Webbiquity

DECEMBER 21, 2021

Which posts were most popular with you, the readers of the B2B marketing blog, in 2021? In any case, this year’s list includes only posts either written or substantially revised in 2021. So, drumroll please, here are your top 10 most-read posts on Webbiquity in 2021. So I’m counting it as a 2021 post.

B2B Marketing 324

B2B Marketing Screencast Budget Programs Planning 324

Marketing Insider Group

DECEMBER 21, 2020

What can you do to improve or pivot for 2021? Using what we’ve learned over the year about changing B2B marketing budgets, planning, and strategies along with dynamic customer needs, these are the areas marketers should prioritize for 2021. Don’t expect in-person conferences to return until at least mid-2021. billion in 2021.

Marketing Budget 361

Marketing Budget Marketing Budget Creation Budget Programs Research 361

Webbiquity

JULY 13, 2021

Those are just a few of the findings from the just-released Digital 2021 Global Overview Report , compiled by We Are Social and Hootsuite. The post 12 Fascinating Facts About Global Internet Use in 2021 appeared first on B2B Marketing Blog | Webbiquity. Two-thirds of all the people on earth own a mobile phone. And 54% (4.2

Internet Marketing 327

Internet Marketing Mobile Marketing Social Media Google 327

SendX

NOVEMBER 26, 2020

This article will be looking at trends to watch out for in email marketing in 2021 and beyond. You should bear this in mind as 2020 comes to a close, and we enter 2021, AI will soon become the new normal. More so, it looks like a sure gamechanger for 2021 and beyond. This trend will continue even beyond 2021.

Marketing AI 370

Marketing AI Email Marketing Trends Mobile Marketing 370

Marketing Insider Group

JULY 26, 2021

Let’s take a closer look at five of the top consumer behavior trends to watch in 2021. Raydiant’s State of Consumer Behavior 2021 report found that 48% of consumers have replaced a product they typically purchase in-store with an online alternative during the pandemic. Quick Takeaways.

Trends 363

Trends Planning Paid Search Agency Loyalty 363

Marketing Insider Group

DECEMBER 17, 2020

The 2021 B2B Marketing Mix Report shows that content creation remains among the top priorities for digital marketers, and the accessibility and potential speed of production make it easy to understand why. Download The 2021 B2B Marketing Mix Report here to learn more. Digital Marketing Beyond Content Creation.

Marketing Budget Creation 316

Marketing Budget Creation Marketing Budget B2B Thought Leadership Content 316

Webbiquity

NOVEMBER 21, 2021

The events of 2021 have forced marketers and entrepreneurs to be agile. Black Friday and Cyber Monday 2021 promotions make this an excellent time to take stock of your business software toolbox. The post Black Friday and Cyber Monday Deals on Martech and Business Software for 2021 appeared first on B2B Marketing Blog | Webbiquity.

Budget Programs 339

Budget Programs Marketing Management Software Webinar Metrics 339

Marketing Insider Group

JANUARY 26, 2021

5 Steps in Creating Your 2021 Marketing Budget. Step 2: Determine Your 2021 Marketing Goals. Once you’ve familiarized yourself with the success of your past and current tactical marketing plans, it’s time to determine your 2021 goals for your marketing budget. Ready to reach your content goals in 2021?

Marketing Budget Creation 352

Marketing Budget Creation Marketing Budget Planning Budget Programs 352

Marketing Insider Group

JULY 29, 2021

Most recently, he was a top virtual presenter at Conga Connect 2021. Case in point: One of Hunsaker’s tips for 2021 includes putting a premium on the value of employee teamwork. The post 5 CX Speakers You Should Follow in 2021 appeared first on Marketing Insider Group. CX doesn’t start with your marketing.

Paid Search Agency 335

Paid Search Agency Work Management Trust Marketing Touchpoints 335

SendX

DECEMBER 7, 2020

And we're going to help you with, by explaining and providing solutions to the email challenges in 2021. The success of your Email Marketing Challenges in 2021 depends on it. You can overcome these challenges by understanding what they are and knowing what actions to take. THE LAST WORD Know this.

Email Marketing 326

Email Marketing Work Management Marketing Management Open Rate 326

Webbiquity

DECEMBER 28, 2021

If 2021 was good to you financially, and you’d like to reduce your taxable income before year end, take a few minutes to contribute to a worthy cause. If you missed it last week, here are the most popular posts on the B2B marketing blog in 2021. And thank you for spending a few minutes here. This will be quick. Support a Cause.

Vendors 294

Vendors B2B Sales Paid Search Agency Segmentation 294

Tony Zambito

DECEMBER 9, 2020

Will the assumptions we have about our buyers prevent recovery and rebound in 2021? There are many unanswered questions we face heading into 2021. Undoubtedly, 2021 will be a year that will continue to alter how buyers think, behave, value , and make decisions. . Are we challenging and validating these assumptions?

Marketing Analytics Tools 318

Marketing Analytics Tools Validation Planning Intent 318

KoMarketing Associates

AUGUST 11, 2021

HootSuite recently published its “Social Trends 2021” report, and data showed that the majority of marketers (61%) intend on increasing their investment in Instagram throughout the remainder of 2021. This is followed by Facebook (46%), YouTube (45%) and LinkedIn (44%). Social Media Marketing Benefits Continue to Rise.

Social Media 296

Social Media Youtube Statistics Marketing Report 296

Webbiquity

MARCH 17, 2021

Here are five important PR trends to watch in 2021. In 2021, the PR world will become more active in spotting false information and making moves to correct and clarify it. In 2021, brands will be under increased pressure to improve their Corporate Social Responsibility strategies. 1) Eliminating the spread of fake news.

PR 281

PR Trends Ethics Public Relations 281

Tony Zambito

DECEMBER 16, 2020

With hope rising that promising vaccines will compress the length of the pandemic in 2021, we can begin to look at what to anticipate. Especially in the second half of 2021. As business leaders plan to rebound and navigate their 2021 buyer strategies , here are five trending buyer insights to consider: Buyers Have Changed.

Allocation 285

Allocation Buyer Personas Marketing & Strategy Interactive Marketing 285

Customer Experience Matrix

DECEMBER 13, 2020

“Apophenia” – seeing patterns where none exist – is both occupational hazard and job requirement for an industry analyst. The CDP Institute Daily Newsletter provides a steady supply of grist for my pattern detection mill. But the selection of items for that newsletter isn’t random.

Marketing AI 367

Marketing AI Privacy Peer-to-peer Amazon 367

KoMarketing Associates

AUGUST 19, 2021

Gartner recently published “The State of Marketing Budgets 2021” report, and research shows that marketing budgets made up 6.4% of total revenue in 2021. This is a decrease from the 11% recorded in 2020. Since 2014, marketing budgets have made up at least 10.2%

Marketing Budget 295

Marketing Budget Budget Programs Gartner CMO 295

Webbiquity

JANUARY 20, 2021

With that in mind, it’s a good idea to re-think your use of data in 2021. In 2021, there’s still quite a lot of room for improvement in privacy practices, especially among small businesses. A data privacy plan consisting of five essential steps can be very helpful in achieving that coveted balance in 2021.

Privacy 276

Privacy Personalization Planning Marketing Management 276

ANNUITAS

JULY 8, 2020

So what are your objectives for 2021? APPROACHING TRANSFORMATION PLANNING FOR 2021. The imperative is clear: Now is the time to plan your 2021 demand marketing transformation. That way you will attack 2021 with a plan, with momentum and with budget to drive demand marketing transformation heading into 2021.The

Planning 263

Planning Demand Paid Search Agency Terms and Conditions 263

Webbiquity

MARCH 30, 2021

To capitalize on these market shifts to increase both the quantity and quality of your leads in the post-pandemic B2B marketplace, here are six top lead generation trends to watch in 2021. Conversational marketing via the use of live chat will be on the rise in 2021. Personalized Outreach with User Data. So much so that a J.D.

Lead Generation 269

Lead Generation Marketing Automation Services Trends Lead Ranking 269

Influitive

DECEMBER 2, 2021

The post Meet your 2021 Influitive BAMMIE Finalists appeared first on Influitive. Our finalists have demonstrated creative excellence, innovation and record-smashing results, all while remaining employee and […].

Creativity 246

Creativity Paid Search Agency Best Practices Companies 246

Zoominfo

FEBRUARY 27, 2021

Let’s take a look at essential features for sales intelligence and what our top 10 picks are for 2021. Find the Best Sales Intelligence Tools for Your 2021 Strategies. If you use the right sales intelligence solutions, your sales and marketing teams can spend more time selling in 2021 and less time searching for leads.

InsideView 264

InsideView Enterprise Management Top of Funnel Tools 264

Zoominfo

MAY 5, 2021

In 2021, digital marketers are segmenting audiences and focusing on quality over quantity. Real-time intent data is the competitive advantage every marketer needs in their 2021 strategy. Now, in 2021, we’re a matter of months away from living in a cookieless world. But times have changed.

Segmentation 246

Segmentation Lead Ranking Marketing Qualified Leads Trends 246

Marketing Insider Group

NOVEMBER 18, 2020

The post 20 B2B Marketing Strategies That Will Deliver Success In 2021 appeared first on Marketing Insider Group. There must be real transformation that enables us to get to know and engage our buyers at a deeper level and ultimately, meet them where they are in their process. It’s all about the buyer, so go figure!

Resource Management 363

Resource Management Demand Generation Agencies CMS Development Work Management 363

KoMarketing Associates

SEPTEMBER 23, 2020

You’ll want to apply each one of them into your 2021 plans in one way or another. 2020 and 2021’s B2B Marketing Automation Trends Mirror What’s Happening in B2B Marketing Overall. So as you plan your B2B marketing strategy and budget for the new year, consider each of these B2B marketing automation trends carefully.

Marketing Automation Services 296

Marketing Automation Services Marketing AI Marketing Automation Marketing Budget 296

Zoominfo

DECEMBER 23, 2020

The digital strategies we’ve created and altered in 2020 have been drastically different from previous years, and will definitely differ in 2021. So what’s it going to take to create and maintain a top-tier database for 2021? Start 2021 Off with a Refreshed Digital Strategy. (Who knew what surprises awaited us in 2020?).

Ideal Customer Profiles 245

Ideal Customer Profiles Zoominfo Verticals Data Hygiene 245

Zoominfo

DECEMBER 11, 2020

Job seekers face a new workplace in 2021 that reflects the harshness of the prior year. Further sweetening the deal, impact investing — in other words, funds aimed at a social cause — will benefit nonprofits in 2021 given the economic, environmental, and racial upheavals in the U.S. Want to work for an innovative company?

Enterprise Management 246

Enterprise Management Work Management Paid Search Agency Zoominfo 246

SendX

MARCH 18, 2021

What is B2B email marketing? Let's first clarify how B2B is different & similar to B2C. B2B means business-to-business, while b2c means business-to-customer. In B2C communication focuses on emotions. In B2B communication focuses on information, facts, and profit.

Marketing Management 370

Marketing Management Budget Programs Email Marketing B2B Marketing 370

SendX

MARCH 16, 2021

For your email marketing campaign, an infographic can be one of the best additions to boosting its effectiveness by manifold. Did you ever try to utilize infographics in an email marketing newsletter before? If you didn't, then I have news for you to shock you right here. Do you know our human brain is attracted to visual things more than anything?

Email Marketing 369

Email Marketing Planning Practices Best Practices 369

KoMarketing Associates

MAY 17, 2022

Additionally, the majority (68%) claim that they have seen their budget increase between 2021 and 2022, while 16% say that it has at least stayed the same. As their budgets have expanded, most B2B marketers (65%) now state that they are primarily focused on increasing brand awareness.

B2B Marketing 261

B2B Marketing B2B CMO Statistics 261