Promotional Products Work Week

Biznology

Next week is “Promotional Products Work Week”! It is promoted each year by the Promotional Products International Association. Promotional Products Work! Week is an industry-wide event dedicated to celebrating the power of promotional products and the value they create.

5 ways to promote your promotional products

Biznology

When you invest in promotional products, you want to make the most of them. When promotional products do such a good job advertising your business, you should use them more often. Today we have 5 ways to promote your promotional products.

How promotional products fit in with the modern consumer

Biznology

That is where promotional products, branded gifts, and giveaways shine. Perhaps that is why promotional products have stood the test of time through the technological advances in advertising. 81% of consumers keep promotional products for more than one year.

Why and How to Use YouTube to Promote Your Business

Marketing Insider Group

Most businesses, when they think social media promotion, they think Twitter, Facebook, Instagram, and the like. The post Why and How to Use YouTube to Promote Your Business appeared first on Marketing Insider Group.

Seven Things Marketers Need to Know About Lead Generation

Speaker: Douglas Burdett, Host of The Marketing Book Podcast, Founder/Principal of ARTILLERY

Why helpful, non-promotional content is the key to lead generation success. Lead generation is the process of attracting and converting strangers and prospects into someone who has indicated interest in your company's product or service.

5 Tips To Promote Your Company Blog

Marketing Insider Group

The post 5 Tips To Promote Your Company Blog appeared first on Marketing Insider Group. Content Marketing Blog blor promotion Content promotion Social MediaThe competition is fierce out there. There are 58.6 million new blog posts each month on WordPress alone.

How brands use promotional clothing [infographic]

Biznology

The British Promotional Merchandise Association (BPMA) often surveys people who have received promotional products to gauge their effectiveness! Their research helps to show businesses how well-branded merchandise can help promote your brand and increase sales.

Content Personalization Instead of Promotion

Marketing Insider Group

The post Content Personalization Instead of Promotion appeared first on Marketing Insider Group. With the rise of the Internet, consumers today have access to gazillions of information pieces. Push away push marketing More choices of products and services, brings in the Paradox of Choice.

4 Unconventional Ways to Promote Blog Content on Social Media

Content Marketing Institute

The same old content promotion tactics don’t work anymore. With organic reach rapidly declining on social media, you need new ways to effectively promote blog content without paying for it. Well, one of the most underused forms of content promotion on Facebook is live video.

Five steps to high-performing B2B promotional campaigns

Tomorrow People

Find out how to plan, manage and optimise B2B marketing campaigns for success with our new content series: The CMO's definitive guide to high-performing promotional campaigns. CMO's definitive guide b2b promotional campaigns

Transactional vs. Promotional

Modern Marketing

In reality, ISPs don’t distinguish or care if the IP you are sending from is promotional or transactional. Another common question we receive is “can I include some level of promotional content within my transactional message"?

What promotional products are on your desk? [survey results]

Biznology

When it comes to promotional products, there is one thing for sure, this marketing method and advertising tool has stood the test of time. What promotional merchandise do you have on your desk right now? What is your reaction when you receive a promotional product(s)?

Benefits of promotional products advertising campaigns

Biznology

Have you used promotional products for advertising and branding for your company? In this article, we will feature statistics from an informative infographic all about promotional product advertising campaigns. Promotional Products Can Show Off Your Brand.

How promotional merchandise magic can make the difference in your marketing campaigns

Biznology

Promotional merchandise is one of the oldest types of promotions. Even in today’s digital world, promotional products and branded merchandise really do make a big impact on marketing campaigns. The right promotional products can help make your brand and your message memorable.

How to Get More Blog Traffic – Content Promotion Checklist [Infographic]

Webbiquity

But just as creators have to up their games in terms of content quality, they’ll need to expand and enhance content promotion efforts as well in order to rise above the noise. The helpful content promotion checklist infographic below from CleverClicks is an excellent guide.

Promote People Who Are Cooperative Team Members

Sales Lead Insights

There are big rewards when sales and marketing are effectively integrated--not least of which are improved operating performance and outstanding financial results. B2B marketing marketing strategy

How to Promote Blog Posts: 200+ Ideas from Eight Experts

Webbiquity

Which content promotion tools are most useful? Which blog post promotion tactics are most effective? Find the answers to these questions and more here among hundreds of recommendations about tools, tactics and techniques to promote blog posts.

6 Rules for Successful Event Promotion on Twitter

Marketing Insider Group

Successful event promoting isn’t just about informing – it’s about engaging. The post 6 Rules for Successful Event Promotion on Twitter appeared first on Marketing Insider Group. Get people excited, curious, and feeling like they can’t miss out on your event.

Promotional products: making them effective branding tools for your business

Biznology

Promotional products have really stood the test of time in the marketing world. The strategy for making promotional gifts an effective part of your marketing arsenal has three keys. Research Shows the Positive Impact of Promotional Products for Businesses.

Reward-Based vs. Discount-Based Promotions: Which Drives Greater ROMI?

Aberdeen

What kind of promotions hook you? Do you know what kind of promotions hook your customers? Have an idea of which promotions lead to greater return on marketing investments (ROMI)? Read: Next-Generation Promotions: Foster Customer Engagement & Maximize Marketing Effectiveness.

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The 12 Hottest Tools for Content Promotion

Marketing Insider Group

Content marketing is nothing without good promotion. Promotion was important before content marketing […]. The post The 12 Hottest Tools for Content Promotion appeared first on Marketing Insider Group.

Promoting a Blog 101: Building an Audience & Getting Traffic

Marketing Insider Group

Promotion is a critical step in monetizing your blog, and turning it from a hobby into a business, or a promotional vehicle for your business. Before you start promoting your blog, however, you must first make sure […].

7 Promotion Tactics to Get Your Content Seen

Act-On

And so, we have to promote our content. They spend as much money promoting a movie as they do in making it. If we spent as much money or time promoting our content as we did in making it? That’s a good volume for Twitter, but it’ll get you in trouble on LinkedIn or Facebook, where 3-4 posts a day is considered about the limit for content promotion. Stodgy old email” is better for promoting content than social media. Use co-sharing (aka “cross-promotion”) tools.

How To Create More Long Term Brand Promoters

Marketing Insider Group

Now, there are customers who like a product and will give a referral if asked, and then there are promoters. The post How To Create More Long Term Brand Promoters appeared first on Marketing Insider Group.

The Scrappy Guide to Promoting Visual Content In 2017

Marketing Insider Group

The post The Scrappy Guide to Promoting Visual Content In 2017 appeared first on Marketing Insider Group. It’s no surprise that content marketers are planning to invest more on visual content.

6-Step Checklist to Launch + Promote Gated Content

Marketing Insider Group

The post 6-Step Checklist to Launch + Promote Gated Content appeared first on Marketing Insider Group. Gated content is one of the best ways for content marketers to measure conversions and generate leads for their business.

12 Awesome Directories For Promoting Your Online Business

Marketing Insider Group

It was insanely complicated, promotion was non-existent and unless you were on a platform like eBay you probably weren’t going to get that far. The post 12 Awesome Directories For Promoting Your Online Business appeared first on Marketing Insider Group. I remember fifteen years ago opening up a store online was a big deal. Today we see a very different landscape. Online businesses are just a standard part of selling a […].

Your Must-Have Checklist for Successful Blog Promotion (Infographic)

Content Marketing Institute

Editor’s note: Given ongoing demand for better content promotion, the author updated his earlier posts on blog promotion with this fresh checklist. Follow #blog promotion checklist to squeeze every last drop from your content, says @BrodyDorland. Continue ongoing promotion.

Does Your Product Help Your Customers Get Promoted?

Modern B2B Marketing

At Influitive’s Advocamp summit, countless professionals regaled the crowd with tales of how software enhanced their careers, touched their lives, and even earned them promotions. Promote Your Product by Promoting Your Customers.

A Quick-Start Guide to Paid Content Promotion

Content Marketing Institute

If you want your #content discovered at scale, amplify its power through paid promotion, says @joderama. Below is an overview of some paid promotion opportunities content marketers should be considering, along with some helpful guidance on how to get the most value from those efforts.

Creating Interactive Content: From Ideation to Sales Alignment to Promotion

Marketing Insider Group

Often, interactive content assets are best made to better promote a larger core asset. This is strong practice, and delivers many more touchpoints for that large core asset than standard campaign promotion. Promotion. Scheduled Social promotion.

Travel mugs help spread your business around this summer

Biznology

When you are choosing a promotional product to help spread the word about your business, if you want to spread your name far and wide, consider travel mugs. Since summer is such a popular time for traveling, this is the perfect timing for your branding promotion.

How Far in Advance Should I Promote our Webinar?

The Point

B2B Marketing Campaign Strategy Demand Generation email marketing Event Promotion lead generation Webinar Invitations Webinars ON24 Webinar benchmarks Webinar best practices webinar marketing webinar promotion webinar strategy Webinar tips

4 Content Promotion Strategies to Increase Engagement

Modern B2B Marketing

If you were an early adopter of inbound marketing , you might have spent 80% of your time creating content and 20% of your time promoting it. To increase engagement, you need to spend 20% of your time creating content and 80% of your time promoting it. .

Coherent Path Auto-Optimizes Promotions for Long Term Value

Customer Experience Matrix

The approach is to define a promotion calendar, pick product themes for each promotion, and then select the best offers within each theme for each customer. But because Coherent Path can predict which customers might buy in which themes, it can suggest themes to include in future promotions. Coherent Path automatically runs tests within promotions to further refine its ability to predict customer behaviors.

ion interactive GM Mary Ward Promoted to CMO of ScribbleLive

ScribbleLive

Following our formal announcement , we’d like to send our congratulations to Mary Ward , who has been promoted from ion interactive General Manager to Chief Marketing Officer of ScribbleLive. The post ion interactive GM Mary Ward Promoted to CMO of ScribbleLive appeared first on ScribbleLive.

How to Optimize Your Promotion Channels & Increase Conversion Rates

Marketing Insider Group

When it comes to promoting content, using your current channels can be tiring and can become tapped out pretty quickly. The post How to Optimize Your Promotion Channels & Increase Conversion Rates appeared first on Marketing Insider Group.

Promoted Content: 5 Steps to Take Before Launch

KoMarketing Associates

Promoted content platforms like Outbrain and Taboola allow you to submit your content using a CPC model, which is then placed on thousands of popular websites across the web as “sponsored posts” with hopes of garnering new visitors leads. Before jumping into promoted content with both feet, you must first identify what it is you want to accomplish when instituting a promoted content strategy.

Promoting World-Class Research

Fathom

Promoting world-class research for content marketing purposes has the rare ability to attract both demographics with the same content. Promoting great research is appealing to both students and teachers. Promoting research via social media requires a few considerations.

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13 No-Fail B2B PR Methods to Promote Your Content

B2B PR Sense

To help you generate the most attention for your content, we've created 13 no-fail B2B PR content promotion tips. Social media dovetails nicely with content marketing, because it creates new, low-cost avenues for content promotion.". Is your content getting the reach it deserves?

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