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Why Your B2B Marketing Should Feature Case Studies

Webbiquity

One obvious way to showcase that is through case studies of your clients and their successes. Case studies can be anything from a before and after study to detailed statistics on how you helped another brand with a major problem. What Makes a Great B2B Case Study? Image credit: Lukas on Pexels.

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How to Create a Case Study That Impresses Any Client

Marketing Insider Group

A great case study is like gold for marketing and sales teams looking to drive conversions. Knowing how to create a case study that clearly demonstrates your company’s ability to deliver is key to a complete B2B marketing strategy. Including visuals in your case studies make them more memorable and engaging.

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Mastering the Marketing Case Study: 7 Best Practices

Square 2 Marketing

Marketing case studies bring your unique benefits and services to life through real customer experiences that help prospects know, like and trust your business. You need a compelling story to tie it all together, and your target audience needs to hear it from trusted sources – their peers.

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Where Do Case Studies Fit into Your Content Marketing Strategy?

Marketing Insider Group

Case studies help you build a story around your customers, products, and services. Case studies are one of the most powerful forms of content to have in your marketing repertoire. Case studies can help your business generate leads, educate consumers, boost your credibility, and display your success.

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5 Key Elements for Building a Successful Data-Driven Product

Real-world case studies from companies who license data to fuel industry-leading products. When selecting data providers, companies must ensure they’re tapping into comprehensive, high-quality streams of fresh information which can be easily integrated into their products in a privacy-compliant manner.

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Top 9 Influencer Marketing Case Studies You Can’t Miss

SocialPilot

In this market, the insights derived from influencer marketing case studies become invaluable. Influencers are starting to hold a major place in every brand’s online marketing campaigns, and so are influencer marketing case studies. You should start by reading some impactful influencer marketing case studies.

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Goodish Agency’s InVideo Case Study

Goodish Agency

This case study explores how we leveraged InVideo, an AI video creation platform, to propel our video marketing strategy to new heights.

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Omnichannel is Multichannel 2.0

A unique case-study, complete with hard metrics and step-by-step process breakdown. Data Axle’s ultimate guide to omnichannel marketing explores how you can turn data into actionable insights to give buyers what they really want – personalized, relevant, timely messaging. Today’s consumers have evolved.

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The AI-Enabled CMO: Practical Tips for Today's B2B Marketers

Speaker: Paul Slack, Vende Digital CEO

On October 11th, understand how to navigate the AI landscape confidently, turning insights into groundbreaking strategies that set you apart. Why attend?

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The Revenue Leader's Guide to Prospecting

Speaker: Christopher Ryan, Founder and CEO of Fusion Marketing Partners

Using proven strategies and successful case studies, he will cover: Setting up a front-end system that effectively captures and acquires prospects; Creating a lead nurture program that can double your results without increasing costs; How to identify and isolate any points of failure.

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The Retailer’s Playbook for Customer Acquisition

The playbook outlines the four phases of program development and illustrates each point with real-world case studies from retailers that have found success. Download now!

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The Marketer’s Guide to B2B Swag Strategy

Download Printfection’s latest swag ebook, packed with strategic ideas and customer case studies. Smart companies are realizing tremendous business value by implementing a swag marketing strategy – so, are you ready to get started?

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The Customer-Powered Enterprise Playbook

9 inspiring case studies that demonstrate the power of the CPE. Influitive calls this the Customer-Powered Enterprise—and it can benefit Marketing, Customer Success, Sales, Product Development, Employee Engagement, Developer Relations, and Partner Engagement.