Expert insights. Personalized for you.
While 2020 was all about high-tech and bold, fantastical concepts, here’s a prediction that 2021 will be rooted in realism. Minimalism in web design has been quite prevalent in recent years, but in 2021 it will reach a new extreme. Guest post by Matthew Reeves. MORE
Watch it now below Email Trends in 2021 Watch our next webinar, Email Deliverability Advanced: WebinarWebinar held in December, 2020 Join us as SendX's founder, Varun Jain, talks about the basics and more of deliverability. MORE
Let’s take a look at what happened in November 2021. With that, the top 3 email clients for November 2021 are Apple, Gmail, and Outlook. In October 2021, out of the four Apple clients, Apple iPhone (iOS Mail) was at the top with 27.36% of the share. We’re back! MORE
Our 2021 State of Email report reveals five key findings: Email marketing is increasingly critical to business success. Get the 2021 State of Email report for full access to the data, resources, and hands-on advice that will keep you as a leader of email innovation. MORE
Note: This post is a timely refresh of a blog we wrote in 2016, The Pros and Cons of Different Revenue Attribution Models. To truly understand marketing ROI, we must first understand marketing influence. MORE
Three-Hour Virtual Event Converges Industry Luminaries and B2B Innovators to discuss New Era of B2B Marketing PHOENIX, AZ, November 17, 2021 –?Integrate,?the the lineup of speakers for the annual Game Changers 2021 Conference on December 8, 2021 in the U.S. MORE
We all have this sensation… you need to launch an email campaign. You want something well designed, well crafted in order to impress the people that will open your message. Besides the message content, you think that looking professional is a must as well MORE
Whether you’re thinking about launching a business in 2021 or working on growing one, you probably recognize and understand the importance and value of tools. In this post, we’re listing the 50 best startup tools and resources you should consider using in 2021. MORE
In 2021, digital marketers are segmenting audiences and focusing on quality over quantity. Real-time intent data is the competitive advantage every marketer needs in their 2021 strategy. Now, in 2021, we’re a matter of months away from living in a cookieless world. MORE
The pandemic-driven seismic shift to remote led to continued strong growth in the number of American digital nomads in 2021. The 2021 State of Independence research study found that 15.5 Source: MBO Partners 2021 State of Independence Study. million in 2021. MORE
Since Q1 (January-March 2021) , Gmail has been slowly climbing, growing from 28.2% Tune in next month as we share our findings and for our 2021 State of Email Engagement report, where we look at the data for the whole year together. MORE
The post Meet your 2021 Influitive BAMMIE Finalists appeared first on Influitive. MORE
And as we kick off Summit 2021 in the shadow of one of the most unexpected and challenging years of our lives, it’s safe to say we’ve realized the full value of this quality, as well as our our community. Event Marketing adobe summit adobe summit 2021 MORE
And just like that, Litmus Live 2021 is officially over! Missed out on Litmus Live 2021? Founder, Women Inspiring Women Conference) kicked off day 2 of Litmus Live 2021 for us. — Nadja Cada (@NadjaCada) October 27, 2021. — Litmus (@litmusapp) October 27, 2021. MORE
Those are just a few of the findings from the just-released Digital 2021 Global Overview Report , compiled by We Are Social and Hootsuite. The post 12 Fascinating Facts About Global Internet Use in 2021 appeared first on B2B Marketing Blog | Webbiquity. MORE
Litmus Live 2021—THE (virtual) conference for email marketers—is finally here! Let’s take a look back at the first day of Litmus Live 2021, as told by email geeks in tweets. hankhoffmeier) October 26, 2021. — Litmus (@litmusapp) October 26, 2021. MORE
Let’s take a closer look at five of the top consumer behavior trends to watch in 2021. Raydiant’s State of Consumer Behavior 2021 report found that 48% of consumers have replaced a product they typically purchase in-store with an online alternative during the pandemic. MORE
The latest episode of the EE Voice podcast from Consultants Collective member consultant, Sharon McIntosh and co-host Sharon Phillips features a round-up of the best internal communications ideas and advice from their guests in 2021. MORE
From third-party cookie deprecation to Facebook’s massive outage, 2021 showed us the benefit of owning your own data. Changing social algorithms, new privacy rules…2021 also brought to light the fact that even your best performing tactics should not be over-indexed. MORE
We went into 2021 hoping the worst was behind us, but if there’s one thing we should all know by now, it’s this: Change is constant. Our 2021 State of Email report revealed five key trends happening in this chaotic email world: Email marketing has become essential to business success. MORE
What is B2B email marketing? Let's first clarify how B2B is different & similar to B2C. B2B means business-to-business, while b2c means business-to-customer. In B2C communication focuses on emotions. In B2B communication focuses on information, facts, and profit. MORE
Read on to learn about the updates, how you can use email client market share, and what shifts we saw in October 2021. Previously in fourth place was Outlook, which has been the case from the first quarter of 2021 , but it now joins the rank as one of the top 3 email clients. MORE
We asked our colleagues at Spear Marketing Group to identify their best demand generation predictions for 2021 and the trends they believe are most likely to have staying power. I think a significant trend for B2B marketing and sales in 2021 will be video. MORE
If 2021 was good to you financially, and you’d like to reduce your taxable income before year end, take a few minutes to contribute to a worthy cause. If you missed it last week, here are the most popular posts on the B2B marketing blog in 2021. If you’re among the small. MORE
Without a shadow of a doubt, ABM came of age in 2021. But I think that ABM had a stellar year in 2021. What better way to end 2021 than to ask some of our ABM friends and colleagues for their ABM highlight of 2021. Here, Danny shares his ABM highlight of 2021. MORE
2021 was a year of adapting to challenges, changes, and the unexpected. To help put marketing efforts of this past year in perspective, we’re looking back at some of our top marketing content of 2021, focusing on B2B marketing strategies and new trends. MORE
Heading into 2021, growth and building scale may have returned in an aspirational way. What we can say though, in terms of impact, is the first month of 2021 has tempered such aspirations. We cannot predict what is in store for 2021. The new year is almost one-month-old. MORE
73% of respondents are willing to pay more for a product or service from, businesses they trust – and other marketing statistics summarizing 2021. And now on to the statistics summarizing marketing in 2021…. MORE
HootSuite recently published its “Social Trends 2021” report, and data showed that the majority of marketers (61%) intend on increasing their investment in Instagram throughout the remainder of 2021. MORE
Join us at Litmus Live via livestream on October 26th-27th, 2021. The post Litmus Live 2021 Speaker: Meet Veronica Best, Email AMPlifier appeared first on Litmus. Where can you get how-tos, tips, and advice from marketing leaders and email marketing experts? MORE
The events of 2021 have forced marketers and entrepreneurs to be agile. Black Friday and Cyber Monday 2021 promotions make this an excellent time to take stock of your business software toolbox. MORE
What will the rest of 2021 bring? As 2021 is underway, formal negotiations between the U.S. However, more than 10 states currently have active privacy legislation in the pipeline, most of them resembling CCPA, expected to be voted on (and passed) in 2021. MORE
Which posts were most popular with you, the readers of the B2B marketing blog, in 2021? In any case, this year’s list includes only posts either written or substantially revised in 2021. So, drumroll please, here are your top 10 most-read posts on Webbiquity in 2021. MORE
We have some important news to share about Litmus Live 2021. Move Litmus Live 2021 to October 26th-27th. This October 26th-27th, join us online at Litmus Live 2021 to hear from the best in the industry, learn practical tactics, network with fellow email pros, and more. MORE
2021 Related Topics Webbiquity
NOVEMBER 21, 2021
The events of 2021 have forced marketers and entrepreneurs to be agile. Black Friday and Cyber Monday 2021 promotions make this an excellent time to take stock of your business software toolbox.
Influitive
DECEMBER 2, 2021
The post Meet your 2021 Influitive BAMMIE Finalists appeared first on Influitive.
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Webbiquity
DECEMBER 21, 2021
Which posts were most popular with you, the readers of the B2B marketing blog, in 2021? In any case, this year’s list includes only posts either written or substantially revised in 2021. So, drumroll please, here are your top 10 most-read posts on Webbiquity in 2021.
SendX
OCTOBER 28, 2021
We all have this sensation… you need to launch an email campaign. You want something well designed, well crafted in order to impress the people that will open your message. Besides the message content, you think that looking professional is a must as well
Advertiser: ZoomInfo
With vaccination rates rising, consumers spending more money, and people returning to offices, the job market is going through a period of unprecedented adjustment. As the New York Times observed, “It’s a weird moment for the American economy.” And recruiting professionals are caught in the middle. To make the most of this disruption, you need to understand the economic drivers, develop a strong strategy for unearthing valuable talent, and use the latest tech tools to get the job done. Read this guide to get your recruiting practice ready to thrive in the new normal.
Webbiquity
JULY 13, 2021
Those are just a few of the findings from the just-released Digital 2021 Global Overview Report , compiled by We Are Social and Hootsuite. The post 12 Fascinating Facts About Global Internet Use in 2021 appeared first on B2B Marketing Blog | Webbiquity.
The Point
JANUARY 19, 2021
We asked our colleagues at Spear Marketing Group to identify their best demand generation predictions for 2021 and the trends they believe are most likely to have staying power. I think a significant trend for B2B marketing and sales in 2021 will be video.
SendX
MARCH 18, 2021
What is B2B email marketing? Let's first clarify how B2B is different & similar to B2C. B2B means business-to-business, while b2c means business-to-customer. In B2C communication focuses on emotions. In B2B communication focuses on information, facts, and profit.
SendX
FEBRUARY 11, 2021
Watch it now below Email Trends in 2021 Watch our next webinar, Email Deliverability Advanced: WebinarWebinar held in December, 2020 Join us as SendX's founder, Varun Jain, talks about the basics and more of deliverability.
Webbiquity
JANUARY 25, 2021
While 2020 was all about high-tech and bold, fantastical concepts, here’s a prediction that 2021 will be rooted in realism. Minimalism in web design has been quite prevalent in recent years, but in 2021 it will reach a new extreme. Guest post by Matthew Reeves.
Advertiser: ZoomInfo
In our 24-criterion evaluation of B2B marketing data providers, we identified the 11 most significant vendors and researched, analyzed, and scored them. This report shows how each provider measures up and helps B2B marketing professionals select the right one for their needs.
|
Biznology
NOVEMBER 29, 2021
The pandemic-driven seismic shift to remote led to continued strong growth in the number of American digital nomads in 2021. The 2021 State of Independence research study found that 15.5 Source: MBO Partners 2021 State of Independence Study. million in 2021.
Litmus
NOVEMBER 2, 2021
We went into 2021 hoping the worst was behind us, but if there’s one thing we should all know by now, it’s this: Change is constant. Our 2021 State of Email report revealed five key trends happening in this chaotic email world: Email marketing has become essential to business success.
Litmus
DECEMBER 17, 2021
Let’s take a look at what happened in November 2021. With that, the top 3 email clients for November 2021 are Apple, Gmail, and Outlook. In October 2021, out of the four Apple clients, Apple iPhone (iOS Mail) was at the top with 27.36% of the share. We’re back!
Litmus
AUGUST 17, 2021
We have some important news to share about Litmus Live 2021. Move Litmus Live 2021 to October 26th-27th. This October 26th-27th, join us online at Litmus Live 2021 to hear from the best in the industry, learn practical tactics, network with fellow email pros, and more.
Advertiser: ZoomInfo
What is conversational marketing really about? This guide will examine the market forces at play, shifting buyer trends, how to leverage conversation marketing, and the tactics involved in adopting it for a B2B demand generation strategy.
Litmus
NOVEMBER 22, 2021
Read on to learn about the updates, how you can use email client market share, and what shifts we saw in October 2021. Previously in fourth place was Outlook, which has been the case from the first quarter of 2021 , but it now joins the rank as one of the top 3 email clients.
Litmus
OCTOBER 27, 2021
Our 2021 State of Email report reveals five key findings: Email marketing is increasingly critical to business success. Get the 2021 State of Email report for full access to the data, resources, and hands-on advice that will keep you as a leader of email innovation.
Marketing Insider Group
APRIL 22, 2021
Whether you’re thinking about launching a business in 2021 or working on growing one, you probably recognize and understand the importance and value of tools. In this post, we’re listing the 50 best startup tools and resources you should consider using in 2021.
Biznology
DECEMBER 30, 2021
The latest episode of the EE Voice podcast from Consultants Collective member consultant, Sharon McIntosh and co-host Sharon Phillips features a round-up of the best internal communications ideas and advice from their guests in 2021.
Advertiser: ZoomInfo
Check out our latest ebook for a guide to the in-depth, wide-ranging candidate and company data offered by ZoomInfo Recruiter — and make your next round of candidate searches faster, more efficient, and ultimately more successful.
Litmus
SEPTEMBER 8, 2021
Since Q1 (January-March 2021) , Gmail has been slowly climbing, growing from 28.2% Tune in next month as we share our findings and for our 2021 State of Email Engagement report, where we look at the data for the whole year together.
Sword and the Script
DECEMBER 14, 2021
73% of respondents are willing to pay more for a product or service from, businesses they trust – and other marketing statistics summarizing 2021. And now on to the statistics summarizing marketing in 2021….
Marketo Events
APRIL 6, 2021
And as we kick off Summit 2021 in the shadow of one of the most unexpected and challenging years of our lives, it’s safe to say we’ve realized the full value of this quality, as well as our our community. Event Marketing adobe summit adobe summit 2021
KoMarketing Associates
AUGUST 11, 2021
HootSuite recently published its “Social Trends 2021” report, and data showed that the majority of marketers (61%) intend on increasing their investment in Instagram throughout the remainder of 2021.
Speaker: Patrick Dempsey and Andrew Erpelding of ZoomInfo
What is ZoomInfo for Recruiters? Find and connect with the right talent to fill roles fast with more data, basic search, advanced search, candidate and company profiles, and export results. Watch this On-Demand Webinar today to see how ZoomInfo for Recruiters can work to get your talented candidates results.
Zoominfo
MAY 5, 2021
In 2021, digital marketers are segmenting audiences and focusing on quality over quantity. Real-time intent data is the competitive advantage every marketer needs in their 2021 strategy. Now, in 2021, we’re a matter of months away from living in a cookieless world.
Marketing Insider Group
JULY 26, 2021
Let’s take a closer look at five of the top consumer behavior trends to watch in 2021. Raydiant’s State of Consumer Behavior 2021 report found that 48% of consumers have replaced a product they typically purchase in-store with an online alternative during the pandemic.
Opt Intelligence
DECEMBER 19, 2021
From third-party cookie deprecation to Facebook’s massive outage, 2021 showed us the benefit of owning your own data. Changing social algorithms, new privacy rules…2021 also brought to light the fact that even your best performing tactics should not be over-indexed.
Litmus
OCTOBER 27, 2021
Litmus Live 2021—THE (virtual) conference for email marketers—is finally here! Let’s take a look back at the first day of Litmus Live 2021, as told by email geeks in tweets. hankhoffmeier) October 26, 2021. — Litmus (@litmusapp) October 26, 2021.
Speaker: Nick Ezzo, VP of Marketing at Auditoria and Devon Watts, Sr. Director Corporate Marketing at RollWorks
We see it time and time again: small marketing teams dealing with tighter resources and higher expectations, but still hoping the inbound funnel alone will launch their rocket ship. But some small teams are finally letting go of the stigma that ABM can only work for big companies and big budgets, putting them in a position to expedite growth. We’ll let you in on how small teams have found ways to “ABMify” what they’re already doing, to make their demand gen work better for them. On February 4th, join Nick Ezzo, VP Marketing at Auditoria, and Devon Watts, Sr. Director Corporate Marketing at RollWorks to learn more.
Integrate
NOVEMBER 17, 2021
Three-Hour Virtual Event Converges Industry Luminaries and B2B Innovators to discuss New Era of B2B Marketing PHOENIX, AZ, November 17, 2021 –?Integrate,?the the lineup of speakers for the annual Game Changers 2021 Conference on December 8, 2021 in the U.S.
Litmus
OCTOBER 6, 2021
Join us at Litmus Live via livestream on October 26th-27th, 2021. The post Litmus Live 2021 Speaker: Meet Veronica Best, Email AMPlifier appeared first on Litmus. Where can you get how-tos, tips, and advice from marketing leaders and email marketing experts?
Launch Marketing
DECEMBER 8, 2021
2021 was a year of adapting to challenges, changes, and the unexpected. To help put marketing efforts of this past year in perspective, we’re looking back at some of our top marketing content of 2021, focusing on B2B marketing strategies and new trends.
Zoominfo
FEBRUARY 15, 2021
What will the rest of 2021 bring? As 2021 is underway, formal negotiations between the U.S. However, more than 10 states currently have active privacy legislation in the pipeline, most of them resembling CCPA, expected to be voted on (and passed) in 2021.
Speaker: Adam Dorfman, Head of Product Growth at Reputation & Michele Bettinazzi, Customer Experience Manager at PeakMade Real Estate
Improved marketing conversion, happy customers, and faster growth - that’s only three things that can be accomplished by just listening to your customers. Customer feedback is an extremely invaluable tool to keeping retention high, attracting new business, and improving the general operations of your business. The question is - how do you capture all this? Join Adam Dorfman, Head of Product Growth at Reputation & Michele Bettinazzi, Customer Experience Manager at PeakMade Real Estate, for this essential discussion on the ins and outs of brokering the optimal customer interaction.
Hive9
MARCH 2, 2021
Note: This post is a timely refresh of a blog we wrote in 2016, The Pros and Cons of Different Revenue Attribution Models. To truly understand marketing ROI, we must first understand marketing influence.
Tony Zambito
JANUARY 21, 2021
Heading into 2021, growth and building scale may have returned in an aspirational way. What we can say though, in terms of impact, is the first month of 2021 has tempered such aspirations. We cannot predict what is in store for 2021. The new year is almost one-month-old.
Litmus
OCTOBER 28, 2021
And just like that, Litmus Live 2021 is officially over! Missed out on Litmus Live 2021? Founder, Women Inspiring Women Conference) kicked off day 2 of Litmus Live 2021 for us. — Nadja Cada (@NadjaCada) October 27, 2021. — Litmus (@litmusapp) October 27, 2021.
Strategic-IC
DECEMBER 12, 2021
Without a shadow of a doubt, ABM came of age in 2021. But I think that ABM had a stellar year in 2021. What better way to end 2021 than to ask some of our ABM friends and colleagues for their ABM highlight of 2021. Here, Danny shares his ABM highlight of 2021.
Speaker: Adam Dorfman, Head of Product Growth at Reputation and Jeremy Shubitz, Director of Marketing at Bosley
Responding to online negative feedback can be challenging. What should you say? What should you not say? Should you even respond? In today's, your customers will be not only your biggest advocates but also your biggest critics. However, negative feedback can offer actionable insights to build a stronger product and customer experience.
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