article thumbnail

THE Email Marketing Checklist to Boost ROI

SendX

With 87% of B2B marketers using the email marketing channel and close to 75% of customers adopting email as their main channel for business communication, email marketing remains the most successful way to reach your audience online. So, make sure the email template's responsiveness is tested before sending it out to your list.

article thumbnail

Segmentation for email campaigns: Best of the MarTechBot

Martech

Please list the top three kinds of segmentation you should use to personalize your email campaigns and drive revenue. The key elements and enhancements to this prompt are as follows: (Task) Please list the top three kinds of segmentation you should use to personalize your email campaigns and drive revenue. Processing.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Apple and Gmail make it harder for email campaigns to get to the inbox

Martech

Apples iOS 15 and iOS 18 updates have complicated the email picture, making analytical insights and subsequent solutions difficult to pinpoint. What were seeing in email campaigns Over the last year, Ive seen some common (and damaging) trends among brands who engage our agency to improve their email performance.

article thumbnail

Mastering email campaign execution by Edna Chavira

Martech

Are you tired of your email campaigns falling short? Join us for our upcoming webinar, Mastering Email Campaign Execution , where we’ll dive deep into the strategies and technologies that can help you achieve outstanding results. The post Mastering email campaign execution appeared first on MarTech.

article thumbnail

A Crash Course in B2B Email Creative

Speaker: Howard Sewell, President, Spear Marketing Group

Too often, email campaigns are seen as something that "just anyone" on your team can put together. But in today's attention economy, strong creative can be the defining factor that gets your email to stand out in the inbox.

article thumbnail

What Does Marketing Management Software Do & When Do You Need It?

Marketing Insider Group

Email marketing platforms, which automate and optimize email campaigns. This software streamlines marketing tasks by automating repetitive processes like email campaigns, social media scheduling, and data entry. Are you looking to automate email campaigns, manage social media, or analyze customer data?

article thumbnail

The Giant Compendium of Digital Marketing Checklists

Marketing Insider Group

Email Marketing Integration: Use email campaigns to distribute your content directly to subscribers. Enhance your message with visuals like images, buttons, and infographics to make your emails more appealing. Engage with followers by encouraging likes, shares, and comments.

article thumbnail

How to Improve Email Deliverability and Optimize Each Send

But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with. We’re here to help.

article thumbnail

Download 7 Exceptional Event Email Templates for Driving Attendee Engagement

Relying on decades of social science research and cutting edge behavioral data, SpotMe shows you their science-based methods for creating wildly successful event-marketing email campaigns for almost any situation. SpotMe is the event management platform for B2B marketers.