The Beginners' Guide To Email Tagging That Can Help Boost Engagement

SendX

Let's assume that you are the owner of a clothing store with branches in different cities. This month you are launching a new line of skirts & blouses but only in the city of New York. To generate awareness about this new line, you want to send an email to your subscribers.

How do you automate tagging your web content with industries?

Biznology

As long as the people that need it can find that page, either in search or through navigation, maybe having no tagging is fine. So maybe you are convinced at this point of the value if industry tagging, but not sure how to do it. Tagging the content. Once you have that working, you can update your tagging every time NAICS updates their list, because you are free of the huge manual re-tagging effort. If you are a B2B company, you likely go to market by industry.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Smart Tags – Content Tagging Made Easy

Parse.ly

Creating and implementing a robust tagging strategy is one of the best ways to help you understand your content performance. is excited to introduce Smart Tags, a new tagging taxonomy for classifying the subject matter of your content that you don’t need to maintain in your CMS.

Smart Tags – Content Tagging Made Easy

Parse.ly

Creating and implementing a robust tagging strategy is one of the best ways to help you understand your content performance. is excited to introduce Smart Tags, a new tagging taxonomy for classifying the subject matter of your content that you don’t need to maintain in your CMS.

Sprout on Sprout: 3 use cases for Tagging

Sprout Social

I know what you’re thinking: “I’m pretty sure I understand the benefits of tagging on social media”. We’re talking about Tagging—a game-changing Sprout feature that can demystify the performance of both your inbound and outbound social content. How the Sprout Social team uses Tagging.

Why do you need to automate your content tagging with AI?

Biznology

You never get a bill for content tagging–people who already work at your place spend a few minutes doing it every day. So why would I need to automate content tagging? For some kinds of content tagging, manual tagging is fine. So, if you are wondering why you should be looking at AI techniques for content tagging, this is why. If you have had blind faith that your content authors are tagging your content properly, maybe it is time to put that to the test.

Tag Pages & Content Tagging For SEO: A Complete Guide via @sejournal, @dansmull

Search Engine Journal

Discover the tagging best practices and innovative tactics top publishers use to improve search visibility and the discoverability of content. The post Tag Pages & Content Tagging For SEO: A Complete Guide appeared first on Search Engine Journal.

The three hard parts of manually tagging subjects on your web pages

Biznology

Tagging the documents. The post The three hard parts of manually tagging subjects on your web pages appeared first on Biznology. B2B Marketing Content Marketing Website Search Automation B2B marketing Content marketing Digital marketing faceted search Internet marketing online marketing search search and content marketing SEO tagging taxonomyEveryone loves faceted search–drilling down on your search results by selecting filters.

How to Use Tagging to Better Segment Your Contacts

BenchmarkONE

It also doesn’t hurt to have a tool with tagging capabilities , so you can take that information, label, and segment your leads based on whatever organizational approach works for you. Different Ways to Use Tagging to Segment Contacts. Tips For Effective Tagging.

Why You Need Automated Metadata Tagging in Your DAM

Brandfolder

Uploading all of your team’s branded assets into a digital asset management (DAM) system can either be a breeze… or a long, painful process that never seems to end.

Tagging Blog Posts: Do Blog Tags Help SEO? via @sejournal, @rollerblader

Search Engine Journal

The post Tagging Blog Posts: Do Blog Tags Help SEO? In this week's Ask An SEO column, you'll learn when and where to use blog tags and how much they really impact your site's SEO. appeared first on Search Engine Journal. Ask an SEO

3 ways Tagging empowers brands to scale their customer responsiveness

Sprout Social

In this article, we’ll walk you through how Sprout’s Tagging capabilities can help even the busiest customer service teams maintain and scale their customer responsiveness on social. There’s something very unappealing about picking up the phone to call a customer service number.

Forrester x PathFactory: Content Tagging Best Practices (And How To Get Started)

PathFactory

Many assume content tagging is a big undertaking, and something that can’t be done well. That’s why PathFactory partnered with Forrester to host a webinar discussing content tagging best practices, how to improve the quality of your data, and of course, how to get started. .

The Tagging Pyramid

Leading Results Rambings

Here’s what I am addressing the question with: Randy’s best practices for tagging. Inbound Marketing Randy Aimone Search Marketing The New SEO content optimization Leading Results Search Engine Optimization tagging Tags Using Hubspot A question I often get asked is how much, and what should I tag my blog posts and website pages with. 9-12 tags. 2-5 words per tag. Keep the tags relevant. Some of your tags should be easy key-phrases you are looking to win.

Image Tagging Software: What It Is & How It Works

Brandfolder

Picture this: your team is working on a project together. You need to find an image in your database to support a new campaign. You then spend an hour searching

5 Tagging Best Practices For Getting the Most Out of Your Content Strategy

Parse.ly

Without a robust process in place, tagging can be an afterthought — and a costly one, in both time and effort. . Even the best content producers with a tight tagging taxonomy feel they can do better. Tagging in Parse.ly Tagging in Parse.ly

5 Tagging Best Practices For Getting the Most Out of Your Content Strategy

Parse.ly

Without a robust process in place, tagging can be an afterthought — and a costly one, in both time and effort. . Even the best content producers with a tight tagging taxonomy feel they can do better. Tagging in Parse.ly Tagging in Parse.ly

How Team Sprout Uses Message Tagging for Product Development

Sprout Social

At Sprout, 25% of inbound messages are organized and tracked through message tagging. Sprout’s Message Tagging isn’t just valuable for bolstering communication between our business and our customers; it can be beneficial when it comes to further developing our product based on customer needs. With Message Tagging, we’re able to monitor that communication in a way that helps us evolve our product and more efficiently understand and respond to our customer’s needs.

Twitter Launches Photo Tagging (Get Ready)

Hubspot

Tagging doesn''t count toward a tweet''s 140-limit character count, and you''ll get notified if someone tags you in a tweet. Tagging people in a picture makes conversations around photos fun and easy," Twitter said in its post announcing the update. Where this goes from good to horrifying is when you think about the feature being used like photo tagging on Facebook. Good/horrifying news: Soon, you''ll be able to tag photos of people on Twitter.

If You Like It Then You Shoulda Put A Tag On It—The Importance of Content Tagging

PathFactory

When I used to work in content marketing, I always found content tagging to be a tricky thing. But content tagging isn’t just about making your content easy for your team and customers to find. The other huge benefit to a well-executed content tagging system is the valuable insights it allows you to collect. In this blog, I’ll share 2 major benefits you’ll get from properly tagging your content. Happy tagging! Raise your hand if this has ever happened to you.

Cognitive content strategy

Biznology

But as a site scales up, the level of difficulty in marking up and otherwise tagging content for findability increases exponentially. At a certain point, tagging alone can make findability worse than semantic search without tagging at all. Cognitive search: The antidote to poor tagging. For everything else, there is no substitute for good tagging. Managers of large sites must balance search AI with navigation IA.

The Founder Interview Series #37: Mark Osuna Senn, Scopa Analytics

Webbiquity

The Scopa Tagging Platform solves for limitations in content marketing strategies, particularly for ecommerce product marketers. Tagging only really exists right now, in a customer experience sense, on Pinterest, Instagram, and Amazon, for the most part.

What is a keyword ontology?

Biznology

Topic is used for navigation labels, information architecture, internal search facets, and a bunch of related content tagging work that helps users find the content they need, and the products related to it. And because it was built with Watson, the Topic taxonomy can be used in auto-tagging tech powered by Watson. This takes the tagging effort away from the content producers, helping them focus on writing authoritative content.

Facebook's Latest News Feed Algorithm Update Rewards Brand Tagging

Hubspot

With over a billion active users, most businesses accept, even if it''s begrudgingly, that they should be on the selfie-laden network. But one question still remains for many marketers: How do I get people other than my mom to Like or Follow my Facebook Page? Well, one way to grow your reach is to publish really interesting stuff to your Timeline so that you show up in the News Feed a lot. That way, new people see your content and learn who you are.

How tagging content can make your blog/website better

Brainrider

Used properly, however, content tagging makes your blog or website much better. So in most cases, you’re probably not going to see a significant improvement in usability or user engagement by investing heavily in tagging strategy and implementation. The post How tagging content can make your blog/website better appeared first on Brainrider.

Measure Your Social Media ROI with Google Analytics Part 1: Campaign Tagging

EMagine B2B Blog

Google’s induction of “Google Plus Your World” has made B2B marketers everywhere feel compelled (and rightly so) to incorporate social media into their marketing. The question from the corner office often becomes “how do I measure my ROI from social media activity?” ” Believe it or not, it can actually be done, and with Google Analytics. [.]. B2B Web Strategy Google Analytics

Online Reputation Management (ORM) definition and process

Biznology

And: publishing our your own business and personal photos and videos with comprehensive tagging is online reputation management. Content marketing is online reputation management. Registering all your brand and personal domain names is online reputation management. Registering, populating, maintaining, and updating all your brand and personal social media and social network sites is online reputation management.

New Report: State of Content Operations 2020

Kapost

Featured Research and Insights content marketing benchmark customer experience taggingHow well are we as B2B marketers managing our content today? It’s a big question, and it involves a lot of nuance. We can’t answer it by simply saying, “we.

2 applications of marketing AI

Biznology

Tagging. But much of it suffers from a common flaw: tagging. Tagging. It’s not the algorithm, it’s the tagging. But they do a good enough job with tagging to get it right most of the time, an impressive feat. If you want to serve more relevant, personalized content to your audience, you need rich and accurate tagging. The problem is, content producers struggle more with tagging than any other aspect of their jobs.

What is structured content?

Biznology

Semantic tagging. If different people have access to change module location or order, this means tagging them not just for their structure (e.g. That’s a lot of tagging. You can limit how much tagging you need if you just want to make your content more adaptive. But if you want to reuse some of the components of that article in other places, you need a lot of tagging. In my experience, the weak links in content publishing are taxonomy and tagging.

Generating B2B Website Traffic Through Social Tagging: Follow Up

WebMarketCentral

social tagging. That experiment showed that tagging B2B thought-leadership content on social media sites increased traffic growth for B2B websites by 50%, and on a B2B marketing blog by more than 100%, over 60 days. monthly growth rate for the year—still a respectable monthly traffic growth rate, but well below the trend line following the social tagging activity. 3) Social media tagging appears to have a significant, sustained effect on traffic growth for blogs.

Web 2.0 Social Tagging Sites, Part 6: Tier 2 Sites

WebMarketCentral

1) Reddit The best of the second tier, though the delay it imposes between tagging sites is annoying. Social Tagging Sites, Part 1: Alexa Rankings Web 2.0 Social Tagging Sites, Part 2: The Worst Web 2.0 Social Tagging Sites, Part 3: Special-Purpose Sites Web 2.0 Social Tagging Sites, Part 4: B2B Traffic Building Web 2.0 Social Tagging Sites, Part 5: Tier 3 Sites ** technorati tags: Web 2.0,

Web 2.0 Social Tagging Sites, Part 5: Tier 3 Sites

WebMarketCentral

Social Tagging Sites, Part 1: Alexa Rankings Web 2.0 Social Tagging Sites, Part 2: The Worst Web 2.0 Social Tagging Sites, Part 3: Special-Purpose Sites Web 2.0 Social Tagging Sites, Part 4: B2B Traffic Building ** technorati tags: Web 2.0, social tagging, bookmarking, networking, B2B, Squidoo, BlinkList, Furl, BlogMarks, Blue Dot, Spurl, Diigo, Backflip, Shadows del.icio.us

Web 2.0 Social Tagging Sites, Part 3: Special-Purpose Sites

WebMarketCentral

Here are eight special-purpose social tagging sites that aren't applicable for general purpose use, but fill specific niches. indiamarks I didn't evaluate this site as a general-purpose social tagging tool for two reasons. Tailrank A useful tool for tracking and searching blogs, but not really a social tagging site. BeeTooBee Social tagging site for peer-submitted marketing knowledge. social tagging sites should be wrapped up in another week or so, so stay tuned.

Web 2.0 Social Tagging Sites, Part 4: B2B Traffic Building

WebMarketCentral

social tagging help drive B2B web traffic? There is a general sense that the answer is "yes" due to both direct referral and its impact on SEO, according to sources such as Profitimo , Anything Goes Marketing , WebProNews , Digital Telepathy and others (even Larry Chase recommended social tagging to improve SEO in a recent newsletter). Three weeks after tagging a thought-leadership piece from the site on 40+ Web 2.0 Social Tagging Sites, Part 1: Alexa Rankings Web 2.0

Simple steps to website marketing success

Biznology

This is where a well-configured CMS is worth its weight in gold–content can be published once and, through the use of tagging and categorization, appear wherever it is needed on the site. Whether your website is a main channel for prospect acquisition and conversion or serves as a secondary sales tool, it’s vital that it’s conceived and organized to maximize its marketing effectiveness. Here are a few marks your site should absolutely be hitting. Keep navigation simple.

Web 2.0 Social Tagging Sites, Part 7: The Best

WebMarketCentral

social tagging-driven traffic contributed by each site (e.g. social tagging sites. Social Tagging Sites, Part 1: Alexa Rankings Web 2.0 Social Tagging Sites, Part 2: The Worst Web 2.0 Social Tagging Sites, Part 3: Special-Purpose Sites Web 2.0 Social Tagging Sites, Part 4: B2B Traffic Building Web 2.0 Social Tagging Sites, Part 5: Tier 3 Sites Web 2.0 Social Tagging Sites, Part 6: Tier 2 Sites ** technorati tags: web 2.0,

Tag Groups: Understand how your tags work together

Parse.ly

For customers with robust tagging strategies , this is a feature that will help you better understand the system behind the madness of tagging taxonomies. Changelog product product updates tagging strategy tagsWhy do we tag content?

Work 52

Are LinkedIn Groups experiencing a crisis?

Biznology

When you do leave a comment, mention the group member (by tagging them with the @ sign) who posted the discussion. After all of the changes LinkedIn has made to groups, it’s no wonder LinkedIn users and social selling experts are questioning the value of LinkedIn groups for sales and marketing programs. It makes you wonder if LinkedIn groups will experience the same fate as Google+ Communities , deserted after members go elsewhere for relevant discussions and cutting-edge content?

Web 2.0 Social Tagging Sites, Part 1: Alexa Rankings

WebMarketCentral

social tagging sites, according to Alexa. social tagging sites. social tagging, so the comparisons get more apples-to-apples. social tagging phenomenon, so if this topic is of interest to you, you won't want to miss this blog over the next few weeks. ** Terms: Web 2.0 Here are the rankings for 42 Web 2.0