Design Related Topics 
BOP Design
SEPTEMBER 14, 2023
While the term dark mode has gained traction for mobile apps, gaming, and other UI platforms, it’s popping up more in B2B website design discussions and requirements. If you are curious whether you should consider a dark mode design for your B2B web design , here is what you should consider first. Dark mode appearance for MacOS.
BOP Design
SEPTEMBER 27, 2023
Many B2B firms view search engine optimization (SEO) and website design are two separate, but equally important, entities. Website Design and Development Tips for SEO First, let’s look at what your B2B website design and development team can do to set the stage for easy search engine crawlability and indexing.
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Webbiquity
MARCH 9, 2021
Great web design requires combining traditional marketing wisdom with the latest technology and design trends. The infographic below from LA Website Design does a nice job of showing how these considerations fit together in effective modern website design. Timeless Website Design Considerations.
Webbiquity
JANUARY 25, 2021
Beautiful website design, regardless of the industry or current trends, will always adhere to certain golden rules of design relating to ease of use, inclusion of all information relevant to the user journey, and high-quality (original, if possible) imagery. Guest post by Matthew Reeves. Trend #1: Extreme Minimalism And Maximalism.
Speaker: Shakima Jackson-Martinez, Director of Diversity, Equity, and Inclusion, and Kristin Zibell, Director of Research Products and Services
Careful considerations for designing and developing a product using Experience Gap research. Advice for navigating stakeholder resistance and building a successful business case for this research. March 16th, 2022 at 11:00 am PDT, 2:00 pm EDT, 5:00 pm GMT. Use Product Management Today’s webinars to earn professional development hours!
Webbiquity
DECEMBER 3, 2021
The package design will serve as the silent spokesperson for your product when it hangs in a display or sits on a shelf. Design The Package For Your Brand And Your Customer. Design The Package For Your Brand And Your Customer. Don’t overload the packaging with too much text or a design that is too busy.
Webbiquity
AUGUST 12, 2021
What is UX Design? It’s estimated that as many as 70% of online businesses fail simply because they didn’t conduct the necessary testing and work to boost their UX design. Their experience is affected by many factors such as loading speed, quality of content, and graphic design. Design a smart CTA.
Speaker: Jessica Hall, Product Strategy & Design Leader and Co-Author of The Product Mindset
Join Jessica Hall, Product Strategy & Design Leader and Co-Author of The Product Mindset, for this illuminating discussion on the Flywheel Effect, and discover how it can help you supercharge your product process. This, ultimately, will lead to more value, more growth, and a greater understanding of what your customer’s need.
Speaker: Bev Burgess, Senior Advisor for ITSMA & Manasian and Co
Join Bev Burgess as she explores the power of designing and aligning your executive engagement program for your most important ABM accounts. And now that executives have stabilised their companies after the initial shock of the pandemic, they’re looking for ideas and inspiration on how to innovate their business models and return to growth.
Speaker: Jason Tanner, CEO of Applied Frameworks
Ideation, discovery, research, and analysis all inform the development of a product strategy that evolves iteratively as the product team learns more about customers, their problems, and potential solutions. However, effective communication of product strategy often presents challenges for product leaders.
Speaker: Michele Ronsen, UX Expert and Founder of Curiosity Tank
Conducting UX Research can often be a daunting task. First, we have to ask the right questions, to the right people, in the right way. Then, take notes with strategic frameworks, in specific formats, to right-size the information collected and expedite analysis and synthesis. Moving from findings and insights (they are different!)
Speaker: Christian Bonilla, VP of Product Management at UserTesting
Every product team wants to build things users love. The goal may sound simple, but it’s hard to do. It’s why breakthrough products rarely happen by accident. Rather, they start with a strong product vision. Getting that vision right is one of the most important responsibilities of the product team.
Speaker: Brian Massey, Founder of Conversion Sciences LLC
This is because the design process is getting smarter. Brian Massey will show you how data gathering during design will ensure your campaigns have high conversion rates and fast ROI on your spend. How to make design and copy decisions with data. The way data changes the way we design online. Scoring" leads with dollars.
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In this guide, discover 8 use cases for how a customer data platform can tackle common challenges faced by marketing, commerce, service, and sales teams.
Speaker: Bronwen Rees, Author and Lead Product Designer at Xero
But in a world where profits often matter more than people, how can we personally build a nuanced understanding of inclusive design and get our teams to commit to it? Join Bronwen Rees, Author and Lead Product Designer at Xero, for a conversation that digs deeper than the recycled buzzwords. Ways to practice inclusivity within design.
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