Trending Sources

The greatest content marketing case study in history

grow - Practical Marketing Solutions

I was going through some old files from classes I taught years ago and came across the most beautiful and wonderful content marketing case study. So, you’re just going to have to settle for my description of this case. The greatest content marketing case study.

33 Inspiring B2B digital marketing case studies

grow - Practical Marketing Solutions

If you need convincing, here are 32 B2B digital marketing case studies that prove the potental ROI. In this post, we wil feature case studies in the areas of content marketing, social media marketingm social CRM, social selling, LinkedIn marketing, and webinars.

What is a Q&A Case Study? And Why is it Great for B2B Marketing?

Webbiquity

This trend makes case studies more important than ever. A case study is more than a review or a testimonial. A good case study paints a picture, tells a story. An engaging case study makes people say, “if it worked for them, it can work for me.”

Case study: Small business content marketing success

grow - Practical Marketing Solutions

The post Case study: Small business content marketing success appeared first on Schaefer Marketing Solutions: We Help Businesses {grow}. By Kate McQuillan, {grow} Community Member.

11 inspiring case studies of digital transformation

Biznology

Here are 11 inspiring case studies of digital transformation. Do these case studies relate to your business? The post 11 inspiring case studies of digital transformation appeared first on Biznology.

Budweiser re-branding as “America:” A case study

grow - Practical Marketing Solutions

So I thought it would be fun to look at this as a marketing case study. Here is a view of the Bud customer from a psychographic study of personalities and beer brands: Bud drinkers are sensible, grounded and practical.

Case study: Re-building a blog from the ground up

grow - Practical Marketing Solutions

This is the number one priority for Mr. Dodd in this case. The post Case study: Re-building a blog from the ground up appeared first on Schaefer Marketing Solutions: We Help Businesses {grow}. This is the number one priority for Mr. Dodd in this case.

How social media case studies can jeopardize your strategy

grow - Practical Marketing Solutions

I’ve been thinking about the surprisingly important role that business case studies play in our marketing efforts, and I’ve come to realize that in some cases, they may actually HURT our businesses. Case studies strike fear in the hearts of resistant business leaders.

The Case Against Case Studies

emedia

Case studies…personal, demonstrative, compact. Where does the infamous Case Study fit in? Sales Funnel Content Content Creation Lead Generation Blog Case Studies Blog Post Homepage Resources

Social Media Case Study: How I made $47 million from my B2B blog

grow - Practical Marketing Solutions

I’d love to hear your comments on our case study in the comment section! The post Social Media Case Study: How I made $47 million from my B2B blog appeared first on Schaefer Marketing Solutions: We Help Businesses {grow}. By Sander Biehn, {grow} Community Member.

Case study: IKEA launches social offer to drive sales

grow - Practical Marketing Solutions

You (or presumably IKEA) can tag IKEA items in the pictures, in which case product information and pricing appears with a link to the main IKEA ecommerce site. Case studies Personal Social Media best practices ikea neicole crepeau social media case study social offer example

Case study: Finnair puts social media community to work

grow - Practical Marketing Solutions

What do you think about this case study? Case studies finnair social media quality hunters social media case studiesBy {grow} Community Member Ana Silva O’Reilly .

Case Study: Denny’s flips its audience with a sassy social media strategy

grow - Practical Marketing Solutions

In Denny’s case, you can’t ask for a better secret weapon than bacon. Image courtesy swong95765 via Flickr cc The post Case Study: Denny’s flips its audience with a sassy social media strategy appeared first on Schaefer Marketing Solutions: We Help Businesses {grow}.

Case study: Building a social media career in 12 months

grow - Practical Marketing Solutions

The post Case study: Building a social media career in 12 months appeared first on Schaefer Marketing Solutions: We Help Businesses {grow}. The post Case study: Building a social media career in 12 months appeared first on Schaefer Marketing Solutions: We Help Businesses {grow}.

Case study: Using social influence to build a personal brand

grow - Practical Marketing Solutions

careers Case studies personal branding social media and careers social media case studiesBy {grow} Community Member Don Stanley. In addition to being a small business owner, I’m lucky enough to teach at the University of Wisconsin.

Case study: Social media success in regulated industries

grow - Practical Marketing Solutions

This is what must happen and in a few cases, this is what IS happening. In most cases, it’s the latter. The post Case study: Social media success in regulated industries appeared first on Schaefer Marketing Solutions: We Help Businesses {grow}.

15 B2B case studies show how content marketing drives ROI

Biznology

Here are 15 B2B case studies. Content tactics included: executive briefs, case studies, infographics, checklists, Q and A, and Brainshark video. Do these case studies convince you of the value for content marketing for B2B businesses?

How to Write a Case Study: The Ultimate Guide & Template

Hubspot

One of the best ways to prove your worth is through compelling case studies. How to Write a Business Case Study: The Ultimate Guide. 1) Find the Right Case Study Candidate. Clients that have seen the best results are going to make the strongest case studies.

5 Examples Of Exceptional B2B Case Studies

bizible

Case studies are an important part of B2B content marketing. According to a survey done by the Content Marketing Institute, the top three most important marketing tactics for B2B businesses are in-person events, webinars and case studies. Writing An Engaging Case Study.

37 Big Data Case Studies with Big Results

grow - Practical Marketing Solutions

Here are 37 Big Data case studies where companies see big results. KAISER : Uses Big Data to study the incidence of blood clots within a group of women taking oral contraceptives. Do these case studies show how Big Data can work?

Case Study: Caterpillar and blue collar social media marketing

grow - Practical Marketing Solutions

Case in point: Caterpillar. This case also demonstrates the opportunity for mobile solutions. What are your reactions to the case? B2B and social media Case studies b2b blogging b2b social media case studies b2b social media success caterpillar and social media

Case study: ROI of social influence

grow - Practical Marketing Solutions

Let’s dissect this as a case study and find out. The post Case study: ROI of social influence appeared first on Schaefer Marketing Solutions: We Help Businesses {grow}. Let''s dissect this as a case study and find out. What is the ROI of me?

Marketing Automation: Lessons from 4 case studies

B2B Lead Generation Blog

To help illustrate how some of your peers are utilizing marketing automation, in this B2B Lead Roundtable Blog post, I’m sharing four MarketingSherpa case studies that cover everything from how automation improved lead gen to how that tech directly impacted the bottom line. Case Study #1 – Marketing Automation: 200% increase in lead volume for software company after implementation. In this case study, Managed Maintenance Inc.

5 Steps to effectively use case studies in your sales presentation

grow - Practical Marketing Solutions

That’s why the most powerful explanation can be a story – particularly, a case study. I think the case study is an under-used sales technique in many situations. So how do we make the most effective use of our case studies?

Case study: Is Facebook Screwing Your Brand?

grow - Practical Marketing Solutions

Is this a case where a brand has to be there or be conspicuously absent? Or, does Facebook represent an opportunity to legitimately inform, engage, and communicate in exciting new ways in a case like this, or is this a daily nightmare for an important brand?

10 Inspiring Case Studies of Digital Transformation

Biznology

The case study companies include Zappos, McDonald’s, and U.S. Rob’s eBook, “166 Case Studies Prove Social Media ROI,” available for free on the BarnRaisers website, has been downloaded over 115,000 times.

Case study: Creating social media benefits in a regulated industry

grow - Practical Marketing Solutions

The post Case study: Creating social media benefits in a regulated industry appeared first on Schaefer Marketing Solutions: We Help Businesses {grow}. by Case study: Creating social media benefits in a.

Case study: Fox Sports connects social media to advertiser revenue

grow - Practical Marketing Solutions

In this case study, the advertiser is providing fun, social engagement in a relevant, integrated, and compelling web experience. Case studies customer acquisition Mobile marketing Social Media Tools fox sports ian cleary social media tools voices heard media

Case Study: Getting Results with Social Media Marketing

B2B Marketing Traction

Still on the fence about social media marketing? Here are actual results one of our clients got when we added social media to their marketing mix. In June of last year, I worked with one of my clients to improve their marketing.

Case Study: Using influencers to quickly build an audience for your content

grow - Practical Marketing Solutions

In most cases I was trading one kind of insanity for another. I conducted a study to confirm that indeed, paperwork was the biggest problem … and I also identified a host of other needs like HR management and job planning. By Mark Schaefer. Shawn Van Dyke was in a heap of trouble.

How Page Load Time Affects Conversion Rates: 12 Case Studies [Infographic]

Hubspot

To see the real power of page load time, we compiled 12 case studies from real companies in the infographic below. Take a look at the 12 case studies presented in the infographic below to learn more about the benefits of optimizing page load time.

Case Study: How I got on a national television show through Twitter

grow - Practical Marketing Solutions

The post Case Study: How I got on a national television show through Twitter appeared first on Schaefer Marketing Solutions: We Help Businesses {grow}. Case studies Public relations Twitter best practices social media and public relations twitter and media

Confucius Say: Your Case Studies are Worthless

Marketing Craftmanship

This goal is rarely accomplished through anonymous or identified client / customer “case studies,” which are widely used, that prospective clients rarely read, and often carry the same level of credibility as references on a job applicant’s resume.

12 inspiring social media monitoring case studies

Biznology

Here are 12 inspiring social media monitoring case studies. Do these case studies convince you of the value of social media monitoring? The post 12 inspiring social media monitoring case studies appeared first on Biznology.

10 case studies show how web analytics prove ROI

Biznology

Here are 10 case studies of companies that used insights from web analytics and drove ROI. Do these case studies help you see how insights from web analytics can drive your business’ ROI? What good is data if you don’t know what to do with it?

Marketing Automation Case Studies of Big Business Success

Reachforce

By now, you’ve likely heard a lot about marketing automation software and the ways it can improve the effectiveness of a marketing campaign. However, without concrete examples and evidence, it can be hard to know what’s true and what’s simply an exaggerated marketing pitch.

15 Important Ways to Use Case Studies in Your Marketing

Hubspot

Case studies are an invaluable asset when it comes to establishing proof that what you''re offering is valuable and of good quality. It doesn’t stop there: The CMI also reports that 63% of UK marketers believe that case studies are effective marketing tactics.

5 case studies — Social technology impacting management

grow - Practical Marketing Solutions

Any case studies and successes you’d like to share? Case studies Communty-building economics of social media ROI and measurement

Lead Gen Tactics from 4 MarketingSherpa Case Studies

B2B Lead Generation Blog

Tweet Our sister publication, MarketingSherpa, publishes three weekly newsletter case studies, and in the B2B beat in particular, those weekly articles routinely feature a story covering marketers tackling lead generation for the complex sale. For this B2B Lead Roundtable Blog post, I want to offer four of those case studies published over the last couple of years addressing that very topic. Case Study #1 – Local B2B Marketing: 150% boost in lead generation.

Video testimonials and video case studies are a great investment

Biznology

If you’re looking to make a great investment for your business that has been used for centuries to drive revenue targets, then you should be looking at case study videos and video testimonials for your business.