Is Co-Registration a Lead Generation Tactic to Consider?

NuSpark

I recently re-discovered the concept of co-registration as another means of capturing email addresses of interested prospects. What is Co-registration Lead Generation? (or, or, Co-Reg). Has co-registration worked for you?

How To Develop A Marketing Strategy For An Unsubscribed Email List

Opt Intelligence

Advanced Lead Tactics Email Marketing Opt-In Advertising Co-registration Email Database Email List Lead Nurturing Opt-in Advertising UnsubscribersYou’ve got a solid email list. And a great email marketing strategy for turning sends into sales. But every email list could be bigger.

The Top 3 Benefits of Opt-In Advertising

Opt Intelligence

But when we talk about opt-in advertising, we’re talking about users who are opting in to your email list through an ad shown on a third-party site, typically through a co-registration form where their information has already been pre-populated for an easy opt-in.

How to Rebuild Your Email List After GDPR

Opt Intelligence

Consider how people were added to your list: did they make a purchase, sign up through a lead generation form on your site, or through co-registration or opt-in advertising with a third party?

Industry Spotlight: Email Marketing at Nonprofits

Litmus

Avoid the temptation to buy lists and be wary of co-registration and list rental, as those are the three most problematic subscriber acquisition methods. Every industry does email marketing a little differently.

How to Measure Your Content Marketing Effectiveness

Content Marketing Institute

e-books, our blog, webinars, co-registration opportunities, etc.). However, we’ve found it’s more important to track conversions to email subscription, topics of interest, and registrations for a CMI activity such as Content Marketing World.

Marketing Hierarchy of Needs: Achieving Marketing Efficiency and Effectiveness

The ROI Guy

co-registration, email list purchases, etc.) Every year, around Halloween, organizations meet to begin the battle for budget allocations for the New Year. For marketers, the news is good overall.

5 Strategic Business Lessons From Game Of Thrones

Modern Marketing

If you are in retail, leveraging co-registration programs for channels like email can help to bolster the active list sizes of both organizations. Chances are that this isn’t the first Game of Thrones post that you’ve read.