2019 YouTube Demographics [New Data]

Hubspot

Read on to learn about the video platform’s age, geography, gender, education, and household demographics. 2019 YouTube Demographics. YouTube Age Demographics. YouTube Geography Demographics. YouTube Gender Demographics. YouTube Education Demographics.

Social Media Demographics to Inform a Better Segmentation Strategy

Sprout Social

In the social media industry, your audience demographics can change in what seems like overnight. The challenge of reaching new audiences has never been harder, but grasping up-to-date data on social media demographics helps. All Social Media Media Demographics.

Infographic: The Inevitable Shift of Snapchat Demographics

Contently

For more about Snapchat’s morphing demographics, check out the infographic below. The post Infographic: The Inevitable Shift of Snapchat Demographics appeared first on The Content Strategist.

Marketers Need to Focus on Prospects' Behaviors, Not Demographics

Modern Marketing

We use demographic data, but we don't always look at our prospects' behaviors that indicate their intent. Marketing is often about treating the largest groups of prospects and customers the same. This is how we scale. We aggregate data.

How to Leverage Socio-Demographic and Audience Data for Marketing [eBook]

QuanticMind

Marketing 2016: Intent-Based Marketing Goes Beyond Demographics

Marketing Insider Group

The post Marketing 2016: Intent-Based Marketing Goes Beyond Demographics appeared first on Marketing Insider Group. In 2016, marketing will become age-agnostic. Great brands will start engaging consumers with content focused on their passions and values, according to the latest Communications Trends Report Hotwire PR released last month. Age Is Just A Number Age may have played a central role in the marketing campaigns of old. This required a lot of […].

What Is Demographic Segmentation, & How Do You Do It?

Hubspot

Fortunately, they had a powerful tool at their disposal -- demographic segmentation. Demographic Segmentation. By leveraging demographic segmentation, you can create personalized marketing campaigns for each slice of your target market.

The Power of Detailed Demographic Targeting

Reachforce

When was the last time you saw a billboard or television commercial? More likely than not, you saw a billboard the last time you were driving and definitely a commercial while you were watching television…but can you actually remember what they were advertising? Probably not, and this is because they were non-targeted advertising to a wide […]. Marketing Tips data driven marketing marketing

What Are Customer Demographics — & Why Are They Vital For Marketing?

TowerData

You probably feel like you know what customer demographics are, but let’s get back to the basics. What exactly are customer demographics — and what makes them so valuable to marketers? Email Marketing Email Intelligence

How to Get Started With LinkedIn's New Website Demographics

Hubspot

Ladies and gentlemen, I'd like to introduce you to LinkedIn's Website Demographics. What Is LinkedIn's Website Demographics? LinkedIn's Website Demographics is a free tool that allows advertisers to monitor and analyze which LinkedIn users are visiting their websites.

How to Use LinkedIn Website Demographics to Improve Advertising

Alaniz

The post How to Use LinkedIn Website Demographics to Improve Advertising appeared first on Alaniz Marketing. Digital Marketing

LinkedIn Website Demographics Allows Marketers to Segment Anonymous Website Visitors

Marketing Envy

LinkedIn just announced the launch of Website Demographics, a free reporting tool that correlates your website traffic with professional data from LinkedIn’s vast database. LinkedIn Website Demographics allows you to do precisely that. Reading time: 3 great mins. This is huge.

The State of Social Media Demographics: 2017 Benchmarks [Infographic]

Hubspot

Luckily, our friends at Tracx compiled all of that information into a handy infographic that breaks down the state of social media demographics -- who's using which social network, and for what.

Never Miss Out on Install Based Marketing – Segmenting Install Base List By Demographics

Unbound B2B

Examples include demographics and firmographics. As such, the seller has some demographic, firmographic, and technographic data on them. The seller is also likely to have demographic, firmographic, and technographic data on them. Introduction.

B2B Display Ads with Demographic Targeting: Why Doesn’t Google Do This?

The Point

Which leads me to wonder: if indeed this becomes more than a trend, and develops into a standard feature of B2B display advertising, can Google, or even Yahoo/Bing, be far behind in offering their own version of demographic targeting?

The Demographics of Developers Around the World [Infographic]

Hubspot

If there were 100 developers in the world, how many would be women? Which countries would they live in? How many would be pros, and how many would be hobbyists? What coding language would they speak?

How Creative Marketers Can Get What They Need From Data

Marketing Insider Group

Instead of lumping people into demographics based on big data, marketers need to use deep data. Netflix is a great example of a company that uses deep data in a way that goes beyond demographic s. Data and creativity have always been siloed, even in our own minds.

The Lost Demographic: What Financial Brands Are Missing by Not Marketing to Women

Content Standard

Finding Your Lost Demographic. In exclusive demographic capture, a brand leans publically into the fact that they’re welcoming in a new segment and creates material and promotion specific to that effort.

Moving Beyond Audience Segmentation: What Marketers Can Learn from Post-Demographic Consumerism

Content Standard

That was back in the day: before we’d heard of post-demographic consumerism; when there was no Internet; when there were defined gender roles; when there were one-company careers and gold watches for long service. Post-Demographics in Digital Action.

Marketo’s Demographic Lead Scoring – Some Less Frequently Used Scores

Marketo

Here are some of the demographics we score that you might not normally consider: Bad data. Marketo’s Demographic Lead Scoring – Some Less Frequently Used Scores was posted at Modern B2B Marketing - Marketo Best Practices Blog. | [link].

Why are marketers afraid of data?

Biznology

They’re the type of demographic and psychographic data marketers have lived with for years. Again, demographic and psychographic data. The issue with demographic and psychographic data, though — and firmographic data for B2B marketers — is that they’re often not predictive.

Advanced Lead Scoring – Beyond Behavior and Demographics

Marketo

Advanced Lead Scoring – Beyond Behavior and Demographics was posted at Modern B2B Marketing - Marketo Best Practices Blog. | [link]. by Maria Pergolino When speaking to our customers, I often find that lead scoring has helped their organization considerably.

Switch the user interface to accelerate growth and leadership

Biznology

Ad agencies specialize in buying a target demographic for a product (such as “who drinks Coca-Cola ?”). Lesson for leaders. Advertising looks like an unstoppable force as it drives Google ’s and Facebook ’s dominance, earning them one-fifth of global ad revenues.

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Begin Audience Development by Hunting Down Your Demographics

Content Standard

Before you research specific demographics, it’s important to identify any gender, age, location, or interest requirements. You should look at your outreach method both when determining your audience and after you’ve established your key demographics.

17 Stellar Stats and Facts for Facebook Fans

Webbiquity

Unlike sites that appeal primarily to specific demographic groups (Pinterest, Snapchat), career path (Vimeo, LinkedIn) or country (VK, WeChat), Facebook use cuts across all social, economic, demographic, and geographic boundaries. Facebook Demographics.

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5 ways to promote your promotional products

Biznology

Depending on how you want to segment recipients, you can use different URLs and then add different offers based on segments including industry, geographics, or demographics. When you invest in promotional products, you want to make the most of them.

Should brands take a public stand on social or political issues?

Biznology

This study also showed that as a result of the presidential election, most of these professionals (57%) recognize that understanding the demographics and values of a brand’s customers is more important than ever.

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How do you segment your market?

Biznology

Demographics : Who is the visitor? Market Research Monthly Newsletter Web Metrics A2G framework demographics Digital marketing firmographics geographics Internet marketing market research market segments online marketing Web metrics

Ten tips for customer reactivation

Biznology

Demographic, lifestyle, and attitudinal data are especially revealing. Are you looking for the best ways to reactivate dormant customers and reduce churn? Here’s a roundup of the ten most effective practices today, in both business and consumer markets.

The Ultimate Guide to Developing Buyer Personas (with Templates!)

Single Grain

It’s a document that lists everything from demographic information to hobbies, and from career history to family size — all written as if the persona were a real person. Demographics : Female. Demographics : Male. NOW UPDATED!

104 Fascinating Social Media and Marketing Statistics for 2014 (and 2015)

Webbiquity

5 Online Demographics Stats. Looking at marketing surveys and studies from the past year, a few trends are clear, among them that buyers are firmly (and increasingly) in control of the purchase cycle.

Lead Scoring for Beginners

Heinz Marketing

I tend to lean towards keeping things simple with an integer-based score that is a combination of demographic and behavior scores. Demographic Scoring. You want to score so one or two actions or demographic factors alone won’t push someone over the threshold to become an MQL.

Publishing’s revolutionary breakout: always-on, multi-way connections in shared life spaces

Biznology

This is the bull’s-eye demographic for many companies’ marketing. Lesson for leaders. Publishing’s plight is clear: continuing today’s publishing platform is a recipe for disaster. Tomorrow is not just another day. A global digital transformation is underway.

83 Exceptional Social Media and Marketing Statistics for 2014

Webbiquity

9 Social Networking Demographics Figures and Statistics. “Big data” is one of the trendiest buzzwordy terms in marketing/technology/business today.

Discussing the Importance of Strategic PPC Audience Targeting

QuanticMind

The Problem With Account-Based Marketing

ANNUITAS

After all, a “qualified” lead that has run the gauntlet of demographic and activity-based scoring from a company that will never, ever buy is not really a lead. Blog account-based marketing Demand Generation Strategy demographic data Engaged lead firmographic data qualified lead

Geotargeting: How to Find the Right Customers for Your Brand

Single Grain

Along with other types of demographic targeting, location targeting can tell you a lot about where your message is resonating and that information goes beyond individual states or cities.