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Google announces upcoming GA4 features

Martech

Today, we’re highlighting new features and key investment areas to help you make better business decisions.” Dig deeper: 3 ways GA4 is way better than UA The features announced today are: Third-party ad data: Users will be able to import advertising data from Pinterest, Reddit and Snap directly into GA4.

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8 New GA4 Features You Absolutely Can’t Ignore

Marketing Insider Group

And this time, it’s the new GA4 features that are making waves. In this blog post, we’re diving right into the new GA4 features. The “New Unnotified Users Suggested Audience” feature can help you identify users who have not been reached via push notifications. GA4 (Google Analytics 4) isn’t just any old update.

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Google’s SERP Features: Get Your Company Listed

Marketing Insider Group

There’s only so much room on Google’s SERP pages, and a lot of that space is reserved for featured snippets, related questions, videos, and more. To capture your audience’s attention, it’s now critical for brands to get listed on Google SERP features. What Are Google SERP Features? Featured Snippet.

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ChatGPT expected to launch search feature Monday

Martech

ChatGPT is expected to launch its search feature on Monday, according to Reuters, citing unnamed company sources. The post ChatGPT expected to launch search feature Monday appeared first on MarTech. Rumor has it. Email: Business email address Sign up now Processing.

Features 118
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Alternatives to PPM Tools for Today's Anywhere Workforce

The right project portfolio management tools should have all the features necessary to plan and execute in one place, giving PMOs the visibility they need to ensure project success. Identify what features align with your needs. But there are some important things to consider when adopting a whole new tool.

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Salesforce’s Summer 2024 release features time-saving enhancements

Martech

This feature reduces cost and saves time. This feature recognizes synonyms, alternate spellings, abbreviations, typos and more to help improve your customers’ search results. The post Salesforce’s Summer 2024 release features time-saving enhancements appeared first on MarTech.

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Meta rolls out genAI features for advertisers

Martech

Today, Meta introduced new genAI-powered features allowing advertisers to automate the creation of text and images in ads on the company’s social platforms. New tools and features will be added incrementally, but the aim is to have them available globally by the end of the year. Image: Meta. No political ads.

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Changes in Consumer Habits: Looking Back Over the Last 12 Months of Retail

Special features on grocery and convenience stores! This large-scale North American survey explores changes in expectations over the last year. You’ll learn: What consumers expect. How habits are solidifying. Where to focus to drive the greatest impact.

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Why Conversational AI Is Key to Customer Service in the Customer Experience Era

Customer satisfaction has become more important than price or any individual feature. In today’s hyper-competitive market, every business must become a customer experience-first business. Read the new Tractica white paper to learn how important conversational AI is to your CX strategy.

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The Ultimate Buyer’s Guide for Sales Enablement Platforms

So, what features do you need to consider? When identifying a platform that bridges the gap between sales, marketing, and customers while staying within budget, the selection process quickly becomes overwhelming. What questions should you ask?

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Download Now: 2022 Virtual + Hybrid Event Platform RFP Template - Enterprise Edition

Key features: 200+ new RFP questions for hybrid and virtual event technology success. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements! Map out exactly what you want from a vendor and secure your event success.

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5 Essential Pieces of a Prospecting Solution

Five essential features to consider when assessing the vendor landscape. Using ZoomInfo’s exclusive research, third-party studies, and analyst briefs, this eBook aims to help B2B sales leaders better understand: Different ways prospecting solutions maximize sales productivity and effectiveness.

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All About ABM: Tips, Tricks, and Tales About How to Get Started in Account-Based Marketing

Speaker: Krista Muir, Director of Demand Generation & Account Based Marketing, and Tony Yang, B2B Marketing Leader & Startup Mentor

Join us for this exclusive panel featuring Krista Muir — Director of Demand Generation & Account-Based Marketing, and Tony Yang — B2B Marketing Leader & Startup Mentor. What are B2B Marketers doing right now to continue their growth during these still uncertain times? Curious to learn more?

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Scan to Success: How to Leverage QR Codes for Offline and Online Marketing Power

Speaker: Corey Daugherty, Head of Business Development at Flowcode & Georgette Malitsis, Senior Customer Success Manager, Enterprise at Flowcode

📲 This new webinar featuring Corey Daugherty and Georgette Malitsis of Flowcode will dive into how innovative QR technology not only enhances traditional marketing strategies, but also drives meaningful customer engagement and analytics.