Lenny's Newsletter

AUGUST 15, 2023

Outbound sales is consistently the best signal for validating your idea (versus friends using your product, incubator batch-mates, or investor leads). There are four ways to validate your startup idea—and it’s fairly clear which path you should take depending on your product and your experience in the problem space.

Validation 52

Validation B2B Startups CPO 52

Zoominfo

APRIL 20, 2021

As a result of that review, we recently attained the General Data Protection Regulation (GDPR ) Practices Validation. The validation is just the latest step we’ve taken In order to ensure that we stay up to date on the latest trends.

Zoominfo 130

Zoominfo Validation Privacy Practices 130

Zoominfo

APRIL 20, 2021

As a result of that review, we recently attained the General Data Protection Regulation (GDPR) Practices Validation. The validation is just the latest step we’ve taken In order to ensure that we stay up to date on the latest trends. GDPR Influences Corporate Data Protection Measures.

Zoominfo 130

Zoominfo Privacy Validation Practices 130

HG Data

MARCH 28, 2023

After reviewing feedback from hundreds of users, analyst firm GTM Partners have validated HG Insights’ primary value propositions with the publication of an in-depth ROI analysis. According to GTM … The post ROI Analysis: Customer Validation of HG Insights appeared first on HG Insights.

ROI 52

ROI Validation Marketing Analytics Tools Analysis 52

SmartBug Media

NOVEMBER 8, 2021

That’s right—in order to be effective with email marketing, you have to know who you’re sending to and ensure the emails are, in fact, valid. With the help of email validation tools, you’ll be able to rest assured knowing that your contacts have verified email addresses. Best-Bet Email Validation Tools. NeverBounce.

Validation 98

Validation Tools Email Marketing Hubspot 98

Martech

MARCH 17, 2022

Validity has expanded its Validity for Good program to help deliver messages with critical information to those who need it in Ukraine. To combat this, Validity set up a verification and certification process for senders so that citizens can be reached with these public safety messages. Why we care. Processing.Please wait.

Validation 92

Validation Paid Search Agency CAN-SPAM Email Marketing 92

Search Engine Journal

FEBRUARY 11, 2022

Make sure your web page code validates across multiple devices and platforms. Here's how to use the W3C Validator before you launch your site. The post W3C Validator: What It Is & Why It Matters For SEO appeared first on Search Engine Journal.

Validation 103

Validation SEO 103

Mereo

JANUARY 27, 2021

A major lack of validation. Before you engage resources and release funds, your teams must take some simple but vital steps toward validating your strategy. With that comes a number of questions to validate a new solution delivery system: Does your technological infrastructure and skillset support these initiatives?

Work Management 88

Work Management Validation Marketing Management Marketing & Strategy 88

Biznology

JANUARY 4, 2017

I know this is something that most sales and marketing leaders understand and it’s why they put lead qualification and validation into most of their sales, marketing, and lead generation programs. But when it comes to social selling and LinkedIn marketing, it seems that lead qualification and validation are getting thrown out the window.

Social Marketing 180

Social Marketing Validation Linkedin Sales Qualified Leads 180

ActiveDEMAND

OCTOBER 1, 2020

ActiveDEMAND always offered basic phone number validation on how it’s formatted, but now we also offer enhanced phone number validation that looks up the phone number to see if it’s real and valid. How to enable phone number validation.

Validation 58

Validation CAN-SPAM Google 58

Litmus

NOVEMBER 13, 2020

The post Newsletter Tips From Ann Handley… Validated! There are five more tips that Ann Handley shared in her Litmus Live session that are sure to work, too! Check out her session today to boost your newsletter engagement. appeared first on Litmus.

Newsletter 121

Newsletter Validation Tips Click Rate 121

Search Engine Journal

SEPTEMBER 29, 2021

The post Google Helps You Validate Sources Directly in Search Results appeared first on Search Engine Journal. Updates to Google Search will help you determine if a website is a trustworthy source of information before clicking a link in search results.

Validation 105

Validation Google Marketing Websites SEO 105

NetLine

JUNE 22, 2023

Marketing-sourced leads and accounts don’t convert to meetings—leading to sales sidelining the contacts and accounts that are given to them A UFO handing over a qualified, validated lead generated through using first-party intent data with an astronaut picking it up. In turn, this allows sales reps to spend more time per account.

Validation 97

Validation Sales Qualified Leads B2B Sales Marketing Automation Services 97

Optinmonster

JUNE 25, 2021

Then you’re probably in the market for the best email validity tools you can find. But once you clean up your list, you can be sure your emails are going only to valid email addresses. But once you clean up your list, you can be sure your emails are going only to valid email addresses. Don’t have a valid MX record.

Validation 78

Validation Lead Scoring Lead Ranking Lead 78

Biznology

AUGUST 1, 2017

I cross-posted the article onto LinkedIn and the lovely Beth Farris chimed in with some Twitter Cards Validator Tool school : So, yes, there is a Twitter validator , the Twitter Cards Validator Tool. So, I tried validating a Biznology article I wrote from a couple weeks ago. Like this post?

Validation 163

Validation Twitter Tools Facebook 163

Search Engine Journal

JUNE 8, 2022

The post Google’s Criticisms Against Tech Antitrust Bill – Are They Valid? Google argues a bill proposed by US Congress has the potential to compromise users' safety, as well as break products such as Search and Maps. appeared first on Search Engine Journal.

Validation 82

Validation Google Product 82

ViewPoint

APRIL 24, 2018

The problem is that the scoring algorithms are infrequently validated or calibrated. If you follow my advice, you will find yourself doing a lot more calibrating than validating your marketing automation. There are many more, of course.) Marketing automation has made it possible to get more poor-quality leads to sales faster than ever.

Marketing Automation 168

Marketing Automation Planning Validation Lead Scoring 168

TowerData

FEBRUARY 26, 2021

With this in mind, there are a few ways Email Validation resolves the issues bad data brings to your CRM whether you're a B2B company, B2C brand or somewhere in between. Invalid and toxic data finds it way into inboxes at both B2B and B2C companies.

Validation 74

Validation B2B B2B Marketing Email Marketing 74

ClearVoice

MARCH 29, 2021

Marketing activities late in the funnel work to validate the buyer’s purchase through decision-enabling content that helps late-stage buyers confirm their choice and avoid buyer’s remorse. It’s a good time to offer a demo or consultation… content that validates the purchase. What is bottom-of-funnel (BoFu) marketing?

Top of Funnel 98

Top of Funnel Marketing Funnels Validation Purchase 98

Choozle

MAY 16, 2022

Read Chapter Three of The Seven Pillars of Programmatic Marketing: A Well Defined and Validated Audience. The post The Seven Pillars of Programmatic Marketing: A Well Defined and Validated Audience appeared first on Choozle: Digital Advertising Made Easy.

Validation 89

Validation Digital Marketing Funnels Marketing & Strategy Funnel Advertising 89

ConvertKit

AUGUST 4, 2020

In episode 10 of the Deliverability Defined podcast, Melissa and I are joined by deliverability expert Lauren Myer to discuss list validation and deliverability best practices: Meet Lauren Myer. What is list validation? The other part of list validation is geared toward marketers who have an existing list.

Validation 58

Validation Deliverability CAN-SPAM Email Marketing 58

TowerData

MARCH 17, 2023

Marketers are increasingly pressured to do more with less. Often, this involves leveraging as many channels as possible, including email. In fact, 59% of consumers say marketing emails influence their purchase decisions. Email is fairly flexible, easy to use, and cost-effective—a win-win-win.

Validation 52

Validation Email Marketing Advertising Channels Purchase 52

Heinz Marketing

DECEMBER 4, 2021

Reasons Why Leaders Want Validations Vs. Honest Feedback. If leaders wanted validation why didn’t they just ask for it instead of snapping back at the feedback you gave? The post B2B Reads: Sales Tips, Moving On From Cookies, & Leader Validation appeared first on Heinz Marketing. Thank you for the great read, Kate Nasser.

B2B Sales 58

B2B Sales Validation B2B B2B Marketing 58

The Forward Observer

MAY 25, 2017

With lead validation, you can separate the signal from the noise and make more profitable marketing decisions. Without a process in place to validate those leads, Internet marketers can find themselves relying on the wrong information. Lead Validation ≅ Night Vision Goggles. The Importance of Lead Validation created by.

Internet Marketing 100

Internet Marketing Validation Marketing Analytics Tools Leads 100

TowerData

FEBRUARY 18, 2020

As a premier data service provider, we pride ourselves on our constantly tested, industry-leading solutions fueled by reliable, validated data. And while you typically see us discuss our B2C email validation testing, we perform the same extensive tests to ensure reliability and success for our B2B data.

Validation 60

Validation B2B Leads Lead 60

JangoMail

AUGUST 30, 2021

Email validation is a process that verifies if an email address is valid and deliverable. Whether you build a list organically or purchase a list, email validation is helpful to maintaining your database. Save time, money and send to the correct addresses the first time by using email validation with JangoMail.

Validation 40

Validation Deliverability API CAN-SPAM 40

Benchmark Email

DECEMBER 23, 2020

Aside from the ubiquity of emails, it’s also… The post Email Validation APIs: Why They’re Worth It and How to Get Started Using One appeared first on Benchmarkemail. Last year, almost 300 billion emails were sent and received daily, according to Statista.

API 105

API Validation Email Marketing Marketing 105

SendGrid

OCTOBER 31, 2019

Learn how machine learning informs our Email Validation API in order to help improve your email deliverability rates. The post Validating Email Addresses With Machine Learning appeared first on SendGrid.

Validation 66

Validation Deliverability API Order 66

Marketing Insider Group

JANUARY 18, 2017

I know this is something that most sales and marketing leaders understand and it’s why they put lead qualification and validation into most of their sales, marketing and lead generation programs. They don’t want to waste time and money like the companies that Straight North recently evaluated. For more […].

Validation 100

Validation Social Marketing Linkedin Lead Qualification 100

Stevens & Tate

APRIL 26, 2021

The post Newspaper Marketing in 2021 is Still Valid. A balanced marketing strategy is the most successful strategy, after all. As such, be sure to consider newspaper marketing as part of your advertising strategy. Here’s Why appeared first on Stevens & Tate Marketing.

Validation 110

Validation Marketing & Strategy Marketing Trust Marketing 110

DealSignal

OCTOBER 4, 2021

If you’re actively trying to grow your email list or ramp up email marketing campaigns, you’ve probably become familiar with email validation software vendors, such as Zerobounce or DeBounce. We tested out a few email validation software vendors and have shared the results with you here. How Does DealSignal Do It? deliverability rate.

Validation 52

Validation Software Vendors Email Marketing 52

TowerData

MARCH 25, 2019

We know that Email Validation is a vital practice for B2C email marketers to ensure they reach their customers and avoid bad data. For one, email lists decay by about 22.5% per year on average.

Validation 59

Validation B2B Email Marketing Practices 59

Data Cleaning/CRM Appending

JULY 10, 2020

The post How much can you save with the address validation? When you think address search is done and you ring the bell, a door opens and you are greeted with a person with a questioning look, asking “Do we know you?” ” or a scenario when after searching every lane in the […]. appeared first on BizProspex.

Validation 52

Validation Personalization Email Marketing SEO 52

TowerData

FEBRUARY 9, 2021

As email marketers, you’ve definitely heard these terms before: validation, verification and hygiene.

Validation 52

Validation Email Marketing Marketing Features 52

Marketing Insider Group

APRIL 4, 2016

The post Why Lead Validation Is Critical For Marketing Success appeared first on Marketing Insider Group. Over the last 18 months, Straight North collected and analyzed more than 373,000 inquiries, including online form submissions and phone calls, and found that only about half of all inquiries were sales leads. […].

Validation 100

Validation Leads Lead Marketing Qualified Leads 100

MindFire

JULY 26, 2021

As digital advertising grows, print companies must increasingly differentiate and offer marketers valid reasons to invest in direct mail. Anecdotally, this trend we see within many of our most successful Clients (but not certainly not valid for all). For some, this is undoubtedly a struggle.

Paid Search Agency 98

Paid Search Agency Validation Differentiation Advertising Agencies 98

SendGrid

AUGUST 6, 2019

Read about SendGrid's new Email Validation API that checks to ensure you are not sending email to fake addresses. The post Improve Email Deliverability With SendGrid’s Newly Released Email Validation API appeared first on SendGrid.

Deliverability 74

Deliverability API Validation Product 74