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10 Keys to Building Success-Filled Long-Term Consulting Relationships

Webbiquity

Long-term engagements are beneficial for consultants or agencies as well as the clients who work with them. But it takes the right mix of factors to build productive, lasting client-consultant relationships. Image credit: Amy Hirschi on Unsplash For consultants and agencies, long-term client relationships mean steady income.

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Consultants Collective Profile: Rod Thorn

Biznology

We’re pleased to present our latest featured profile, designed to introduce you to our member consultants, advisors, executive coaches, clients, partners, and other extraordinary people. We’re pleased to feature Consultants Collective member consultant and communications expert, Rod Thorn. My imagination.

Profiling 197
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New Research: How Buyer Expectations Have Changed in the Consulting Industry

Hinge Marketing

Consulting firms have been grappling with that shift, and they will have to adapt their marketing and business development strategies to attract new buyers and address the evolving needs of their existing clients. Today’s buyers of consulting services are tightening their wallets and expect more for the dollars they spend.

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Consultants Collective Profile: Sameena Kluck

Biznology

We’re pleased to present our latest featured profile, designed to introduce you to our member consultants, advisors, executive coaches, clients, partners, and other extraordinary people. I’ve started my consulting business full-time! The post Consultants Collective Profile: Sameena Kluck appeared first on Biznology.

Profiling 104
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The 7 Keys to Creating Successful B2B Marketing Copy

Speaker: Robert Bly, Independent Copywriter and Consultant

Join Robert Bly, independent copywriter and consultant, who will walk you through key details of your marketing copy strategy that will make a real difference to your buyers, such as: The often-ignored “hidden” motivation that gets many B2B prospects to buy.

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2023: How Consultancies Can Win in an Uncertain Environment

Hinge Marketing

When instability is coming from every direction—the economy, political environment, wars, and the job market—how do consulting firms survive and thrive? Situations like these are exactly why the Hinge Research Institute conducts its annual High Growth Study of the consulting industry in partnership with Deltek.

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Hiring a Marketing Consultant? Here’s 6 Things You Must Know

Marketing Insider Group

Are you looking to hire a marketing consultant? Hiring an outside consultant is a big investment. There are many considerations to keep in mind: How do you know if your company needs a marketing consultant? Some marketing consultants offer a range of services, while others specialize in a few specific areas. Image Source.

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Connecting the Consultative Experience

Many B2B businesses have come to believe that there is an asymmetric relationship between the company and its buyers. The perception is that buyers are “in control” and armed with more information than ever before.

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5 Conversion Rate Optimization Mistakes to Avoid and How to Fix Them to Get More Leads

Speaker: Jen Dewar, CEO of Jalydew

Join Jen Dewar, CEO and Principal Consultant at Jalydew, for this insightful look into how to optimize your conversion rates. There are many things you can do to increase leads and customers without increasing your marketing spend—but improper execution could do more harm than good. What are the most common CRO mistakes.

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Forrester Research Report: How Sales and Marketing Intelligence Drive Improved Business Outcomes

In 2019, DiscoverOrg commissioned Forrester Consulting to evaluate sales and marketing intelligence practices in the B2B space. Fact: Only 8% of sales and marketing professionals say their data is between 91% - 100% accurate. The primary takeaway? Forrester found “only 1.2%

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Thinkers360 2022 B2B Thought Leadership Outlook Research

Thinkers360 is an opt-in network of the world’s foremost thought leaders — including academics, advisors, analysts, authors, consultants, executives, influencers and speakers — with over 100M followers on social media combined. Thought Leadership Creators (Plans for 2022).

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5 B2B Marketing Trends that You Can't Ignore in 2020

Speaker: Pam Didner, Marketing Consultant, Author and Speaker

Pam Didner, B2B tech marketing consultant, speaker, and author of Effective Sales Enablement and Global Content Marketing, will present the essential marketing trends you need to know in 2020. But it's important to note that the B2B landscape is constantly evolving. Are you up to date with all the emerging B2B techniques and technologies?