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How to Build a Community With an Email Marketing Platform

SendX

Building a community is about more than just gathering people together. It's about creating a space where connections can flourish, ideas can be shared, and relationships can grow.

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Content as community

Velocity Partners

Content as community: How content marketing is changing in the new B2B GTM This is one of a series of blogs about the changing B2B go-to-market. This community model delivers the right results using content arsenals that relevant prospects come back to again and again. It’s the pinnacle of community-as-content.

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Why Building a Trusted Community Outshines Reliance on Intent Signals in B2B Marketing

Oktopost

The power of building a trusted community around your brand may be more effective. In this blog, I want to debate whether fostering a community-centric approach is more valuable than chasing intent but also essential for long-term success in B2B marketing. Building Trust and Credibility: Trust is the foundation of any strong community.

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Online Communities for Customer Retention and Engagement

CMSWire

How online communities, through building dialogue, support and shared learning, are resurfacing as a powerful collaborative tool for customer engagement. Continue reading.

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How to Prepare Contact & Account for an Account-Based Marketing Strategy

Among B2B communities, 2017 brought upon several new concepts, trends and technologies… But perhaps none captured more attention than the re-emergence of account-based marketing as a viable growth strategy.

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Supercharging your Community with Customer Advocates

Influitive

Earlier this year, I had the pleasure of presenting at CMX Summit 2020, where I explored the convergence of community and customer advocacy. The post Supercharging your Community with Customer Advocates appeared first on Influitive.

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Modern GTM by ZoomInfo: What Makes Our B2B Private Community Different

Zoominfo

Facilitated through live sessions and exclusive events, the community is designed to hone your skills as an individual contributor or frontline manager in sales, marketing, or revenue operations. We’ve been fortunate to learn from many great technology companies that have built strong communities around great products.

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Thinkers360 2022 B2B Thought Leadership Outlook Research

Thinkers360, the world’s premier B2B thought leader and influencer community, has released its 2022 B2B Thought Leadership Outlook Research Report conducted in association with the British Computer Society (BCS). Find out more at Thinkers360.com/enterprise. com/enterprise.

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9 Award-Winning Customer Advocacy Success Stories

These 9 short, easy-to-read success stories will teach you new strategies to mobilize your advocate community to drive ROI. In this year’s edition, advocacy leaders from companies like ADP, Cisco, and Ceridian reveal how to harness the power of advocates to drive growth across every area of an organization.

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Marketing-Led Post-COVID-19 Growth Strategies

Businesses are laying off workers, shutting their doors (some permanently), and struggling to react to the radical destruction that coronavirus (COVID-19) is doing to our society and communities. Most have already sustained massive damage, and we still have yet to see the scope of this global pandemic.

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Connect, Care, Convert: Secrets to Establishing Trust with Niche Markets and Turning Them Into Clients

Speaker: Lynnette Khalfani-Cox, The Money Coach®

From college students and women to communities of color and low-to-moderate-income households, niche populations have specialized financial needs – but they often underutilize many valuable financial products and services. Niche markets represent a huge opportunity for the financial services industry in America.

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How Product Managers Can Shape Inclusive Futures with UX

Speaker: Bronwen Rees, Author and Lead Product Designer at Xero

What you can do on both an individual level and a community level to promote inclusion. This session will cover: What inclusive design is, and why it's important. What biases are and how to avoid them. Ways to practice inclusivity within design. March 30th, 2022 at 11:00 am PST, 2:00 pm EST, 7:00 pm GMT.