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6 tips to increase product feature adoption

Tomorrow People

Discover how cognitive biases can influence how users adopt or reject new product features. You’ve captured and listened to the voice of your customers , and you’ve spent months developing features that some of your most loyal users have requested for a long time. How to increase feature adoption. Your product has improved.

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Featured Profile: Dana Look-Arimoto

Biznology

We’re pleased to present our latest Featured Profile, designed to introduce you to our member consultants, advisors, executive coaches, clients, partners and other extraordinary people. This month we’re pleased to feature executive coach and Consultants Collective member consultant, Dana Look-Arimoto.

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Google SERP Features (Visual Elements) in MarketMuse

MarketMuse

Google SERP features, known also as visual elements, are the building blocks of Google’s search results page. Here’s a look at the most common visual elements and strategies for appearing in them.

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Google’s SERP Features: Get Your Company Listed

Marketing Insider Group

There’s only so much room on Google’s SERP pages, and a lot of that space is reserved for featured snippets, related questions, videos, and more. To capture your audience’s attention, it’s now critical for brands to get listed on Google SERP features. What Are Google SERP Features? Featured Snippet.

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Why and How to Dominate Google's Featured Snippets

Speaker: Kathleen Booth, VP of Marketing at Prevailion

Now, Google has introduced featured snippets - effectively creating a “position zero.” Through real-world examples and case studies, learn why owning the featured snippet is so important, how to dominate position zero, and what impact it will have on your traffic and leads as the future of search continues to evolve.

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Understanding Google SERP Features in 2021: The Complete Guide

KoMarketing Associates

Understanding Google search engine result page – or “SERP” – features has always been an essential part of SEO for B2B digital marketers. What Are SERP features? SERP features are all the little widgets of information Google (or Bing) can put into the search results. What is a “Zero-Click Search?”.

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A New Refresh Feature Has Come to TikTok’s ‘For You’ Feed

Rock Content

If so, then you’ll be thrilled to know TikTok has just begun rolling out a refresh feature that allows users to do exactly that. Source – TikTok/TechCrunch To be crystal clear, TikTok’s new Refresh feature is not the same as the standard pull-down refresh function that lets you reload your feed. How Does “Refresh” Work? See you there!

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Chrome Canary Features For Technical SEO

Search Engine Journal

The post Chrome Canary Features For Technical SEO appeared first on Search Engine Journal. Easily automate technical SEO audit and website analysis work with Google Chrome Canary.

SEO 142
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Zero-Click Searches: How to Optimize for Featured Snippets

ClearVoice

But now, any given search can turn up featured snippets and knowledge graphs answering the query. Keep providing your audience with key insights by optimizing for featured snippets. The majority of zero-click searches are a result of Google’s SERP features. How do featured snippets affect web traffic?

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18 Common Features of a Best-in-Class Lead Nurture Program

The Point

Note: rarely, if ever, will one organization employ every one of these features. Nonetheless, the degree to which you currently employ few, some, or most of these features says a lot about the sophistication of your program relative to best-in-class companies, and the associated potential for improvement.

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Alternatives to PPM Tools for Today's Anywhere Workforce

The right project portfolio management tools should have all the features necessary to plan and execute in one place, giving PMOs the visibility they need to ensure project success. Identify what features align with your needs. But there are some important things to consider when adopting a whole new tool.

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11 Ways to Use OptinMonster’s Field Mapping Feature

Optinmonster

Field mapping is a powerful feature in OptinMonster that lets you add extra fields to your newsletter popups, lead generation forms, and other marketing campaigns. In this article, we’ll go through some creative ideas for using OptinMonster’s field mapping feature. Let’s get started! What is Field Mapping?

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Google And OpenAI Launch New Features For Their AI Tools. What Will Happen Going Forward?

Rock Content

These new features introduced by Google based on AI technology, include new ways to generate, summarize and discuss AI texts in Docs, similar to what is done in ChatGPT. This is a way to make writing easier for users through quick features for creating and editing drafts that streamline the writing process. See you there!

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Understanding and exploring core social media features

Sprout Social

With so many competing social media ecosystems, it can be overwhelming to keep track of all the features. But we’ll discuss the common social media features brands benefit from the most and a few untapped features to consider. For example, the link in bio feature can direct your audience to more content on your website.

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Google Ads Launches New CTV Advertising Features via @sejournal, @MattGSouthern

Search Engine Journal

Google's Display & Video 360 introduces new features to plan, buy and measure connected TV campaigns. The post Google Ads Launches New CTV Advertising Features appeared first on Search Engine Journal. Learn about the updates here.

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Changes in Consumer Habits: Looking Back Over the Last 12 Months of Retail

Special features on grocery and convenience stores! This large-scale North American survey explores changes in expectations over the last year. You’ll learn: What consumers expect. How habits are solidifying. Where to focus to drive the greatest impact.

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Why Your B2B Marketing Should Feature Case Studies

Webbiquity

The post Why Your B2B Marketing Should Feature Case Studies appeared first on B2B Marketing Blog | Webbiquity. She was the creative director at a prominent digital marketing agency prior to becoming a full-time freelance designer. Eleanor lives in Philadelphia with her husband and pup, Bear.

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Google Brings AI-Powered Features To Docs & Gmail via @sejournal, @MattGSouthern

Search Engine Journal

Google introduces AI-powered features in Google Workspace, making writing easier for users with quick draft creation and editing features to streamline the writing process. The post Google Brings AI-Powered Features To Docs & Gmail appeared first on Search Engine Journal.

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ZoomInfo Brings its Data and Features Straight into Dynamics 365

Zoominfo

Features of the Dynamics Integration with ZoomInfo. Among those features coming straight to customers of both resources are the following: The new application itself, which gives users access to find the most up-to-date B2B contact and account information within Dynamics 365. What This Looks Like for Customers.

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Google Ads: New Features For Performance Max Campaigns via @sejournal, @MattGSouthern

Search Engine Journal

Google introduces new features to optimize digital marketing campaigns with Performance Max, including brand exclusions and better reporting. The post Google Ads: New Features For Performance Max Campaigns appeared first on Search Engine Journal.

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Why Conversational AI Is Key to Customer Service in the Customer Experience Era

Customer satisfaction has become more important than price or any individual feature. In today’s hyper-competitive market, every business must become a customer experience-first business. Read the new Tractica white paper to learn how important conversational AI is to your CX strategy.

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10 Biggest & Best PPC Features Of The Year via @sejournal, @brookeosmundson

Search Engine Journal

Here are our top 10 picks of new PPC features and developments this year. The post 10 Biggest & Best PPC Features Of The Year appeared first on Search Engine Journal. What does all this mean for the future of PPC?

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Google Analytics: What You Need to Know About New Features For Optimization

Rock Content

With new features recently revealed aimed at dealing with large and complex data, Google Analytics can help you further optimize your website, helping to ensure that it is functioning well and providing a good customer experience. Data Quality Icon One of the newest features on Google Analytics is the simple movement of the data quality icon.

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Opera Introduces AI-Powered Features In Desktop Browsers via @sejournal, @MattGSouthern

Search Engine Journal

Opera introduces AI-powered features, enhancing desktop browsing with AI Prompts, ChatGPT, ChatSonic, and plans for a browser AI engine. The post Opera Introduces AI-Powered Features In Desktop Browsers appeared first on Search Engine Journal.

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5 New MindFire OptiChannel Features Every Printer & Agency Needs to Know

MindFire

To get you up-to-speed, this page includes a set of concise resources to help you understand the new features, pulled from a live session I did with Kushal Dutta, EVP of Product, and a small group of attendees. Or you, you can listen to the podcast version on-the-go to get up to speed. Look no further!

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The Ultimate Buyer’s Guide for Sales Enablement Platforms

So, what features do you need to consider? When identifying a platform that bridges the gap between sales, marketing, and customers while staying within budget, the selection process quickly becomes overwhelming. What questions should you ask?

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Communicating beyond the feature presentation

Biznology

A live feature presentation is a key component of Agile methods. One of them is “create compelling feature presentations” – which sounds obvious, but often runs afoul of the Agile principle of minimal documentation. Feature presentations. Unfortunately, I have never attended an ideal feature presentation. Challenges.

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Google Analytics: New Features For Managing Large Data Sets via @sejournal, @MattGSouthern

Search Engine Journal

Google Analytics introduces new features for a better reporting experience, including improved data quality identification and enhanced sampling controls. The post Google Analytics: New Features For Managing Large Data Sets appeared first on Search Engine Journal.

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Google Announces New Features For AI-Powered Search Ads. How Will This Benefit Marketers?

Rock Content

This new feature allows Google to provide far better combinations of titles and descriptions. Source: Google Ads New customer acquisition objective Another new feature is a new target for acquiring new customers. The post Google Announces New Features For AI-Powered Search Ads. See you there! How Will This Benefit Marketers?

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LinkedIn Highlights 5 New Features For Job Seekers via @sejournal, @MattGSouthern

Search Engine Journal

The post LinkedIn Highlights 5 New Features For Job Seekers appeared first on Search Engine Journal. LinkedIn highlights a series of recent updates that can help job seekers find suitable opportunities and catch the attention of recruiters.

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Download Now: 2022 Virtual + Hybrid Event Platform RFP Template - Enterprise Edition

Key features: 200+ new RFP questions for hybrid and virtual event technology success. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements! Map out exactly what you want from a vendor and secure your event success.

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Catching Up With Parse.ly’s 2022 Feature Releases

Parse.ly

released many exciting and helpful new features in 2022. Comparisons We introduced two new comparison features: comparison mode and author/section comparisons. Author, campaign, tag, and referrer groups We created four new grouping features in the Parse.ly This feature also makes it easier to fix mistakes in campaign values.

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Features to Optimize Your B2B E-Commerce Website

Industrial Marketer

Features to Optimize Your B2B E-Commerce Website ">Read more » The post <strong><em>Features to Optimize Your B2B E-Commerce Website</em></strong> appeared first on Industrial Marketer. According to a Forrester report, 55% of B2B buyers completed their purchases online.

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Microsoft Bing & ChatGPT: 5 Possible Features At Launch via @sejournal, @MattGSouthern

Search Engine Journal

Microsoft Bing powered by ChatGPT may offer more personalized results and features, with a chatbox replacing the search bar, summarized responses, and conversational search. The post Microsoft Bing & ChatGPT: 5 Possible Features At Launch appeared first on Search Engine Journal.

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LinkedIn Launches AI-Powered Features For Profile Optimization And Job Listings via @sejournal, @kristileilani

Search Engine Journal

Find out more about LinkedIn's new AI-powered features to help users optimize their profiles and write better job descriptions. The post LinkedIn Launches AI-Powered Features For Profile Optimization And Job Listings appeared first on Search Engine Journal.

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5 Essential Pieces of a Prospecting Solution

Five essential features to consider when assessing the vendor landscape. Using ZoomInfo’s exclusive research, third-party studies, and analyst briefs, this eBook aims to help B2B sales leaders better understand: Different ways prospecting solutions maximize sales productivity and effectiveness.

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Craving Efficiency? These New Marketing Cloud Features Can Help

Salesforce Marketing Cloud

The good news is we’re getting there, with new updates in the Marketing Cloud features spring release. Here’s a look at five new features in the spring Marketing Cloud release that will help you integrate and automate your data, systems, and workflows. This way, you can focus more on your customers.

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HubSpot ABM Features Explained

SmartBug Media

Recently, HubSpot added ABM features and functionality that will aid your ABM plans, and this is likely to be the start of HubSpot’s path to supporting ABM strategies. Before diving into this post, you may want to activate the ABM features within your HubSpot portal by following this knowledge base article from HubSpot. New Features.

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Brandfolder Feature Roundup: December 2022

Brandfolder

Our team is in full holiday mode and we’re so excited to share the great new features our team has been working on. From Content Automation changing how teams scale.

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LinkedIn’s New Feature Can Help You Find Must-Read Newsletters via @sejournal, @MattGSouthern

Search Engine Journal

LinkedIn's new feature allows users to see which newsletters other users are subscribed to, helping users discover new content and stay up-to-date on industry trends. The post LinkedIn’s New Feature Can Help You Find Must-Read Newsletters appeared first on Search Engine Journal.

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All About ABM: Tips, Tricks, and Tales About How to Get Started in Account-Based Marketing

Speaker: Krista Muir, Director of Demand Generation & Account Based Marketing, and Tony Yang, B2B Marketing Leader & Startup Mentor

Join us for this exclusive panel featuring Krista Muir — Director of Demand Generation & Account-Based Marketing, and Tony Yang — B2B Marketing Leader & Startup Mentor. What are B2B Marketers doing right now to continue their growth during these still uncertain times? Curious to learn more?