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Industrial Marketing Today
OCTOBER 12, 2020
That’s my take on the challenges and issues faced by industrial companies with manufacturing content marketing distribution and measurement. The post, %Manufacturing Content Marketing Distribution and Measurement% by %Achinta Mitra% was originally published on %Industrial Marketing Today%. This is only a content summary.
DivvyHQ
MARCH 2, 2023
In today's article, we're digging into the world of distributed marketing and how to leverage content as part of your partner programs. But what role does content play in supporting these partner channels? Well, content can (and should) play a HUGE role.
KoMarketing Associates
JUNE 22, 2022
Now, new research indicates that social media is becoming a critical channel for marketers focused on video distribution. Vidyard recently published its “2022 Video in Business Benchmark Report,” and statistics suggested that social media (63%) was a top distribution channel for video content, alongside organization websites (63%).
Biznology
JANUARY 19, 2021
Distribution strategy, despite being one of the fabled 4 P’s (“Place”), has traditionally been outside the direct purview of B2B marketers. The severe disruption in distribution value chains in recent years provides a great opportunity for manufacturers to rethink how to deliver their products to customers most effectively.
Speaker: Jonathan Meyer, Kyle Mitzner & Jacobi Zakrzewski
Join Hawksearch’s Jonathan Meyer as he moderates a roundtable discussion with Bridgeline’s Kyle Mitzner and Luminos Labs’ Jacobi Zakrzewski, where they highlight the challenges and solutions surrounding B2B distribution.
Marketing Insider Group
JULY 20, 2021
They have to change the way they think about content distribution, and who creates it in the first place. A new distribution strategy is needed. Obviously, the traditional distribution strategy has major flaws given today’s online dynamics. What does this mean? Company social media pages are slowly dying out. Here’s why.
ClearVoice
MARCH 17, 2023
The fallout may be in your distribution strategy. So, how can you refine your content distribution strategy so your content gets to the right places? Maybe you had an effective content distribution strategy in place before. What is a content distribution strategy? First, what is a content distribution strategy?
Speaker: Zach Basner, Director of Video Training and Strategy, IMPACT
How to distribute your videos across your channels. You’ll learn: How to get started with your video marketing strategy. Why top-of-funnel "explainer-style" videos aren't enough. What videos work best to engage your buyers at each stage. April 25th, 2019 12:30PM PST, 3:30PM EST, 8:30PM GMT
Speaker: Michael Brito, EVP, Zeno Group
You'll learn: How to use audience intelligence to shape your content creation and distribution strategies. By understanding not just the readers of your content, but also the "vocal minority" and the influencers at play, you can develop a strategy to sustainably create attention-getting - and more effective - marketing campaigns.
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