KoMarketing Associates

DECEMBER 8, 2021

The benchmarks and strategies that worked just a few years ago might not have the same impact today. Pay attention to crucial buyer’s journey benchmarks. What do buyer’s journey benchmarks tell you? The problem is, many B2B marketers aren’t tracking the right benchmarks. Discovery stage.

Top of Funnel 244

Top of Funnel Buyer's Journey Advertising Benchmark B2B 244

Salesforce Marketing Cloud

JUNE 28, 2024

From MMLU to GLUE , the AI world suffers no dearth of LLM benchmarks. To bridge this critical gap, we worked in collaboration with the AI Frontier team led by Clara Shih to develop the world’s first LLM benchmark purpose-built for generative AI applications in CRM.

Lead Ranking 128

Lead Ranking Advertising Benchmark Lead Scoring Generation 128

Benchmark Email

AUGUST 21, 2024

At Benchmark Email, we know that email marketing is one of the most effective ways to engage with your audience, drive sales, and build relationships. That’s why our email marketing software provides comprehensive email reporting that gives… The post How to Read Your Email Reports in Benchmark Email appeared first on Benchmark Email.

Advertising Benchmark 52

Advertising Benchmark Email Campaigns Email Marketing Marketing Report 52

Benchmark Email

MAY 7, 2024

Industry Benchmarks Revealed appeared first on Benchmark Email. With its direct approach and personalized touch, email marketing can create meaningful connections and drive significant results. But how do you know if your efforts are truly effective? This is… The post How Does Your Email Marketing Stack Up?

Advertising Benchmark 96

Advertising Benchmark Email Marketing Marketing & Strategy Marketing Prospects 96

Top Rank Marketing

JUNE 20, 2024

Our client LinkedIn just published their 2024 B2B Marketing Benchmark. Today, tomorrow and beyond: The future of B2B marketing Despite the tumultuous economic times of the past few years, the 2024 Benchmark finds marketers adapting and preparing for what comes next. Here are the key takeaways our team spotted.

Advertising Benchmark 100

Advertising Benchmark B2B Marketing Top of Funnel Planning 100

Benchmark Email

FEBRUARY 26, 2024

Recognizing the importance of learning from the experts, we turned to our own team at Benchmark Email to share… The post Benchmark Email Experts Weigh in on Common Email Marketing Mistakes appeared first on Benchmark Email.

Advertising Benchmark 98

Advertising Benchmark Email Marketing Marketing Effectiveness 98

Marketing Insider Group

FEBRUARY 13, 2023

Rob Leavitt , SVP Advisory, and Adam Bennington , Head of Consulting, Momentum ITSMA, presented the latest ABM Benchmark Study results in a recent webinar “ Building on ABM Success: Six Keys to Long-Term Success ”. To quote Rob and Adam, ABM has evolved from a niche specialism to a critical and all-encompassing growth driver.

Account Based Marketing 192

Account Based Marketing Advertising Benchmark ABM B2B Thought Leadership 192

Benchmark Email

JULY 23, 2024

Among the most potent integrations for email marketing is Benchmark Email with Salesforce. This integration allows for seamless data flow, automated campaigns, and enhanced analytics, ultimately driving better engagement and ROI.

Advertising Benchmark 52

Advertising Benchmark Practices Best Practices ROI 52

Visitor Queue

MARCH 28, 2024

One of the most effective strategies for achieving this is to benchmark your marketing efforts against your competitors. In this […] The post How to Benchmark Your Marketing Against Your Competitors appeared first on Visitor Queue Blog | Identify Website Traffic.

Advertising Benchmark 77

Advertising Benchmark Comparison Marketing & Strategy Paid Search Agency 77

SendX

FEBRUARY 12, 2024

Email campaigns are a cornerstone of successful outreach in the ever-changing world of online marketing. These strategies hinge on a company’s ability to understand and use analytics to their advantage.

Open Rate 195

Open Rate Email Marketing Advertising Benchmark Planning 195

B2BMarketing.net

JUNE 19, 2024

The B2B Marketing UK Agencies Benchmarking Report is back and it’s showcasing the ever-changing B2B landscape. The post The B2B Marketing UK Agencies Benchmarking Report 2024 appeared first on B2B Marketing. It’s that time of year again. Ready to check out the top B2B marketing agencies in the UK?

Advertising Benchmark 72

Advertising Benchmark Advertising Agencies Paid Search Agency Marketing Report 72

Anyword

JULY 17, 2024

By integrating seamlessly with all your marketing channels , Anyword provides a robust benchmarking feature that allows you to measure your new AI-generated content against your historical data. And now, we’re excited to introduce a powerful enhancement to this feature: the ability to create your own custom benchmark sets.

Advertising Benchmark 52

Advertising Benchmark Analysis Comparison Outreach 52

Only B2B

MAY 22, 2024

What are the ABM benchmarks? What is Account-Based Marketing Benchmarks? ABM benchmarks are specific metrics used to evaluate the effectiveness of your ABM strategies. These benchmarks are essential for aligning marketing and sales efforts, optimizing campaigns, and ensuring efficient resource allocation.

Account Based Marketing 71

Account Based Marketing Ideal Customer Profiles Advertising Benchmark ABM 71

B2BMarketing.net

JUNE 26, 2024

By now, you’ve probably seen our 2024 UK and US Agencies Benchmarking reports, and if you haven’t, what are you waiting for? So with that being said, we’re proud to present the very first Global Agencies Benchmarking Report. The post The B2B Marketing Global Agencies Benchmarking Report 2024 appeared first on B2B Marketing.

Advertising Benchmark 59

Advertising Benchmark Advertising Agencies Paid Search Agency Marketing Report 59

SmartBug Media

NOVEMBER 29, 2023

Let’s explore how using HubSpot Benchmarks can help you do this and stand out from the crowd. Why Is Benchmarking in the Senior Living Industry Important? Let’s dive into how HubSpot Benchmarks supports communities and improves your bottom line. What Is HubSpot Benchmarks and How Can It Help You?

Advertising Benchmark 64

Advertising Benchmark Hubspot Top of Funnel Communities 64

Sword and the Script | B2B

OCTOBER 31, 2023

Several credible studies conducted in 2023 put the average benchmark for B2B marketing budgets at about 10% of revenue How much money should a company invest in B2B marketing? As companies plan their budget for 2024, here’s a look at three credible benchmarks for B2B marketing budgets. The CMO Survey: 9.2%

Marketing Budget 98

Marketing Budget Marketing Budget Creation Advertising Benchmark Budget Programs 98

Anyword

MARCH 14, 2024

Enter Anyword’s Benchmarking feature, a tool designed to dispel the fog of uncertainty surrounding content creation. Anyword’s Benchmarking is not just an advancement; it’s a transformation in how content is created, analyzed, and optimized. What’s Benchmarking? open rates, click-through rates).

Advertising Benchmark 78

Advertising Benchmark Lead Scoring Lead Ranking Comparison 78

Ahrefs

JUNE 5, 2023

But with so many KPIs, knowing exactly which ones you should be benchmarking can be challenging. In this article, we will look at which SEO benchmarks matter and why. Many people usually talk about key performance indicators (KPIs) and benchmarks … Read more ›

Advertising Benchmark 102

Advertising Benchmark SEO 102

Benchmark Email

JULY 30, 2024

In this article, we explore the art of re-engagement with the help… The post How to Use Benchmark Email to Re-Engage a Dormant List appeared first on Benchmark Email. But here’s the good news: a dormant email list doesn’t have to be a lost cause.

Advertising Benchmark 52

Advertising Benchmark Email Marketing Marketing 52

Benchmark Email

APRIL 13, 2022

At Benchmark Email, we go all out to ensure the success of your email campaigns. … The post The Top Benchmark Email Integrations appeared first on Benchmark Email. … The post The Top Benchmark Email Integrations appeared first on Benchmark Email.

Advertising Benchmark 98

Advertising Benchmark Email Campaigns Email Marketing Optimization 98

Marketing Insider Group

OCTOBER 16, 2018

You want to make sure that you are continually improving, reaching the right people, and hitting (maybe even surpassing) industry benchmarks. Industry benchmarking is a powerful way to help you distinguish which […]. Industry Benchmark) appeared first on Marketing Insider Group.

Advertising Benchmark 218

Advertising Benchmark Content Marketing & Strategy Content Marketing 218

Benchmark Email

JANUARY 6, 2022

Still, in most cases, it boils down to… The post 5 Things You Need to Know About Benchmark Email appeared first on Benchmark Email. Well, we can attribute the dismal performance to a number of reasons.

Advertising Benchmark 141

Advertising Benchmark Email Marketing Marketing Report Advertising Channels 141

B2BMarketing.net

JUNE 20, 2024

Plus, if you’re an agency, you can benchmark yourself against your biggest competition while learning more about what your peers are doing. The post The B2B Marketing US Agencies Benchmarking Report for 2024 appeared first on B2B Marketing. So what are you waiting for?

Advertising Benchmark 59

Advertising Benchmark Advertising Agencies Paid Search Agency Marketing Report 59

Benchmark Email

AUGUST 2, 2022

SAINT LOUIS, MO, Aug 2, 2022– Benchmark Email, a subsidiary of Polaris Software LLC, today announced the release of Smart Content, the second in their new suite of artificial intelligence features.

Marketing AI 116

Marketing AI Advertising Benchmark Software Email Marketing 116

Navigate the Channel

JULY 12, 2023

Benchmarking industry standards can guide email marketing goals. Before we get into the benchmarking and metrics, let’s reinforce the value of B2B email marketing and doing it well. What are the right metrics to benchmark, if “many” marketers are focusing on the wrong ones? Math is fun!

Advertising Benchmark 65

Advertising Benchmark Email Marketing Privacy Protection Ad Building 65

ClearVoice

SEPTEMBER 12, 2022

Rather than being reactive with your SEO efforts, why not prioritize benchmarking in your content marketing strategy? What is SEO benchmarking? A benchmark is a standard used to measure performance, typically in business. What benchmarking is not. Benchmarking is not chasing every algorithm change.

Advertising Benchmark 97

Advertising Benchmark Keywords SEO Long Tail Marketing 97

Brandwatch Marketing

MARCH 10, 2024

From engagement rates to follower growth, we’ve outlined the essential cross-industry social media benchmarks so you can understand your social performance.

Advertising Benchmark 91

Advertising Benchmark Social Media Media Social Marketing 91

Benchmark Email

JULY 9, 2024

As Benchmark Email continues to simplify email marketing for busy marketers with innovative tools, we had the opportunity to sit down with two key figures behind their latest AI project, Smart Design.

Advertising Benchmark 52

Advertising Benchmark Design Product Email Marketing 52

DivvyHQ

JULY 8, 2022

What is content benchmarking? And why should you be making it a regular part of your content marketing reporting? We're answering these questions and providing practical guidance on specific techniques and tools in today's post. Let's go!

Advertising Benchmark 123

Advertising Benchmark Marketing Report Content Marketing Content 123

Brandwatch Marketing

MARCH 10, 2024

From engagement rates to follower growth, we’ve outlined the essential cross-industry social media benchmarks so you can understand your social performance.

Advertising Benchmark 88

Advertising Benchmark Social Media Media Social Marketing 88

Benchmark Email

FEBRUARY 9, 2021

SAINT LOUIS, MO, February 9, 2021 — Benchmark Email, a leading software as a service provider of sales and marketing solutions for SMBs, today announces that it acquired Contacts+, a subsidiary of Denver-based FullContact.

Advertising Benchmark 98

Advertising Benchmark Acquisitions Contacts Marketing Management 98

Benchmark Email

OCTOBER 12, 2022

We just rolled out a new way to sell more of your Shopify products and services – Benchmark Email’s Shopify Sync. But how exactly does this sync help Benchmark… With our latest integration, you can easily send targeted, personalized emails to your Shopify customers.

Advertising Benchmark 98

Advertising Benchmark Order Service Personalization 98

Benchmark Email

MARCH 8, 2023

Whether you’re an expert at building emails or an email marketing beginner, Benchmark Email’s suite of smart email marketing tools can ensure your emails stand out in crowded inboxes. For example, our Smart Sending technology is just one unique feature… The post 7 Unique Ways to Use Benchmark Email appeared first on Benchmark Email.

Advertising Benchmark 74

Advertising Benchmark Email Marketing Features Campaigns 74