Oktopost

NOVEMBER 16, 2023

Social data analysis requires the right tools and thought processes to collect, analyze, interpret, and apply the data accurately. What Are The Key Components of Social Data Analysis? Additionally, monitor keywords, hashtags, and sentiment analysis to understand how your audience perceives your brand.

Analysis 71

Analysis Social Media Top of Funnel Social Marketing 71

Brandwatch Marketing

OCTOBER 31, 2023

The purpose of undertaking customer analysis as part of a business plan is to examine the consumers most likely to purchase your product or service in-depth. Customer analysis should move through three different stages. Customer analysis must then show what the needs of these different customer groups are.

Segmentation 89

Segmentation Analysis Ideal Customer Profiles Buyer Personas 89

Heinz Marketing

OCTOBER 20, 2022

This can be done through completing a competitive content analysis. Why Conduct a Competitive Content Analysis. There are a few reasons why a competitive analysis can boost an organization’s effectiveness. How to Conduct a Competitive Content Analysis. First, it can highlight various gaps and opportunities.

Top of Funnel 115

Top of Funnel Analysis Content Marketing Funnels 115

Single Grain

SEPTEMBER 19, 2022

Conducting an SEO analysis can yield important insights about how your site is performing and, thus, where to improve. But what exactly is an search engine optimization analysis? We’ll take a look at: What is SEO analysis? SEO content analysis. Technical SEO analysis. Backlink profile analysis.

SEO 144

SEO Analysis Lead Ranking Lead Scoring 144

Brandwatch Marketing

OCTOBER 31, 2023

The purpose of undertaking customer analysis as part of a business plan is to examine the consumers most likely to purchase your product or service in-depth. Customer analysis should move through three different stages. Customer analysis must then show what the needs of these different customer groups are.

Segmentation 79

Segmentation Analysis Ideal Customer Profiles Buyer Personas 79

Tomorrow People

JUNE 14, 2022

Read on to learn about the most crucial steps of effective competitive analysis. Before conducting a competitive analysis, you must first pick what organisations you’re going to focus on. If no one takes action on the insights gained from this process, competitive analysis simply becomes an unproductive and costly exercise!

Analysis 156

Analysis Work Management Marketing Management Effectiveness 156

Search Engine Journal

JANUARY 29, 2023

Here are the 10 SEO competitive analysis tools that you need to know. The post 10 Tools You Can Use For SEO Competitive Analysis appeared first on Search Engine Journal.

SEO 131

SEO Analysis Tools 131

Search Engine Journal

JULY 23, 2023

Google Analytics 4 expands ecommerce analysis with 30 new dimensions and metrics in custom report builder. The post Google Boosts Ecommerce Analysis In GA4 With 30 New Metrics appeared first on Search Engine Journal.

eCommerce 94

eCommerce Analysis Google Analytics 94

Search Engine Journal

AUGUST 3, 2022

The post How To Perform A SEO SWOT Analysis appeared first on Search Engine Journal. A well-structured SWOT framework can provide an excellent roadmap that helps you focus on your primary SEO goals and maximize limited marketing resources.

SWOT 143

SWOT SEO Analysis Search Marketing 143

Zoominfo

FEBRUARY 17, 2020

Enter, sentiment analysis. What is sentiment analysis? Sentiment analysis is the process of gauging the attitudes, opinions, and emotions an audience expresses about a brand, product, or a specific topic. As a marketing technique, sentiment analysis can be as complex or as simple as you make it.

B2B Marketing 130

B2B Marketing Marketing AI Analysis B2B 130

Oktopost

APRIL 11, 2022

In this article, we’ll explain how B2B brands can use social listening to complete a comprehensive competitive analysis. Quick links: What is competitive analysis? 3 benefits of performing competitive analysis. 5 ways to leverage social listening for competitive analysis. What Is Competitive Analysis?

Analysis 118

Analysis Social Media Social Marketing Marketing & Strategy 118

Zoominfo

MARCH 10, 2021

billion doing so, according to new analysis from ZoomInfo. market share in the CRM industry, according to prior analysis from Gartner. This scenario will be repeated over and over this year across the globe, as companies of all sizes will roll out more than 42,000 new CRM systems and spend an estimated $4.6 Salesforce holds about 19.5%

CRM 246

CRM Work Management Marketing Management Analysis 246

DivvyHQ

MARCH 10, 2023

Conduct a content gap analysis to find out! Are you producing content that your target audience wants to see? This ultimate guide will show you how.

Analysis 78

Analysis Content Buyer Personas Buyer's Journey 78

SEMrush

FEBRUARY 10, 2021

Read this quick guide to uncover how to run a preliminary market analysis to evaluate new markets and understand if you need to invest in further research and a go-to-market strategy.

Analysis 140

Analysis Marketing & Strategy Marketing Marketing Strategy 140

Marketing Insider Group

OCTOBER 28, 2020

Using data, and tools, and research that’s publicly available to anyone, we’re going to conduct a content marketing analysis of various industries. The keyword analysis we do also allows us to understand where a company’s organic search traffic is coming from. Backlink Analysis. What are the important keywords? informatica.com.

Enterprise Management 274

Enterprise Management Digital Asset Management Work Management Marketing Management 274

Zoominfo

AUGUST 29, 2018

Enter, sentiment analysis. What is sentiment analysis? Sentiment analysis is the process of gauging the attitudes, opinions, and emotions an audience expresses about a brand, product, or a specific topic. As a marketing technique, sentiment analysis can be as complex or as simple as you make it.

B2B Marketing 176

B2B Marketing Marketing AI B2B Analysis 176

seo.co

MAY 16, 2022

One way is to perform an SEO content gap analysis to discover some of the ‘holes’ in your site content. Below is more information about how to do a content gap analysis. Content Gap Analysis Overview. Some of the things you will check during the content gap analysis are: Site pages. How To Do An SEO Content Gap Analysis.

Top of Funnel 110

Top of Funnel SEO Analysis Content 110

Blue Flame Thinking

SEPTEMBER 8, 2023

The post The Importance of a Website Traffic Analysis appeared first on Blue Flame Thinking. Moving Website Visitors from Curious to Conversion Your website is a continually evolving part of your marketing mix that provides a wealth of audience intelligence you can use to enhance the way you connect and interact with them.

Traffic 88

Traffic Marketing Websites Analysis Marketing Analytics Tools 88

Conductor

SEPTEMBER 23, 2021

If you want to climb up the search engine results pages (SERPs), it’s helpful to do a competitive SEO analysis to learn where your competition ranks and for what keywords. What Is SEO Competitor Analysis? Your business might have done competitor analysis for everything from product development to marketing strategy.

SEO 119

SEO Analysis SERP Keywords 119

Valasys

SEPTEMBER 8, 2023

There exists many Strategies for AI-Driven Intent Data Analysis through which businesses are quickly adjusting to the ever-changing world of technology as we go forward. AI-driven marketing techniques are becoming the standard, with data analysis playing an important part in assisting firms in achieving success.

Intent Data 52

Intent Data Marketing AI Paid Content Intent 52

Content Marketing Institute

SEPTEMBER 21, 2021

Continue reading → The post How to Do a Competitive Content Marketing Analysis appeared first on Content Marketing Institute. Here’s how to assess what they’re doing so you can find gaps to fill, do it better, or avoid it altogether.

Content Marketing 143

Content Marketing Planning Analysis Content 143

33Across

OCTOBER 7, 2023

The post Marketers Show Little Progress in Prepping for Post-Cookie World: 33across Analysis appeared first on 33Across. The Customer Data Platform (CDP) Institute notes that cookies still drive about 75% of programmatic ad revenue according to the Programmatic Cookie Alternative report.

Analysis 62

Analysis Marketing Marketing Report Ads 62

Mass Analytics

JUNE 22, 2023

Contribution Analysis: Unraveling the Secrets of Media Effectiveness in Your Marketing Mix In the previous article, we covered the part “How to Choose the Best Model for Your Marketing Mix Modeling Project “ which paved our way to the fifth article in our series. This is where adjusted contribution analysis comes in.

Marketing Mix 98

Marketing Mix Analysis Media Effectiveness 98

Zoominfo

MAY 20, 2018

A win/loss analysis is the process of studying past business deals in order to generate valuable insights about your company’s selling practices. The insights garnered from this type of analysis can be instrumental in growing your business and increasing revenue. Step 2: Develop your win/loss analysis questions.

B2B Sales 223

B2B Sales Analysis B2B Work Management 223

Search Engine Journal

DECEMBER 2, 2022

Learn the Python equivalents of your favorite Excel formulas to speed up your data analysis and automate repetitive tasks. The post Transitioning From Excel To Python: Essential Functions For SEO Data Analysis appeared first on Search Engine Journal.

SEO 116

SEO Analysis Automation 116

Webbiquity

DECEMBER 22, 2020

While hashtags let you group similar content under a single roof, you can also leverage them for tracking and detailed analysis. The post Hashtag Tracking: How to Get a Detailed Analysis of Your Social Media Campaign appeared first on B2B Marketing Blog | Webbiquity. That’s where using the right hashtags can help.

Social Media 259

Social Media Campaigns Analysis Media 259

Search Engine Journal

JANUARY 5, 2022

Learn how to use SEO competitor analysis to uncover the tactics competitors are using to outrank you in Google Search results. The post SEO Competitive Analysis: The Definitive Guide appeared first on Search Engine Journal.

SEO 116

SEO Analysis Tactics Google 116

Oktopost

MARCH 16, 2022

Here’s when social media sentiment analysis comes into play. In this piece, we’ll cover what a sentiment analysis is, how to track it, and what the benefits are for B2B brands. Jump to a section: What is a Social Media Sentiment Analysis? How Does a Sentiment Analysis Work? Why is a Sentiment Analysis important?

Social Media 109

Social Media Analysis Media Customer Satisfaction 109

DivvyHQ

FEBRUARY 4, 2022

With today’s analytics technology, marketing teams can easily take content reporting and content analysis to the next level. But is this easier said than done?

Marketing Report 113

Marketing Report Analysis Content Marketing 113

HG Data

MARCH 28, 2023

Download ROI Analysis of HG Insights! After reviewing feedback from hundreds of users, analyst firm GTM Partners have validated HG Insights’ primary value propositions with the publication of an in-depth ROI analysis.

ROI 52

ROI Validation Marketing Analytics Tools Analysis 52

Marketing Insider Group

OCTOBER 22, 2020

According to data from Realtor.com, and analysis from Norada , median listing prices are up 12.4% The post Appraising Real Estate Content Consumption [Analysis] appeared first on Marketing Insider Group. with properties selling nearly two weeks faster than in 2019.

Content 247

Content Analysis Work Management Marketing Management 247

Bionic

OCTOBER 21, 2023

The post LinkedIn Ads vs. Google Ads: A 30-Day Comparative Analysis first appeared on Bionic Advertising Systems. As a result of this test, we shifted our ad spending from LinkedIn Advertising to Google Advertising. However, we’ll keep testing LinkedIn to see if we can get it to work.

Paid Search Agency 85

Paid Search Agency Linkedin Ads Cost Per Thousand 85