INDUSTRY INSIGHTS YOUR PEERS ARE READING
It’s impossible to be an online merchant and not have a point of view on Amazon. Love them, hate them, or something in-between -- you all have a relationship with Amazon. That same summer, Jeff Bezos left his job on Wall Street to move to Seattle and found Amazon. MORE
Part of the reason that Amazon stock has gone through the roof is that people are finally beginning to realize its potential as a marketing platform as well as a retail space. Some marketers who are stuck in 2010 may still view Amazon as a platform that is made solely for e-commerce. MORE
One of the best ways to widen your audience, increase your perceived expertise or generate profits for your business is to advertise on Amazon. For brands, this development is a powerful signal that they’ll have little room to ignore Amazon as a viable revenue generator going forward. That means brands will need to hone and refine their Amazon ad tactics to stay relevant and competitive. What will you need to make your Amazon ads stand out ? MORE
To any retailer, Amazon is scary. How can retailers really fight back? Industry Trends MORE
Jeff Bezos famously remarked once that “Your margin is my opportunity”–meaning that Amazon will relentlessly target high-margin businesses as its means to expand. But Amazon must keep conquering new industries to maintain its breakneck growth pace. MORE
TSG is currently working with an insurance client migrating from DocFinity to the Amazon cloud. This post will describe how TSG is assisting the client move to a more modern solution with Amazon Web Services and specifically Amazon S3 leveraging our OpenMigrate migration framework. MORE
I kid you not: even though Amazon predated the whole Web 2.0 Think now about Amazon in its early days. It was to grow fast – so that it could be as big as the Amazon river for the online retail world. amazon.com (Photo credit: soumit). MORE
Cover via Amazon. The pricing war initiated by Google and Amazon, regarding the low price at which tablets are sold, does not reflect their full costs. s market-leading iPad, and more of a bid to battle with Amazon’s Kindle Fire,” he said in a statement. MORE
If you’ve glanced at the headlines recently, you likely know that Amazon has far exceeded expectations when it comes to its digital ad business, and is set to be the world’s third largest digital advertising platform, according to market research firm eMarketer. After revising its previous estimates, eMarketer now predicts Amazon will gross $4.61 In short, companies are increasingly buying ads on Amazon. It’s Easier Than Ever to Buy Ads on Amazon. MORE
Though Amazon is a behemoth on its own, at the end of the day it’s really no different than any other marketing effort when it comes to content strategy. But what you might not be considering is that your search engine strategy and Amazon search strategy should complement one other. MORE
But when I found myself in San Francisco on the same day that Amazon's latest, cashierless Go store opened, I had to check it out. What It's Like to Visit an Amazon Go Store. The San Francisco Amazon Go store isn't the first cashierless establishment within the city. MORE
Most beginning bloggers start with affiliate marketing and using the Amazon Associates program is one of the best places to start. And as of June 2018, almost 60% of Amazon customers in the United States are also Amazon Prime members. How the Amazon affiliate program works. MORE
However, consumers search – and discover – on many other platforms, including Amazon, Pinterest, YouTube and Instagram. Here’s a closer look at how to optimize for intent on specific platforms: AMAZON. Many consumers come to Amazon first when they are looking for products online. MORE
Amazon was responsible for 44% of all US ecommerce sales last year and net revenue was almost $178 billion , up from $135.99 CEO Jeff Bezos, recently announced that Amazon Prime had exceeded 100 million paid Prime members globally – 64% of members reportedly make up U.S. It’s no secret Amazon is a business worth taking cue from. In 2016 Amazon had surpassed Google as the search engine specifically for shopping. Amazon knows its peeps and you should too. MORE
It’s official—Amazon will close affiliate accounts in the state of Minnesota due the state legislature’s recent passage of an online sales tax bill. MORE
Amazon Web Services provides not only cost benefits but also a variety of different capabilities that can enhance an Alfresco implementation compared to on premise implementations. This post will present the unique features from our “Alfresco – Moving to Amazon Web Services Whitepaper”. MORE
The 3 major themes are millennial brand engagement on social media, online holiday shoppers and Amazon rankings. 1 Amazon rankings. What’s even more interesting is that Compete also recently reported that on average, 35% of consumers click the first Amazon shopping search result. MORE
Why would Amazon, which is tearing up retail online, be creating real-world retail experiences, popping up Amazon stores all over and paying $13.7 Last year Amazon vaulted to the lead of US ecommerce sales, grabbing a 28% share, up from 20% in 2013, according to the annual Internet Trends report by Mary Meeker. Amazon, Meeker noted, is the primary way people search online for products, besting that other search giant, Google. Amazon knows this, we’re sure. MORE
Amazon Cloud Computing ECM Solutions OpenAnnotateWe often receive requests from integrators or ECM customers that are looking for a way to add OpenAnnotate to their existing ECM infrastructure. MORE
There's been some speculation that Amazon might be creeping into Google's (search) territory. Amazon has showed some promise of potentially overtaking Google's paid ads business, and its market share of product searches (54%) outnumbers that of Google's (46%). MORE
Depending on your niche, you might be competing against monsters like Amazon, Target, New Egg, or other well-established players. As a ecommerce… The post 7 Ecommerce Companies That Are Using Content Marketing to Take on Amazon appeared first on Sellbrite. MORE
Considering that Amazon has 310 million active customers and sells more than 353 million products, it’s safe to say it’s one of the most powerful, cost-effective ways to deliver product suggestions to your target market. What Are Amazon Ads? That’s an Amazon Ad. MORE
Amazon seems to be particularly interested in catering to business customers, as it has made continued efforts recently to enhance and expand its suite of business products. email marketing Amazon google keo marketing MORE
Instead of having to wait for a publishing house to take notice of your book idea, you have full power to create an eBook and start collecting sales in minutes with Amazon’s Kindle Direct Publishing. Amazon says that you can get started with Kindle Direct Publishing in five minutes. MORE
If you’re like me, you spend a lot of time looking at how Amazon does business. Amazon seemingly sells everything under the sun and they have been the standard for e-Commerce innovation since–well, since e-Commerce has existed. Image by Creative Tools via Flickr. MORE
There are many that applaud Amazon’s efforts to take on the duopoly of Google and Facebook as businesses look to lessen their dependence on the two. In Q1 of this year, Amazon reported profits of $1.6B —which was more than 2X their profits in the same timeframe the prior year. MORE
Amazon FileNetWe had an interesting call with an insurance client yesterday currently on FileNet but looking for ways to start to move away from FileNet to a more modern solution, preferably in the cloud. MORE
Over the last 2 years, BrightEdge covered Amazon organic optimization as part of its vertical search optimization (VSO) series; since then Amazon Advertising has also emerged as the third-largest advertising platform. MORE
Amazon. Prior to breaking the news, Wal-Mart was already one of the few companies that could compete with Amazon online. But after unveiling how it plans to do so—by fulfilling online orders in its own stores—Wal-Mart became Amazon’s first serious threat. MORE
Take Notes, Consumer Brands: How Amazon Crushed the 2015 Holiday Season. As I was watching the video, Amazon immediately stood out in my mind as one of the top retail leaders on the forefront of that broadening, evolving marketing space. So, What’s Amazon’s Big Secret? MORE
2018 Amazon Prime Day Recap. Accounts vary, but whatever you hear about Amazon’s recent members-only Prime Day event, the one certainty is that it has become a worldwide retail phenomenon generating huge buyer interest and industry attention. Come back for Amazon Prime Day. MORE
As we quickly approach Cyber Monday and the rest of the holiday shopping season, many ecommerce retailers are focused on developing and implementing strategies that will help them boost sales on what has arguably become the most popular and most well-trusted online shopping store in the United States: Amazon. The post 9 Simple Tips for Boosting Sales on Amazon appeared first on Marketing Insider Group. MORE
Williams) of Be Like Amazon: Even a Lemonade Stand Can Do It. The post Weekend Reading: “Be Like Amazon” by Bryan Eisenberg appeared first on Marketing Insider Group. For the 137th episode of The Marketing Book Podcast, I interviewed Bryan Eisenberg co-author (with Jeffrey Eisenberg and Roy H. I haven’t read a book like this since Who Moved My Cheese. It’s that smart and ingeniously written. The setting for the short […]. MORE
In September 2017, Amazon released a public request for proposals from cities vying to become the location for its second headquarters -- setting into motion over a year of events that have caused a range of emotions and responses. Many Are Unfamiliar With the Amazon HQ2 Journey. MORE
A new report from CNBC says that many advertisers are shaking up their digital budgets, and dedicating more money to Amazon ads. Amazon is now the third-largest digital ad platform, behind Facebook and Google. indicated they did so because of an ad they saw on Amazon. MORE
Most of the comments I’ve seen about Amazon ’s acquisition of Whole Foods have described it as Amazon (a) expanding into a new industry (b) continuing to disrupt conventional retail and (c) moving more commerce from offline to online channels. Those are all true, I suppose, but I felt they missed the real story: this is another step in Amazon building a self-contained universe that its customers never have to leave. This has nothing to do with Amazon being evil. MORE
In discussing our next steps as part of our Amazon Web Services practice, one exciting item TSG is pursuing this quarter will be focused on Amazon DynamoDB and adding Enterprise Content Management capabilities. Amazon DynamoDB ECM Solutions MORE
According to a 2016 survey of 2,000 consumers , 55% of people actually skip Google altogether and start their online shopping searches directly on Amazon. Google still remains the top search tool for B2B purchases and services, but Amazon is steadily overtaking them in the B2C market. MORE
On June 16, 2017, Amazon announced its intent to acquire Whole Foods Markets. One More Step in Amazon’s (Unstoppable?) It’s important to remember that this isn’t Amazon’s first entry into the brick-and-mortar world. What Amazon Gets from the Deal. MORE
Like many people this past week, I was appalled by the New York Times article ‘Inside Amazon: Wrestling Big Ideas in a Bruising Workplace’. After all, Amazon just sells ‘things’. Amazon simply couldn’t remain successful otherwise. Is Amazon really such an exception? MORE
SEPTEMBER 25, 2018
Amazon is a relative newcomer to the PPC advertising arena, but the company has made huge advances quite quickly. Last year, the Amazon advertising business passed the $1 billion mark between Seller Central Ads and Amazon Marketing Services (AMS). Amazon advertising, by contrast, are those that appear on Amazon listings. Amazon ads can also appear on specific product pages as Amazon display or product ads. Winner: Amazon advertising. MORE
Technology Services Group has been helping clients with Alfresco/Amazon Web Services since 2009 and currently has 15 active AWS/Alfresco clients with move moving every month. Alfresco Amazon OpenContentTo help Alfresco as well as Legacy ECM customers understand both the benefits as well as the process, TSG is happy to release a free 29 page whitepaper to assist […]. MORE
Case in point: Amazon. At day two of Code Commerce -- a conference that centers around ecommerce and retail -- Andrea Leigh and Ben Winters of Ideoclick -- a company that works with manufacturers to optimize online sales -- spoke to the rapid growth of Amazon's advertising platform. MORE
While established players like Adobe, Salesforce, and Marketo are rarely mentioned in the same breath as tech’s “ Frightful Five “—Facebook, Google, Amazon, Apple, and Microsoft—there is increasing evidence that tech’s giants are eyeing martech. MORE
Amazon Related Topics Biznology
JULY 26, 2018
Jeff Bezos famously remarked once that “Your margin is my opportunity”–meaning that Amazon will relentlessly target high-margin businesses as its means to expand. But Amazon must keep conquering new industries to maintain its breakneck growth pace.
Navigate the Channel
MAY 11, 2018
Part of the reason that Amazon stock has gone through the roof is that people are finally beginning to realize its potential as a marketing platform as well as a retail space. Some marketers who are stuck in 2010 may still view Amazon as a platform that is made solely for e-commerce.
Technology Services Group
OCTOBER 11, 2018
TSG is currently working with an insurance client migrating from DocFinity to the Amazon cloud. This post will describe how TSG is assisting the client move to a more modern solution with Amazon Web Services and specifically Amazon S3 leveraging our OpenMigrate migration framework.
Technology Services Group
OCTOBER 25, 2018
In discussing our next steps as part of our Amazon Web Services practice, one exciting item TSG is pursuing this quarter will be focused on Amazon DynamoDB and adding Enterprise Content Management capabilities. Amazon DynamoDB ECM Solutions
Webbiquity
JUNE 18, 2013
It’s official—Amazon will close affiliate accounts in the state of Minnesota due the state legislature’s recent passage of an online sales tax bill.
Liveintent
JUNE 6, 2018
There are many that applaud Amazon’s efforts to take on the duopoly of Google and Facebook as businesses look to lessen their dependence on the two. In Q1 of this year, Amazon reported profits of $1.6B —which was more than 2X their profits in the same timeframe the prior year.
Hubspot
OCTOBER 20, 2017
According to a 2016 survey of 2,000 consumers , 55% of people actually skip Google altogether and start their online shopping searches directly on Amazon. Google still remains the top search tool for B2B purchases and services, but Amazon is steadily overtaking them in the B2C market.
|
Marketing Insider Group
AUGUST 25, 2017
Williams) of Be Like Amazon: Even a Lemonade Stand Can Do It. The post Weekend Reading: “Be Like Amazon” by Bryan Eisenberg appeared first on Marketing Insider Group. For the 137th episode of The Marketing Book Podcast, I interviewed Bryan Eisenberg co-author (with Jeffrey Eisenberg and Roy H. I haven’t read a book like this since Who Moved My Cheese. It’s that smart and ingeniously written. The setting for the short […].
Marketing Insider Group
NOVEMBER 30, 2017
As we quickly approach Cyber Monday and the rest of the holiday shopping season, many ecommerce retailers are focused on developing and implementing strategies that will help them boost sales on what has arguably become the most popular and most well-trusted online shopping store in the United States: Amazon. The post 9 Simple Tips for Boosting Sales on Amazon appeared first on Marketing Insider Group.
Customer Experience Matrix
JUNE 18, 2017
Most of the comments I’ve seen about Amazon ’s acquisition of Whole Foods have described it as Amazon (a) expanding into a new industry (b) continuing to disrupt conventional retail and (c) moving more commerce from offline to online channels. Those are all true, I suppose, but I felt they missed the real story: this is another step in Amazon building a self-contained universe that its customers never have to leave. This has nothing to do with Amazon being evil.
Hubspot
NOVEMBER 2, 2018
There's been some speculation that Amazon might be creeping into Google's (search) territory. Amazon has showed some promise of potentially overtaking Google's paid ads business, and its market share of product searches (54%) outnumbers that of Google's (46%).
Biznology
APRIL 22, 2013
I kid you not: even though Amazon predated the whole Web 2.0 Think now about Amazon in its early days. It was to grow fast – so that it could be as big as the Amazon river for the online retail world. amazon.com (Photo credit: soumit).
Liveintent
JULY 25, 2018
Why would Amazon, which is tearing up retail online, be creating real-world retail experiences, popping up Amazon stores all over and paying $13.7 Last year Amazon vaulted to the lead of US ecommerce sales, grabbing a 28% share, up from 20% in 2013, according to the annual Internet Trends report by Mary Meeker. Amazon, Meeker noted, is the primary way people search online for products, besting that other search giant, Google. Amazon knows this, we’re sure.
|
|
Liveintent
APRIL 24, 2018
Amazon was responsible for 44% of all US ecommerce sales last year and net revenue was almost $178 billion , up from $135.99 CEO Jeff Bezos, recently announced that Amazon Prime had exceeded 100 million paid Prime members globally – 64% of members reportedly make up U.S. It’s no secret Amazon is a business worth taking cue from. In 2016 Amazon had surpassed Google as the search engine specifically for shopping. Amazon knows its peeps and you should too.
Contently
FEBRUARY 24, 2017
While established players like Adobe, Salesforce, and Marketo are rarely mentioned in the same breath as tech’s “ Frightful Five “—Facebook, Google, Amazon, Apple, and Microsoft—there is increasing evidence that tech’s giants are eyeing martech.
Buzz Marketing for Technology
MAY 22, 2013
Amazon. Prior to breaking the news, Wal-Mart was already one of the few companies that could compete with Amazon online. But after unveiling how it plans to do so—by fulfilling online orders in its own stores—Wal-Mart became Amazon’s first serious threat.
KEO Marketing
FEBRUARY 11, 2015
Amazon seems to be particularly interested in catering to business customers, as it has made continued efforts recently to enhance and expand its suite of business products. email marketing Amazon google keo marketing
Aberdeen
JUNE 16, 2017
On June 16, 2017, Amazon announced its intent to acquire Whole Foods Markets. One More Step in Amazon’s (Unstoppable?) It’s important to remember that this isn’t Amazon’s first entry into the brick-and-mortar world. What Amazon Gets from the Deal.
Brightedge
SEPTEMBER 30, 2018
Over the last 2 years, BrightEdge covered Amazon organic optimization as part of its vertical search optimization (VSO) series; since then Amazon Advertising has also emerged as the third-largest advertising platform.
QuanticMind
NOVEMBER 2, 2018
If you’ve glanced at the headlines recently, you likely know that Amazon has far exceeded expectations when it comes to its digital ad business, and is set to be the world’s third largest digital advertising platform, according to market research firm eMarketer. After revising its previous estimates, eMarketer now predicts Amazon will gross $4.61 In short, companies are increasingly buying ads on Amazon. It’s Easier Than Ever to Buy Ads on Amazon.
Marketing Insider Group
MARCH 22, 2017
Depending on your niche, you might be competing against monsters like Amazon, Target, New Egg, or other well-established players. As a ecommerce… The post 7 Ecommerce Companies That Are Using Content Marketing to Take on Amazon appeared first on Sellbrite.
QuanticMind
NOVEMBER 7, 2018
One of the best ways to widen your audience, increase your perceived expertise or generate profits for your business is to advertise on Amazon. For brands, this development is a powerful signal that they’ll have little room to ignore Amazon as a viable revenue generator going forward. That means brands will need to hone and refine their Amazon ad tactics to stay relevant and competitive. What will you need to make your Amazon ads stand out ?
Hubspot
OCTOBER 10, 2018
A new report from CNBC says that many advertisers are shaking up their digital budgets, and dedicating more money to Amazon ads. Amazon is now the third-largest digital ad platform, behind Facebook and Google. indicated they did so because of an ad they saw on Amazon.
Hubspot
SEPTEMBER 18, 2018
Case in point: Amazon. At day two of Code Commerce -- a conference that centers around ecommerce and retail -- Andrea Leigh and Ben Winters of Ideoclick -- a company that works with manufacturers to optimize online sales -- spoke to the rapid growth of Amazon's advertising platform.
Fathom
DECEMBER 14, 2015
Take Notes, Consumer Brands: How Amazon Crushed the 2015 Holiday Season. As I was watching the video, Amazon immediately stood out in my mind as one of the top retail leaders on the forefront of that broadening, evolving marketing space. So, What’s Amazon’s Big Secret?
Biznology
AUGUST 22, 2013
Cover via Amazon. The pricing war initiated by Google and Amazon, regarding the low price at which tablets are sold, does not reflect their full costs. s market-leading iPad, and more of a bid to battle with Amazon’s Kindle Fire,” he said in a statement.
eDataSource
JULY 30, 2018
2018 Amazon Prime Day Recap. Accounts vary, but whatever you hear about Amazon’s recent members-only Prime Day event, the one certainty is that it has become a worldwide retail phenomenon generating huge buyer interest and industry attention. Come back for Amazon Prime Day.
QuanticMind
SEPTEMBER 25, 2018
Amazon is a relative newcomer to the PPC advertising arena, but the company has made huge advances quite quickly. Last year, the Amazon advertising business passed the $1 billion mark between Seller Central Ads and Amazon Marketing Services (AMS). Amazon advertising, by contrast, are those that appear on Amazon listings. Amazon ads can also appear on specific product pages as Amazon display or product ads. Winner: Amazon advertising.
QuickPivot
JULY 27, 2018
To any retailer, Amazon is scary. How can retailers really fight back? Industry Trends
ScribbleLive
OCTOBER 9, 2017
However, consumers search – and discover – on many other platforms, including Amazon, Pinterest, YouTube and Instagram. Here’s a closer look at how to optimize for intent on specific platforms: AMAZON. Many consumers come to Amazon first when they are looking for products online.
TaylorMadeIn KEW
AUGUST 23, 2015
Like many people this past week, I was appalled by the New York Times article ‘Inside Amazon: Wrestling Big Ideas in a Bruising Workplace’. After all, Amazon just sells ‘things’. Amazon simply couldn’t remain successful otherwise. Is Amazon really such an exception?
Technology Services Group
DECEMBER 4, 2017
Technology Services Group has been helping clients with Alfresco/Amazon Web Services since 2009 and currently has 15 active AWS/Alfresco clients with move moving every month. Alfresco Amazon OpenContentTo help Alfresco as well as Legacy ECM customers understand both the benefits as well as the process, TSG is happy to release a free 29 page whitepaper to assist […].
QuanticMind
JUNE 8, 2018
Considering that Amazon has 310 million active customers and sells more than 353 million products, it’s safe to say it’s one of the most powerful, cost-effective ways to deliver product suggestions to your target market. What Are Amazon Ads? That’s an Amazon Ad.
Hubspot
NOVEMBER 14, 2018
In September 2017, Amazon released a public request for proposals from cities vying to become the location for its second headquarters -- setting into motion over a year of events that have caused a range of emotions and responses. Many Are Unfamiliar With the Amazon HQ2 Journey.
Technology Services Group
NOVEMBER 27, 2017
Amazon Cloud Computing ECM Solutions OpenAnnotateWe often receive requests from integrators or ECM customers that are looking for a way to add OpenAnnotate to their existing ECM infrastructure.
Technology Services Group
JANUARY 26, 2018
Amazon Web Services provides not only cost benefits but also a variety of different capabilities that can enhance an Alfresco implementation compared to on premise implementations. This post will present the unique features from our “Alfresco – Moving to Amazon Web Services Whitepaper”.
Hubspot
MAY 3, 2018
It’s impossible to be an online merchant and not have a point of view on Amazon. Love them, hate them, or something in-between -- you all have a relationship with Amazon. That same summer, Jeff Bezos left his job on Wall Street to move to Seattle and found Amazon.
Modern B2B Marketing
JANUARY 24, 2018
Though Amazon is a behemoth on its own, at the end of the day it’s really no different than any other marketing effort when it comes to content strategy. But what you might not be considering is that your search engine strategy and Amazon search strategy should complement one other.
ConvertKit
OCTOBER 30, 2018
Most beginning bloggers start with affiliate marketing and using the Amazon Associates program is one of the best places to start. And as of June 2018, almost 60% of Amazon customers in the United States are also Amazon Prime members. How the Amazon affiliate program works.
Hubspot
OCTOBER 25, 2018
But when I found myself in San Francisco on the same day that Amazon's latest, cashierless Go store opened, I had to check it out. What It's Like to Visit an Amazon Go Store. The San Francisco Amazon Go store isn't the first cashierless establishment within the city.
ConvertKit
SEPTEMBER 18, 2018
Instead of having to wait for a publishing house to take notice of your book idea, you have full power to create an eBook and start collecting sales in minutes with Amazon’s Kindle Direct Publishing. Amazon says that you can get started with Kindle Direct Publishing in five minutes.
Biznology
OCTOBER 10, 2011
If you’re like me, you spend a lot of time looking at how Amazon does business. Amazon seemingly sells everything under the sun and they have been the standard for e-Commerce innovation since–well, since e-Commerce has existed. Image by Creative Tools via Flickr.
Fathom
DECEMBER 11, 2014
The 3 major themes are millennial brand engagement on social media, online holiday shoppers and Amazon rankings. 1 Amazon rankings. What’s even more interesting is that Compete also recently reported that on average, 35% of consumers click the first Amazon shopping search result.
74 
Let's personalize your content