The Best Content Marketing Examples

Marketing Insider Group

Last year we published 99 Amazing Content Marketing Examples. There were actually 106 examples there but “99+” felt better. But if you are you looking for the best content marketing examples you’ve come to the right […].

Agile Marketing Examples & Case Studies

Marketing Insider Group

But the same questions continually come up: if this is so great, where are the Agile marketing examples? The post Agile Marketing Examples & Case Studies appeared first on Marketing Insider Group. The theory of Agile marketing sounds great. I mean, of course we all want to be more nimble and responsive; nobody is standing in line to be slower and less adaptive to change. Where can I find […].

4 Tips for Engaging Instagram Content [Examples]

Content Marketing Institute

Consider these opportunities and be inspired by the examples. One successful example of this approach is the Instagram campaign conducted by Australia-based beauty brand Frank Body to promote its coffee ground-based body scrub. Content Marketing Examples Instagram Social Media

7 Fixes for Common Writing Mistakes [Examples]

Content Marketing Institute

Here’s an example of a writer who chose to talk more than necessary before getting to the delicious meat of the blog: Where’s the beauty in this piece? Grab that fabulous example and paste it at the top. Here’s an example from Loft: Really, creepers?

9 Stellar Referral Program Examples

Influitive b2b

Below, we’re sharing some of our favorite referral program examples and what makes them effective so you can apply these ideas to your own program. Referral program examples that work. Referrals are an important part of a healthy B2B sales pipeline.

6 Examples of Genius Brand Storytelling You Have to See

Marketing Insider Group

The post 6 Examples of Genius Brand Storytelling You Have to See appeared first on Marketing Insider Group. If you haven’t figured out how to tell your brand’s story well, you’re missing out on the huge revenue-boosting potential of your content marketing efforts.

10 Great Examples of Lead Generation Websites

Tomorrow People

How to win leads and prospects online. Lead Generation

Three Winning Content Marketing Examples

Marketing Insider Group

The post Three Winning Content Marketing Examples appeared first on Marketing Insider Group. By Jennifer Johnson, Marketing Manager, Alexa Looking for an affordable way to boost your brand’s reputation and find new consumers? Search no further.

8 Creative Examples of the Use of Color Psychology in Marketing

Marketing Insider Group

The post 8 Creative Examples of the Use of Color Psychology in Marketing appeared first on Marketing Insider Group. Color psychology is one of the more fascinating sides of marketing. Reds to motivate. Blues to build trust. Oranges for confidence. The visual light spectrum has the power to play our emotional responses like a violin. The use of color for brand building is far from a perfect science. After all, every group, let alone every individual, […].

3 Predictive Analytics Examples for Small Businesses

Reachforce

If you read our recent blog post on the 2018 martech landscape , then you know that Scott Brinker eliminated a standalone “predictive analytics” category from this year’s marketing technology roadmap. Marketing Analytics

4 B2B Content Marketing Strategy Examples with Serious Vision

Marketing Insider Group

The post 4 B2B Content Marketing Strategy Examples with Serious Vision appeared first on Marketing Insider Group. What makes a strategy successful? Big picture vision. The marketers that know where their brand story began, where it is right now and how they want it to be perceived six months from now, and six years down the road, are the ones capable of drafting a roadmap that will actually take them to where […].

Instagram Marketing: 4 Features You Should Be Using [Examples]

Content Marketing Institute

Branded hashtag examples from Bullet Journal , which has over 260,000 followers, include #bulletjournal #bulletjournaling, and #bulletjournalcollection. In the Bullet Journal example, community hashtags include #writing, #stationery, #plannermom.

4 Interactive Video Marketing Examples That Mastered The Medium

Marketing Insider Group

The post 4 Interactive Video Marketing Examples That Mastered The Medium appeared first on Marketing Insider Group. You’ve heard it before. Visual content is powerful. Some would even say it is even the future of content marketing.

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3 Engagement-Driving Examples of B2B User Generated Content

Marketing Insider Group

The post 3 Engagement-Driving Examples of B2B User Generated Content appeared first on Marketing Insider Group. Looking at how hard and fast social media has taken the world’s bandwidth and free time by storm, the digital world has clearly experienced a massive transformation over the past decade. In the wake of this digital tsunami, marketers have been left with a few priceless gems. One of the most notable: the phenomena of […].

6 Inspiring Content Marketing Examples from an Uninspiring Industry

Marketing Insider Group

The post 6 Inspiring Content Marketing Examples from an Uninspiring Industry appeared first on Marketing Insider Group. Content marketing at its best will draw you in without you even realizing what hit you. Nowhere is the power of good content more apparent than in the unsexiest of industries – finance. It’s not overly challenging to make fashion brands or vacation destinations appealing. But tax accounting? Now that takes skill. When marketers can […].

3 Examples of Excellent VR Use in B2B Marketing

ScribbleLive

While it is odd to think about how VR might be applicable in a B2B context, there are a few examples of exceptional execution. The post 3 Examples of Excellent VR Use in B2B Marketing appeared first on ScribbleLive.

5 Event Marketing Examples We’re Still Talking About

Marketing Insider Group

The post 5 Event Marketing Examples We’re Still Talking About appeared first on Marketing Insider Group. The event experience, when done well, can generate leads and build that loyal customer base like nothing else. Over three-quarters of B2B marketers use events – with 67 percent overall citing event marketing as their most effective strategy. Across the board, marketers are devoting between 20 and 25 percent of their budgets to marketing events. With the technology available […].

How to Create Unified Content That Works in Diverse Global Markets [Examples]

Content Marketing Institute

For example, Sony Europe found people were contacting its call center because they had trouble with a function on a TV. You might have to adapt text and localize images, for example. Here’s an example. Here’s an example that tickles me.

10 Awesome Small Business Content Marketing Examples

Marketing Insider Group

The post 10 Great Content Examples That Prove the Little Guys Can Compete appeared first on Sujan Patel. The post 10 Awesome Small Business Content Marketing Examples appeared first on Marketing Insider Group.

5 Examples of Brilliant Brand Communities That Are Shaping The Online World

Marketing Insider Group

The post 5 Examples of Brilliant Brand Communities That Are Shaping The Online World appeared first on Marketing Insider Group. The genius of branded communities – when done well – is that they create a participatory experience for the customer.

5 Amazing Landing Page Examples + Explanations

SnapApp

Let’s look at how you can build the perfect landing page and some examples from companies who are doing things right. As you can see from the examples above, amazing landing pages don’t stick to one single format.

9 Evergreen Content Formats for Long-Term Success [Examples]

Content Marketing Institute

Product announcements and events, for example, come and go. TIP: This post is an example of how it can appear fresh on publication day (using date of 2018), but its contents are evergreen. Does your online content have an expiration date? Is it only good for 30 days? A year? Two years?

10 Examples of Effective Re-Engagement Emails

Hubspot

Here are 10 examples to inspire your next campaign effort. 10 Re-engagement Email Examples to Woo the Inactive Subscribers. Daily Email ExamplesA whopping number of emails hit your subscribers’ inboxes each day.

99 Amazing Content Marketing Hub Examples

Marketing Insider Group

One of the best way to show a business the importance of content marketing is to show them all the great examples of companies who are already doing it right. The post 99 Amazing Content Marketing Hub Examples appeared first on Marketing Insider Group.

10 Examples of Highly Impactful LinkedIn Profiles

KoMarketing Associates

While I detailed several key LinkedIn profile elements that help convey trust, the objective of this post is to provide even more examples through exemplary LinkedIn user profiles found online. Tim’s profile is another good example of a LinkedIn profile covering all critical elements.

75 Interactive Infographic Examples to Inspire 2017

SnapApp

Whether you're looking to launch an interactive infographic or find inspiration for an upcoming campaign, this list of examples is sure to get your creative juices flowing. . . This is a great example of supplementing SEO with interactive content.

10 Examples of Awesome Landing Pages that Convert

Marketing Insider Group

The post 10 Examples of Awesome Landing Pages that Convert appeared first on Marketing Insider Group. To lead more users to your products, you need to create a showstopping landing page.

How to Get Listeners to Push Play on Your Podcast [Examples From Boss Brands]

Content Marketing Institute

For example, during PNR’s 211-episode run, Joe estimates the podcast generated approximately $500,000 in direct revenue for CMI via sponsorship support. For example, Jay uses a Trello board to guide the planning and production process for his weekly Unthinkable podcast. .

The 9 Best Data Visualization Examples from 2015

ScribbleLive

These visualizations were nominated by members of the Visually team, and all powerful examples of data visualization. View the entire package to see how much federal money is spent on Medicare versus defense, for example, then click any tile illustrating a particular line item to drill deeper.

10 Examples To Prove Content Marketing ROI To Your CEO

Marketing Insider Group

The post 10 Examples To Prove Content Marketing ROI To Your CEO appeared first on Marketing Insider Group. It’s not always easy to convince your CMO and marketing leaders to give you the budget and support for content marketing.

9 Great Examples of B2B Brand Storytelling

Zoominfo

The ad is over 20 years old, but still holds up today as an example of powerful brand storytelling. One great example is Sea Change , a story of a racing yacht that gains a competitive advantage using a number of Cisco Powered technologies.

Interactive + Content + Partner = Great Marketing Example

Modern Marketing

As the marketing technology landscape has grown 2567% since 2011 (yes, that’s the actual number), we at the Oracle Marketing Cloud understand how important it is to partner with the right technologies to move your business forward.

How to Write the Perfect Headline + 37 Examples

Marketing Insider Group

The post How to Write the Perfect Headline + 37 Examples appeared first on Marketing Insider Group. Over the past few years, we’ve seen a exponential surge in content on the web.

5 Of the Best Data Visualization Examples from Content Marketers

ScribbleLive

In this post, we’ll examine several of the best data visualization examples from the brands Think With Google, Castlight Health, KISSmetrics, OK Cupid and LinkedIn. These two data visualization examples capture all of those impressive qualities, specifically in the travel category.

The Long-form Storytelling Originators: Journalism Examples for Content Marketing Inspiration

ScribbleLive

While this story is starting to show its age (it was published a few years ago), the art direction is just too successful and visually appealing to not include as a stellar example of long-form storytelling.

6 Examples of Lead Nurturing Campaigns

Modern Marketing

The six examples below follow along as prospects become more connected to your company and the buying process, and ultimately become customers. Sometimes our impression of marketing tactics is more monolithic than the reality.

Content Creation Robots Are Here [Examples]

Content Marketing Institute

For example, if an audience is known to love a certain team, Quill can write a story that softens the blow when that team loses. Here’s an example of what that looks like. (It Here’s an example.@AP Here’s an example from Splinter’s Kevin Roose : “ Bad news, homeowners.

Content Costumes: How to Pick a Theme for Your Content (Plus Examples)

Marketing Insider Group

The post Content Costumes: How to Pick a Theme for Your Content (Plus Examples) appeared first on Marketing Insider Group. One of the most enjoyable parts of Halloween is getting to dress up. Right? Sure – the candy is great. The old scary movies on TV are a kick.

CCO Opens the Idea Garage for Inspiring B2B and B2C Content Marketing Examples

Content Marketing Institute

Natalya Minkovsky finds some of the best examples for her Idea Garage column appearing in each Chief Content Officer magazine. HANDPICKED RELATED CONTENT: Documentary Storytelling: 6 Examples From Brands That Nail It.

4 Examples of Content Curation Done Right

Modern Marketing

Here are four examples of how organizations, profit and non-profit, small and large alike, are effectively curating third party content to achieve business results.