Twitter is losing ground in the engagement game. Twitter also developed a bad rep when it became overshadowed by Snapchat, motivating concerns […]. The post 4 Brands Still Successfully Marketing on Twitter appeared first on Marketing Insider Group. Recently, it was revealed to be the worst social media channel for engaging consumers. MORE
You already know that social media platforms like Twitter have the potential to build your client base – and your bottom line. Let’s take a look at using Twitter for B2B marketing leads: 1. While Twitter has 313 million active users each month, not all of them are engaged. MORE
The post 6 Rules for Successful Event Promotion on Twitter appeared first on Marketing Insider Group. Successful event promoting isn’t just about informing – it’s about engaging. Get people excited, curious, and feeling like they can’t miss out on your event. MORE
Twitter Keyword and Hashtag Auto-Follow. I have done it on auto-pilot before, but that just ended up being madness, resulting in being lured into following SPAM Twitter profiles because they’re getting better and better at dropping high-value keywords and hashtags into their tweets. MORE
For anyone who really loves social media, there’s simply no substitute for Twitter. Twitter is a very good place for advertising (as long as you understand the market), but I think the platform’s real value comes from its potential as a relationship-building medium. MORE
With the growing popularity of Twitter Vine, small businesses should take advantage of this great marketing app. Twitter Vine is an application that allows Twitter users to create and post six-second looping videos. Setting up Twitter Vine. How do I use Twitter Vine? MORE
Sally sent me a series of questions about what I think the the future of Twitter will be in light of a fourth quarter revenue miss based on analysts’ expectation. SF: What’s your take on the future of Twitter? CA: Twitter isn’t going anywhere. MORE
B2B marketers are undervaluing Twitter’s contribution to their business. That’s hard to believe at a time when many B2B marketers are glomming on to Twitter like it’s the last shiny object opportunity they will ever have (even turning to spamming ), but it’s true. MORE
I suggested that nobody offered a web service that allowed Twitter marketers to simply and easily follow other Twitter accounts based not on keywords or hashtags or location or popularity but based simply on Twitter handles. This would be in breach of Twitter’s rules. MORE
From humble beginnings, Twitter has grown to become an indispensable source for online news alerts as well as a vital marketing tool. The microblogging site now boasts more than 255 million monthly active users , and 53% of Twitter users recommend products in their tweets at some time. MORE
Thanks to its brevity and informality, Twitter has become a phenomenally successful social network, particularly for sharing news and updates, with more than 560 million active users collectively posting 5,700 tweets every second. Expert Reviews of Top Twitter Tools. MORE
of US companies with 100 plus employees on Twitter for marketing purposes. . With Twitter costing 6 times more than Facebook for paid advertising, organic strategy should be considered a critical component of a brand’s strategy on Twitter. So, with more than half of US companies using Twitter for marketing and most tweeting out content for the sake of tweeting out content – how do you break through the noise? Have a Twitter Communication Plan. MORE
And Twitter has 330 million users , with 100 million of those active on a daily basis. Here are 19 stats and facts about Twitter, LinkedIn, and Instagram, plus six key takeaways to help you create a more effective social marketing plan. Eight Twitter Marketing Stats. MORE
Finally, you can mute on Twitter. Everything that’s wrong with Twitter has been fixed confirmed. The only reason Twitter needs a mute button is the platform’s addiction to reciprocity. How Mute Works on Twitter. Here is the announcement from Twitter. MORE
Twitter is powerful when you've got a big B2B Twitter following composed of the right people. Social Media Marketing followers social media social media for business social media marketing Twitter Twitter marketing MORE
I cross-posted the article onto LinkedIn and the lovely Beth Farris chimed in with some Twitter Cards Validator Tool school : So, yes, there is a Twitter validator , the Twitter Cards Validator Tool. Yes, that’s on me, but it should actually be on Twitter, too. MORE
There are few things more satisfying to an online marketer than witnessing your brand’s Twitter account reach critical mass. But after that success, how do you make the most of Twitter as a traffic driver to your blog posts, landing pages, and other valuable content? MORE
In the last couple weeks, the notifications I have been receiving via my @chrisabraham Twitter handle have plummeted. So, I did some searching and it looks like either Twitter or I had changed some settings on the account. The post Has your Twitter engagement recently dropped? MORE
Or you’re hosting a “2018 web design” webinar and want to compile a list of experts using Twitter. Or maybe you just want to see Twitter conversations between @garyvee and @bcuban from 2016. There’s no denying that Twitter is a great social media tool. Twitter Engagement MORE
The reports of Twitter’s death have been greatly exaggerated — but what if they’re not? Personally, I feel like PR people might be happy when Twitter finally gives up its ghost or falls into disuse. The truth is, everyone does advertising better than Twitter. MORE
Twitter lists are curated lists of Twitter profiles, kept in one location in a user’s profile. When viewing a Twitter lists’ unique timeline, users only see the updates associated with profiles in that list. In past blog posts we have referenced using Twitter lists for both social media and SEO program initiatives. In this post, I plan on identifying five key areas B2B marketers can leverage Twitter lists in their digital marketing programs. MORE
Twitter became a publicly traded company on November 7 and saw the price of its shares climb 73% on the first day of trading. Does anyone still thing Twitter is for the birds? What are the best ways to drive website or blog traffic with Twitter? Utilize Twitter advertising? MORE
For the 150th episode of The Marketing Book Podcast, I interviewed Mark Schaefer, author of the revised and expanded fourth edition of The Tao of Twitter: Changing Your Life and Business One Connection At A Time. The post Weekend Reading: “The Tao of Twitter” by Mark Schaefer appeared first on Marketing Insider Group. MORE
Every day, a new Twitter hashtag magically emerges and fills our lives with something unexpected. So should your brand hijack the latest Twitter trend? The post Flowchart: Should My Brand Hijack This Twitter Trend? Brands Social flowchart Twitter MORE
The wonderful world of Twitter has unlocked business opportunities for almost every type of user – from emerging artists, celebrities, big brands, news sources, and (most importantly for you) B2B marketers. Twitter offers B2B marketers the chance to attract prospects, interact and engage with clients, increase brand awareness, better understand their audience and much more. Twitter offers B2B marketers another avenue to participate in conversations with prospects. MORE
Here: Twitter is old school. Thats not an entrenched belief, but Im sure youve heard a rumor or two of how Twitter has been losing ground over the last year. Im thinking of when Fizzle pondered if Twitter was still effective (they concluded it was ), or when The New Yorker wrote about The End of Twitter due to its management woes. Compared to rapid-growth social media networks like Snapchat, Twitter is in kinda shaky territory. MORE
Analysing the number of Twitter followers reported in this study reveals five types of corporate account based on success: Most (43 per cent) are Dabblers (<250 followers). Analysing the Twitter activity of the top two hundred B2B Super Brands reveals some useful quality related benchmarks for us mere mortals. Gain a Klout score above 44 and you’re out-performing half of these Twitter accounts. Just over one half of these B2B Super Brands have multiple Twitter accounts. MORE
I guess it is what drives changes, innovations, and new features that emerge on Twitter and other social media platforms. I’ve gathered 4 new Twitter trends that will change social media marketing […]. MORE
Twitter today followed up on its March request for proposals to measure the health of its network with announcements of a new approach to how it will handle abuse on its platform. Twitter to Measure New Behavioral Signals. Twitter Updates MORE
We’ve connected with Twitterers interested in b2b marketing, PR, web presence optimization and digital marketing topics everywhere from the U.K., Here are a couple of dozen of the most engaging Minnesotans we’ve met on, through, or because of Twitter over the past five years. MORE
While Facebook is far and away the largest social network, when it comes to driving B2B website traffic and brand visibility, Twitter and LinkedIn are tops. Twitter’s key strength is in driving traffic to informative online content including news and blogs. (It’s MORE
The post 7 Ways To Get More Clicks on Twitter appeared first on Marketing Insider Group. With 500 million tweets sent out every day by over 300 million users, it’s easy for the messages you create to slip through the cracks. MORE
Now, we’re on to automating Twitter following, following-back, and unfollowing. Before ManageFlitter offered its Remote Management tool and after Twitter shut the door on doing everything with one click, SocialOomph as my go-to when it came to following, following back, and. MORE
Each year, the #Nifty50 awards honor 50 men and 50 women who actively engage on Twitter. In 2012, the #Nifty50 recognized the top men and women on Twitter in the technology realm. and who actively engage on Twitter. MORE
Is Twitter dying? Adrian Segar recently wrote, “The effectiveness of Twitter as a connective social media channel is declining…the rate at which users follow established accounts has slowed dramatically. Twitter’s difficulties are distressing to many B2B marketers. MORE
Why scroll endlessly for a select few morsels on a site when I can just find links on Rembert Browne’s Twitter feed ? At the heart of this shift is social media, or, more specifically, Twitter. And Twitter has introduced me to tons of great writers and media personalities. MORE
Though Twitter is still the third-most popular social media platform according to eBizMBA , speculation about the company’s struggles abounds. News outlets from CNN to Wired to TechCrunch to The Verge have detailed Twitter’s struggles to grow its user base, increase advertising revenue, and innovate new products. Still, Twitter’s best days may be ahead of it. Here are Twitter’s options: Image credit: agency:2. MORE
I saw two interesting things recently that have me thinking about security and protecting yourself on Twitter. Both of these incidents highlighted something very important—people don’t always understand how to protect themselves on Twitter. MORE
Nowadays, Twitter, its tweets, and hashtags seem to be everywhere around us. An impressive amount of individuals as well as groups and brands are leveraging Twitter to deliver messages (in 140 characters or less!) Twitter Profile : @Intel. Twitter Profile : @Cisco. MORE
Twitter has transformed the way that B2B marketers communicate with their target audiences by providing another place to engage, address questions, and emphasize what they stand for. Why is it so important to avoid Twitter bad practices? MORE
Twitter Related Topics Webbiquity
JANUARY 24, 2017
While Facebook is far and away the largest social network, when it comes to driving B2B website traffic and brand visibility, Twitter and LinkedIn are tops. Twitter’s key strength is in driving traffic to informative online content including news and blogs. (It’s
Webbiquity
MARCH 27, 2018
And Twitter has 330 million users , with 100 million of those active on a daily basis. Here are 19 stats and facts about Twitter, LinkedIn, and Instagram, plus six key takeaways to help you create a more effective social marketing plan. Eight Twitter Marketing Stats.
Webbiquity
JANUARY 2, 2018
Is Twitter dying? Adrian Segar recently wrote, “The effectiveness of Twitter as a connective social media channel is declining…the rate at which users follow established accounts has slowed dramatically. Twitter’s difficulties are distressing to many B2B marketers.
Webbiquity
AUGUST 29, 2017
Though Twitter is still the third-most popular social media platform according to eBizMBA , speculation about the company’s struggles abounds. News outlets from CNN to Wired to TechCrunch to The Verge have detailed Twitter’s struggles to grow its user base, increase advertising revenue, and innovate new products. Still, Twitter’s best days may be ahead of it. Here are Twitter’s options: Image credit: agency:2.
Advertisement
the company or primary agency) 1 Facebook ads 2 Webinars 1 Social media content 1 Event marketing (fewer but more focused) 1 Facebook ads 2 Blog subscribers (not doing this well) 1 Twitter ads 1 Advertising / reviews on software review. 1How B2B Marketing.
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Marketing Insider Group
SEPTEMBER 12, 2017
Twitter is losing ground in the engagement game. Twitter also developed a bad rep when it became overshadowed by Snapchat, motivating concerns […]. The post 4 Brands Still Successfully Marketing on Twitter appeared first on Marketing Insider Group. Recently, it was revealed to be the worst social media channel for engaging consumers.
KoMarketing Associates
APRIL 26, 2016
Twitter has transformed the way that B2B marketers communicate with their target audiences by providing another place to engage, address questions, and emphasize what they stand for. Why is it so important to avoid Twitter bad practices?
KoMarketing Associates
SEPTEMBER 12, 2016
You already know that social media platforms like Twitter have the potential to build your client base – and your bottom line. Let’s take a look at using Twitter for B2B marketing leads: 1. While Twitter has 313 million active users each month, not all of them are engaged.
Webbiquity
MARCH 3, 2015
From humble beginnings, Twitter has grown to become an indispensable source for online news alerts as well as a vital marketing tool. The microblogging site now boasts more than 255 million monthly active users , and 53% of Twitter users recommend products in their tweets at some time.
Biznology
AUGUST 1, 2017
I cross-posted the article onto LinkedIn and the lovely Beth Farris chimed in with some Twitter Cards Validator Tool school : So, yes, there is a Twitter validator , the Twitter Cards Validator Tool. Yes, that’s on me, but it should actually be on Twitter, too.
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Biznology
FEBRUARY 14, 2017
Sally sent me a series of questions about what I think the the future of Twitter will be in light of a fourth quarter revenue miss based on analysts’ expectation. SF: What’s your take on the future of Twitter? CA: Twitter isn’t going anywhere.
KoMarketing Associates
MAY 30, 2018
Twitter lists are curated lists of Twitter profiles, kept in one location in a user’s profile. When viewing a Twitter lists’ unique timeline, users only see the updates associated with profiles in that list. In past blog posts we have referenced using Twitter lists for both social media and SEO program initiatives. In this post, I plan on identifying five key areas B2B marketers can leverage Twitter lists in their digital marketing programs.
Biznology
MARCH 14, 2017
The reports of Twitter’s death have been greatly exaggerated — but what if they’re not? Personally, I feel like PR people might be happy when Twitter finally gives up its ghost or falls into disuse. The truth is, everyone does advertising better than Twitter.
Contently
MAY 9, 2017
Every day, a new Twitter hashtag magically emerges and fills our lives with something unexpected. So should your brand hijack the latest Twitter trend? The post Flowchart: Should My Brand Hijack This Twitter Trend? Brands Social flowchart Twitter
KoMarketing Associates
MAY 23, 2017
The wonderful world of Twitter has unlocked business opportunities for almost every type of user – from emerging artists, celebrities, big brands, news sources, and (most importantly for you) B2B marketers. Twitter offers B2B marketers the chance to attract prospects, interact and engage with clients, increase brand awareness, better understand their audience and much more. Twitter offers B2B marketers another avenue to participate in conversations with prospects.
Marketing Insider Group
APRIL 25, 2017
The post 6 Rules for Successful Event Promotion on Twitter appeared first on Marketing Insider Group. Successful event promoting isn’t just about informing – it’s about engaging. Get people excited, curious, and feeling like they can’t miss out on your event.
Digital B2B Marketing
MAY 13, 2014
Finally, you can mute on Twitter. Everything that’s wrong with Twitter has been fixed confirmed. The only reason Twitter needs a mute button is the platform’s addiction to reciprocity. How Mute Works on Twitter. Here is the announcement from Twitter.
Marketing Insider Group
SEPTEMBER 29, 2016
The post 7 Ways To Get More Clicks on Twitter appeared first on Marketing Insider Group. With 500 million tweets sent out every day by over 300 million users, it’s easy for the messages you create to slip through the cracks.
Act-On
NOVEMBER 1, 2016
Here: Twitter is old school. Thats not an entrenched belief, but Im sure youve heard a rumor or two of how Twitter has been losing ground over the last year. Im thinking of when Fizzle pondered if Twitter was still effective (they concluded it was ), or when The New Yorker wrote about The End of Twitter due to its management woes. Compared to rapid-growth social media networks like Snapchat, Twitter is in kinda shaky territory.
Biznology
JUNE 24, 2016
I saw two interesting things recently that have me thinking about security and protecting yourself on Twitter. Both of these incidents highlighted something very important—people don’t always understand how to protect themselves on Twitter.
Webbiquity
JUNE 2, 2013
We’ve connected with Twitterers interested in b2b marketing, PR, web presence optimization and digital marketing topics everywhere from the U.K., Here are a couple of dozen of the most engaging Minnesotans we’ve met on, through, or because of Twitter over the past five years.
Marketing Insider Group
NOVEMBER 24, 2017
For the 150th episode of The Marketing Book Podcast, I interviewed Mark Schaefer, author of the revised and expanded fourth edition of The Tao of Twitter: Changing Your Life and Business One Connection At A Time. The post Weekend Reading: “The Tao of Twitter” by Mark Schaefer appeared first on Marketing Insider Group.
Contently
OCTOBER 19, 2016
Why scroll endlessly for a select few morsels on a site when I can just find links on Rembert Browne’s Twitter feed ? At the heart of this shift is social media, or, more specifically, Twitter. And Twitter has introduced me to tons of great writers and media personalities.
Webbiquity
FEBRUARY 20, 2014
Thanks to its brevity and informality, Twitter has become a phenomenally successful social network, particularly for sharing news and updates, with more than 560 million active users collectively posting 5,700 tweets every second. Expert Reviews of Top Twitter Tools.
Webbiquity
JANUARY 14, 2014
Twitter became a publicly traded company on November 7 and saw the price of its shares climb 73% on the first day of trading. Does anyone still thing Twitter is for the birds? What are the best ways to drive website or blog traffic with Twitter? Utilize Twitter advertising?
Hubspot
MARCH 2, 2018
Or you’re hosting a “2018 web design” webinar and want to compile a list of experts using Twitter. Or maybe you just want to see Twitter conversations between @garyvee and @bcuban from 2016. There’s no denying that Twitter is a great social media tool. Twitter Engagement
KoMarketing Associates
AUGUST 9, 2018
of US companies with 100 plus employees on Twitter for marketing purposes. . With Twitter costing 6 times more than Facebook for paid advertising, organic strategy should be considered a critical component of a brand’s strategy on Twitter. So, with more than half of US companies using Twitter for marketing and most tweeting out content for the sake of tweeting out content – how do you break through the noise? Have a Twitter Communication Plan.
Digital B2B Marketing
NOVEMBER 21, 2013
B2B marketers are undervaluing Twitter’s contribution to their business. That’s hard to believe at a time when many B2B marketers are glomming on to Twitter like it’s the last shiny object opportunity they will ever have (even turning to spamming ), but it’s true.
Webbiquity
OCTOBER 28, 2013
Each year, the #Nifty50 awards honor 50 men and 50 women who actively engage on Twitter. In 2012, the #Nifty50 recognized the top men and women on Twitter in the technology realm. and who actively engage on Twitter.
NuSpark
JANUARY 26, 2017
For anyone who really loves social media, there’s simply no substitute for Twitter. Twitter is a very good place for advertising (as long as you understand the market), but I think the platform’s real value comes from its potential as a relationship-building medium.
Biznology
AUGUST 25, 2015
I suggested that nobody offered a web service that allowed Twitter marketers to simply and easily follow other Twitter accounts based not on keywords or hashtags or location or popularity but based simply on Twitter handles. This would be in breach of Twitter’s rules.
The B2B Research Blog
FEBRUARY 1, 2012
Analysing the number of Twitter followers reported in this study reveals five types of corporate account based on success: Most (43 per cent) are Dabblers (<250 followers). Analysing the Twitter activity of the top two hundred B2B Super Brands reveals some useful quality related benchmarks for us mere mortals. Gain a Klout score above 44 and you’re out-performing half of these Twitter accounts. Just over one half of these B2B Super Brands have multiple Twitter accounts.
Marketing Insider Group
DECEMBER 21, 2016
I guess it is what drives changes, innovations, and new features that emerge on Twitter and other social media platforms. I’ve gathered 4 new Twitter trends that will change social media marketing […].
Biznology
APRIL 25, 2013
With the growing popularity of Twitter Vine, small businesses should take advantage of this great marketing app. Twitter Vine is an application that allows Twitter users to create and post six-second looping videos. Setting up Twitter Vine. How do I use Twitter Vine?
Webbiquity
OCTOBER 7, 2014
There are few things more satisfying to an online marketer than witnessing your brand’s Twitter account reach critical mass. But after that success, how do you make the most of Twitter as a traffic driver to your blog posts, landing pages, and other valuable content?
Biznology
JANUARY 8, 2013
Twitter Keyword and Hashtag Auto-Follow. I have done it on auto-pilot before, but that just ended up being madness, resulting in being lured into following SPAM Twitter profiles because they’re getting better and better at dropping high-value keywords and hashtags into their tweets.
Biznology
AUGUST 18, 2015
Now, we’re on to automating Twitter following, following-back, and unfollowing. Before ManageFlitter offered its Remote Management tool and after Twitter shut the door on doing everything with one click, SocialOomph as my go-to when it came to following, following back, and.
KoMarketing Associates
MARCH 24, 2014
Nowadays, Twitter, its tweets, and hashtags seem to be everywhere around us. An impressive amount of individuals as well as groups and brands are leveraging Twitter to deliver messages (in 140 characters or less!) Twitter Profile : @Intel. Twitter Profile : @Cisco.
Hubspot
MAY 15, 2018
Twitter today followed up on its March request for proposals to measure the health of its network with announcements of a new approach to how it will handle abuse on its platform. Twitter to Measure New Behavioral Signals. Twitter Updates
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