Facebook Competitions: What You Need To Know via @sejournal, @kristileilani

Search Engine Journal

Before jumping into a Facebook competition, there are some things you should consider. The post Facebook Competitions: What You Need To Know appeared first on Search Engine Journal. Facebook Social Media

What are Facebook collaborative ads?

Excelsior Research

What are Facebook collaborative ads? What is Facebook collaborative ads? What are Facebook collaborative ads? Facebook is world’s most used social networking app. Therefore, managing the business using Facebook is beneficial. What is Facebook collaborative ads?

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Content Marketing Showdown: Google vs. Facebook

Contently

Have any companies shaped the digital era more than Google and Facebook? Facebook may be the relative baby here, having been founded in 2004. Facebook has come under heavy fire for political manipulation, hate speech, and other antitrust issues. WINNER: Facebook.

6 Steps to Conduct Deep Facebook Analysis

Sprout Social

Facebook is a preferred social network by marketers, not only because of the sheer number of users represented but also because of its analytics capabilities. While Facebook discontinued Facebook Analytics on June 20, 2021, you can still get the marketing analytics you need using other tools.

Facebook Competitions: What You Need To Know via @sejournal, @kristileilani

Search Engine Journal

Before jumping into a Facebook competition, there are some things you should consider. The post Facebook Competitions: What You Need To Know appeared first on Search Engine Journal. Facebook Social Media

The Facebook Sharing Debugger is an essential content marketing tool

Biznology

Facebook is pretty good at making everything you share look pretty good all on its own — until it doesn’t. In order speed things up, Facebook scrapes every URL that you and I drop in and share to Facebook and then packages it into a ratio-cropped featured image, a title, and a summary, usually taken from either the title/description meta tag on your site or from the proper title and the first paragraph of the article.

How to Optimize Facebook Ads to Skyrocket Your Conversions

Optinmonster

Do you want to know how to optimize Facebook ads but not sure where to get started? Facebook ads can be one of the biggest assets to growing your company. That’s because Facebook ads are incredibly competitive. Why Your Facebook Ads Aren’t Working.

Meta Lists 4 Ranking Signals For Video On Facebook via @sejournal, @MattGSouthern

Search Engine Journal

Meta shares four of the top signals its algorithm uses to determine which videos receive wide distribution on Facebook. The post Meta Lists 4 Ranking Signals For Video On Facebook appeared first on Search Engine Journal. Facebook News

Facebook Ads Benchmarks: Optimize Your Facebook Spend

Metadata

In this data-backed guide, we’ll walk you through the most recent Facebook Ads Benchmark data. We’ll cover: The most popular CTAs on Facebook What is a good CTR for Facebook ads? The average CPC for Facebook What’s a good cost per result on Facebook?

Facebook Groups for Small Businesses in 2022: The Benefits + Real Examples

Buffer Marketing

This is where Facebook Groups come into the picture. Creating a Facebook Group for your brand provides an opportunity to better connect with your followers in an intimate setting. Here are some of the ways a Facebook Group can help you forge a better relationship with your members.

Facebook pixel: a complete guide for digital marketers

Sprout Social

Facebook has nearly 3 billion active users , 70% of whom say they visit the platform daily. Its continued popularity makes Facebook attractive to marketers and advertisers. In fact, 93% of marketers surveyed use Facebook to promote their business. Why use a Facebook pixel.

Meta Introduces Professional Mode For Facebook Profiles via @sejournal, @MattGSouthern

Search Engine Journal

A new professional mode for Facebook profiles enables users to make money with features that were previously exclusive to Facebook Pages. The post Meta Introduces Professional Mode For Facebook Profiles appeared first on Search Engine Journal. Facebook News

5 Facebook Ads Trends You Can’t Ignore in 2020

Single Grain

67% of social advertisers consider Facebook to be the most effective social media platform they use. Now Facebook is strictly pay-to-play, and advertisers need to go above and beyond boosting a post every so often. There are 7 million advertisers on Facebook.

12 Facebook video metrics brands need to benchmark right now

Sprout Social

Ever wondered if people loved watching your Facebook videos? These are all great questions to ask when you’re using videos for your Facebook marketing strategy. And your Facebook video metrics can give you the answers you need. How to find Facebook video metrics.

The best times to post on Facebook 2022

Sprout Social

As the most-used platform by marketers worldwide and boasting nearly 3 billion monthly active users , there’s no denying the strength Facebook has as a marketing goldmine. That’s why knowing the best times to post on Facebook can be a huge benefit to your social media content strategy.

Facebook Creator Studio: The digital marketer’s guide

Sprout Social

Looking for a more efficient way to manage your Facebook presence? Despite not boasting the buzz of Instagram or TikTok right now, recent stats highlight how Facebook is still a staple for marketers. Well, Facebook Creator Studio is that tool! What is Facebook Creator Studio?

Monetize Facebook Reels With Overlay Ads via @sejournal, @brookeosmundson

Search Engine Journal

Facebook is expanding its ad monetization platform to Reels content. The post Monetize Facebook Reels With Overlay Ads appeared first on Search Engine Journal. Facebook NewsLearn about the new overlay ad formats available to content creators.

Facebook Home Feed Changes May Improve Reach & Discoverability via @sejournal, @MattGSouthern

Search Engine Journal

Updates to Facebook’s home feed have the potential to improve your content reach and get your brand in front of new audiences. The post Facebook Home Feed Changes May Improve Reach & Discoverability appeared first on Search Engine Journal. Facebook News

New Ways To Grow & Manage Facebook Groups via @sejournal, @MattGSouthern

Search Engine Journal

Facebook group admins can utilize a new set of features to automatically moderate content, along with new tools to grow their community. The post New Ways To Grow & Manage Facebook Groups appeared first on Search Engine Journal. Facebook News

Are Facebook Ads Right For You? Three Questions To Ask Before You Buy

Opt Intelligence

It’s true, just about everyone is on Facebook. This gives Facebook insight into what people like, and what they are likely to respond to next. Of course, Facebook is not without its flaws. Does Facebook fit your strategy? Video content is key for Facebook success.

12 Creative Facebook Carousel Ads Examples + Templates

Bannersnack

In 2014, Facebook introduced a new feature that seemed to be the missing link for businesses that want to advertise their products in a creative way and increase engagement—carousel ads. Advertising Social Media facebook carousel ads

What Facebook’s “Meta” Rebrand Means for Marketers

Single Grain

On October 28, 2021, social media giant Facebook announced their decision to rebrand with a new name and a new vision: Meta. With the arrival of the new Meta rebrand , Zuckerberg is planning on re-centering Facebook around the pursuit of a new digital frontier.

How to Optimize Facebook Ads for Leads

Marketing Insider Group

Facebook lead ads have a special appeal that makes them an ultra useful lead generation tool. Basically, instead of just using Facebook to try and siphon users to your website’s landing […]. The post How to Optimize Facebook Ads for Leads appeared first on Marketing Insider Group. Content Marketing advertising Facebook Social MediaThey’re convenient to prospects.

The News, According to Facebook

Contently

According to a 2017 study by the Pew Research Group , 45 percent of American adults get their news from Facebook. Facebook noticeably updated its algorithm earlier this year to prioritize content from friends and family over publishers. Facebook has already come under fire for perpetuating the spread of fake news , a problem the algorithm changes were supposed to fix. On Facebook, my feed is typically dominated by dogs.

How To Build A Facebook Ads Dashboard In Google Data Studio via @sejournal, @andreaatzori

Search Engine Journal

Looking for more robust Facebook Ads reporting? The post How To Build A Facebook Ads Dashboard In Google Data Studio appeared first on Search Engine Journal. Facebook Marketing Analytics Paid MediaLearn how to build a Google Data Studio dashboard with this step-by-step process.

How to Set-Up a Small Business Facebook Page

Outbound Engine

While maintaining profiles on sites like Yelp and Google My Business is essential for collecting online testimonials, it’s also extremely important to have a Facebook Business page. Here are a few reasons your business should be on Facebook: To be where the majority of your clients are.

Introducing Facebook Page Analyzer And Facebook Pages

BuzzSumo

Competitive Analysis Content Marketing Influencer Marketing Social Media Marketing

Could LinkedIn Destroy Facebook?

Biznology

LinkedIn is starting to look – and act – a lot more like Facebook and Twitter. With 175 million users, it’s certainly not up to the “1 billion” scale of Facebook. Ironically, less than two years later, people were creating profiles on Facebook with gusto. There are reasonable explanations: the economic downturn, Facebook’s assault on privacy, the blurring line between work and personal. The latest enhancements have taken a page from both Twitter and Facebook.

How to Create & Optimize a Facebook Landing Page (WordPress)

Optinmonster

Do you want to learn how to create a Facebook landing page to drive more conversions from your social posts or paid ads? Facebook is one of the most popular resources for any new marketer or business owner. Why You Need a Facebook Landing Page.

Facebook Launches Audio & Video Calls For Businesses via @sejournal, @MattGSouthern

Search Engine Journal

Facebook is rolling out a series of updates targeted at small businesses, including audio & video calls in Messenger, live audio rooms, and more. The post Facebook Launches Audio & Video Calls For Businesses appeared first on Search Engine Journal. Facebook News

6 brilliant Facebook campaigns (& why they worked)

Sprout Social

As the widest-reaching social network around, Facebook boasts nearly 2.8 But given the continuous changes to the Facebook algorithm and the platform’s shifting demographics, many marketers are stuck scratching their heads when it comes to their future on the platform.

Why Your Company Needs a Facebook Group

Contently

If it weren’t for Facebook groups about rats, I would have deleted my account a long time ago. While researching online, I stumbled into a thriving community of Facebook groups for rat parents. Although Facebook’s algorithm changes slowly cleared my feed of posts from publications I follow, all that sweet, sweet rat content has remained. To hold off extinction, some companies have turned to the Facebook group.

Best Facebook Ads Agency: The Top 5 Choices for 2022

Single Grain

This is a list of best Facebook Ads agencies. In this listicle, not only have we curated the top five choices for a Facebook Ad agency, but you’ll also learn: What a Facebook Ads agency does. The benefits of hiring a Facebook Ads agency. What Is a Facebook Ads Agency?

Fun Twitter, LinkedIn, and Facebook background photos for email geeks

Litmus

They sit behind your profile picture on Twitter, LinkedIn, and Facebook and serve as prime real estate for you to show personality. How to change your Facebook cover photo. Tag us on Twitter , LinkedIn , Instagram , or Facebook. Social media background photos—a.k.a.

6 masterful examples of brands selling on Facebook Shops

Sprout Social

In 2020, Facebook, Instagram, and Pinterest revamped their shopping tools to help retailers capitalize on this trend. What are Facebook Shops and how do they work? by enabling checkout directly from Facebook. 6 Facebook Shop examples you can learn from.

Amplify Your Facebook Group With These 7 Marketing Ideas via @sejournal, @IngridPAdames

Search Engine Journal

Boost your engagement rate with these 7 marketing tactics specific to Facebook groups. The post Amplify Your Facebook Group With These 7 Marketing Ideas appeared first on Search Engine Journal. Facebook Social MediaDon't underestimate the importance of strong communities.

9 Surefire Tips On How To Write Facebook Ad Copy That Converts via @sejournal, @andreaatzori

Search Engine Journal

Writing ad copy for Facebook that converts is hard. The post 9 Surefire Tips On How To Write Facebook Ad Copy That Converts appeared first on Search Engine Journal. Facebook Paid MediaWhile there are not easy recipes for success, our 9 surefire tips are sure to help.

7 Easy Ways to Optimize Your Facebook Ads

Single Grain

Facebook is one of the most popular social media platforms among people and brands – as of Q1 2019, it has 2.38 billion monthly active users – which means that it has a lot of potential to promote your brand: With Facebook ads , which are not expensive, brands can post content to promote their services or products which helps them widen their reach, drive high-quality traffic to their website and boost conversion rates. 1) Optimize Shares and Likes on Your Facebook Ads.

How to Add a Facebook Activity Feed to Your Website (the Easy Way)

Optinmonster

Do you want to add a Facebook activity feed to your website but not sure where to start? Facebook is one of the best assets for modern online stores and content marketers. In the end, both your website AND your Facebook page work together to scale your business. Facebook groups.

6 Perfectly Preventable Ways Facebook Ads Tend To Go Wrong via @sejournal, @kristileilani

Search Engine Journal

Are your Facebook Ads campaigns in need of a facelift? The post 6 Perfectly Preventable Ways Facebook Ads Tend To Go Wrong appeared first on Search Engine Journal. Facebook Social Media AdvertisingMake sure you aren't holding yourself back with these common mistakes.