Design thinking

Biznology

In our days, design becomes the cornerstone of digital transformation projects. design takes its leading role not only in addressing client-facing problems but also in humanizing and simplifying complicated structures and technology infrastructures. Design thinking minimizes the uncertainty and risk of innovation by engaging customers or users through a series of prototypes to test and refine concepts. Roger Martin , author of the Design of Business.

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What is responsive web design and how to use it

RockContent

Luckily, technology has evolved enough to propose a great way to make sure content is displayed correctly no matter what you are using: responsive web design. See below what you will learn while reading this article: What is responsive web design? What is responsive web design?

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How to Avoid Common Website Design Flaws

Webbiquity

No matter if you’re starting from scratch or using a template—creating a unique design, populating your site with compelling content, and optimizing all elements—takes time and energy. Do yourself a favor and take some time to make sure you’re avoiding these common website design flaws. Use website design tools to help you find the ideal type faces and icons to meet your design objectives. There’s nothing positive to say about a confusing or illogical site design.

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Trending in Email Design: 3D Imagery

Litmus

In our “Trending in Email Design” series, we look at the hottest digital design trends and dive into how they translate into email marketing. Let’s take a look at how brands are bringing new perspectives to email design.

How You Can Triple Your Results With a More Personalized, Empathetic Approach

Speaker: Brian Carroll, CEO and Founder of markempa

Marketing and sales feel pretty tricky right now. What worked before now feels out of touch, but have you made plans for how you'll continue to move forward? You've likely tried everything: expert recommendations, best practices, the latest tools, and automation. But your results are falling short. Here's the thing: All the automation tools, best practices, data analytics won't help get better results now until you master empathizing with your customers. In this webinar, you'll learn how to go beyond rational-logic based sales/marketing and adjust your sales enablement strategy to better understand how buyers feel so that you can connect and help them on their journey.

Trending in Email Design: Geometry

Litmus

Each year, we see new design trends shaping digital marketing—from the use of color and imagery to typography trends, interactivity, and more. In our “Trending in Email Design” series, we look at the hottest digital design trends—and dive into how they translate into email marketing. What looks like a contradiction on the surface only shows that what’s true in fashion rings true in email design, too: Where there’s a trend, there’s always a countertrend.

Trending in Email Design: Organic Shapes

Litmus

Each year, we see new design trends shaping digital marketing, from the use of color and imagery to typography trends, interactivity, and more. In our “Trending in Email Design” series, we look at the hottest digital design trends and dive into how they translate into email marketing.

Seven Groups of Tools for Designing and Optimizing Websites

Webbiquity

A beautiful and effective website design is vital to attracting visitors, making a powerful first impression, engaging your audience, and compelling them to take a conversion action like subscribing to your blog or submitting a lead generation form. Web Design Tools.

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Trending in Email Design: Dark Styles

Litmus

Each year, we see new design trends shaping digital marketing—from the use of color and imagery to typography trends, interactivity, and more. In our “Trending in Email Design” series, we look at the hottest digital design trends—and dive into how they translate into email marketing.

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3 Graphic Design Tips for Non-Designers

Content Marketing Institute

Given the power of visual content (it’s more memorable and more engaging than text-based content), many marketers have turned to DIY graphic design software or contracted with graphic artists. These three design tips will keep your blog, social media, and other visuals on the right track.

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CMOs Pivot to Virtual Engagements to Drive Business in the COVID Economy

Speaker: Mike Damphousse, Managing Partner of Category Design Advisors and Founder of Green Leads

Business as we know it is never going to be the same. Working from home has become the norm, conferences and meetings are going online, marketing budgets are being shifted, reduced or put on hold – it's time to adapt. Join this insightful and informative webinar with Mike Damphousse, Managing Partner of Category Design Advisors and Founder of Green Leads, who will discuss how businesses can be resilient during these challenging times.

Effective email marketing design

Biznology

We’re on a real roll with email-related posts–see our tips here and here from the past two monthly columns–and since good things happen in threes, we thought we’d cap the series with some email tips related to design. Design is in the details. The desire to keep your coding simple likely means you’ll want to keep your design simple. It does mean you should place a premium on great typography and design details that aren’t as intricate as you might have on your website.

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Design by computers: How AI is changing the graphic design industry

ClickZ

The biggest achievement of technology can be seen in logo designing. Artificial intelligence tools can limit the legwork for graphics designers and perform repetitive tasks for them so that they can focus on the bigger picture. The rise of AI in graphics design.

5 Critical Components of a Successful Website Design for Manufacturers

Industrial Marketing Today

Creating a successful website design for manufacturers takes careful planning, a deep understanding of how engineers and industrial buyers make decisions and a lot of hard work. Read more The post 5 Critical Components of a Successful Website Design for Manufacturers by Achinta Mitra appeared first on Industrial Marketing Today. Industrial Websites industrial website redesigns web design for manufacturers

Trending in Email Design: Photography

Litmus

Each year, we see new design trends shaping digital marketing—from the use of color and imagery to typography trends, interactivity, and more. In our “Trending in Email Design” series, we look at the hottest digital design trends and dive into how they translate into email marketing. In 2019, custom illustration was the hottest trend across many areas of design, including email. The post Trending in Email Design: Photography appeared first on Litmus.

The SaaS Guide to Customer Engagement, Retention, and Advocacy

After onboarding, most SaaS customers have to find their own way to success. This ebook by Influitive is a compilation of some of the best examples of programs designed to drive customer retention and advocacy, with examples from some of the world’s largest and most innovative SaaS vendors.

11 Email Design Best Practices to Grab Your Reader’s Attention

SendX

Simply put, your email marketing strategy goes a long way toward growing your business—and part of the secret to a winning strategy includes effective email design. Why does Email Design Matter? The way your email is designed can positively impact email performance. In short, a solid email design is key to making your message stand out. Below, we've compiled a list of 11 email design best practices that align with these three principles.

The Music of Great Design

Modern Marketing

Leveraging her classical graphic design background with tactful coding and digital acumen, Shuman positions herself and her work at the hinge of change. This anecdote represents a theme in Shuman’s career, “I tell my design team and everybody, if you don't like change, you're in the wrong business.” Welcome to another edition of the Makers of Modern Marketing at Oracle, our blog series highlighting the people behind the marketing at Oracle.

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The 5 Stages of Customer Centric Design

Influitive

Involving your user base directly into your design processes is necessary to ensure your product’s user. The post The 5 Stages of Customer Centric Design appeared first on Influitive. Great user experience hinges on your ability to understand how consumers think. It’s all well and good if your product feels intuitive to you, but if your customers don’t feel the same way, they won’t continue using your platform.

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Does Design Have an Ageism Problem?

Ceros

Design is no exception. The result is a design culture that values innovation over experience. Does design have an ageism problem? Here, we’re going to explore some of the indicators that the design world might have an ageism problem, and what we can do about it.

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4 Steps to Developing Your Customer Care Strategy

The quality of a customer care strategy can make or break a company, but simply resolving a customer service issue or complaint is no longer enough. Learn the 4 steps that address the major points you need to consider when building a customer care roadmap.

Six Essential Skills That Give Visual Designers a Competitive Edge

Webbiquity

Want to pursue a career in visual design? A couple of free courses, one good piece of advice and not a single project done—does not make one a designer. It takes hard work, talent, and plenty of projects that provide essential experience to enable you to compete effectively in the visual design marketplace. What’s the designer’s job? So, in addition to learning and using the best visual design tools , it’s crucial to work on yourself and your social skills.

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Designing Product Landing Pages: Best Practices for 2020 and Beyond

Webbiquity

When designing product or download landing pages, there’s a lot to keep in mind. A great design will be eye-catching, engaging, and will drive action. Layout & Design Considerations. That’s why knowing exactly where and how to place your content is of paramount importance when designing product landing pages. The post Designing Product Landing Pages: Best Practices for 2020 and Beyond appeared first on B2B Marketing Blog | Webbiquity.

Six SEO Tips for UX Designers

Webbiquity

Understanding the aspects of design, technology, and content that affect search engine optimization (SEO) is an essential skill for any web team, but they are particularly important when undertaking a major website redesign effort. Below are six simple tips your design team can follow today to ensure your site stays on page one after you throw the switch. As UX designers, you know the value of a good call-to-action (CTA). Guest post by Alex Berg.

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Design Stereotypes: What Defines Feminine Design or Masculine Design?

Bannersnack

The world is abundant in stereotypes, and the field of graphic design is no exception. Subconscious attitudes often impact the way a product is marketed, resulting in multiple design stereotypes that are visible even to the untrained eye. DesignThe most common example is the use of the color pink for girls and blue for boys. […].

What Interaction Design is and what are the applications of this design area

RockContent

Interaction Design is a part of IT that studies, plans, and applies interactivity points in both digital and physical systems. Also known as interaction design or IxD design , it aims to optimize the relationship between user and product. This search led us to discover new concepts and areas of knowledge, such as Interaction Design and Experience Design. In this article, you will see: What is Interaction Design? Where can we use Interaction Design?

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What is Responsive Design?

Modern Marketing

by Jesse Noyes | Tweet this Today’s guest post comes from Richard Hill , VP & Practice Lead, Marketing Automation at Eloqua agency partner Quarry Integrated Communications , and co-author of “The Savvy Marketer’s Guide to Responsive Web Design”. Short answer: Responsive Design. What is Responsive Web Design? Responsive Web Design is the practice of creating websites that fluidly respond to deliver the right experience for the right screen size at the right time.

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The 5 Stages of Customer Centric Design

Influitive

Involving your user base directly into your design processes is necessary to ensure your product’s user […]. The post The 5 Stages of Customer Centric Design appeared first on Influitive. Great user experience hinges on your ability to understand how consumers think. It’s all well and good if your product feels intuitive to you, but if your customers don’t feel the same way, they won’t continue using your platform.

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How to Simplify Your Design Process with Design Tools

Bannersnack

Do you feel like collaborating on design projects sucks your creativity dry and stops you from being productive? The design process should be about being more efficient in your day to day work but also about improving the workflow. Design News & Updates

Website Strategy: A Blueprint For Your New Website Design

Square 2 Marketing

You heard right — you’re looking for a partner, not a vendor or a website design shop. lead generation website design and development Website Design website strategy website design strategyMassive E-Commerce Websites Delivered In Just 30 Days; Here’s How We Do It.

Circles in Design: 13 Striking Ideas that Will Inspire You

Bannersnack

Circles can make the world go round, especially when it comes to graphic design. Round shapes are among the most versatile geometric elements in graphic design, and they can be used to create stunning works of art. Design

How Design Impacts Your Daily Life

BOP Design

Where do we find design in our daily life? Design is all around us—from the computer, or cell phone that you are reading this article on, to basic, everyday items such as coffee mugs or toothbrushes. These items started as an idea, then moved on to a design.

Psychology of Design: The Grid

SmartBug Media

When you get a new design assignment, you immediately start to think about the layout structure. After all, you want to ensure that you can deliver an organized and consistent design that is appealing. Although you may have thought that the grid system is a thing of the past, it is still incredibly relevant today—after all, it’s important that websites be designed to adjust to multiple screen sizes. Why You Should Always Use a Grid System in Your Designs.

Is Mobile-Only Email Design Appropriate for My Brand?

Modern Marketing

The growth of mobile email reading upended email design a decade ago and gave rise to responsive email design, which is now the dominant approach to crafting emails. However, some brands now see so many mobile opens that they’re considering adopting mobile-only email design.

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5 Best Email Design Softwares (With Images & Pricing)

SendX

And the growing trend of focus on design, aesthetics, branding, and visuals in email marketing is proof that plain text, badly formatted emails don’t work anymore. But if you're not a professional designer or can’t write HTML codes, the task of designing an email may seem a bit daunting. But luckily, you can design a professional-looking, brand-aligned email that looks great on every device with the help of email design software. We all skim through content.

5 Best Email Design Softwares (With Images & Pricing)

SendX

And the growing trend of focus on design, aesthetics, branding, and visuals in email marketing is proof that plain text, badly formatted emails don’t work anymore. But if you're not a professional designer or can’t write HTML codes, the task of designing an email may seem a bit daunting. But luckily, you can design a professional-looking, brand-aligned email that looks great on every device with the help of email design software. We all skim through content.

Putting Dynamic Back into Email Design

Modern Marketing

While this sounds conclusive, in practice, email marketing remains a hotbed of discussion with marketers divided on one question: Is the content or design more important? Today, we want to focus on design. It is by understanding that neither content nor design is more important. Only informative, relevant content together with engaging design will keep a customer’s attention. Making the Leap In 2018, email design is all about dynamic content.

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