Service Related Topics 
Act-On
OCTOBER 2, 2023
Marketing automation in financial services can help address the sector’s unique marketing challenges. Of course, technology alone is never the sole answer, but marketing automation for financial services is a powerful tool that marketers can use to get ahead despite difficult market conditions.
Marketing Insider Group
APRIL 11, 2023
Before you succumb to the hype and hire a social media intern or go all out with paid search ads, you need to consider digital marketing services. Perfecting your online presence with digital marketing services is one of the most effective ways to generate more organic traffic and qualified leads consistently with minimal effort.
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Salesforce Marketing Cloud
NOVEMBER 21, 2023
Field service can help drive revenue growth by selling to your existing customers, also called upselling or cross-selling. But the question is, how can you reach this audience at the right time, with the right message, in a way that doesn’t make them feel like they’re being sold to during a service visit?
Marketing Insider Group
SEPTEMBER 25, 2023
Social Media Aggregators Social Media Aggregators are tools or services that collect and present content from multiple social media platfo rm s in one unified interface. How Can Marketers Use Content Aggregator Services? Curating Outside Content Marketers use content aggregator services as powerful tools for curating outside content.
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In this guide, discover 8 use cases for how a customer data platform can tackle common challenges faced by marketing, commerce, service, and sales teams.
KoMarketing Associates
JUNE 1, 2023
Oracle recently partnered with Ascend2 to publish the “What B2B Organizations Can Learn from Consumers’ Service Experiences” report, and data indicated that 99% of customers claimed that the quality of the service they receive influences their overall impression of the organization to some extent.
Zoominfo
AUGUST 16, 2023
Data as a service, or DaaS, helps solve these challenges by putting the task of data quality in the hands of the experts. What is Data as a Service (DaaS)? Instead, data as a service offers flexible, scalable, and cost-efficient data storage, processing, and delivery services.
Advertiser: ZoomInfo
This report will examine the main investment areas that marketers are prioritizing to enhance their account-based strategies through a focus on: How practitioners are executing and accelerating blended ABM strategies that put self-service buying journeys at the forefront The areas in which AI shows the greatest promise The continued convergence of (..)
Advertiser: ZoomInfo
Download the report to learn more about: The strategies and technologies ABM marketers are using to increase ABM successes Why it’s important to shift toward more targeted, personalized assets How marketers are meeting buyers' demands for self-service journeys Which metrics and marketing KPIs matter across the ABM funnel
Advertiser: Interactions LLC
Simply resolving a customer service issue or complaint is no longer enough— in a competitive, customer-obsessed environment, there is always room for improvement. The quality of a customer care strategy can make or break a company.
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From search engines to navigation systems, data is used to fuel products, manage risk, inform business strategy, create competitive analysis reports, provide direct marketing services, and much more.
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Aggregage Intent Signal Service allows you to reach more active buyers sooner! Download the Aggregage Intent Signal Service overview to learn more. Get leads for specific in-market buyers. View companies and titles signaling intent. Influence active buyers earlier in their journey. Shorten sales cycles and close more deals.
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Today’s B2B clients have developed consumerized expectations, which means that financial services firms need to create a differentiated digital experience to grow a dedicated client base. Read three marketing trends — backed by data — that will give your firm a competitive edge in the digital era.
Advertiser: Interactions LLC
In today’s hyper-competitive market, every business must become a customer experience-first business. Customer satisfaction has become more important than price or any individual feature. Read the new Tractica white paper to learn how important conversational AI is to your CX strategy.
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You’ll learn: What consumers expect from restaurants and food service establishments. This large-scale North American survey explores changes in expectations over the last year. How habits are solidifying. Where to focus efforts to drive the greatest impact.
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