Automation Services 223

Marketing Automation Services Budget Programs Enterprise Management Video Marketing 223

Biznology

FEBRUARY 6, 2018

Social networks lived before Friendster did on March 22, 2002. Two things turned me on to online communities back in 1993: I joined The Meta Network , a local DC-based dial-up ISP and one of the seminal persistent virtual online communities, for Internet access and my chris@tmn.com (no longer active) email address.

Communities 161

Communities Social Media Media Internet Marketing 161

Webbiquity

FEBRUARY 10, 2015

Or have too many social media marketing statistics.” How effective is social media in comparison to other digital marketing channels? How does B2B social media marketing differ in effectiveness from B2C use? Which network drives half of all social traffic to B2B websites and blogs? 21 Social Media Statistics.

Paid Content 50

Paid Content Statistics Social Media Paid Search Agency 50

Biznology

DECEMBER 17, 2020

B2B marketing quickly adapted to the challenges of the global pandemic, thanks to the many talented people who have chosen business markets as their professional focus. This is my sixth annual list (see 2019 , 2018 , 2017 , 2016 , and 2015 ). We are lucky to have all these skilled B2B marketers in our camp.

B2B Marketing 197

B2B Marketing Paid Search Agency Advertising Agencies Marketing Management 197

Marketing Insider Group

JULY 1, 2020

Content marketing, when you peel away all the layers of techniques, trends, and possibilities, is a business opportunity. Content marketing is the kind of marketing that delivers ROI you can measure. Unlike other methods of marketing, content marketing stands out because it is completely sustainable. And then some.

Marketing Budget 363

Marketing Budget Paid Content ROI Marketing & Strategy 363

Webbiquity

MAY 4, 2021

That’s the essential insight behind influencer marketing, which began to really take off in late 2015. Marketers started making efforts to identify the most influential people online in their market space, reach out to those individuals, and build business relationships. More will turn to Google. The Discussion.

Work Management 303

Work Management Marketing Management Paid Search Agency Peer-to-peer 303

Contently

SEPTEMBER 28, 2017

Google officially reclaimed its spot as the top source of referral traffic since Facebook overtook it in August 2015 , which means the world’s biggest social network has been pushing less and less traffic to content. For content marketers, Facebook’s biggest value is as a paid distribution network.

Distribution 159

Distribution Paid Search Agency Top of Funnel Advertising Funnels 159

Webbiquity

JULY 7, 2015

and many people still away from the office (mentally if not physically), it seems an opportune time here in the lazy, hazy days of midsummer to take a quick look back at the seven most-read posts of 2015 so far. Expert guidance on social media marketing and social PR to maximize brand visibility? Here’s what to do in 2015.

Planning 100

Planning PR Stats Social Media 100

Marketing Insider Group

APRIL 3, 2023

But, to be fair, that was back in 2015. You and I both know that the digital marketing landscape is changing quickly. The simple answer is yes, but when it comes to digital marketing , it’s unlikely that you’ll find success in a simple answer. Marketing Insider Group can help. User experience. Topic relevance.

Lead Scoring 293

Lead Scoring Lead Ranking Cost Per Click High Quality Lead 293

Webbiquity

FEBRUARY 5, 2019

Year founded: 2015. They were able to spread the word throughout their networks so that we could establish a strong base of users across a number of well-known companies. The post The Entrepreneur Interview Series #3: Atif Siddiqi, Branch appeared first on B2B Marketing Blog | Webbiquity. The Company. Funding rounds: $10.4

Enterprise Management 172

Enterprise Management Work Management Marketing Management Paper 172

Webbiquity

FEBRUARY 23, 2016

Though new social networks continue to be launched (e.g. the “big three” among both consumers and marketers continue to thrive and dominate. But there are no guarantees that leadership will last, and the social networking landscape is constantly evolving. Image credit: Social Media Examiner. Pew Research ).

Social Networks 100

Social Networks Stats SMB B2B Thought Leadership 100

Convince & Convert

FEBRUARY 5, 2018

” I call it participation marketing, and the reason is clear. Altimeter’s 2015 State of Social Business Report revealed that “building employee advocacy” programs are becoming a high priority and strategic initiative for marketers, jumping from 13 percent to 45 percent in 2015. They have no agenda.

Social Media 143

Social Media Social Marketing Marketing & Strategy Peer-to-peer 143

chiefmartech

SEPTEMBER 14, 2021

I am always delighted and inspired by the creative ways marketing teams visually represent their stacks — and so immensely grateful that they were willing to share them with our community. Juniper Networks Martech Stack. The Stackie Awards 2015: 21 Illustrated Martech Stacks. It’s a masterpiece! Much love to you.

Network Marketing 27

Network Marketing Software Lead Ranking Communities 27

Onalytica B2B

MAY 26, 2016

From 2010 to 2014 we saw more than a 503% growth in investment, and the first half of 2015 saw $2.5 Edtech is one of the fastest growing sectors and with new companies flooding to the market all the time, edtech innovation is likely to accelerate in the coming years. EdWeek Market Brief, Education Week. Independent.

Branding 101

Branding Brand Identity Lead Ranking Lead Scoring 101

Convince & Convert

DECEMBER 31, 2015

Editor’s Note: This post is one of Convince & Convert’s Top 10 Posts of 2015. The Most Connected Marketers. 88 marketers you should follow on Twitter. Most Popular Content Shared by These Marketers. Network Visualization of the Community. The Entire List of 88 Marketers You Should Follow.

Twitter 161

Twitter Peer-to-peer Marketing Management Social Media 161

KoMarketing Associates

DECEMBER 22, 2014

A Few Key Highlights: In coordination with Dianna Huff , we launched our inaugural B2B Web Usability Report , exceeding 2,000 downloads and mentions in more than a dozen notable marketing publications. – Abe Bellini provides a list of online marketing ideas B2B organizations can use to identify and reach their target audiences.

Ideal Customer Profiles 120

Ideal Customer Profiles Marketing Management Mobile Advertising Adwords 120

KoMarketing Associates

OCTOBER 27, 2015

“Without a strategy, marketing is just stuff. As a marketer, before you can even think about a successful strategy, you must first identify and fully understand the target audience. However, most marketers will agree understanding today’s audience is easier said than done. The world has enough stuff, be intentional.”.

Peer-to-peer 120

Peer-to-peer B2B Word of Mouth WOM 120

KoMarketing Associates

SEPTEMBER 1, 2016

B2B marketers face a similar challenge. They know there is a significant audience on social networks, but which one is right for your business? percent of Chinese Internet users use social networks as of Dec. B2B Marketing Takeaway. For B2B marketers, one of the great values of QQ is as a customer service tool.

Social Media 162

Social Media Social Marketing B2B Marketing Media 162

Brandwatch Marketing

JANUARY 7, 2019

The network was bought by Facebook on 9 April 2012, for $1 billion. Instagram introduced advertising for select brands in October 2013 , but didn’t open up advertising for all until September 2015. In 2015, Instagram was forecasted to bring in $10.87bn in mobile ad revenue. . Instagram Marketing Statistics.

Statistics 111

Statistics Mobile Advertising Stats Social Networks 111