Google Related Topics 
Webbiquity
MAY 16, 2023
end of Google’s Universal Analytics (UGA) rapidly approaching, digital marketing professionals are frantically seeking alternatives. It’s tightly tied to Google Tag Manager (GTM), a system so convoluted and confusing that even Google’s own technical staff often struggle to make it work properly. What to do?
Marketing Insider Group
MAY 24, 2023
No matter what tools you have, you probably do a lot of your marketing research on good old Google. That’s the reason you need advanced Google search strategies. Take a moment now to learn advanced search tactics and become a Googling Jedi. Also, Google will get rid of operators from time to time.
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Marketing Insider Group
MAY 24, 2023
For the last 25 years, Google has ruled the digital space, guiding our searches and shaping our online experiences. So, we can only imagine how shocked Google employees were when they learned that Samsung, a powerhouse of consumer electronics, considered swapping Google as their devices’ default search engine for Microsoft’s Bing.
Webbiquity
SEPTEMBER 20, 2022
What exactly is bot traffic in your Google Analytics data? Of course, some bots can be beneficial, such as bots on Reddit and Google, but there are way too many bots that try to steal your sensitive information. Whether good or bad, bots aren’t human beings, so it’s important to recognize your bot traffic on Google Analytics.
Speaker: Kathleen Booth, VP of Marketing at Prevailion
Now, Google has introduced featured snippets - effectively creating a “position zero.” Until recently, getting to position #1 on the search engine results pages (SERPs) was the holy grail of digital marketing.
Marketing Insider Group
APRIL 25, 2023
Their intent was to first rank highly in Google search, and then monetize that traffic with affiliate links – which plays out to be a massively lucrative strategy , if effective. With the growing popularity of AI and transformation of the technical landscape, we’re all left wondering: will Google penalize AI-generated content?
Search Engine Journal
MAY 31, 2023
Google's upgraded Search Console Insights provides new details about content performance, even for properties with a Google Analytics association. The post Google Search Console: New Report Details Content Growth appeared first on Search Engine Journal.
Speaker: Joe Apfelbaum, CEO of Ajax Union
Don't miss this opportunity to learn from a LinkedIn trainer, marketing expert, and certified Google trainer! Whether you're a seasoned marketer or just getting started, this webinar is a must-attend for anyone looking to stay ahead in the ever-evolving world of digital marketing.
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