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The SMB Landscape for 2023

ClickDimensions

That is a lot of information to take in at once, however, what these stats show is that SMBs are the life force and foundation of the business world. These past few years have led to drastic ups and downs within the SMB world, so let us take a deep dive into some hardcore SMB stats, landscape predictions, and changes in 2023.

SMB 95
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How You Can Build the Perfect SMB Sales Strategy

Zoominfo

SMBs differ from enterprises in clientele, goals, and needs, but stepping up your SMB sales game can eventually increase your revenue. What is Considered SMB? Small-to-medium businesses (SMBs) are independent organizations that house fewer employees and generate less revenue than larger enterprises. Think of the CLV!

SMB 173
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70% of SMB marketers willing to pay more for tools with AI/automation

Martech

Artificial intelligence remains a big draw with SMB martech buyers: 70% say they’d pay more for a marketing platform that gave them access to AI or automation tools, according to a new study. Three-quarters (74%) of SMBs are interested in using AI or automation, and 55% said their interest has grown over the last six months.

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What Is an SMB and What Do You Need to Know to Be Successful?

Salesforce Marketing Cloud

Starting a small and medium-sized business (SMB) involves planning, making key financial decisions, and understanding what it takes to succeed. The good news is, that you have the potential to make a big impact if you can learn what it takes to be successful as an SMB. There’s the standard definition for SMB, of course.

SMB 52
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How Sales and Marketing Alignment is your Key to SMB Success

ClickDimensions

ClickDimensions PowerPack unifies your sales and marketing into one comprehensive, tailored solution designed to address and overcome SMB challenges. PowerPack improves team alignment by equipping SMBs with the sales, marketing and CRM tools they need in one simple, cost effective platform. Find out more here.

SMB 110
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51% of SMB marketers say they’re stuck with redundant martech

Martech

Only 34% of SMB marketers say their company actively limits non-IT employees’ ability to adopt new software without approval. The post 51% of SMB marketers say they’re stuck with redundant martech appeared first on MarTech. The most common reason (51%) for all this redundancy is to support employee preferences.

SMB 96
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How You Can Build the Perfect SMB Sales Strategy

Zoominfo

SMBs differ from enterprises in clientele, goals, and needs, but stepping up your SMB sales game can eventually increase your revenue. Before we begin, here’s a quick overview for new salespeople: What Are “SMB Sales”? SMB sales is simply the selling of a product or service to a small-to-medium business.

SMB 100