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Inside The Press Room Series: Allie Nawrat, Senior Journalist at UNLEASH

Champion Communications

By finding ways to collaborate with journalists and offering unique insights, PR professionals can establish themselves as valuable resources for the press and develop authentic and long-lasting media relationships. What are the key takeaways ? Building relationships with journalists requires persistence, clarity, and research.

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Best Practices for Podcast Guests: How to Make a Lasting Impression

Trade Press Services Newsletter

When it’s time for the show, be sure to find a quiet room, silence all audible notifications, and eliminate any potential interruptions. Feature the episode in your press kit , on your LinkedIn profile, and on your website to drive additional reach. Do a “tech check” ahead of the interview to ensure everything is working properly.

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Four Things Smart Marketers Do With Press Coverage

Adobe Experience Cloud Blog

If you think the press coverage is a one-and-done type of deal, think again! There are lots of things that you can do with a press hit to make it go the extra mile for your brand. Even though press coverage isn’t an endorsement, sharing articles where your company is reported on externally adds legitimacy to your narrative.

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How to Build a Winning YouTube SEO Strategy

Top Rank Marketing

The goal is to entice people to press play and clearly identify your subject matter for the search algorithm. The descriptive second title above is only 65 characters, so you have more room than you think. Optimize the video title A title is just as important to a YouTube video as a headline is for your blog posts.

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Marketing use cases for data clean rooms

Martech

Data clean rooms (DCRs) are a relatively new technology that marketers are using to enhance their use of data in a privacy-compliant way. Dig deeper: How companies are leveraging data clean rooms as cookies vanish Who uses DCRs? Data clean rooms will reduce this complexity significantly for a lot of advanced analytics.”

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From creative briefs to conversations: The key to better marketing alignment

Martech

The sentiment is that the best creative outcomes come when briefs are focused and specific, providing little room for interpretation. Making room (and time!) The question remains: how do marketers make room for these important conversations when everyone is pressed for time?

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Why Enabling Buyers To Buy Is The Future Of B2B

Tony Zambito

There is no room for guesswork on understanding buyers. Presenting a pressing design issue. Here are 5 important factors: Buyer Insight : Revenue and Sales leaders will need to possess deep insight into how buyers are changing. Conducting buyer research to gain insight into new goals and situational challenges buyers are experiencing.

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