Twitter Launches Photo Tagging (Get Ready)

Hubspot

Tagging doesn''t count toward a tweet''s 140-limit character count, and you''ll get notified if someone tags you in a tweet. Tagging people in a picture makes conversations around photos fun and easy," Twitter said in its post announcing the update.

Facebook's Latest News Feed Algorithm Update Rewards Brand Tagging

Hubspot

With over a billion active users, most businesses accept, even if it''s begrudgingly, that they should be on the selfie-laden network. But one question still remains for many marketers: How do I get people other than my mom to Like or Follow my Facebook Page?

Trending Sources

Cognitive content strategy

Biznology

But as a site scales up, the level of difficulty in marking up and otherwise tagging content for findability increases exponentially. At a certain point, tagging alone can make findability worse than semantic search without tagging at all.

Measure Your Social Media ROI with Google Analytics Part 1: Campaign Tagging

EMagine B2B Blog

Google’s induction of “Google Plus Your World” has made B2B marketers everywhere feel compelled (and rightly so) to incorporate social media into their marketing. The question from the corner office often becomes “how do I measure my ROI from social media activity?” ” Believe it or not, it can actually be done, and with Google Analytics. [.]. B2B Web Strategy Google Analytics

What is structured content?

Biznology

Semantic tagging. If different people have access to change module location or order, this means tagging them not just for their structure (e.g. That’s a lot of tagging. You can limit how much tagging you need if you just want to make your content more adaptive.

Simple steps to website marketing success

Biznology

This is where a well-configured CMS is worth its weight in gold–content can be published once and, through the use of tagging and categorization, appear wherever it is needed on the site.

Facebook Enables Brands To Tag Photos. Proceed With Caution.

Modern Marketing

Not sure if you heard, but last week Facebook made some changes to its photo tagging feature. Makes sense, especially since tagging a photo is innately more intimate than simply liking a page on Facebook. Tagging is a two-way street. by Jesse Noyes | Tweet this.

Location Tagging for B2B Marketers

Reachforce

Great video done by Hubspot below. Makes me wonder if there's any good use for Foursquare, Gowalla, etc. among B2B marketers. They're clearly viable tools for B2C marketers, especially in retail and hospitality, but how could a B2B marketer take advantage of these applications? Maybe driving booth attendance at events

How to Develop a Brand Voice You Can Live With

Act-On

This geo-tagging which is usually embedded in photographs and other user-generated content uploaded to social networks, combined with keyword and hashtag searches, permit tracking social activity within a “tile” or radius, or sometimes along a vector, of interest.”.

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Generating B2B Website Traffic Through Social Tagging: Follow Up

WebMarketCentral

social tagging. That experiment showed that tagging B2B thought-leadership content on social media sites increased traffic growth for B2B websites by 50%, and on a B2B marketing blog by more than 100%, over 60 days.

Web 2.0 Social Tagging Sites, Part 4: B2B Traffic Building

WebMarketCentral

social tagging help drive B2B web traffic? Three weeks after tagging a thought-leadership piece from the site on 40+ Web 2.0 social tagging experiment did show measurable, positive results on both blog and site traffic. Social Tagging Sites, Part 1: Alexa Rankings Web 2.0

Build a page and profile for absolutely everything

Biznology

So, if you want someone on Instagram to tweet, Facebook, tumbl, Swarm, and Flickr you while also inline @tagging (crossing over to Twitter) and tagging you (for Insta) while also checking in to you (via Swarm or Facebook), then you had better get you ducks in a row.

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Web 2.0 Social Tagging Sites, Part 7: The Best

WebMarketCentral

social tagging-driven traffic contributed by each site (e.g. social tagging sites. Social Tagging Sites, Part 1: Alexa Rankings Web 2.0 Social Tagging Sites, Part 2: The Worst Web 2.0 Social Tagging Sites, Part 3: Special-Purpose Sites Web 2.0

Web 2.0 Social Tagging Sites, Part 1: Alexa Rankings

WebMarketCentral

social tagging sites, according to Alexa. social tagging sites. social tagging, so the comparisons get more apples-to-apples. social tagging phenomenon, so if this topic is of interest to you, you won't want to miss this blog over the next few weeks. ** Terms: Web 2.0

Twitter Tip: Geo-tagging. What is it, how to do it, and for God’s sake, “Why?”

grow - Practical Marketing Solutions

To use geo-tagging on Twitter takes a few steps. I turn on the geo-tagging feature on my Twitter account. The business of geo-tagging. The business possibilities for geo-tagging go well beyond individuals spouting nonsense.

Measure Your Social Media ROI with Google Analytics Part 2: Advanced Segments

EMagine B2B Blog

In our first post of the Social Media ROI series, we looked at campaign tagging, and how we can measure campaign performance, compare campaigns or social mediums, and even group campaigns together. This week, we’ll look at another way to measure Social Media ROI with Google Analytics – Advanced Segments. Advanced Segments Advanced segments allow [.]. B2B Web Strategy Google Analytics

Web 2.0 Social Tagging Sites, Part 2: The Worst

WebMarketCentral

social tagging sites to avoid. Not very friendly for a social tagging site! Social Tagging Sites, Part 1: Alexa Rankings ** Terms: Web 2.0

Measure Your Social Media ROI with Google Analytics Part 3: Advanced Segments

EMagine B2B Blog

In the first two parts to this series, we looked at how Campaign Tagging and Advanced Segments help to measure the ROI of your Social Media Campaigns. This week we look at Profile Filters. Profile Filters Traffic Filters let you to refine your social traffic data before it even reaches your reports. Filters change how [.]. B2B Web Strategy Google Analytics

Web 2.0 Social Tagging Sites, Part 6: Tier 2 Sites

WebMarketCentral

1) Reddit The best of the second tier, though the delay it imposes between tagging sites is annoying. Social Tagging Sites, Part 1: Alexa Rankings Web 2.0 Social Tagging Sites, Part 2: The Worst Web 2.0 Social Tagging Sites, Part 3: Special-Purpose Sites Web 2.0 Social Tagging Sites, Part 4: B2B Traffic Building Web 2.0 Social Tagging Sites, Part 5: Tier 3 Sites ** technorati tags: Web 2.0,

11 Key Factors In Building Landing Pages for B2B Search Engine Marketing Initiatives

KoMarketing Associates

Web Page Tagging. Web Page Tagging. Make sure basic review and keyword optimization strategies are incorporated into the tagging structure of the landing page, since these tags may have an impact on both SEO and PPC performance. REL Canonical Tagging.

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Web 2.0 Social Tagging Sites, Part 3: Special-Purpose Sites

WebMarketCentral

Here are eight special-purpose social tagging sites that aren't applicable for general purpose use, but fill specific niches. indiamarks I didn't evaluate this site as a general-purpose social tagging tool for two reasons. Tailrank A useful tool for tracking and searching blogs, but not really a social tagging site. BeeTooBee Social tagging site for peer-submitted marketing knowledge. social tagging sites should be wrapped up in another week or so, so stay tuned.

Web 2.0 Social Tagging Sites, Part 5: Tier 3 Sites

WebMarketCentral

Social Tagging Sites, Part 1: Alexa Rankings Web 2.0 Social Tagging Sites, Part 2: The Worst Web 2.0 Social Tagging Sites, Part 3: Special-Purpose Sites Web 2.0 Social Tagging Sites, Part 4: B2B Traffic Building ** technorati tags: Web 2.0, social tagging, bookmarking, networking, B2B, Squidoo, BlinkList, Furl, BlogMarks, Blue Dot, Spurl, Diigo, Backflip, Shadows del.icio.us

7 Tips to Boost Your Email Nurturing Results Immediately

B2B Lead Generation Blog

Personally, I use smart tagging on contacts with automated workflows in my marketing automation to do this. Before you do this, I suggest you organize all your tags in a tagging schema. Smart Tagging Contact Attributes. People aren’t looking for a reason to read your email nurturing messages, they’re looking for a reason to delete them. Think about it. You probably do this with your inbox too.

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Infer Extends Profile Management to the Oracle Marketing Cloud

Infer

Infer Profile Management’s addition of Eloqua engagement data allows you to: Enhance your account-based sales and marketing tactics by immediately tagging engaged accounts in your CRM for more aggressive follow up at the right times.

How CMOs Can Monetize With Real-Time Integrated Data (featuring Ann Sung Ruckstuhl, CMO of SOASTA)

Crimson Marketing

Ann says you “start with tagging (your) website in javascript,” citing the surprisingly low 1% that she says Google Analytics uses as a traffic sample size.

MDC DOT Provides Marketing Automation for Direct Salespeople

Customer Experience Matrix

MDC Dot does this by tagging each customer with the original salesperson’s ID and then ensuring that customer is sent back to the salesperson’s own microsite when they return.

Can CRM and Marketing Automation Be 1 Tool?

Puzzle Marketer

Segment your data and lists by tagging your users. I recently talked with Stewart Rogers ( @TheRealSJR ) and he shared with me a very cool and different approach to CRM and Marketing Automation. The solution, Salesformics.

The PPC Attribution Carnival: Finding Your Way Through the Maze [Gifographic]

Modern B2B Marketing

Proper Tagging: Which Channels Are Your Visitors Coming From? Tagging is an effective way to find out the details. . Or you can set up your URL tagging manually, by following these steps in your Google Analytics: Manually tagging your URLs in Google Analytics.

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BlueVenn Bundles Omnichannel Journey Management, Personalization, and Single Customer View

Customer Experience Matrix

BlueVenn Journey Flow Tagging is also important because it lets marketers flag customers based on a combination of behaviors and data attributes. BlueVenn has only been active in the U.S. market only since March 2016, although many U.S.

5 Reasons Mastering Marketing Attribution Helps You Become A Better Business Leader

bizible

Lost Time Is Never Found Again, So Save Some With Auto-Tagging. On the performance and attribution side of you marketing stack, you can use auto-tagging features that tag destination URLs for paid media ads, or stop creating separate landing pages to track form fills.

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Your emails aren’t spam

Exo B2B

A highly visual email containing only images is nice to look at, but isn’t appreciated by the receiving company’s webmail, which won’t think twice about tagging it as spam. As you know, email campaigns are essential to your B2B marketing strategy.

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Specificity Matters

ANNUITAS

It’s not just key words and tagging anymore. I do not claim to be an expert in Search Engine Optimization (SEO). I know enough to generally cover all the bases, but that’s where my skills end.

How Content Drives a Great Customer Experience (and Profit)

Act-On

Whether you organize content by metadata, tagging and filtering capabilities, or naming conventions, educate internal teams on how to find the content they need. What comes to mind when you hear B2B marketing strategy ?

Managing and Organizing Your Growing Video Library

Vidyard

Tagging Your Content For Easy Reference. Tagging isn’t a new concept, your blog probably has categories and tags so that readers can easily find related content, and your blogging software may actually use these tags to offer recommend content to readers already. Many companies don’t put this same effort towards tagging their video content, as video frequently lives within a blog post anyway, so why bother? Consider tagging your content by type: Webinar.

B2B SEO Strategies for Multilingual Web Content

KoMarketing Associates

In other words, if you have the same or similar web content, written for visitors in both English and Spanish as an example, you don’t need special code or tagging, per Google guidelines.

SEO 101

6 Ways to Optimize Video Content like a B2B SEO Pro

KoMarketing Associates

This tagging vocabulary helps search engines better understand your video content, and will get your content featured with rich snippets in search results. Derek wrote a blog post on schema for B2B marketers here , which includes references to the video schema tagging vocabulary as well.

Marketers Are Sabotaging Their Content Programs

Contently

Tagging Structure: A system for tagging content so you can track what’s working and optimize over time. When the Content Marketing Institute releases its annual Benchmark report, I beeline for one stat: How many people had a documented content strategy?

Shafqat Islam, NewsCred CEO: Build a Content Marketing Machine like the World’s Most Profitable Brands

Crimson Marketing

So says Shafqat, who also shares best practice advice on editorial scheduling, digital asset management, content tagging and other demand generation tactics that reap maximum value from content-based corporate marketing. .

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How To Measure Paid Media ROI (ROAS)

bizible

Through proper tagging (UTM parameters) or through ad network integrations, many B2B marketing analytics are able to track traffic from channels or campaigns and properly attribute lead generation. Paid Media - whether it’s search, social, display, etc. -

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Update to Facebook Promotions

Vertical Response

One other change of note from an accuracy perspective is the updated Pages Terms now prohibit Pages from tagging, or asking people to tag themselves in content they aren’t actually featured in.