Search Engine Journal

MAY 18, 2023

Discover how to extract lower competition keywords that remain a valuable part of marketing campaigns with this efficient approach. The post How To Find Low Competition Keywords (Using Free Tools) appeared first on Search Engine Journal.

Keywords 118

Keywords Tools Search Marketing Campaigns 118

Search Engine Journal

OCTOBER 29, 2022

Learn how to use the Keyword Planner tool so your PPC and SEO efforts can work together. The post How To Use Google Ads Keyword Forecast Tool For Predictive Keyword Research appeared first on Search Engine Journal.

Keywords 142

Keywords Forecasting PPC Google 142

Navigate the Channel

MAY 22, 2023

You may hear “keyword’ multiple times in a day/week/month and still be unsure why keyword density or keyword relevancy matters. And, if you’re not a search engine optimization (SEO) specialist, you may not be sure why keywords matter so much TO YOU. Think of keywords as topics, or ideas that form content on a website.

Inbound Marketing 65

Inbound Marketing Keywords SEO Optimization 65

Search Engine Journal

FEBRUARY 1, 2023

Keyword research can be time-consuming. The post Top 7 SEO Keyword Research Tools For Agencies appeared first on Search Engine Journal. These tools help you find the data and spot the opportunities for successful SEO campaigns.

Keywords 143

Keywords SEO Ad Agencies Tools 143

Search Engine Journal

APRIL 12, 2023

Learn why websites vanish from Google's search results, learn investigative steps, and explore the causes of keyword ranking drops. The post Google’s Gary Illyes On Sudden Keyword Ranking Drops appeared first on Search Engine Journal.

Keywords 111

Keywords Google Marketing Websites SEO 111

MarketMuse

DECEMBER 10, 2021

Most keyword research spews out a huge list of terms that have no meaning, no context, and no value. At the end of the day, you’re still left wondering how to write just one article, let alone build out a topic cluster or heaven forbid an entire site.

Keywords 128

Keywords Research Ad Building 128

Search Engine Journal

OCTOBER 20, 2022

Learn how to use the Keyword Planner tool so your PPC and SEO efforts can work together. The post How To Use Google Ads Keyword Forecast Tool For Predictive Keyword Research appeared first on Search Engine Journal.

Keywords 109

Keywords Forecasting PPC Google 109

SEMrush

DECEMBER 28, 2022

Meta keywords give search engines details about a page‘s content. But should you use them? Find out here.

Keywords 142

Keywords Content SEO 142

Search Engine Journal

JANUARY 4, 2023

Keyword mapping will help you identify your keyword phrases and determine where they should go on your website. The post Keyword Mapping: A Beginner’s Guide appeared first on Search Engine Journal.

Keywords 108

Keywords Marketing Websites SEO 108

SEMrush

JANUARY 20, 2022

There are plenty of helpful keyword research tools out there, both free and paid. Take a look at some of our favorites before trying them out!

Keywords 145

Keywords Research Tools Best Practices 145

Search Engine Journal

FEBRUARY 28, 2023

Learn how Google's keyword-matching system operates, including ad selection, bid calculations, and the importance of grouping keywords. The post Google Ads’ Keyword Matching Process Detailed In New Guide appeared first on Search Engine Journal.

Keywords 118

Keywords Google Ads Process 118

Search Engine Journal

OCTOBER 26, 2022

Learn how to add efficiency & effectiveness to your SEO keyword research process & discover golden opportunities to rank higher on SERPs. The post 3 Ways To Unlock Keyword Gold appeared first on Search Engine Journal.

Keywords 107

Keywords SERP SEO Efficiency 107

Marketing Insider Group

NOVEMBER 28, 2022

In October 2021, RevBoss partnered with Marketing Insider Group to create customer-focused content that covered the topics, keywords, and trends most important in their industry. Before then, they spend time building their SEO strategy, developing a list of target keywords and blog topics, and actually publishing blog articles to their site.

Keywords 147

Keywords Google Marketing Strategy Adwords 147

ClickZ

JULY 16, 2021

30-second summary: Keyword difficulty (KD) scores help digital marketers understand potential search engine performance. KD scores are useful in building SEO strategies, filtering out ineffective keywords. Low competition keywords give an advantage in attracting traffic. How Semrush’s Keyword Difficulty platform works.

Keywords 141

Keywords SERP Search Marketing SEO 141

Search Engine Journal

FEBRUARY 7, 2023

The post How To Get More Traffic By Fixing Keyword Cannibalizations Quickly & Effectively appeared first on Search Engine Journal. Everyone is creating the same SEO-driven content to rank high on Google. It's time to set yourself apart by repairing SEO cannibalization.

Keywords 137

Keywords Traffic Effectiveness SEO 137

MarketMuse

MARCH 28, 2023

Using untapped keywords is one of the best ways to take your SEO strategy to the next level. Here's how to find untapped keywords for your content strategy.

Keywords 59

Keywords SEO Content Best Practices 59

Search Engine Journal

FEBRUARY 17, 2022

Check out this free Python script to semantically cluster keywords in over one hundred languages using deep learning natural language processing (NLP). The post Semantic Keyword Clustering For 10,000+ Keywords [With Script] appeared first on Search Engine Journal.

Keywords 108

Keywords Process SEO 108

Brightedge

FEBRUARY 10, 2022

Long-tail keywords account for over 90% of search queries. The good news is that identifying, targeting and ranking for long-tail keywords is a straightforward and cost-effective process. What Are Long-Tail Keywords? There is no shortage of definitions of the term “long-tail keyword” on the web. Updated: February 2022.

Long Tail Marketing 121

Long Tail Marketing Keywords Search Marketing Traffic 121

Search Engine Journal

JANUARY 30, 2023

Google Ads introduces account-level negative keywords worldwide, providing advertisers with greater brand safety and suitability. The post New Google Ads Feature: Account-Level Negative Keywords appeared first on Search Engine Journal.

Keywords 115

Keywords Google Features Ads 115

Search Engine Journal

SEPTEMBER 30, 2022

Ecommerce keyword research informs and directs your SEO strategy so you know what to optimize for. Learn how to do keyword research for ecommerce. The post How To Effectively Perform Keyword Research For Ecommerce appeared first on Search Engine Journal.

Keywords 134

Keywords eCommerce Research Effectiveness 134

SEMrush

DECEMBER 22, 2022

Check out our list of the best keyword research tools, including both paid and free keyword tool options.

Keywords 113

Keywords Tools Research Best Practices 113

Biznology

FEBRUARY 9, 2018

A keyword ontology is a knowledge graph describing relationships between the keywords your target audiences frequently use in search queries and the products and services you sell. But a large of enough sample of them do that the keywords they use tell you a lot about the information they need to ultimately buy your products.

Keywords 197

Keywords Search Marketing Social Marketing Relevance 197

Search Engine Journal

MARCH 14, 2023

Zero search volume keywords are worth going after, but only if they're relevant to your business. The post Should You Focus On Zero Search Volume Keywords? appeared first on Search Engine Journal.

Keywords 99

Keywords Relevance Business SEO 99

Single Grain

MAY 4, 2023

Enterprise SEO keyword tracking helps identify the progress on keyword rankings by accurately monitoring keyword data with keyword tracker software. Work With Us What Is Keyword Tracking? Here is an example of keyword rank tracking using Google Search Console. Let’s begin!

Keywords 52

Keywords SEO Tools Best Practices 52

Choozle

MARCH 22, 2021

Choozle’s Contextual Keyword Library makes the process of showing your ads on keyword-specific websites more flexible and more accessible than ever. Upload or edit your existing keyword lists, search for related and suggested keywords, and create your custom keyword audience all within your account in just a few clicks.

Keywords 98

Keywords Cost Per Thousand CPM Tactics 98

ClearVoice

SEPTEMBER 13, 2022

Choosing the right keywords that help you rank higher on Google’s search results is an excellent way to accomplish both goals. While Google may favor established websites like Wikipedia in their search engine results, there are still plenty of ways for your website to rank for a popular keyword. How Do You Choose Keywords for Google?

Keywords 96

Keywords Google SEO Wikipedia 96

seo.co

MARCH 2, 2022

99%+ of website shouldn’t even take stock in the idea that keyword stuffing will ever affect them. Because we have tested thousands of sites and found that even sites with a keyword density of up to 12% can still rank VERY well in SERPs. Do you know what a keyword density of 12% looks like? How Keyword Stuffing Hurts You.

Keywords 89

Keywords SEO Google SERP 89

SEMrush

FEBRUARY 2, 2022

Long-tail keywords are a great way to reach a more targeted audience for less money & effort. Learn how they work & how to choose the right to create the best SEO content strategy.

Long Tail Marketing 144

Long Tail Marketing Keywords SEO Content 144

SEMrush

JUNE 17, 2021

Through keyword tracking, you can also see how well, or how badly, your competitors are doing with the same or similar keywords. In this guide, we’ll share our top tips for tracking your rank.

Keywords 125

Keywords Google Tips SEO 125

Content Marketing Institute

MARCH 16, 2023

Targeting the right keywords for your business can make search engines one of the most valuable and highest ROI channels. But how do you identify and prioritize the right keywords? Start with these four questions. Continue reading →

Keywords 119

Keywords SEO ROI Advertising Channels 119

SEMrush

NOVEMBER 9, 2021

This checklist offers a straightforward process that anyone can use to start building master lists of target keywords in any market or niche.

Keywords 145

Keywords Research Ad Building Process 145

SEMrush

MARCH 11, 2021

Learn all the ins and outs of keyword research—what terms you need to know, what approaches you can take, and how you can make the most out of Semrush keyword research toolkit.

Keywords 144

Keywords Research 144

Envy

NOVEMBER 8, 2021

Once upon a time, B2B marketers would carefully select a list of individual keywords to target and write content on that would increase their chances of ranking on Search Engine Results Pages (SERP). For the next post, they’d choose a different keyword. For the next post, they’d choose a different keyword. The result?

Keywords 118

Keywords SEO B2B Hubspot 118

Search Engine Journal

FEBRUARY 15, 2023

Keyword-rich domains may harm a website's long-term success, warns Google Search Advocate John Mueller. The post Google’s John Mueller Cautions Against Keyword-Rich Domains appeared first on Search Engine Journal. Here are five reasons why.

Keywords 98

Keywords Domain Google Marketing Websites 98

Search Engine Journal

FEBRUARY 1, 2023

Learn 2 different ways to build a better keyword universe for your marketing efforts and drive more traffic to your website. The post How To Supercharge Your Keyword Research With Powerful Topic Clustering appeared first on Search Engine Journal.

Keywords 111

Keywords Research Search Marketing Traffic 111

Search Engine Journal

NOVEMBER 16, 2022

This guide to news SEO will equip you with a quick keyword research framework to win in Google's top stories. The post SEO For News: Complete Top Stories Keyword Research Guide appeared first on Search Engine Journal.

Keywords 122

Keywords SEO Research Google 122

Benchmark Email

FEBRUARY 22, 2022

But if you want to get as specific as possible, that’s when long-tail keywords come into play. There’s a lot to take into consideration when tapping into long-tail keywords and using them for your company’s SEO strategy.… When it comes to finding what you need on the internet, most people just do a simple search.

Long Tail Marketing 133

Long Tail Marketing Keywords Advertising Benchmark SEO 133