seo.co

FEBRUARY 8, 2022

Content writing for regular press releases is a valuable strategy. There’s only one downside: press releases aren’t easy. Just paying to push your press release to various publishers can be expensive, and perhaps more importantly, getting your press release published is tough. more attention. earn brand mentions.

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Biznology

MAY 25, 2018

Ah yes, press releases: a staple of the business collateral landscape that has not just survived the transition from the print to the digital world, but has thrived. Indeed, thanks to the “evergreen” nature of web content, press releases are the brand marketing gift that keeps on giving. Anything New. The Bottom Line. Like this post?

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ClearVoice

JANUARY 12, 2021

How do you create a successful press kit or media kit? Before we get into the winners of the medium along with some things you should never do, it would probably help to define just exactly what a press kit is and why you need to create them. And your press kit doesn’t have to be extensive. Press kits vs. media kits. “A

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Champion Communications

JULY 4, 2023

By finding ways to collaborate with journalists and offering unique insights, PR professionals can establish themselves as valuable resources for the press and develop authentic and long-lasting media relationships. What are the key takeaways ? Building relationships with journalists requires persistence, clarity, and research.

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Search Engine Journal

NOVEMBER 2, 2021

Looking for a press release distribution partner? The post Press Release Distribution Services: 6 Important Features To Consider appeared first on Search Engine Journal. Consider these seven elements to get the best possible results for your PR campaigns.

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Ontraport

AUGUST 5, 2021

The post Ontraport Survey Press Release appeared first on The Ontraport Blog. The national survey of more than 500 small and medium-sized business owners, ages 18 and over, was conducted in June 2021 by Propeller Insights on behalf of Ontraport.

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Bluetext

MARCH 31, 2023

Press releases have long been the quintessential staple of a Public Relations and Communications business strategy. While they’ve always been necessary, the frequency with which companies distribute press releases varies depending on company preferences and what critical stakeholders deem “newsworthy”.

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BuzzSumo

AUGUST 29, 2023

Rebranding can improve a company's image and valuation, but also risks confusing audiences, damaging engagement, and requiring years to rebuild recognition.

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Alejandro Rioja

JANUARY 5, 2023

For a company or an individual, a good press release that will pique the interest of the masses is a good way to gain publicity and attract attention. Today, businesses and companies do a lot to create noise and buzz. Let’s say I’m an owner of a company that specializes in producing different gadgets and…

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Search Engine Journal

FEBRUARY 19, 2021

Google tries to distinguish press releases from other types of content and may treat them differently in search results, says Search Advocate John Mueller. The post Google May Treat Press Releases Different From Other Content via @MattGSouthern appeared first on Search Engine Journal.

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MarketMuse

DECEMBER 3, 2020

The post How to Drive Organic Impact with Press Content (Webinar Highlights) appeared first on MarketMuse. A public relations and content marketing masterclass.

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ClickDimensions

DECEMBER 29, 2020

Did you know that the first press release was sent in 1906? When Ivy Lee, famed publicist and father of modern public relations, sent that first press release detailing a train wreck for his client the Pennsylvania Railroad, the world was a decidedly different place. In fact, press releases are still very relevant.

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BenchmarkONE

APRIL 2, 2020

When it comes to getting press for your business , it’s already a difficult undertaking, even at the best of times. How do you succeed at getting press for your business when every dollar matters? . For some press opportunities, it’s all about coming up with a unique angle. Ways to Get Free Press. Write A Press Release.

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Adobe Experience Cloud Blog

MAY 10, 2017

If you think the press coverage is a one-and-done type of deal, think again! There are lots of things that you can do with a press hit to make it go the extra mile for your brand. Even though press coverage isn’t an endorsement, sharing articles where your company is reported on externally adds legitimacy to your narrative.

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ClearVoice

MAY 13, 2022

Outsourcing press releases—and public relations in general—is quickly becoming a common practice in today’s business landscape. But does that mean you should definitely have a professional take care of your press releases? But does that mean you should definitely have a professional take care of your press releases?

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MindFire

NOVEMBER 29, 2021

The post Press Release – MindFire, Inc. Expands Agency Offerings, Names Leta Wood as Vice President Of Customer Success appeared first on MindFire, Inc.

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Press Ad Agencies Thought Leadership 98

B2B Digital Marketer

AUGUST 12, 2021

With so many people focusing on new media and social media, should you even think about PR and press releases? What is a press release ? Yet, there’s a general perception that PR and press releases are antiquated, that it no longer applies in today’s world of digital media. In short, press releases still work!

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Biznology

AUGUST 12, 2016

Press releases can be very effective for helping to create a buzz and getting the word out about something new with your business. However, since many other businesses also know this, there are often too many press releases floating around. How can you make your press releases more effective and stand out against the rest?

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Press Effectiveness Tips Buzz 80

Alejandro Rioja

FEBRUARY 21, 2023

A press kit is a package of promotional information and materials you send to get media coverage for your project. The best press kits include everything from high-quality photos and videos to print materials and other items that define who you…

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SmartBug Media

AUGUST 8, 2019

Securing widespread press coverage isn’t something that happens overnight. However, before beginning any press outreach, an excellent starting point for your media relations strategy is creating the right digital collateral packaged in the form of an electronic press kit. A Selection of Important Press Releases.

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Hubspot

JUNE 13, 2019

To thrive as a small business, you need press coverage. Enter: The press release. Press releases are important for increasing your brand awareness and helping your public relations (PR). Why is press release distribution important? How to distribute your press release. What is Press Release Distribution?

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Content Science Review

NOVEMBER 1, 2021

The post What Can the Printing Press Teach Us About Handling Disinformation? Colleen Jones looks back at the impact of mass printing for clues about how to deal with disinformation and improve today's content situation. appeared first on Content Science Review.

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BenchmarkONE

JANUARY 6, 2021

The post PRESS RELEASE: BenchmarkONE Launches The Free Forever Plan appeared first on BenchmarkONE. BenchmarkONE helps SMBs and digital marketing agencies streamline sales and marketing to save time and scale.

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KoMarketing Associates

AUGUST 31, 2017

percent) claimed that content development was their most pressing SEO issue in 2017. Technical SEO was named the top priority of resources for respondents, followed by content development, traffic analysis, and link building. Most enterprise-level marketers (45.5 This was followed by mobile (30.3 percent), user experience (24.8

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Marketing Insider Group

JANUARY 3, 2016

Press coverage is an invaluable growth tool and, in most cases, a pretty cost-effective one too. The post How To Hack Your Way Into The Press appeared first on Marketing Insider Group. That’s why I believe that a strategy for chasing coverage should always be part of your marketing plan. While a front page spot.

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Walker Sands

OCTOBER 20, 2021

With every media interview comes the opportunity to get your B2B company’s story into the press, but talking about your company alone won’t help you make headlines. Giving a good interview is an art form that requires the right amount of messaging and newsworthy information, as well as a polished spokesperson. Preparing for the Interview.

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Moz

APRIL 8, 2021

In this post, Domenica shows you how her team at Fractl earned top-tier press coverage and backlinks for a client in five simple steps, and how you can apply these same steps to your own brand's content.

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Schubert B2B

MAY 4, 2018

Some might say that press releases are as useful today as fax machines. This emphasis leads to a much better fit when pitching your press release and its chances for getting your news picked up. All from a press release. 6 Benefits of B2B Press Releases. These journals are highly specialized with a tight audience focus.

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Ignite

FEBRUARY 17, 2023

Closing the deal is so much more than getting a signature on the bottom line. A more accurate description is that it includes getting two commitments from the buyer: a private commitment and a public commitment.

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6sense

JULY 15, 2021

The post Hot off the Press: Empowered CMO Network 2021 Report appeared first on 6sense. If you’re a current or aspiring CMO or B2B executive, we invite you to download the ebook , soak up more insights in our TalkingSense Empowered CMO series , and stay tuned for future opportunities.

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Search Engine Journal

OCTOBER 3, 2019

The post How to Come up with Press-worthy Content for Boring Niches via @[link] appeared first on Search Engine Journal. With these tactics, you can easily come up with link-worthy content within a “boring” topic.

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Marketing Insider Group

JULY 16, 2016

The post How to Be More Creative When You’re Pressed for Time appeared first on Marketing Insider Group. The show is intended to inspire you to use the craft of creativity to build something meaningful. Many who listen are already building […].

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flux.la

JANUARY 21, 2020

At Flux.LA , we specialize in press marketing. Since a lot of our questions on social media were about how to get press, we found it quite pressing to write this step-by-step formula to getting more media coverage. If you find this post useful, please share it with a friend or colleague who might benefit. 1) Use HARO.

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Litmus

SEPTEMBER 24, 2020

Are terrified when you press “send” or “schedule” every single time. The post Part 2: A Dedication to the Marketing Specialists Waiting to Press Send appeared first on Litmus. Are a one-person email team at your current company (or have been in the past). Have imposter syndrome when it comes to your email skills.

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BuzzSumo

APRIL 27, 2023

Run a search to quickly discover content ideas, uncover platform insights, identify passionate influencers and more. Start your free trial now!

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BuzzSumo

NOVEMBER 7, 2022

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Content Marketing Institute

JUNE 10, 2022

It’s time for a midyear checkup on your content and marketing strategy. As you consider changes, don’t let loss aversion drive your decisions. But don’t ignore the impulse, either. Robert Rose shares the five questions he asks for a balanced content strategy assessment. Continue reading →

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