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Marketing Insider Group
MAY 10, 2022
The fact is that Digital, Social, and Mobile technologies have dramatically changed the world we live in and the businesses we work for. Since the pandemic, many small businesses have rushed online in hopes of saving their revenue. 99 Business Facts To Inspire Your Marketing in 2022.
Vision6
SEPTEMBER 20, 2020
We’ve put together some resources and tips you can easily apply to help your business assess, plan and adapt through COVID-19
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Vision Edge Marketing
SEPTEMBER 20, 2022
The post Why Business Transformation Must Start with Process, not Technology appeared first on VisionEdge Marketing.
Webbiquity
NOVEMBER 12, 2022
In business, efficiency is about getting the most out of your available resources. Improving profitability by cutting expenses and ramping up production is just basic good business practice. Here are five tips on how to make efficiency an everyday priority in your business.
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In Salesforce’s latest Marketing Intelligence Report, hear from 2,500+ global marketers on how they are leading with their data, from business growth to customer satisfaction, data privacy, and more. Get the report now!
UpCity
OCTOBER 18, 2020
In today's B2B environment, is your business doing everything it can Reviews can make or break a buying decision for many people.
Business Brainz
DECEMBER 3, 2021
In this post, we will be exploring the strategic selling strategy and how strategic sales research can help your B2B business. And later we will also be focusing on how you can strategize your whole B2B sales process with a sales strategy that will actually work for you and your business.
Buffer Marketing
NOVEMBER 1, 2022
Starting and running your own business can be incredibly stressful. One survey of small business owners from Capital One found that 42 percent of them are currently experiencing burnout or have experienced it within the past month.
Sales Lead Insights
MARCH 5, 2018
Follow up on longer-term business-to-business leads. B2B sales leads business-to-business leadsDon't miss three out of four sales.
Marketing Insider Group
NOVEMBER 22, 2022
Companies today can use chatbots for their online business to instantly communicate with customers and resolve their issues on multiple platforms, such as Facebook or their online store. Enter “conversational commerce,” or businesses and buyers connecting through messaging apps.
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When making media decisions, marketers need to get — and show — results for everything they do. See the 6 steps you can take right now to start optimizing media planning and pacing with a data-driven approach. Get the guide now!
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Vision Edge Marketing
JANUARY 19, 2021
We often think of experiments as something we do in the realm of science, but there is a place for experimentation in business, especially when needed to make data-informed strategic and tactical decisions. How To Apply the Scientific Method to Your Business.
Tony Zambito
JANUARY 26, 2022
Over the course of many years and just a few years as well, business leaders and organizations can develop preconceived notions about buyers and customers. To business leaders, it creates an air of unpredictability. Steering them away from doing business with your organization.
Buffer Marketing
OCTOBER 27, 2022
For small businesses, a little visibility can go a long way. And there’s no better time to show off your small business or the ones in your community than Small Business Saturday. There are many ways that businesses can post for Small Business Saturday.
Outbound Engine
DECEMBER 4, 2019
It’s always a good time for business owners to think about the most effective small business marketing ideas. Or it could be that business seems to be stagnant. Whether you’ve been in business for 3 months or 30 years, there is always room for improvement.
Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien
Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.
TrustRadius Project Management
NOVEMBER 9, 2022
Did you know that 20% of businesses fail within their first year of operation, and 50% of businesses fail within the first five years? With so many factors determining whether your business sinks or swims, it’s important to take action early!
Vision Edge Marketing
MAY 24, 2022
Are you feeling like me, wondering “what’s next” at the start of each business day? Growing your business in the sea of uncertainty is the focus of this episode of What’s Your Edge? Uncertainty has always been an element of business. Such is the current business environment.
Sharpspring
NOVEMBER 8, 2021
SEO can seem like a necessary evil for small businesses. Optimizing SEO for small businesses is entirely manageable if the right steps are taken. Without further ado, let’s dive into how SEO can be a pivotal part of your small business marketing strategy.
Buffer Marketing
OCTOBER 18, 2022
Turning down chances to bring more money or manpower into your business can feel foolish. And in a time of billion-dollar valuations, it can be tempting to look at the growth of your business and feel inadequate. Want more on growing a business? Flow small-business-big-lessons
Speaker: Dawn Colossi, CMO, FocusVision
A shift is occurring for B2B Marketers. We were measured by the number of leads we generate. So, we put gates up on our website, we stand in trade show booths and collect business cards, and run webinars or smaller events where we get people to sign up. Over time, we’ve become much better at measuring conversion rates and lead quality. Now that recent studies have shown that 49% of companies achieve a higher ROI by focusing on engagement over acquisition, there’s a shift from lead counts, lead quality to engagement. But as a B2B Marketer, what does engagement mean? How can you get there? How do you measure it? How do you show value to the business? Where does lead gen and lead quality fit in? Dawn Colossi, CMO of FocusVision and a recognized leader in data-driven marketing strategy, has answers based on hard won experience.
Marketing Insider Group
SEPTEMBER 13, 2022
All businesses need quality leadership. One of our favorite business books we have ever read at MIG isn’t even a book about business. It sounds like it might be more like a self-help book, but it’s a business book through and through.
Webbiquity
JULY 7, 2021
The global pandemic has disrupted most small businesses in some way. As conditions begin to return to normal, there will be numerous lessons to take from the pandemic to ensure that businesses can survive future events. Here are three key strategies to consider for your own business.
Webbiquity
NOVEMBER 22, 2022
Black Friday and Cyber Monday 2022 promotions make this an excellent time to take stock of your business software toolbox. OptinMonster is the best lead generation software for marketing agencies, bloggers, eCommerce websites, and all small businesses.
Webbiquity
FEBRUARY 28, 2022
The right business consultancy can help you take your company to new levels of performance. Working together, you will define your business goals, identify and solve problems, and map a plan for success. There are a profusion of business consulting services out there.
Speaker: Robert Bly, Independent Copywriter and Consultant
Marketers may use the same copy for their B2B and B2C clientele, but these customers should never be treated the same. In this webinar, you will get a clear overview of the 7 key differences between B2B and B2C, so your marketing is more relevant and engaging to business buyers. Join Robert Bly, independent copywriter and consultant, who will walk you through key details of your marketing copy strategy that will make a real difference to your buyers.
Vision Edge Marketing
MAY 11, 2021
Every month or quarter, leaders in most organizations report on the state of business performance. Best-in-class leaders focus on what’s happening both, inside and outside, of their company, to strengthen business performance.
SendX
JULY 1, 2021
A strong VOC strategy can have a direct effect on growing your business — boosting sales and improving customer retention. And according to a study by Aberdeen Group , the top 20% of businesses using VOC data grew by 9.8x Imagine you’re a consumer on the hunt for a new pair of sneakers.
Sharpspring
NOVEMBER 10, 2022
Lots of businesses set up blogs without any planning behind the effort. But starting a blog for your business isn’t a task to be taken on without forethought. Clearly understand your primary reason for starting a business blog in the first place.
Webbiquity
DECEMBER 13, 2021
Black Friday and Cyber Monday are behind us, but there are still some compelling offers available on marketing tech and business software. These end-of-2021 promotions make this an excellent time to take stock of your business software toolbox.
Speaker: James Gilbert, Head of Marketing at CRMNEXT
Social distancing is a byword now often heard in B2B companies, but what about the departmental distance between your own organization's sales and marketing teams? This detachment can lead businesses to use the wrong account-based marketing programs (ABMs) as an instant fix, but it isn’t a magic tool that will make all your problems disappear. Join James Gilbert, CMO at CRMNEXT, for his in-depth & exclusive session about properly using intent data during your ABM campaign.
Sales Lead Insights
JANUARY 30, 2022
for your direct marketing solutions, check with some business database companies like Dunn & Bradstreet (www.dnb.com). . The post Clean up your business-to-business sales and marketing database appeared first on Sales Lead Experts.
Biznology
SEPTEMBER 23, 2020
The American economy, the world’s most powerful in terms of GDP, is chock-full of business owners. Small Business Administration , small businesses employ 47.3% But it’s alarming how many small business owners fail to save for retirement.
Industrial Marketer
APRIL 12, 2022
Every industrial marketing firm or department has to balance its marketing efforts with other business longevity considerations. Marketing is critical to success, but only when coordinated with other elements of business management to produce ideal results.
RockContent
APRIL 20, 2020
Investing in online marketing for small businesses is democratic and brings a lot of benefits. Thus, SEO is essential when it comes to Digital Marketing for small businesses. How a small business can do it. How a small business can do it. How a small business can do it.
Speaker: Jeff Davis, Founder, jd2 Consulting Group
Jeff Davis is here to help you think differently about how Sales and Marketing should interact. With increased scrutiny for marketing to prove ROI on their activities and it becoming increasingly hard for B2B salespeople to even get in front of customers, the old way of doing business is no longer an option. This webinar will use evidence-based research and empirical knowledge to propose real-world strategies that work.
MarketMuse
JANUARY 7, 2022
Discover the essential difference between storytelling in marketing for a small business compared to that of larger enterprises. Webinars
Vision Edge Marketing
AUGUST 17, 2021
Sometimes however its necessary to change patterns to grow and improve business performance, that’s the focus of this episode. This is true for business performance as well. If you want your business to grow, you might need to break some patterns and build new habits.
SendX
MARCH 12, 2021
Lessons from running my business: 1) Email marketing is like plumbing. Therefore, why not use it to make your business grow faster and smoother. How to Choose an Email Marketing Software for your Business? AWeber AWeber is a simple email marketing platform for small businesses.
Go Beyond SEO
NOVEMBER 15, 2021
Did you know that business ownership is one of the most stressful choices you can make in your career? Did you also know that you can manage your stress even as a business owner? The Benefits of Setting Business Boundaries. Their business?
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Influitive's annual BAMMIES - Best Advocate Marketing Awards - eBook has been read by 2,000+ savvy marketers and business leaders. In this year’s edition, advocacy leaders from the likes of ADP, Cisco, and Ceridian reveal how to harness the power of advocates to drive growth across every area of an organization.
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