Top 5 Content Marketing Trends for 2017

Navigate the Channel

Content marketing trends change often due to advances in technology, search engine preferences and changes in advertising. As content marketing becomes more sophisticated and prospects more discerning, let’s take a look at the current trends for 2017.

Content Marketing Trends That Will Rule 2017

Marketing Insider Group

The post Content Marketing Trends That Will Rule 2017 appeared first on Marketing Insider Group. Content Marketing predictions trendsMaking predictions for an industry as fluid as content marketing is rarely a good idea.

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Trending Sources

10 Marketing trends to watch for 2017

Biznology

As the end of the year approaches, it is time to look back on the year in marketing and analyze the trends we should expect to see in the coming new year. Here are 10 of the marketing trends to watch for 2017. The post 10 Marketing trends to watch for 2017 appeared first on Biznology.

Top 10 Email Marketing Trends for 2015

Salesfusion

The post Top 10 Email Marketing Trends for 2015 appeared first on Salesfusion. Marketing Automation

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2017 CMO Survey

The 2017 CMO Survey can provide you with the latest insights into marketplace dynamics, spending, and trends

4 Marketing Attribution Trends For 2018

bizible

Combined they bring a diverse set of skills and experiences that make their podcast relevant to digital marketers who want to stay up to date on the latest trends. Under a different lens, the marketing technology landscape reveals a less obvious trend.

3 Top Trends in Customer Experience

Type A Communications

May 9, 2017 by Carla Johnson I remember seeing the first Terminator movie. Holy crap, the machines scared me. They felt no pity, no remorse, no pain, no fear. read more.

4 Trends which Will Change Social Media Marketing on Twitter in 2017

Marketing Insider Group

I’ve gathered 4 new Twitter trends that will change social media marketing […]. The post 4 Trends which Will Change Social Media Marketing on Twitter in 2017 appeared first on Marketing Insider Group. Social Media #TwitterTips marketing trends social media tips

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Mobile Marketing Trends for 2016

Modern Marketing

Top 10 mobile marketing trends for 2016. Five Mobile Marketing Trends for Emerging Markets in 2016. While 2016 begins, it is time to outline the trends to look for this year.

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Is Influencer Marketing 2017’s Most Trendy Trend?

Marketing Insider Group

What is the most powerful trend in marketing right now? The post Is Influencer Marketing 2017’s Most Trendy Trend? That would be influencer marketing according to one recent survey which says influencer marketing is providing a 960% return on investment.

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28 Experts Reveal The Top Content Marketing Trends For 2017

Marketing Insider Group

To help you stay on top of the latest content marketing trends, every year I publish a list of the top trends and predictions we are seeing from around the marketing world. The post 28 Experts Reveal The Top Content Marketing Trends For 2017 appeared first on Marketing Insider Group.

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B2B Marketing: Know the Trends, Pick the Right Strategy

Great B2B Marketing

While the right B2B marketing strategy will vary by type of product and industry, we do see distinct trends. B2B Lead Generation Trends – Changes in Priorities. But knowing the distinct trends can and should influence your marketing priorities.

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The big trends in B2B marketing

The B2B Research Blog

I recently shared a view on the big trends in B2B marketing at the MRS B2B Conference. We asked them to name the single biggest trend in B2B marketing, and here’s what they told us: They reckon that we’re entering an era of greater creativity , and boy do we need to. That’s where the trend towards Marketing Automation comes in as these systems can personalise the message and channel mix on a mass scale.

Content Marketing Trends to Watch Out for in 2017 [Infographic]

Marketing Insider Group

The post Content Marketing Trends to Watch Out for in 2017 [Infographic] appeared first on Marketing Insider Group. Content marketing is quickly becoming a game changer in the field of marketing.

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Emerging marketing trends for 2016

Biznology

We thought this would be a good time to analyze the emerging marketing trends of 2016 so far. After looking through many of the trends we are seeing, the common themes across almost all new marketing initiatives have to do with delivering excellent customer experiences.

9 Trends That Will Upset Your Marketing in 2013

Modern Marketing

As the former Managing Editor of DemandGen Report, Amanda covered the latest technology, trends and development in the marketing automation technology space, as well as the sales and marketing strategies central to demand generation. We showed three trends that shaped marketing in 2012.

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The Biggest Mobile Marketing Trends of 2016

Modern Marketing

Top Mobile Marketing Trends for 2016. With mobile devices an ever-present fixture of modern life, keeping up on mobile marketing trends is more important than ever. Been a few weeks, but it's Friday Five time - a curated collection of five recent articles on one topic.

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5 Trends That Will Shape Content Marketing in 2017

Marketing Insider Group

The post 5 Trends That Will Shape Content Marketing in 2017 appeared first on Marketing Insider Group. Content marketing isn’t just a sideshow anymore. More and bigger companies are relying on it as one of their main marketing forms.

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The Top 3 Trends in Content Marketing Right Now

Marketing Insider Group

Say the word “trends” to a group of marketers and you’ll reflexively hear the word “data” or even better: “big data!” The post The Top 3 Trends in Content Marketing Right Now appeared first on Marketing Insider Group.

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Infographic: What’s Trending In Marketing for 2015?

Crimson Marketing

Most important of all is the trend towards user generated content: 97% of #B2B buyers trust content more if its #UGC and peer reviewed Click To Tweet. The post Infographic: What’s Trending In Marketing for 2015?

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The Top SEO Trends To Watch in 2017 [Infographic]

Marketing Insider Group

The post The Top SEO Trends To Watch in 2017 [Infographic] appeared first on Marketing Insider Group. This is a guest post from Jomer B. Gregorio from CJG Digital Marketing The SEO landscape has shifted and developed continuously within the course of 2016.

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5 Top Online Marketing Trends for the Rest of 2013

Webbiquity

Here are a few of the top online marketing trends for the second half of 2013 that may help you grow your sales both online and off faster than you expected. These are just a few of the top online marketing trends for the second half of 2013. Guest post by Alice Jenkins of How2become.

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The 8 Hottest Content Marketing Trends For 2016 [Infographic]

Marketing Insider Group

With so many blogs and articles out there on the latest and hottest content marketing trends, technologies, channels and tools, how do you keep up and know which ones you should be paying attention to?

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Content Marketing Trend: “Micro-Content”

Marketing Insider Group

The post Content Marketing Trend: “Micro-Content” appeared first on B2B Marketing Insider. By NewsCred contributor, Kylie Jane Wakefield. Gary Vaynerchuk is a digital marketing legend.

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Brand-Spanking New Marketing Automation Trends

Salesfusion

The post Brand-Spanking New Marketing Automation Trends appeared first on Marketing Automation | Lead Generation | Email Marketing | Salesfusion. Best Practices Email Marketing Nurture Marketing

Being a Successful B2B Content Marketer in 2016: Trends & Insights

Marketing Insider Group

The post Being a Successful B2B Content Marketer in 2016: Trends & Insights appeared first on Marketing Insider Group. Content Marketing advertising B2B marketing marketing trendsDid you know that 88% of B2B marketers use digital content to reach their target audience? Content marketing has certainly became a predominant form of advertisement, and the majority of businesses across multiple industries are employing at least some form of content marketing.

CMO Interview: An Inside Look at Marketing Trends

Act-On

We tracked down our CMO, Kevin Bobowski, to pick his brain about current marketing trends, allocating resources for the perfect balance, and the future of marketing. McKenzie Ingram : You’ve been in the marketing technology space for quite a few years now, what trends are you seeing?

5 Content Marketing Trends Sweeping Europe

Contently

Here, we look at the latest European marketing trends to examine how top brands are consistently creating world-class content marketing campaigns. In keeping with the mobile video trend, they can also be viewed by way of a project-specific app.

10 Marketing Trends That Should Influence Your Content Strategy

KoMarketing Associates

As a B2B content marketer, staying on top of the latest news and trends that impact my clients and the B2B marketing space as a whole has become a daily part of my life and a critical factor in allowing me to do my job effectively. Numbers behind this trend : Between two and five.

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4 Content Trends Every Marketer Should Be Following

Contently

It was honestly the most insightful event we’ve ever had, and it got me thinking about four big trends I’ve seen shaping the content marketing industry: 1. The post 4 Content Trends Every Marketer Should Be Following appeared first on The Content Strategist.

4 Education Marketing Trends to Keep an Eye on in 2017

Hubspot

Here are some of 2017 education marketing trends that will help you to stay ahead of the curve. The 2017 trends are all about diving into the most current ways and formats for engaging with prospects. Education marketing trends

Three Steps to Identify Trending Content

Modern B2B Marketing

A typical day in the life of a content marketer is somewhat like this: get into work, log in, grab a cup of coffee and, on a good day, get straight down to business to create top trending content that grabs thousands of eyeballs. Step 2: Stay Relevant, Stay (Top) Trending.

Interesting content marketing trends to watch for in 2017

Biznology

If you are in the planning stages for your 2017 marketing initiatives, these trends should be on your list of things to watch. Proper utilization of these trends will help you compete in 2017 while staying ahead of the curb for ’18. This same trend is true with video content.

Industry Leaders Weigh in on Upcoming Marketing Trends for 2017 and Beyond

Act-On

If you’ve ever wondered whether marketing trends are cyclical, look no further than ABM — a sales strategy introduced more than a decade ago that has seen new and vibrant life in the last year, as countless marketers and sales managers have sought to take a more holistic view of the accounts in their pipeline. We’d love to hear your thoughts on upcoming marketing trends that will make headway in 2017, so please leave your comments below!

2014 B2B Marketing Trends That Work

ViewPoint

As a B2B company, it’s paramount that you stay on top of trends so you know which to adopt and which to nix. This is a standout year for B2B marketing.

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Top 16 Digital Trends of 2016

Marketing Insider Group

The post Top 16 Digital Trends of 2016 appeared first on Marketing Insider Group. Marketing has undergone a major transformation in the last few years, responding to new technologies and changes in consumer behaviors and attitudes. Digital marketing and automation are just some of the new skills and technologies successful marketers need to learn today to better understand and help their consumers. So what do marketers must know to […].

Interesting Marketing Trends of Small Businesses [Infographic]

Puzzle Marketer

Small businesses face challenges of small budgets and scarce resources, causing them to be even more selective of their decisions in growing their top line. They often don’t have the luxury of celebrity sponsorship or mass media ads such as Super Bowl commercials.

The Top 3 Trends in Customer Service

Vidyard

The post The Top 3 Trends in Customer Service appeared first on Vidyard. Customer expectations are higher than ever and still rising—buyers in both B2B and B2C want e-commerce-level convenience and they want it instantly, everywhere.

Graphic: The 3 Biggest Marketing Trends of 2012

Modern Marketing

by Jesse Noyes | Tweet this Let me start by saying I know, you’ve seen dozens of lists on the most important marketing trends of the year. We collaborated with JESS3 to pick the 2012 marketing trends that have lasting impact, and put them together in a snackable – maybe “pinable”?

Machine Learning and AI Marketing Trends to Watch for 2018

Marketing Insider Group

The post Machine Learning and AI Marketing Trends to Watch for 2018 appeared first on Marketing Insider Group. From more sophisticated metrics to a next-generation customer experience, machine learning and artificial intelligence are raising the bar on what marketers can do to enhance customer relationships.