7 SEO Processes That Get Easier with Increased PageRank/Domain Authority - Whiteboard Friday

Moz

What factors are affected as you improve PageRank or Domain Authority, and how? So the title of today's Whiteboard, "7 SEO Processes That Get Easier with Increased PageRank and Domain Authority." So why did we choose PageRank and Domain Authority?

8 Tips to Increase Your Organic Page Ranking in 2018

Webbiquity

Your URLs have a certain amount of PageRank associated with them. If you want a percentage of the PageRank from these web pages passed onto your new URLs so the authority passes throughout the website, you need to correctly implement 301 redirects. Links are what bind together the Internet and also how Google passes PageRank from one website to another. Guest post by Nathan Elly.

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What clients want and expect from influencer marketing, according to creator relations master, Kristen Matthews

Biznology

I reached out to Kristen Matthews yesterday to catch up with her and to ask her about what she’s seeing in the marketplace. What do clients want and expect? What do influencers want and expect? What does Kristen Matthews, herself, want and expect from her clients, influencers, and creators?

Your competitors are doing SEO

Biznology

In the past, the combined authority of each page of each site would be its Google PageRank. Today, without a reliable PageRank, other sites, including Moz, have created their own ranking systems, including MozRank. Search Engine Marketing Search Engine Optimization Google Google Penguin internet John Mueller Matt Cutts PageRank San Diego Search engine optimization Search engine results page Sorrento Mesa Website

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Google “mobilegeddon” starts today — are you prepared?

Biznology

Organic Search Search Engine Optimization Search Marketing Google Google Panda Google Penguin Mobile device mobile search mobile Web PageRank Responsive web design Search engine optimization Web search engine Website Back on Feb 3, 2015, I told you why you need a mobile-native website today — now, it’s more like you need a mobile-native website today ! Literally.

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Essential SEO advice directly from Google

Biznology

Content Marketing Organic Search Search Engine Optimization AdSense Google Google Search PageRank Search engine optimization Web page Web search engine Website This news directly from Google is old news for those of us in the SEO game.

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Google is a lying liar that lies

Biznology

Search Engine Optimization Google Google Search HTML HTML element Joomla Meta element Methods of website linking organic search PageRank Search engine optimization twitter Uniform Resource Locator I’m going to get a lot of blowback for this. The following list of Google lying liar lies all have exceptions to the rules. And, Google does make examples of bad actors.

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Steps to Take After Receiving a Link Warning from Google

Biznology

Organic Search Google PageRank Search engine optimizationImage via CrunchBase. It used to be that Google was a secretive entity and it was all up to trial, error, and guesswork to determine what it was thinking about your website. To some extent this is still true, however Google has become somewhat more transparent about its practices in recent years.

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Three Ways to Build Links in the Age of Google Penguin

Biznology

Organic Search Google Google Panda IBM Matt Cutts PageRank penguin Search engine optimizationImage credit: Getty Images via @daylife. Last month, I talked about The Seven C’s of Content Quality , as a way of helping you develop higher quality content. Why is this important? Because the Google Panda algorithm rewards quality content above any other on-page signal, and the Seven C’s serve as a proxy for Panda’s content quality algorithm.

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Google's Panda ranking algorithm changes SEO forever

Biznology

This time, SEO really is changing in a fundamental way, because the Panda update has changed, and is continuing to change the search ranking algorithm in the biggest way since PageRank. Organic Search Algorithm Google PageRank Search engine optimization Search Engines SearchingImage via CrunchBase. I know that every month you bounce between the "SEO is dead" posts and the "SEO is changing forever" posts. But I don't write many of those.

How (and Why) to Map Your Company’s Digital Landscape

Webbiquity SMM

Since we don’t live in an ideal world, use influencer rating tools like Klout and Kred in conjunction with checking which blogs are featured most often on blog rolls of target bloggers (an informative though imprecise measure of influence) and the Pagerank of each blog. With more than 90% of companies now using social media to find employees and 82% having a Facebook page , there’s no question that business use of social media has become commonplace.

Patchwork quilt stitch your marketing website tightly together using internal links and navigation (every page is sacred, every page is great, if a page is wasted, Google gets quite irate)

Biznology

Every page has its own unique PageRank and you can’t tell the success of a website based only the PR of it’s Default Index Landing Page. Everyone wants high PageRank links coming in from out there — even in 2017. Copywriting Organic Search Search Engine Optimization Search Marketing Android (operating system) Google Google Chrome Google Search IMessage ios PageRank twitterGoogle handles every internet page separately.

Telecoms: Top 100 Influencers and Brands

Onalytica B2B

PageRank (Normalised). PageRank (Normalised). The PageRank based methodology we use to extract influencers on a particular topic takes into account the number and quality of contextual references that a user receives. Communications technology and the telecoms industry have evolved dramatically over the past 10 years, due to growth in the mobile phone industry and advancement in internet communications.

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Cloud: Top 100 Influencers & Brands

Onalytica B2B

PageRank (Normalised). PageRank (Normalised). The PageRank based methodology we use to extract influencers on a particular topic takes into account the number and quality of contextual references that a user receives. We are creating more and more content than ever before on our computers, notebooks, tablets and smart phones. 90% of the world’s content was generated in the last two years alone!

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SEO Isn’t Mystical

Salesfusion

PageRank (PR): Google assigns every website a value between 0 and 10 (with 10 being the best), this value is known as your PageRank (though it often appears as PR). Your PageRank value is based on factors like link popularity and trust that Google uses to determine where your website ranks on its search engine results page (SERP). Unlike PageRank, your Domain Authority score is not determined based on one of Google’s own algorithms.

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PR 2015: Top 100 Influencers & Brands

Onalytica B2B

PageRank (Normalised). PageRank (Normalised). The PageRank based methodology we use to extract influencers on a particular topic takes into account the number and quality of contextual references that a user receives. Public relations is not what it used to be. The way technology evolved has forced this discipline to change like it has never changed before. We live in a connected, mobile first world which moves faster than ever.

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The Top 200 Content Marketing Brands And Influencers

Marketing Insider Group

PageRank (Normalised). PageRank (Normalised). One of the biggest questions buyers ask in their online journey from awareness, to consideration, to selection is “who is influential?” ” on the topic. It is human nature to look for validation, expert advice and insights from those who understand a topic and seem to know what they are talking about. This is true in just about any major decision, including who we buy from.

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5 Must-Watch Google Webmaster Videos for the B2B Marketer

KoMarketing Associates

What percentage of PageRank is lost with a 301 redirect? This video debunks the notion that using a 301 redirect will eliminate the majority of PageRank to a webpage – Matt Cutts explains that only around 10-15% of link juice is lost. Every search marketer has a go-to industry source that they rely on for thought-provoking SEO content. Whether it’s Rand Fishkin from Moz, Wil Reynolds from SEER, or Danny Sullivan from MarketingLand, everyone has a favorite blogger.

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B2B Marketing: Top 100 Twitter Influencers

Onalytica B2B

PageRank (Normalised). The PageRank based methodology we use to extract influencers on a particular topic takes into account the number and quality of contextual references that a user receives. 70% of B2B marketers are creating more content than they did one year ago. This data comes from the 2015 B2B Content Marketing Trends report from the Content Marketing Institute and MarketingProfs. So B2B marketers are furiously creating more content.

Always Be Linking: 9 Places B2B Marketers Might Miss Link Building Opportunities

KoMarketing Associates

According to Google , “any links intended to manipulate PageRank or a site’s ranking in Google search results may be considered part of a link scheme and a violation of Google’s Webmaster Guidelines.” Link building is not something B2B marketers think about regularly.

What is Black Hat and how can this strategy harm your site?

RockContent

However, the penalties usually imply a drop in ranking, reduction of PageRank score, decrease in organic search traffic, and restriction in positioning new content and publications. Within an increasingly competitive environment, who doesn’t want fast results with big earnings?

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How Much Should Sponsored Articles Really Cost? [New Data]

Hubspot

Within the guide is a research study conducted from March to June of 2014 that collected sponsored article prices from 550 blogs and publications and unveiled correlations with a variety of predictor variables, including Domain Authority (DA), Page Authority (PA), PageRank (PR), AlexaRank (AR), and Twitter, Facebook, and Pinterest followings. A multivariable regression analysis showed strong correlations between blog prices and Domain Authority, Facebook Fans, AlexaReach, and PageRank.

Top 50 Content Marketing Thought Leaders

Marketing Insider Group

Onalytica claims that the ranking was determined through a PageRank analysis of the network of people talking about the # contentmarketing Twitter hashtag from the previous six months. How do you gain authority on a topic without having an unlimited amount of time, money and people? It starts with defining why the topic is important, what your objectives are and who you are speaking to, as I did in my very first blogs almost exactly 4 years ago.

8 Interesting Things You Probably Didn't Know About Google's Algorithm

Hubspot

That’s where we see one of the first mentions of PageRank, which is the technology that Google continues to use to help rank search results. 4) PageRank was named after Google co-founder Larry Page. When the name “PageRank” is assigned to the technology that helps Google rank pages, it seems fairly intuitive. PageRank itself has quite a history. That's why SEL published the in depth article, “ What Is Google PageRank? ” -- very few people understood it.

Topical SEO: 7 Advanced Concepts of Link Relevance & Google Rankings

Moz

This is the popularity part of Google’s algorithm, described in the original PageRank patent. In the beginning, there was the original PageRank patent , which changed the way search engines worked. Topic-sensitive PageRank. Despite rumors to the contrary, PageRank is very much alive and well at Google. PageRank technology can be used to distribute all kinds of different ranking signals throughout a search index. Posted by Cyrus-Shepard Links matter for SEO.

Defining Link Metrics that Impact SEO Link Building Development

KoMarketing Associates

Google Toolbar PageRank (More so for cross-referencing sites for outreach prioritization, but toolbar PageRank is not a regularly updated metric and has very limited value ). As SEO becomes more involved in the marketing initiatives of the organization, search marketing professionals work in greater coordination with additional team members and departments. Last week our SEO team met with an organization’s marketing communications team.

Four Predictions About the State of SEO in 2017

Webbiquity

Previously, SEOs had focused more on the authority of sites to improve the amount of pagerank that would help to rank the site for its desired keyword. Guest post by Nathan Elly. The new year is well underway. As we reflect on the major events in the world of SEO in 2016, web marketers need to evaluate how the changes will impact the SEO strategy through the rest of 2017. The biggest news in 2017 has so far been the Penguin 4.0

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Fintech: Top 100 Influencers and Brands

Onalytica B2B

PageRank (Normalised). PageRank (Normalised). The PageRank based methodology we use to extract influencers on a particular topic takes into account the number and quality of contextual references that a user receives. From spending, saving and investing money, tools enabling us to manage our finances are more innovative than ever before.

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SEO Basics for Small Business Professionals: 2 Steps Anyone Can Do

Writing on the Web

The more your site is linked to, the higher your Google PageRank will be. Your Google PageRank is essentially a score on a scale of 0 to 10 that Google assigns your website based on how many links it has and other factors. The higher your PageRank is, the higher your site’s content will rank on Google’s search engine results pages. 2 Steps Anyone Can Do" alt=" SEO Basics for Small Business Professionals: 2 Steps Anyone Can Do" />.

26 Google Webmaster Tools Videos Addressing Common B2B Link Building Questions

KoMarketing Associates

Does PageRank Flow Through Image Links? Popularity versus PageRank (or reputation) are separate but related discussions that can collectively impact search results but also may not have direct influence. Does PageRank Flow Through Image Links? Last week we wrote a best practice guideline for a client, on how to acquire quality links in today’s SEO environment.

Optimized Links in Press Releases & Guest Posts Can Harm Your SEO, Says Google

Hubspot

If you''re not hip to the SEO lingo, link schemes are "any links intended to manipulate PageRank or a site''s ranking in Google search results. So, Google Is Putting Muscle Behind PageRank Again? "I I actually think the most interesting thing about Google''s recent update is the fact that Google appears to be putting more muscle behind PageRank again, which was sort of MIA for a while," says Churt. In fact, a few years ago we blogged about why PageRank is irrelevant.

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The Mum Community: Top 100 Influencers

Onalytica B2B

The PageRank based methodology we use to extract influencers on a particular topic takes into account the number and quality of contextual references that a user receives. Mums are fast becoming a powerful economic force in the economy, and a very influential community. “Mumpreneurs” have apprently generated £7B in the UK and supported 204,000 jobs last year.

Fathom SEO Pulse #57: Super Bowl Search Winners, 302 Redirects & More

Fathom

302 Redirects Pass PageRank! Although it is not much of a debate as 301’s tend to be the gold standard it appears as though a 302 will also pass PageRank. Welcome to Fathom’s weekly SEO pulse, where our goal is to help you stay on top of any new strategies and changes in this integral part of your overall marketing strategy. Here’s the latest SEO news: Search Winners from the Super Bowl. The real winner of the Super Bowl is not decided on the field.

Digital Health Landscape 2015: Top 100 Influencers & Brands

Onalytica B2B

PageRank (Normalised). PageRank (Normalised). Digital Health is the convergence of the digital and genetics revolutions within medicine and health. The goal of digital health is to ultimately improve the quality of our healthcare and our daily lives. By adopting new technologies such as wireless sensors and trackers, healthcare can become more efficient, cheaper and more accessible.

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7 Critical Tools of the Trade for B2B SEO Competitive Analysis

KoMarketing Associates

The free version of Open Site Explorer provides high level link metrics such as inbound links to the domain, overall site, and a proprietary scoring system designed to emulate in part the Google PageRank algorithm. Understanding the SEO strategy of a competitive website is a critical component of a B2B SEO campaign.

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Is Author Rank Really Relevant?

Hubspot

And I’m not saying Google’s original love child, PageRank, lives on as the dominant search rank variable. That pile of intellectual gaga came to be known as “PageRank.” ” PageRank is an algorithm used by Google Search to rank websites in their search engine results. PageRank was named after Larry Page, one of the founders of Google. PageRank is a way of measuring the importance of website pages. Here ye, here ye.

13 SEO Tricks, Treats, and Frights of 2017

KoMarketing Associates

Gary Illyes confirmed last year that 30x redirect do not lose PageRank. Happy Halloween from KoMarketing! Halloween has become the IT holiday for SEOs. SEOnightmares is sure to be a big hit again this year with everyone sharing their best horror stories of 2017. Which, undoubtedly, will include many tales from the developer’s crypt! In celebration, I’ve pulled together my own list of 13 SEO Tricks, Treats, and Frights of 2017 (+ Monsters).

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