INDUSTRY INSIGHTS YOUR PEERS ARE READING
If you’ve turned to YouTube like many other businesses, you need to know one rule–and it’s one that is tough for many to execute. Publish quality content on a regular basis for success; 300 hours of video are uploaded to YouTube every minute so you need to ensure your video is worth watching. MORE
Whether you realize it or not, more advertisers are allocating part of their advertising budget toward YouTube. In fact, the number of advertisers running video ads on YouTube is up 40% year over year. In addition, YouTube reaches more 18 to 49 year olds than cable television. MORE
What many don’t know, or haven’t explored yet, is the robust analytics tool that YouTube offers within its very own interface. YouTube Analytics, like any analytics tool, provides several ways to interpret data. ROI from YouTube is most often indirect. YouTube MORE
The number is a staggering 110 billion minutes per month, with the top four sites being Google, MSN (Windows Live/Bing), Facebook and YouTube. In April 2010 alone, visitors to YouTube accounted for 53% of world’s internet user population, spending an average of 110 minutes a month. MORE
Titles help audiences and YouTube’s discovery systems make sense of your content. A video’s description field is valuable real estate, helping audiences and YouTube’s discovery systems understand what your content is about. YouTube recommends using an image (.JPG,GIF,BMP, MORE
It’s Google’s hub, from which YouTube, Google Business Pages, Google Mail, and even Google Apps for Business (which looks like it’s rebranding as Google + Business — interesting). The post Google integrating G+ Pages and YouTube Channels appeared first on Biznology. MORE
Every day, five billion YouTube videos are watched around the world. The average YouTube session by any one viewer is roughly 40 minutes, up 50% from the previous year, according to Omnicore. Are you looking to use YouTube as a promotional outlet for your own products and services? MORE
One increasingly important place to do that is on YouTube, which is a video distribution website used by the masses (HubSpot included). What are the steps you need to take to optimize your YouTube channel for search? 7 YouTube Search Optimization Tips. MORE
Custom affinity audiences used to be my go-to for YouTube campaigns because I could create audiences from a combination of keywords and URLs based on people’s interests and habits. For my awareness campaigns, I’ve always implemented custom audiences first for my clients. MORE
New research suggests that video marketers may see more ROI on YouTube by targeting Baby Boomers, rather than Generation Xers and Millennials. Strike Social recently conducted the “YouTube’s Generational Divide” report in the third quarter of 2017. The data showed that Baby Boomers had a 10 percent higher view rate of marketing videos on YouTube, compared to Generation Xers and Millennials. MORE
When people talk about today's most popular social sharing websites, YouTube often gets left out of the conversation in favor of sites like Facebook and Twitter. But don't be fooled: YouTube has a lot going for it. YouTube Tricks, Hacks, and Features. YouTube is there for you. MORE
Posting a video on YouTube is one thing. Though many marketers just consider YouTube a free video hosting service, it actually has a dedicated audience comparable to Netflix, Hulu, or any cable network. Storytelling Strategy multimedia video YouTube MORE
Sometimes, your YouTube thumbnail just doesn’t cut it. You could’ve uploaded the most interesting video on YouTube, but it might not get the views it deserves if you're relying on a simple freeze-frame to tell viewers what it's about. How to Make a YouTube Thumbnail. MORE
However, YouTube is one of the biggest and most popular social networks in the world – in fact, it’s the second biggest website in the world. The post Why and How to Use YouTube to Promote Your Business appeared first on Marketing Insider Group. MORE
YouTube is one great social networking tool that helps brands to reach out to their customers in real time. Fashion retailer French Connection knew how often its target audience was asking this question, and happily responded by creating a YouTube channel: Youtique. MORE
Perhaps the personal YouTube name you made when you were 14 isn’t cutting it anymore (I’m looking at you, SoccerLuvr4444). Or maybe you’re striving to create a new brand identity, and you’d like a new YouTube name to reflect that. How to Change Your YouTube Name. MORE
While no one really has an explanation for those, Cenk Bulbul, YouTube’s head of strategy and insights , recently shared the necessary framework needed to make an effective video content channel that will resonate with your audience. This was one of the top 10 ads on YouTube,” he said. MORE
Starting a YouTube channel is a lot of work. To help inspire you, we found nine popular YouTube categories that you can start a channel about. Read on to learn why viewers love to engage with these types of YouTube videos, and start ideating your YouTube channel today. MORE
About one-third of all internet users use YouTube. Which makes YouTube an excellent social media marketing channel for any business to reach its target audience. But to tap into YouTube’s huge. MORE
So Why Should Manufacturing Marketers Use YouTube as a Channel to Distribute their Videos? Unlike TV, YouTube has a highly-engaged audience who is actively using the internet to do research. Next, think about how you are going to present your brand on YouTube. MORE
When you’re hosting video, especially with monetization as your goal, Youtube is probably the first place that crosses your mind. If you’re looking at video hosting platforms, you’ll want to check out these Youtube alternatives. MORE
If you’ve turned to YouTube like many other businesses, you need to know one rule, and it’s one that is tough for many to execute. Publish quality content on a regular basis for success; 300 hours of video are uploaded to YouTube every minute so you need to ensure your video is worth watching. MORE
If you enter the term “ecommerce seo” into YouTube, the following video shows up in the number one spot: It was published Jan 11, 2017 and was in the number one spot six months later. What does the number one ranking on YouTube really give you? How to Rank Number One on YouTube. MORE
Even though the original intent was to create a sales tool for its manufacturing customers, it went viral in a big way after the company posted it to YouTube. I’m not talking about several thousand views; the 5+ minutes long video has been viewed 12,379,640 times since it was first uploaded to YouTube about two months ago. B2B Marketing Videos Social Media Marketing Corning Industrial Marketing Social media Video marketing videos YouTube MORE
There have been countless viral hits, memes, and even YouTube celebrities, but no single work that has changed how people tell stories online. Can you name a YouTube Red original?) The absence of those stories doesn’t mean YouTube is any less valuable than film or television. MORE
YouTube is obviously the largest video hosting platform on the web, but it might not be the best choice for every business. To help you find the best fit for your company's unique needs, we compared YouTube directly against smaller, more niche platform Vimeo across a number of factors. MORE
Sometimes, taking a quick break from work to watch YouTube videos is the only way to stay sane during a stressful day. Top Educational YouTube Channels. Best YouTube Cooking Channels. Best Fitness and Workout YouTube Channels. Best Yoga YouTube Channels. MORE
In previous Charts of the Week, we’ve focused on how YouTube videos are an important channel being used for documentation and product support. Don’t forget: people subscribe to your YouTube channel because they want to hear from you and learn about your company. MORE
Luckily, while some channels are rather reserved about the secrets of their algorithms, YouTube, the most popular video platform, has been remarkably transparent. Naturally, we wanted to read the paper and take the course to help you understand exactly how to boost your rankings on YouTube. MORE
In the great wide world of video (mobile or not), something that many businesses seem drop from their radar is YouTube closed captioning. So, you hit up YouTube and find the channel you’ve been searching for in less than thirty seconds. MORE
If you are promoting your company with video ads on YouTube, a portion of your targeted audience may be missing the message due to ad blocking software. In addition to squelching banners and other types of image and tech ads, ad blocking software can also block YouTube pre-roll ads. MORE
While this is partially a result of Google’s ownership of YouTube, it’s also due to the sheer amount of video content being published these days. Now, in cases where they once turned to Google for answers, people now choose to turn to YouTube to find answers in video format. MORE
If you’re hoping to snag a young audience, you need to be on YouTube. In 2014, Variety reported that teens prefer YouTube stars to mainstream celebrities and movie stars—and those YouTubers wield a much larger influence. Then get ready to build the perfect YouTube channel. MORE
We have analyzed the German term for Easter (Ostern) on YouTube. What is happening on YouTube around Easter? YouTube is about longterm traffic. Influencer Marketing YouTube analytics Videos youtubeThese insights are powered by VeeScore. MORE
Since its inception in 2005, YouTube has become more than just the most popular video-sharing platform– it’s one of the most popular websites on the internet, period. Consider these statistics ( source ): Over a billion hours of video content is watched on YouTube every day. MORE
Whether you’re outside on a run, traveling somewhere by train, or in a cafe with limited wi-fi service, you don’t want to stop what you’re doing if you run into connection problems, especially if you’re in the middle of watching YouTube videos. How to Download and Save YouTube videos. MORE
If you're reading this article, then I probably don't need to tell you that video content accounts for over 74% of all online traffic , or that over five billion YouTube videos are watched every single day. How to Create a YouTube Channel. Daily Youtube Marketing MORE
Metrics for YouTube Videos. Getting results on YouTube comes down to growing a healthy and robust content hub where each video contributes to your brand’s overall user experience. The algorithms for Facebook versus YouTube are very different. MORE
Fortunately, though, we created this guide to help you navigate YouTube Analytics and measure the metrics that actually matter. Read on to learn about the YouTube metrics that actually matter, and how they’ll enhance your video strategy. YouTube Analytics: The 15 Metrics That Actually Matter. It’s a key metric because YouTube elevates videos and channels with higher watch times in their search results and recommendations section. Image Credit: YouTube. MORE
Although Google is widely known as both a professional and personal resource, YouTube—a Google subsidiary—is seen mostly as a personal resource and has yet to earn the same reputation with business audiences. Head over to the HubSpot YouTube channel for a wealth of inbound sales resources. MORE
Youtube Related Topics 
Marketing Insider Group
JUNE 26, 2018
However, YouTube is one of the biggest and most popular social networks in the world – in fact, it’s the second biggest website in the world. The post Why and How to Use YouTube to Promote Your Business appeared first on Marketing Insider Group.
Contently
NOVEMBER 30, 2018
Posting a video on YouTube is one thing. Though many marketers just consider YouTube a free video hosting service, it actually has a dedicated audience comparable to Netflix, Hulu, or any cable network. Storytelling Strategy multimedia video YouTube
Biznology
MAY 3, 2017
If you’ve turned to YouTube like many other businesses, you need to know one rule, and it’s one that is tough for many to execute. Publish quality content on a regular basis for success; 300 hours of video are uploaded to YouTube every minute so you need to ensure your video is worth watching.
Biznology
FEBRUARY 13, 2017
If you’ve turned to YouTube like many other businesses, you need to know one rule–and it’s one that is tough for many to execute. Publish quality content on a regular basis for success; 300 hours of video are uploaded to YouTube every minute so you need to ensure your video is worth watching.
Hubspot
JANUARY 21, 2019
Starting a YouTube channel is a lot of work. To help inspire you, we found nine popular YouTube categories that you can start a channel about. Read on to learn why viewers love to engage with these types of YouTube videos, and start ideating your YouTube channel today.
Biznology
MAY 13, 2014
It’s Google’s hub, from which YouTube, Google Business Pages, Google Mail, and even Google Apps for Business (which looks like it’s rebranding as Google + Business — interesting). The post Google integrating G+ Pages and YouTube Channels appeared first on Biznology.
|
Hubspot
DECEMBER 12, 2018
Luckily, while some channels are rather reserved about the secrets of their algorithms, YouTube, the most popular video platform, has been remarkably transparent. Naturally, we wanted to read the paper and take the course to help you understand exactly how to boost your rankings on YouTube.
Act-On
JANUARY 24, 2017
If you are promoting your company with video ads on YouTube, a portion of your targeted audience may be missing the message due to ad blocking software. In addition to squelching banners and other types of image and tech ads, ad blocking software can also block YouTube pre-roll ads.
Hubspot
MARCH 9, 2018
Whether you’re outside on a run, traveling somewhere by train, or in a cafe with limited wi-fi service, you don’t want to stop what you’re doing if you run into connection problems, especially if you’re in the middle of watching YouTube videos. How to Download and Save YouTube videos.
Hubspot
JUNE 15, 2018
Perhaps the personal YouTube name you made when you were 14 isn’t cutting it anymore (I’m looking at you, SoccerLuvr4444). Or maybe you’re striving to create a new brand identity, and you’d like a new YouTube name to reflect that. How to Change Your YouTube Name.
Hubspot
NOVEMBER 5, 2018
Sometimes, taking a quick break from work to watch YouTube videos is the only way to stay sane during a stressful day. Top Educational YouTube Channels. Best YouTube Cooking Channels. Best Fitness and Workout YouTube Channels. Best Yoga YouTube Channels.
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|
Contently
JULY 14, 2016
There have been countless viral hits, memes, and even YouTube celebrities, but no single work that has changed how people tell stories online. Can you name a YouTube Red original?) The absence of those stories doesn’t mean YouTube is any less valuable than film or television.
Hubspot
MARCH 14, 2018
Every day, five billion YouTube videos are watched around the world. The average YouTube session by any one viewer is roughly 40 minutes, up 50% from the previous year, according to Omnicore. Are you looking to use YouTube as a promotional outlet for your own products and services?
Hubspot
JANUARY 4, 2018
If you're reading this article, then I probably don't need to tell you that video content accounts for over 74% of all online traffic , or that over five billion YouTube videos are watched every single day. How to Create a YouTube Channel. Daily Youtube Marketing
Ambal's Amusings
DECEMBER 28, 2012
YouTube is one great social networking tool that helps brands to reach out to their customers in real time. Fashion retailer French Connection knew how often its target audience was asking this question, and happily responded by creating a YouTube channel: Youtique.
EMagine B2B Blog
NOVEMBER 5, 2014
What many don’t know, or haven’t explored yet, is the robust analytics tool that YouTube offers within its very own interface. YouTube Analytics, like any analytics tool, provides several ways to interpret data. ROI from YouTube is most often indirect. YouTube
Convert
JANUARY 17, 2019
About one-third of all internet users use YouTube. Which makes YouTube an excellent social media marketing channel for any business to reach its target audience. But to tap into YouTube’s huge.
Modern Marketing
NOVEMBER 12, 2012
The number is a staggering 110 billion minutes per month, with the top four sites being Google, MSN (Windows Live/Bing), Facebook and YouTube. In April 2010 alone, visitors to YouTube accounted for 53% of world’s internet user population, spending an average of 110 minutes a month.
Navigate the Channel
JULY 12, 2018
When you’re hosting video, especially with monetization as your goal, Youtube is probably the first place that crosses your mind. If you’re looking at video hosting platforms, you’ll want to check out these Youtube alternatives.
Contently
JULY 6, 2016
If you’re hoping to snag a young audience, you need to be on YouTube. In 2014, Variety reported that teens prefer YouTube stars to mainstream celebrities and movie stars—and those YouTubers wield a much larger influence. Then get ready to build the perfect YouTube channel.
Industrial Marketing Today
MAY 2, 2011
Even though the original intent was to create a sales tool for its manufacturing customers, it went viral in a big way after the company posted it to YouTube. I’m not talking about several thousand views; the 5+ minutes long video has been viewed 12,379,640 times since it was first uploaded to YouTube about two months ago. B2B Marketing Videos Social Media Marketing Corning Industrial Marketing Social media Video marketing videos YouTube
Content Standard
OCTOBER 16, 2018
Metrics for YouTube Videos. Getting results on YouTube comes down to growing a healthy and robust content hub where each video contributes to your brand’s overall user experience. The algorithms for Facebook versus YouTube are very different.
Modern Marketing
FEBRUARY 18, 2013
In previous Charts of the Week, we’ve focused on how YouTube videos are an important channel being used for documentation and product support. Don’t forget: people subscribe to your YouTube channel because they want to hear from you and learn about your company.
Brandnew
MARCH 27, 2018
We have analyzed the German term for Easter (Ostern) on YouTube. What is happening on YouTube around Easter? YouTube is about longterm traffic. Influencer Marketing YouTube analytics Videos youtubeThese insights are powered by VeeScore.
Marketing Insider Group
JUNE 10, 2015
While no one really has an explanation for those, Cenk Bulbul, YouTube’s head of strategy and insights , recently shared the necessary framework needed to make an effective video content channel that will resonate with your audience. This was one of the top 10 ads on YouTube,” he said.
Hubspot
MAY 31, 2017
One increasingly important place to do that is on YouTube, which is a video distribution website used by the masses (HubSpot included). What are the steps you need to take to optimize your YouTube channel for search? 7 YouTube Search Optimization Tips.
Fathom
SEPTEMBER 16, 2015
So Why Should Manufacturing Marketers Use YouTube as a Channel to Distribute their Videos? Unlike TV, YouTube has a highly-engaged audience who is actively using the internet to do research. Next, think about how you are going to present your brand on YouTube.
KoMarketing Associates
SEPTEMBER 11, 2017
New research suggests that video marketers may see more ROI on YouTube by targeting Baby Boomers, rather than Generation Xers and Millennials. Strike Social recently conducted the “YouTube’s Generational Divide” report in the third quarter of 2017. The data showed that Baby Boomers had a 10 percent higher view rate of marketing videos on YouTube, compared to Generation Xers and Millennials.
Hubspot
MARCH 1, 2018
If you enter the term “ecommerce seo” into YouTube, the following video shows up in the number one spot: It was published Jan 11, 2017 and was in the number one spot six months later. What does the number one ranking on YouTube really give you? How to Rank Number One on YouTube.
Hubspot
NOVEMBER 20, 2018
When people talk about today's most popular social sharing websites, YouTube often gets left out of the conversation in favor of sites like Facebook and Twitter. But don't be fooled: YouTube has a lot going for it. YouTube Tricks, Hacks, and Features. YouTube is there for you.
Zoominfo
DECEMBER 13, 2018
Although Google is widely known as both a professional and personal resource, YouTube—a Google subsidiary—is seen mostly as a personal resource and has yet to earn the same reputation with business audiences. Head over to the HubSpot YouTube channel for a wealth of inbound sales resources.
Unbounce
JANUARY 17, 2019
Custom affinity audiences used to be my go-to for YouTube campaigns because I could create audiences from a combination of keywords and URLs based on people’s interests and habits. For my awareness campaigns, I’ve always implemented custom audiences first for my clients.
Hubspot
JULY 5, 2018
Fortunately, though, we created this guide to help you navigate YouTube Analytics and measure the metrics that actually matter. Read on to learn about the YouTube metrics that actually matter, and how they’ll enhance your video strategy. YouTube Analytics: The 15 Metrics That Actually Matter. It’s a key metric because YouTube elevates videos and channels with higher watch times in their search results and recommendations section. Image Credit: YouTube.
Fathom
JANUARY 18, 2016
In the great wide world of video (mobile or not), something that many businesses seem drop from their radar is YouTube closed captioning. So, you hit up YouTube and find the channel you’ve been searching for in less than thirty seconds.
Hubspot
NOVEMBER 9, 2018
Sometimes, your YouTube thumbnail just doesn’t cut it. You could’ve uploaded the most interesting video on YouTube, but it might not get the views it deserves if you're relying on a simple freeze-frame to tell viewers what it's about. How to Make a YouTube Thumbnail.
Fathom
OCTOBER 5, 2015
Whether you realize it or not, more advertisers are allocating part of their advertising budget toward YouTube. In fact, the number of advertisers running video ads on YouTube is up 40% year over year. In addition, YouTube reaches more 18 to 49 year olds than cable television.
Zoominfo
JUNE 25, 2018
Since its inception in 2005, YouTube has become more than just the most popular video-sharing platform– it’s one of the most popular websites on the internet, period. Consider these statistics ( source ): Over a billion hours of video content is watched on YouTube every day.
EMagine B2B Blog
JUNE 18, 2015
Titles help audiences and YouTube’s discovery systems make sense of your content. A video’s description field is valuable real estate, helping audiences and YouTube’s discovery systems understand what your content is about. YouTube recommends using an image (.JPG,GIF,BMP,
Hubspot
JANUARY 25, 2018
YouTube is obviously the largest video hosting platform on the web, but it might not be the best choice for every business. To help you find the best fit for your company's unique needs, we compared YouTube directly against smaller, more niche platform Vimeo across a number of factors.
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