Wikipedia Management for Dummies

Biznology

While reddit and Wikipedia are probably two of the most influential and powerful media platforms online today, they’re also the most intimidating because so many of us in the PR and marketing world have been not only burned but sent home tarred and feathers, never to go anywhere close to either of these sites ever again. While I am still scared of my own reddit shadow, I have embraced Wikipedia in a big way. How To Manage Your Wikipedia Page from Chris Abraham.

The Wikipedia test for content marketing

Biznology

To see the difference between “marketing fluff” and clear expository copywriting, compare a marketing web page to Wikipedia. Here’s a way to find out: go read the Wikipedia page for your product. And if you’re not sure what a clear description would look like, read Wikipedia. The post The Wikipedia test for content marketing appeared first on Biznology. Copywriters sometimes assume that customers already understand the product – but usually, they don’t.

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What Wikipedia Doesn’t Tell You About SEO Techniques

KoMarketing Associates

Have you ever found yourself sucked into a Wikipedia rabbit hole, going from one topic to another? With its plethora of useful (and useless) information, Wikipedia has become a prime source to learn about new topics. Take the search engine optimization Wikipedia page for example. In this blog we will dive into the deeper aspects of SEO techniques and what Wikipedia is leaving out. So What Does Wikipedia Say About SEO?

What You Need to Know to Get a Wikipedia Page Published

Content Marketing Institute

Getting a Wikipedia article published about your company or topic related to your business isn’t easy. Continue reading → The post What You Need to Know to Get a Wikipedia Page Published appeared first on Content Marketing Institute. To help, here’s what you need to know about what the volunteer-operated encyclopedia is looking for and the right way to go about it.

Wikipedia Is No Authority–By Design

B2B Memes

MUD day 13: In an interview in Foreign Policy , published on its website earlier this month, Wikipedia founder Jimmy Wales was asked if he’s shocked to hear that people, including journalists, “use Wikipedia all the time.” ” His response is worth repeating to any journalist that either uses Wikipedia unthinkingly or unthinkingly refuses to use Wikipedia: Journalists all use Wikipedia. Wikipedia, I think, operates on this principle.

How to Create a Wikipedia Page for Your Company

Hubspot

If you're anything like me, you probably mainly consider Wikipedia a good source for a behind-the-scenes look at the production of Game of Thrones , or a collection of random facts on Zebras. But, if you think about it, Wikipedia is one of the best third-party sources for ranking on page one of Google. If you want to increase brand awareness and visibility online, take a look at this quick guide so you can create a Wikipedia page for your company, today.

Personal knowledge management - Wikipedia, the free encyclopedia

Buzz Marketing for Technology

From Wikipedia, the free encyclopedia. Hidden categories: Wikipedia articles containing buzzwords | Articles lacking sources from January 2007 | All articles lacking sources. About Wikipedia. Contact Wikipedia. Donate to Wikipedia. About Wikipedia. Personal knowledge management. Jump to: navigation , search. This article or section appears to contain a large number of buzzwords.

Cognitive apprenticeship - Wikipedia, the free encyclopedia

Buzz Marketing for Technology

From Wikipedia, the free encyclopedia. About Wikipedia. Contact Wikipedia. Donate to Wikipedia. About Wikipedia. Cognitive apprenticeship. Jump to: navigation , search Cognitive apprenticeship is a theory of the process where a master of a skill teaches that skill to an apprentice. Constructivist approaches to human learning have led to the development of a theory of cognitive apprenticeship [1].

10 Years in the Making: Eloqua’s Grande Guide to Wikipedia

Oracle

The Grande Guide to Wikipedia. I confess: Despite the fact that the site celebrated its 10-year anniversary this year, I still know next to nothing about what happens “behind the curtain&# at Wikipedia. I know less about Wikipedia than I do the opera, jai alai or magic tricks. So I asked my friends and colleagues what they knew about Wikipedia. Enter: The Eloqua Grande Guide to Wikipedia. Eloqua Grande Guide to Wikipedia.

A Wikipedia Expert's Thoughts on the NYPD Editing Controversy

Hubspot

Editor''s Note: Recently, Capital New York reported that NYPD computers had been used to make edits to Wikipedia entries on police-related topics. We asked Wikipedia expert William Beutler to comment on this news story. Meanwhile, a Twitter account called @nypdedits appeared, watching for any subsequent edits from the NYPD, and other reporters are setting up alerts for Wikipedia edits from their local police departments. The History of Self-Interested Wikipedia Edits.

Why are URLs so important?

Biznology

Contrast that to Wikipedia : not only is it easy to find content within the platform, Wikipedia articles are all over the first page in Google. Well, some of it is about the content itself, as my colleague and friend Charles Chesnut showed in his maiden post on this platform: The Wikipedia test for content marketing. Beyond the content itself, a big reason for the success of Wikipedia content is findability. Wikipedia’s URLs are organized primarily by topics.

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Wikipedia and the wiki utopia, revisited

Biznology

Back in 2006, when the hype around the then-called Web 2.0 “thing” was reaching its peak of inflated expectations , much was said about an article published by Nature the year before, which boldly stated: “Jimmy Wales’ Wikipedia comes close to Britannica in terms of the accuracy of its science entries, a Nature investigation finds. If Wikipedia can be as good as Britannica, we could replace all our outdated corporate knowledge repositories with wikis.

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What is a keyword ontology?

Biznology

a structured database of the information in Wikipedia. A keyword ontology is a knowledge graph describing relationships between the keywords your target audiences frequently use in search queries and the products and services you sell. It can include other relationships as well, such as taxonomies, information architectures, social listening queries, competitors, etc. Not that your audience always comes to the content that sells your products through search.

How purposeful branding is driving millennials and social entrepreneurship

Biznology

Wikipedia defines social entrepreneurship as “the use of techniques by startup companies and other entrepreneurs to develop, fund and implement solutions to social, cultural, or environmental issues.” The world has changed dramatically in the past 10 years or since the 2008 recession. Economic and job growth is coming less from traditional industries or big corporations, but more from entrepreneurial startups.

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Social business, the forest and the garden: Your intranet is not the Internet

Biznology

Photo credit: Wikipedia. Altavista, Geocities, AOL, Google, Amazon, WordPress, eBay, Hotmail, Wikipedia, MySpace, Flickr, Delicious, YouTube, Facebook, Twitter, Quora, Pinterest all had their days of glory. In the meantime, this is what happened to Wikipedia: Wikipedia Growth – Source. However, Wikipedia is still very successful, as the #6 site in the world according to Alexa. Internet Marketing Google Intranet Wikipedia

3 insights from intelligent content conference

Biznology

It’s easy enough to run a text extraction program against a large repository of generic content, such as DBPedia —the database of content in Wikipedia. I had the great fortune to speak twice at the Intelligent Content Conference in Las Vegas on March 30. I said to a colleague there that the conference agenda fit into the bull’s-eye of my skills and interests. Several of the talks had the word “AI” in them.

The 10 Best B2B Videos

Oracle

These three videos, along with the brand new State of Wikipedia , are all part of the same “family” of JESS3-created digital shorts. Content Marketing animation B2B b2b marketing Beagle Research Eloqua future of revenue JESS3 Microsoft NetSuite Revenue Performance Management RightNow salesforce.com SAS Institute SFDC Short Tale Awards State of Cloud Computing State of the Internet State of Wikipedia video viral video Zuoraby Joe Chernov | Tweet this.

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Take back your online reputation with a little help from your friends

Biznology

Wikipedia was created by a bunch of casual experts who collaborated in creating a comprehensive, living, and growing resource of all there is. If the editors and experts at Wikipedia were to take an interest in your, how much of your true narrative, story, song, would they have access to? I know, I know, Wikipedia dictates that all its content be rigorously referenced and footnoted — but let’s assume it were different: and it is!

Top 5 Social Business Myths

Biznology

Photo credit: Wikipedia. Wikipedia stats for their English language site indicate that they have 22 editors for every million users (0.0022%). Being the 6th most popular website in the world, Wikipedia is hardly a failure, but still is several orders of magnitude worse than the 1% rule. Social Media Marketing Social Sharing Facebook Social business social media twitter Wikipedia

Thought Leadership Merchandising: Rising Above the Noise

Marketing Craftmanship

Researching the term “Thought Leadership” yields everything from a sterile Wikipedia definition, to blog posts featuring marketing insights similar to this online gem: “It doesn’t matter if you’re an entrepreneur, an employee, or a student – your ability to become a thought leader will catapult your success. Thought Leadership Programs Must be Accountable for Business Outcomes. Thought Leadership is one of the most widely used terms in B2B marketing.

Social Networking Sites and SEO: What Wikipedia Won't Tell You

WebMarketCentral

Within an astonishingly short time, Wikipedia has become one of the most-visited sites on the Internet. For example, Wikipedia's list of social networking websites now contains 111 entries; an impressive list, but certainly not all-inclusive. While no one wants to see Wikipedia degenerate into a collection of marketing brochures, the site's prohibition on commercial speech seems to be unclear and unevenly enforced. Despite its flaws, Wikipedia isn't going to disappear.

Editing: Is social media realtime or permanent?

Biznology

Image via Wikipedia. Some kinds of social media (Wikipedia) couldn’t exist without editing while others (Twitter) do not even allow editing. To me, it shows both that we use different kinds of social media for different purposes (think Wikipedia vs. Twitter) but it also shows an ambivalence over what we expect social media to be. As social media has (somewhat) matured, an interesting culture has grown up around the idea of editing social media content.

Why internal Social Business Platforms matter

Biznology

Image via Wikipedia. There’s also an argument to be made that in the consumer Internet, knowledge is also handled efficiently: sites like WordPress, Google, Wikipedia, Facebook, Twitter, Quora and Pinterest provide magnificent mechanisms to capture, filter/curate and distribute knowledge efficiently. That’s exactly what happened when Wikipedia, Google and Facebook won the battle for online attention over Encyclopedia Brittannica, the original Yahoo!

Don’t They Know Who You Are? Why Reputation Management is Crucial

Webbiquity

Consider writing a Wikipedia page about yourself. Keep in mind, however, that you have to be considered a public figure (or at least be able to make the argument that you should be) or the Wikipedia cabal will reject the article and take it down. That means you’ll need to have links to third-party sources who have written about you, and the, er, idiosyncratic folks at Wikipedia will have to agree.

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20 Experts, 1 Awesome Resource: The Social Media ProBook

Oracle

by Joe Chernov | Tweet this You may have noticed that over the past month or so, several influential social media professionals changed their profile pictures to funky avatars of themselves. Edelman’s David Armano went so far as to name his digital persona Vector David (I didn’t have the heart to point out his digital doppelganger’s unfortunate initials). Specifics around the who and what of the avatar project were purposefully lacking.

Top Link Building Techniques for B2B Companies (Infographic)

Webbiquity

Wikipedia links – Involves providing additional resources and information to Wikipedia pages related to your business or industry. Be sure to add value to articles first; any attempt to even appear to use Wikipedia purely as a link-building method will be swiftly met with hostility by the cabal of Wikipedia senior editors. Marketing Infographics Search Engine Optimization (SEO) guest posting Harris Myers link building 2017 SEO link building Wikipedia

Real Substance or Merely Content

Sales Intelligence View

Prospecting Acropolis Advert Aristotle Buzz Phrase Cosmo Driven Search Engines Early Greek Philosophers Key Words Keyword marketing Objective Ranked Web Sales Pitch Search Engine Search Page Searcher Subs Web Page Web Pages Wikipedia

Mapping the Social Media Landscape

The Effective Marketer

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Mapping the Social Media Landscape Infographics, according to Wikipedia are “graphic visual representations of information, data, or knowledge&#.

33 (of the) Best Social Media Guides, Tips and Resoures of 2012 So Far

Webbiquity SMM

How to create and edit articles for Wikipedia by Web Ink Now. ** 5 STARS. Wikipedia is one of the most popular sites on the web, so getting exposure there is incredibly valuable. David Meerman Scott explains how to properly write for Wikipedia here.

Caveat Emptor, if you’re using social media

Wondering Out Loud

We’ve all heard stories of erroneous facts making their way onto Wikipedia pages, but that site is just a small part of the wwww and bad fact, half-truths, and outright lies are more likely to show up on personal blogs. Wikipedia A friend of a friend asked me if I knew anything about a particular social media organization.

Blogger: Redirecting

Buzz Marketing for Technology

Push-Button Publishing You're about to be redirected The blog that used to be here is now at [link] Do you wish to be redirected? This blog is not hosted by Blogger and has not been checked for spam, viruses and other forms of malware. Yes No Home | Features | About | Buzz | Help | Discuss | Language | Developers | Gear Terms of Service | Privacy | Content Policy | Copyright © 1999 – 2010 Google

Blogger: Redirecting

Buzz Marketing for Technology

Push-Button Publishing You're about to be redirected The blog that used to be here is now at [link] Do you wish to be redirected? This blog is not hosted by Blogger and has not been checked for spam, viruses and other forms of malware. Yes No Home | Features | About | Buzz | Help | Discuss | Language | Developers | Gear Terms of Service | Privacy | Content Policy | Copyright © 1999 – 2010 Google

Improve Your Social Selling: Lessons from Boulder Startup Week

Kapost

The presentation was What Wikipedia Won’t Tell. I attended several marketing presentations at this year’s Boulder Startup Week, but as a digital marketer who loves social media, one especially stood out. The post Improve Your Social Selling: Lessons from Boulder Startup Week appeared first on Kapost Blog. To find more please visit Kapost Blog - Challenging the Content Quo. Digital Marketing

Apply Now for : Web Development work from home job/internship at Samachar Live

PPCRAO.in

We are approved by Google, Wikipedia & Bing as publisher and accepted as a news portal by readers. For Job Seekers: Job title: Web Development work from home job/internship at Samachar Live Company: Samachar Live Job description: , travel and more.

Why Bother with Leading Scoring?

ANNUITAS

According to Wikipedia, the definition of lead scoring is, “A methodology used to rank prospects against a scale that represents the perceived value. Blog B2B Marketing demand process Lead scoring marketing automation

The History of #SXSW [Infographic]

Oracle

2006 : Interactive keynote speakers include founders from two of the Internet’s most disruptive websites: Craig Newmark of Craigslist and Jimmy Wales of Wikipedia. by Joe Chernov | Tweet this. There are two basic ways to grow a business. Gobble up as much as much of the current pie as you can. Bake a bigger pie. It’s with this “bigger pie&# strategy in mind that Eloqua is sponsoring this year’s SXSW Interactive Conference.

Top 9 most visited websites of the United States

RockContent

We will talk about: YouTube Wikipedia Amazon Google Facebook IMDB Pinterest Yelp Instagram. Wikipedia. Wikipedia began its life as a virtual, collective encyclopedia but became a lot more than that. Working with Digital Marketing is a never-ending learning process.