If you still have cable TV, you probably encounter them on a regular basis, but as more families are ‘cord-cutting’ in favor of online streaming platforms like Netflix and Hulu, commercials are quickly becoming a thing of the past. Remember commercials? MORE
Remember the switch from the dialup modem to always on DSL or cable? Remember cutting the Ethernet cable for wi-fi? We see the predictions every year: This will be the year of mobile! Every year, the prediction falls short and every year the pundits dust it off and bring it back out. MORE
The cable company? The cable company? I have a friend who is a hard-working mom trying to establish herself as a social media advisor. I have a soft spot for anybody trying to make their way in the world and do my best to help folks starting out in the field. MORE
The company created a video that played off an award-winning commercial series titled “ Get rid of cable ” by DirecTV. YouTube reaches more adults on mobile devices during prime-time TV hours than any cable television network. MORE
More video content is uploaded every month to the web than cable television has created in the last 3 decades – Clickbank ( Tweet This ). Video may be all the rage, but for data-driven businesses, it’s hard to justify spending resources on a new content type without… well… data, right? And if this was five or ten years ago, you wouldn’t find much to support online video. But it’s 2017, and the times, they are a’ changing! MORE
Or empower your customer service team to offer a deal to people who indicate they want to cancel (cable and phone companies do this all the time). Guest post by Josh Brown. As business leaders try to adopt a more data-driven approach to their operations, they face a common challenge. MORE
Prior to founding TeamSupport, Robert was President and CEO of Sundance Digital, one of the world’s leading providers of automation software to television and cable broadcasters. Guest post by Robert C. Johnson. MORE
There were also a growing number of cable channels that allowed smaller brands to afford broadcast advertising that could be delivered to more precise audience segments. “If you don’t like change, you’re going to like irrelevance even less.” MORE
Say you’re a cable company and you generate $100 from each customer each month and, on average, customers stay with you for four years. Going back to the cable provider example, we established that the CLV is $4,800 ($100 per month x 48 months). MORE
Developers of industry-leading Energy Chain cable carriers, Chainflex® continuous-flex cables, iglide plastic bushings, igubal spherical bearings, and DryLin linear bearings and linear guides. I am seeing more and more manufacturers and industrial distributors using e-commerce as a sales channel for growth. The adoption rate has been much slower as compared to the online retail industry but B2B marketers are catching on fast. MORE
I am in the vanguard of cord cutters, a small but growing group of cable TV subscribers who have decided to ditch the cable box in favor of a variety of geeky devices that serve up entertainment through an internet connection. MORE
Coaxial Cable)”. For example, sometimes the keyword results list will show keywords like “Beijing Coaxial cable” (IE, keyword with city name as an initial qualifier). coaxial cable)”. coaxial cable)”. MORE
We were cleaning out a storage area in our basement helping an older friend clean out his basement recently when we came across a box of old computer parts, cables, and software from my early days in engineering documentation early in his career. MORE
Now I don’t have cable or Satellite TV, so that was maybe part of the problem, but there is a method in my madness…it minimizes the temptation to sit in front of the “ idiot box ” and so allows me more time for reading and blogging. MORE
Then, out of the blue, a competitor who did not have a smart solution changed the conversation to talking about the need for retractable charging cables that would prevent people from tripping or getting their hands dirty. Marketers are pressed for time. MORE
The move isn’t likely to threaten the dominance of Verizon and AT&T, by far the two largest carriers in the nation, but it’s potentially a big deal to the cable companies. MORE
Time Warner Cable Business Class did exactly that when they ran a social campaign across YouTube, Twitter, and Facebook to share videos and stories about how the connectivity provider helped users across industries. Guest post by Cheryl Joy. MORE
adults aged 18-34 than any cable network. Infographic Text: 6 Types of Sharers. Hipster: Less likely than other sharers to use email for sharing content. These sharers are creative, young and popular. MORE
But really, their habits might not be so different from the excessive viewing of previous generations; they’ve just switched the medium from cable TV to streaming services. I have a pair of 13-year-old cousins who come over my childhood home every year for the holidays. MORE
” I like this characterization from John Bowden, Senior VP of Customer Care at Time Warner Cable as it appeared in a recent Marketo post : “Multi-channel is an operational view – how you allow the customer to complete transactions in each channel. MORE
There was probably one in the entire ten-year-period: the emergence of cable TV. There was probably one in the entire ten-year-period: the emergence of cable TV. MORE
Key insights include: Common ground: How the health care, fraud detection and cable television industries currently benefit from predictive marketing intelligence technology. MORE
Join Jennifer Renaud CMO, Oracle Marketing Cloud and Kristen O’Hara, CMO, Global Media, of Time Warner Cable, as they discuss how they are empowering their teams create heroic marketing moments for growth. MORE
We decided to dig into The Search Monitor’s monitoring tool to see how the leading companies in two sub-categories of telecom–cable and mobile–were scoring. First, let’s talk about market visibility for the four dominant cable providers in the last month or so. MORE
Cable subscriptions are in decline, and media publishers are seeking new ways to reach their target audiences. According to The Economist , cable providers are hemorrhaging subscribers as a result of cord cutting. MORE
The other Rob Lowe is using cable TV. You must have seen them by now, those DirecTV commercials featuring Rob Lowe – the good Rob Lowe and the other Rob Lowe. The concept is pretty simple. The good Rob Lowe is using DirecTV. MORE
Voice queries are replacing the typical internet search, Netflix and other streaming services are replacing cable television, and social media is overtaking traditional cable TV habits. MORE
Companies like Travel Inspira provide adapters, cables, and hubs that allow you to work anywhere. MORE
For the first time in the history of cable television, the industry is seeing a decline in paid subscribers. Should cable TV companies be worried about the future of their industry? MORE
If I were conspiratorial, I might fancy this as an aggressive hearts-and-minds land-grab by the mainstream media to sell more papers and cable subscriptions, and to train us that nothing but traditional mainstream media can be trusted (and in a post Smith-Mundt Act world , who can we trust?). MORE
While online and Cable TV advertising is up. This week I attended Business Insider ‘s Ignition conference where the topic was “The Future of Digital.” MORE
Digital video is still a lot like cable. Once they gain recognition and blast their message, they’ll switch to shorter ads on more niche cable channels. Your video ad metrics are likely failing you—at least when it comes to helping you understand ROI. MORE
Today you can easily go to the website of a television network like ESPN or NBC, sign in with your cable subscription, and stream sports on your computer. Using an over-the-top service such as Apple TV, Amazon Fire, or Xbox One, you could watch an NFL game on your TV—no cable required. The networks are already preparing for a time when more people watch sports through apps than a cable box. The ability to live stream sports has been around for years. MORE
We decided to dig into The Search Monitor’s monitoring tool to see how the leading companies in two sub-categories of telecom–cable and mobile–were scoring. First, let’s talk about market visibility for the four dominant cable providers in the last month or so. Speaking of cable, were you also surprised that TimeWarner Cable is merging with Comcast ? A few comments: OK, a bit different than the more monopolistic world of cable! MORE
1975 – cable TV, and now, arguably, the move toward asynchronous viewing on mobile devices. Can we have an honest conversation among friends? Trying to keep up with social media is overwhelming! Little wonder. We are living in the middle of an unprecedented frenzy of change. MORE
This was the manufacturer’s way of selling more cables, and it worked really well – for the manufacturer. The situation is improving; many smartphones can now use the same micro USB cables, but it’s still a problem with lots of devices, at least in the US. MORE
Cable channels and subscription radio are not covered under these regulations because they’re considered “subscriptions.” So it is more like a cable channel than a network broadcaster. MORE
Tech platforms like Netflix and Amazon Prime, in their efforts to disrupt the traditional cable industry, have launched their own Emmy-winning programming, and this glut of fantastic television has spawned an entire cottage industry of web writers who recap and dissect each week’s episode. MORE
Don’t be surprised to see the network owners take an interest in physical networks (cable and phone companies) and alternative connections (community wifi). Most of the comments I’ve seen about Amazon ’s acquisition of Whole Foods have described it as Amazon (a) expanding into a new industry (b) continuing to disrupt conventional retail and (c) moving more commerce from offline to online channels. MORE
In a world where Instagram posters are cultural icons and more kids are watching YouTube videos than cable TV, the influencers – the individuals who have won over legions of fans through their blogs or social media channels – have become a powerful bunch. MORE
As more and more consumers download ad blockers on their computers and cell phones, opt-out of telemarketing lists, and cut their cable subscription cords, marketers will start to see the futility of spending so much of their budgets on ads no one wants. MORE
It was called “Video Killed the Radio Star” by the British band The Buggles and was aired at 0001 hours on August 1, 1981, the day the cable station was launched in the U.S. MORE
Cable Related Topics 
Webbiquity
MAY 23, 2017
Time Warner Cable Business Class did exactly that when they ran a social campaign across YouTube, Twitter, and Facebook to share videos and stories about how the connectivity provider helped users across industries. Guest post by Cheryl Joy.
B2B Marketing Insider
MARCH 13, 2017
In a world where Instagram posters are cultural icons and more kids are watching YouTube videos than cable TV, the influencers – the individuals who have won over legions of fans through their blogs or social media channels – have become a powerful bunch.
Modern Marketing
JUNE 16, 2017
Join Jennifer Renaud CMO, Oracle Marketing Cloud and Kristen O’Hara, CMO, Global Media, of Time Warner Cable, as they discuss how they are empowering their teams create heroic marketing moments for growth.
Biznology
MARCH 26, 2014
We decided to dig into The Search Monitor’s monitoring tool to see how the leading companies in two sub-categories of telecom–cable and mobile–were scoring. First, let’s talk about market visibility for the four dominant cable providers in the last month or so.
Act-On
DECEMBER 29, 2015
Say you’re a cable company and you generate $100 from each customer each month and, on average, customers stay with you for four years. Going back to the cable provider example, we established that the CLV is $4,800 ($100 per month x 48 months).
Hubspot
JUNE 12, 2017
Voice queries are replacing the typical internet search, Netflix and other streaming services are replacing cable television, and social media is overtaking traditional cable TV habits.
Act-On
JUNE 8, 2017
The company created a video that played off an award-winning commercial series titled “ Get rid of cable ” by DirecTV. YouTube reaches more adults on mobile devices during prime-time TV hours than any cable television network.
Digital B2B Marketing
JANUARY 15, 2013
Remember the switch from the dialup modem to always on DSL or cable? Remember cutting the Ethernet cable for wi-fi? We see the predictions every year: This will be the year of mobile! Every year, the prediction falls short and every year the pundits dust it off and bring it back out.
Crimson Marketing
JANUARY 21, 2014
adults aged 18-34 than any cable network. Infographic Text: 6 Types of Sharers. Hipster: Less likely than other sharers to use email for sharing content. These sharers are creative, young and popular.
Crimson Marketing
AUGUST 19, 2014
Key insights include: Common ground: How the health care, fraud detection and cable television industries currently benefit from predictive marketing intelligence technology.
grow - Practical Marketing Solutions
JULY 26, 2016
Cable channels and subscription radio are not covered under these regulations because they’re considered “subscriptions.” So it is more like a cable channel than a network broadcaster.
Biznology
DECEMBER 13, 2016
If I were conspiratorial, I might fancy this as an aggressive hearts-and-minds land-grab by the mainstream media to sell more papers and cable subscriptions, and to train us that nothing but traditional mainstream media can be trusted (and in a post Smith-Mundt Act world , who can we trust?).
Act-On
JUNE 12, 2017
Then, out of the blue, a competitor who did not have a smart solution changed the conversation to talking about the need for retractable charging cables that would prevent people from tripping or getting their hands dirty. Marketers are pressed for time.
Act-On
OCTOBER 21, 2015
This was the manufacturer’s way of selling more cables, and it worked really well – for the manufacturer. The situation is improving; many smartphones can now use the same micro USB cables, but it’s still a problem with lots of devices, at least in the US.
ScribbleLive
SEPTEMBER 24, 2015
Tech platforms like Netflix and Amazon Prime, in their efforts to disrupt the traditional cable industry, have launched their own Emmy-winning programming, and this glut of fantastic television has spawned an entire cottage industry of web writers who recap and dissect each week’s episode.
Contently
SEPTEMBER 20, 2016
Today you can easily go to the website of a television network like ESPN or NBC, sign in with your cable subscription, and stream sports on your computer. Using an over-the-top service such as Apple TV, Amazon Fire, or Xbox One, you could watch an NFL game on your TV—no cable required. The networks are already preparing for a time when more people watch sports through apps than a cable box. The ability to live stream sports has been around for years.
Content Standard
AUGUST 15, 2016
Cable subscriptions are in decline, and media publishers are seeking new ways to reach their target audiences. According to The Economist , cable providers are hemorrhaging subscribers as a result of cord cutting.
KoMarketing Associates
JULY 14, 2014
Coaxial Cable)”. For example, sometimes the keyword results list will show keywords like “Beijing Coaxial cable” (IE, keyword with city name as an initial qualifier). coaxial cable)”. coaxial cable)”.
Contently
SEPTEMBER 20, 2016
Digital video is still a lot like cable. Once they gain recognition and blast their message, they’ll switch to shorter ads on more niche cable channels. Your video ad metrics are likely failing you—at least when it comes to helping you understand ROI.
Contently
APRIL 24, 2017
But really, their habits might not be so different from the excessive viewing of previous generations; they’ve just switched the medium from cable TV to streaming services. I have a pair of 13-year-old cousins who come over my childhood home every year for the holidays.
Biznology
MARCH 26, 2014
We decided to dig into The Search Monitor’s monitoring tool to see how the leading companies in two sub-categories of telecom–cable and mobile–were scoring. First, let’s talk about market visibility for the four dominant cable providers in the last month or so. Speaking of cable, were you also surprised that TimeWarner Cable is merging with Comcast ? A few comments: OK, a bit different than the more monopolistic world of cable!
grow - Practical Marketing Solutions
MAY 26, 2016
The cable company? The cable company? I have a friend who is a hard-working mom trying to establish herself as a social media advisor. I have a soft spot for anybody trying to make their way in the world and do my best to help folks starting out in the field.
Industrial Marketing Today
SEPTEMBER 27, 2010
It was called “Video Killed the Radio Star” by the British band The Buggles and was aired at 0001 hours on August 1, 1981, the day the cable station was launched in the U.S.
Vidyard
MARCH 16, 2017
More video content is uploaded every month to the web than cable television has created in the last 3 decades – Clickbank ( Tweet This ). Video may be all the rage, but for data-driven businesses, it’s hard to justify spending resources on a new content type without… well… data, right? And if this was five or ten years ago, you wouldn’t find much to support online video. But it’s 2017, and the times, they are a’ changing!
Industrial Marketing Today
MAY 22, 2012
Developers of industry-leading Energy Chain cable carriers, Chainflex® continuous-flex cables, iglide plastic bushings, igubal spherical bearings, and DryLin linear bearings and linear guides. I am seeing more and more manufacturers and industrial distributors using e-commerce as a sales channel for growth. The adoption rate has been much slower as compared to the online retail industry but B2B marketers are catching on fast.
grow - Practical Marketing Solutions
MAY 5, 2015
The move isn’t likely to threaten the dominance of Verizon and AT&T, by far the two largest carriers in the nation, but it’s potentially a big deal to the cable companies.
Modern Marketing
MAY 30, 2017
Companies like Travel Inspira provide adapters, cables, and hubs that allow you to work anywhere.
Webbiquity
MAY 30, 2017
Or empower your customer service team to offer a deal to people who indicate they want to cancel (cable and phone companies do this all the time). Guest post by Josh Brown. As business leaders try to adopt a more data-driven approach to their operations, they face a common challenge.
Webbiquity
SEPTEMBER 15, 2015
Prior to founding TeamSupport, Robert was President and CEO of Sundance Digital, one of the world’s leading providers of automation software to television and cable broadcasters. Guest post by Robert C. Johnson.
Buzz Marketing for Technology
OCTOBER 12, 2011
There were also a growing number of cable channels that allowed smaller brands to afford broadcast advertising that could be delivered to more precise audience segments. “If you don’t like change, you’re going to like irrelevance even less.”
Act-On
AUGUST 5, 2016
Title 3 (“Cable Services”) was controversial, as it allowed for media cross-ownership. The more things change….
Webbiquity
JULY 2, 2014
We were cleaning out a storage area in our basement helping an older friend clean out his basement recently when we came across a box of old computer parts, cables, and software from my early days in engineering documentation early in his career.
grow - Practical Marketing Solutions
NOVEMBER 18, 2012
1975 – cable TV, and now, arguably, the move toward asynchronous viewing on mobile devices. Can we have an honest conversation among friends? Trying to keep up with social media is overwhelming! Little wonder. We are living in the middle of an unprecedented frenzy of change.
B2B Marketing Insider
OCTOBER 19, 2015
As more and more consumers download ad blockers on their computers and cell phones, opt-out of telemarketing lists, and cut their cable subscription cords, marketers will start to see the futility of spending so much of their budgets on ads no one wants.
B2B Marketing Insider
NOVEMBER 29, 2012
While online and Cable TV advertising is up. This week I attended Business Insider ‘s Ignition conference where the topic was “The Future of Digital.”
Customer Experience Matrix
JUNE 18, 2017
Don’t be surprised to see the network owners take an interest in physical networks (cable and phone companies) and alternative connections (community wifi). Most of the comments I’ve seen about Amazon ’s acquisition of Whole Foods have described it as Amazon (a) expanding into a new industry (b) continuing to disrupt conventional retail and (c) moving more commerce from offline to online channels.
Tomorrow People
JULY 12, 2012
Now I don’t have cable or Satellite TV, so that was maybe part of the problem, but there is a method in my madness…it minimizes the temptation to sit in front of the “ idiot box ” and so allows me more time for reading and blogging.
grow - Practical Marketing Solutions
SEPTEMBER 2, 2014
” I like this characterization from John Bowden, Senior VP of Customer Care at Time Warner Cable as it appeared in a recent Marketo post : “Multi-channel is an operational view – how you allow the customer to complete transactions in each channel.
grow - Practical Marketing Solutions
SEPTEMBER 9, 2014
There was probably one in the entire ten-year-period: the emergence of cable TV. There was probably one in the entire ten-year-period: the emergence of cable TV.
Direct Response Coach
JANUARY 29, 2015
The other Rob Lowe is using cable TV. You must have seen them by now, those DirecTV commercials featuring Rob Lowe – the good Rob Lowe and the other Rob Lowe. The concept is pretty simple. The good Rob Lowe is using DirecTV.
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