SendX

DECEMBER 20, 2023

Marketers know email marketing is far from dead. The power of emails is undeniable, but what follows is the sheer competition to stand out. Infact, it continues to be one of the essential communication channels for brands.

Email Campaigns 367

Email Campaigns Campaigns Tips Email Marketing 367

SendX

JANUARY 18, 2024

Getting attention in that crowded inbox is no easy feat - that's why a captivating email graphic design is so important. Let's talk about how to make your campaigns pop with visual appeal that yields success.

Email Campaigns 221

Email Campaigns Design Campaigns 221

SendX

NOVEMBER 29, 2023

Conversion rate optimization (CRO) is essential to turn people from just looking at your emails into actually doing something, like buying your product or clicking on your link. It's more than writing compelling emails and understanding your audience.

Conversion Rate 416

Conversion Rate Email Campaigns Optimization Conversion 416

SendX

NOVEMBER 10, 2021

Your Email Campaign Launchpad. Launch Your Email Campaign on Your Site. Launch Your Campaign on People’s Platforms. Table of Contents. Introduction. The Numbers Are In Your Favor! Launch With Your Existing List. Free Storage: How Dropbox Doubled Its User Base Quarterly. Mixing and Matching. About the author.

Word of Mouth 323

Word of Mouth Email Campaigns Campaigns Generation 323

SendX

NOVEMBER 10, 2021

Your Email Campaign Launchpad. Launch Your Email Campaign on Your Site. Launch Your Campaign on People’s Platforms. Table of Contents. Introduction. The Numbers Are In Your Favor! Launch With Your Existing List. Free Storage: How Dropbox Doubled Its User Base Quarterly. Mixing and Matching. About the author.

Word of Mouth 195

Word of Mouth Email Campaigns Campaigns Generation 195

Webbiquity

SEPTEMBER 27, 2019

Are your your email campaigns effective? Perhaps it’s time to put your email marketing through an audit. Most often, an email audit focus on multiple purposes to pinpoint the problems accurately. How to Audit Your Email Campaigns. Many of the basic elements of solid email marketing practices (e.g.,

Email Campaigns 269

Email Campaigns Campaigns Deliverability Allocation 269

Benchmark Email

MARCH 20, 2024

In the digital age, email marketing has become a crucial tool in cultivating these relationships. However, it is not just any email blast that will do; it requires… The post Building Stronger Distributor Relationships with Targeted Email Campaigns appeared first on Benchmark Email.

Email Campaigns 98

Email Campaigns Campaigns Ad Building Blast Campaigns 98

PureB2B

JUNE 27, 2024

Email marketing is the direct link between B2B businesses and their target market, here’s how to measure your email campaign performance.

Email Campaigns 81

Email Campaigns Campaigns Email Marketing B2B Marketing 81

Spiralytics

MAY 23, 2024

Unfortunately, these filters can also make or break your marketing efforts, as almost 57% of all emails are labeled as spam. The frustration increases when you’ve invested heavily into crafting compelling cold email campaigns, only to have them derailed before making an impact.

Email Campaigns 62

Email Campaigns Campaigns Lead Scoring Lead Ranking 62

Litmus

AUGUST 16, 2022

It’s important to be intentional with how and when you communicate your message by tapping into B2B email campaign ideas with proven success. B2B email strategies need to carefully consider factors like business initiatives and challenges subscribers are facing that are promoting more interest. Use conversational language.

Email Campaigns 114

Email Campaigns Campaigns Ideal Customer Profiles B2B 114

Salesforce Marketing Cloud

JANUARY 4, 2024

We’ll dive into how you can build drip email campaigns that build on themselves organically and make your customers feel like every message they get is relevant for them. Why use drip campaigns? Ongoing analysis helps you refine your strategy, improving the relevance and effectiveness of your drip marketing emails.

Paid Content 120

Paid Content Work Management Email Campaigns Marketing AI 120

SendGrid

AUGUST 6, 2023

If you’re regularly monitoring your email open rates and other engagement metrics, you may notice that a segment of your email list never even opens your emails. The following post includes tips that will help you pull together a re-engagement email campaign quickly, effectively, and gracefully.

Email Campaigns 86

Email Campaigns Effectiveness Campaigns Open Rate 86

Benchmark Email

JUNE 11, 2024

Adding a video to an email can increase open rates by 19%, and simply including the word “video” in the subject line can boost open rates by 6% over time. They’re steadily carving out a unique niche in email marketing… The post Unlocking the Potential of Silent Videos in Email Campaigns appeared first on Benchmark Email.

Email Campaigns 52

Email Campaigns Video Marketing Campaigns Open Rate 52

Benchmark Email

NOVEMBER 21, 2023

With the holidays fast approaching, are your Black Friday email campaigns optimized and ready to go? Maybe you’ve already got the emails written. But how good are your Black Friday email subject lines? Plus, you’ve already gathered the full list of subscribers to send them to.

Email Campaigns 105

Email Campaigns Campaigns Advertising Benchmark Optimization 105

Webbiquity

MARCH 14, 2019

There are many factors to a successful email campaign. You can test your email campaigns before you start by running two different subject lines and collecting data on which results in more leads. Currently, only about 19% of emails are opened using a desktop program. What does this mean for your email campaign?

Email Campaigns 227

Email Campaigns Cost Ideal Customer Profiles Campaigns 227

Benchmark Email

FEBRUARY 13, 2024

In the rapidly evolving landscape of digital communication, tapping into the warm, reminiscent feelings of yesteryears can transform your email campaigns from mundane to memorable.

Email Campaigns 59

Email Campaigns Campaigns Advertising Benchmark Email Marketing 59

SendX

JUNE 21, 2021

LinkedIn and Email Campaign Strategies You Can Use Here’s a quick example list of the types of combinations that a marketer can use with their email marketing. However, be warned, there are limits to using third-party tools. LinkedIn has strict guidelines with regard to their fair usage policy.

Email Campaigns 195

Email Campaigns Linkedin Ideal Customer Profiles Campaigns 195

Martech

OCTOBER 5, 2021

Mailchimp, the marketing platform which serves primarily small businesses, has announced new functionality to help optimize email campaigns. The post Mailchimp helps SMBs optimize email campaigns appeared first on MarTech. Note: Intuit last month announced it would acquire Mailchimp for $12 billion.

Email Campaigns 107

Email Campaigns Optimization Campaigns Paid Search Agency 107

Marketing Insider Group

JULY 10, 2017

Your email messages are far more powerful than your other digital channels when it comes to making a marketing impact. The post 4 Big Reasons Your Email Campaigns Are Being Ignored appeared first on Marketing Insider Group. Blogs may generate leads […].

Email Campaigns 274

Email Campaigns Campaigns Facebook Email Marketing 274

Benchmark Email

OCTOBER 10, 2022

Therefore, retailers and marketers will continue to scramble to attract customers and get high conversions in this most lucrative time of the… The post Holiday Email Campaigns: The Concise Guide You Can Bookmark appeared first on Benchmark Email.

Email Campaigns 122

Email Campaigns Campaigns Advertising Benchmark Email Marketing 122

SmartBug Media

APRIL 7, 2023

The best way to communicate with existing and potential customers is through email campaigns. In this article, you’ll learn about how to gear your products to the season and make them known through a variety of email campaigns. Your email campaigns can’t only push sales and product drops.

Email Campaigns 97

Email Campaigns Campaigns Bundling SMS 97

SendX

MAY 30, 2019

You don’t need existing email lists to launch blockbuster email campaigns that generate word of mouth. Whether you have a list or not, you’ll discover exactly how to use email to drive word of mouth marketing success for your brand leveraging email. What you need is a carefully crafted email sequence.

Word of Mouth 180

Word of Mouth Email Campaigns Campaigns Generation 180

Learn from the Pros

JUNE 19, 2024

Join Paul Slack and Ryan Miller from Vende Digital for a dive into crucial topics like ABM, AI, campaign execution, and the impact of marketing technology on demand generation. This session will be focused on creative ways to align email campaigns to the buyer journey.

Buyer's Journey 52

Buyer's Journey Email Campaigns Creativity Campaigns 52

Lake B2B

DECEMBER 3, 2021

For marketers, this means that it’s prime time to take advantage of all these warm-and-fuzzy feelings with some great B2B email campaigns. The post The Components of a Successful B2B Christmas Email Campaign appeared first on Blog. Disruptive changes have prompted a shift in […].

Email Campaigns 119

Email Campaigns Campaigns B2B B2B Marketing 119

Porch Group Media

JANUARY 14, 2023

Emails can be personalized using first name, last name, location, purchase activity, shopping cart items, and much more. There are many factors involved when it comes to creating successful email campaigns, such as practicing proper email hygiene , email appending , optimizing your email design , and more.

Email Campaigns 98

Email Campaigns Personalization Campaigns Marketing & Strategy 98

KoMarketing Associates

MARCH 6, 2020

Marketers can launch their marketing campaigns on any day of the week, but as new research shows, sending emails on certain days – particularly Tuesdays and Thursdays – may be more efficient.

Email Campaigns 276

Email Campaigns Email Marketing Campaigns Open Rate 276

Benchmark Email

APRIL 18, 2023

Creating content, while extremely beneficial for every component of your marketing strategy, just… The post Generating Email Campaigns Using Benchmark Email’s Smart Content appeared first on Benchmark Email.

Advertising Benchmark 74

Advertising Benchmark Email Campaigns Campaigns Generation 74

SmartBug Media

APRIL 7, 2022

When most brands think of an email campaign, the first things that come to mind are newsletters and sales promotions. Although these are important items in a brand’s marketing efforts, sticking to these two types of emails is going to exhaust the audience and dissolve your contact list. Creating a Campaign in Klaviyo.

Email Campaigns 105

Email Campaigns Practices Campaigns SMS 105

KoMarketing Associates

JANUARY 6, 2022

Marketers continue to utilize email to reach out to their target audience, and new research indicates that leveraging customer data could help them personalize their campaigns for a boost in effectiveness.

Marketing Report 223

Marketing Report Email Marketing Email Campaigns Campaigns 223

Benchmark Email

NOVEMBER 8, 2021

If you didn’t do much to prepare for this rollout, then you may be dealing with some unfortunate repercussions with… The post How to Use Google Analytics to Track the Success of Your Email Campaigns appeared first on Benchmark Email.

Marketing Analytics Tools 141

Marketing Analytics Tools Email Campaigns Analytics Google 141

SendGrid

SEPTEMBER 8, 2022

A common way to do this is with the birthday email, using automation and customer data to send subscribers a discount or […]. The post Celebrate Customers With an Automated Happy Birthday Email Campaign appeared first on SendGrid.

Email Campaigns 85

Email Campaigns Automation Campaigns Email Marketing 85

Benchmark Email

APRIL 12, 2023

Sending out automated, personalized birthday emails to your customers is effective when it comes to improving brand trust while also making your customers feel seen on… The post How to Create a Birthday Email Campaign Using Benchmark Email appeared first on Benchmark Email.

Advertising Benchmark 83

Advertising Benchmark Email Campaigns Campaigns Trust Marketing 83

Benchmark Email

SEPTEMBER 23, 2020

The magic of email marketing, and what it can do for your marketing strategy, doesn’t happen all on its own.

Email Campaigns 143

Email Campaigns Campaigns Email Marketing Resources 143

Optinmonster

JULY 2, 2021

Squarespace is primarily a website builder, and Mailchimp is an established (and popular) email service provider (ESP). That’s why, today, we’re going to look at Squarespace email campaigns vs. Mailchimp vs. OptinMonster to answer the following questions: which one offers the best BEST optin forms for growing your list?

Email Campaigns 86

Email Campaigns Campaigns Budget Programs Trigger Marketing 86

SendX

NOVEMBER 10, 2021

From social media, to display ads, to mobile app ads, to video ads, we have seen multiple marketing channels become extremely popular and widely used in recent years.

Email Campaigns 150

Email Campaigns Campaigns Marketing & Strategy Display 150