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Creating an Event Marketing Calendar: Essentials to Include

Marketing Insider Group

For example, did a specific type of content drive registration better than others? As the event draws closer, highlight key draws, such as special guests or exclusive activities, to drive registrations. Setting sufficient deadlines for external contributions, such as event co-hosts or sponsors. Analysis of previous campaigns.

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Is Co-Registration a Lead Generation Tactic to Consider?

NuSpark Consulting

I recently re-discovered the concept of co-registration as another means of capturing email addresses of interested prospects. What is Co-registration Lead Generation? (or, or, Co-Reg). As you can see below, there are a wide variety of co-registration landing pages, and a myriad of offers.

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The 10 Best Webinar and Webcasting Tools

Webbiquity

Email will likely be your primary medium for driving registrations. If not—consider co-presenting with an outside expert, industry analyst, or customer (for lower-half-of-the-funnel webinars). Livestream helps manage webinars end to end, from planning, registration, and automated reminders through production and analytics.

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Influencer Marketing in B2B: Why It’s Time to Believe the Hype

B2BMarketing.net

Co-branding (35.6% 2 -Content Production Requirements: High-quality video content required significant additional production budgets Co-created research reports included data gathering and analysis costs Webinar and event participation included supplementary technical expenses. Micro-Influencers Micro-influencers appeared in only 0.6%

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How to Create Exhibitor & Sponsor Value In Virtual or Hybrid Events

Marketing Insider Group

Here are some ideas: Logo Placement: Place the logos of your sponsors on your event registration site, and use them in your marketing and pre-event follow-up emails. Registration/Ticket Sales. Provide year-over-year data on event registration and ticket sales. Event Mentions. ———-.

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Optimizing Event Planning: 7 Ways Event Technology Eases The Process

Marketing Insider Group

Event Registration, Marketing, and Promotion. Event Registration, Marketing, and Promotion. To simplify data collection, transfer, and integration, consider using a combined platform for event registration, promotion, and marketing. Those topics are outlined below: Task Organization and Prioritization. Event Budget Management.

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7 Tips for Creating Sponsorship Packages for Virtual Events

Marketing Insider Group

Here are some areas to consider when building exposure-based sponsorship packages: Event registration pages. Jordan Schwartz is president and co-founder of Pathable, an event app and website platform for conferences and trade shows. Email communications. Splash page on your event website. Event microsite.

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