The Best Content Marketing Examples

Marketing Insider Group

Last year we published 99 Amazing Content Marketing Examples. There were actually 106 examples there but “99+” felt better. But if you are you looking for the best content marketing examples you’ve come to the right […].

Agile Marketing Examples & Case Studies

Marketing Insider Group

But the same questions continually come up: if this is so great, where are the Agile marketing examples? The post Agile Marketing Examples & Case Studies appeared first on Marketing Insider Group. The theory of Agile marketing sounds great. I mean, of course we all want to be more nimble and responsive; nobody is standing in line to be slower and less adaptive to change. Where can I find […].

4 Tips for Engaging Instagram Content [Examples]

Content Marketing Institute

Consider these opportunities and be inspired by the examples. One successful example of this approach is the Instagram campaign conducted by Australia-based beauty brand Frank Body to promote its coffee ground-based body scrub. Content Marketing Examples Instagram Social Media

7 Fixes for Common Writing Mistakes [Examples]

Content Marketing Institute

Here’s an example of a writer who chose to talk more than necessary before getting to the delicious meat of the blog: Where’s the beauty in this piece? Grab that fabulous example and paste it at the top. Here’s an example from Loft: Really, creepers?

9 Stellar Referral Program Examples

Influitive b2b

Below, we’re sharing some of our favorite referral program examples and what makes them effective so you can apply these ideas to your own program. Referral program examples that work. Referrals are an important part of a healthy B2B sales pipeline.

13 Examples of Engaging Interactive Content

Marketing Insider Group

The post 13 Examples of Engaging Interactive Content appeared first on Marketing Insider Group. A company’s website is often the first touchpoint for new visitors coming to learn more about its services.

6 Examples of Genius Brand Storytelling You Have to See

Marketing Insider Group

The post 6 Examples of Genius Brand Storytelling You Have to See appeared first on Marketing Insider Group. If you haven’t figured out how to tell your brand’s story well, you’re missing out on the huge revenue-boosting potential of your content marketing efforts.

Three Winning Content Marketing Examples

Marketing Insider Group

The post Three Winning Content Marketing Examples appeared first on Marketing Insider Group. By Jennifer Johnson, Marketing Manager, Alexa Looking for an affordable way to boost your brand’s reputation and find new consumers? Search no further.

Instagram Marketing: 4 Features You Should Be Using [Examples]

Content Marketing Institute

Branded hashtag examples from Bullet Journal , which has over 260,000 followers, include #bulletjournal #bulletjournaling, and #bulletjournalcollection. In the Bullet Journal example, community hashtags include #writing, #stationery, #plannermom.

8 Creative Examples of the Use of Color Psychology in Marketing

Marketing Insider Group

The post 8 Creative Examples of the Use of Color Psychology in Marketing appeared first on Marketing Insider Group. Color psychology is one of the more fascinating sides of marketing. Reds to motivate. Blues to build trust. Oranges for confidence. The visual light spectrum has the power to play our emotional responses like a violin. The use of color for brand building is far from a perfect science. After all, every group, let alone every individual, […].

4 B2B Content Marketing Strategy Examples with Serious Vision

Marketing Insider Group

The post 4 B2B Content Marketing Strategy Examples with Serious Vision appeared first on Marketing Insider Group. What makes a strategy successful? Big picture vision. The marketers that know where their brand story began, where it is right now and how they want it to be perceived six months from now, and six years down the road, are the ones capable of drafting a roadmap that will actually take them to where […].

7 Examples of Email Signatures That Drive Conversions

Hubspot

Let's take a look at a few examples of conversion-optimized email signatures, so you can get started on creating your own. Email ExamplesEmail is still the workhorse of digital marketing.

3 Engagement-Driving Examples of B2B User Generated Content

Marketing Insider Group

The post 3 Engagement-Driving Examples of B2B User Generated Content appeared first on Marketing Insider Group. Looking at how hard and fast social media has taken the world’s bandwidth and free time by storm, the digital world has clearly experienced a massive transformation over the past decade. In the wake of this digital tsunami, marketers have been left with a few priceless gems. One of the most notable: the phenomena of […].

4 Interactive Video Marketing Examples That Mastered The Medium

Marketing Insider Group

The post 4 Interactive Video Marketing Examples That Mastered The Medium appeared first on Marketing Insider Group. You’ve heard it before. Visual content is powerful. Some would even say it is even the future of content marketing.

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3 Examples of Excellent VR Use in B2B Marketing

ScribbleLive

While it is odd to think about how VR might be applicable in a B2B context, there are a few examples of exceptional execution. The post 3 Examples of Excellent VR Use in B2B Marketing appeared first on ScribbleLive.

10 Great Examples of Lead Generation Websites

Tomorrow People

How to win leads and prospects online. Lead Generation

How to Create Unified Content That Works in Diverse Global Markets [Examples]

Content Marketing Institute

For example, Sony Europe found people were contacting its call center because they had trouble with a function on a TV. You might have to adapt text and localize images, for example. Here’s an example. Here’s an example that tickles me.

5 Examples of Visual Elements Your Email Marketing Needs

Vidyard

But these 5 examples prove that it’s possible if you use the right visual elements. Just as with the previous example, they managed to show the key benefits of their new solution without making their users click on any links or buttons.

6 Inspiring Content Marketing Examples from an Uninspiring Industry

Marketing Insider Group

The post 6 Inspiring Content Marketing Examples from an Uninspiring Industry appeared first on Marketing Insider Group. Content marketing at its best will draw you in without you even realizing what hit you. Nowhere is the power of good content more apparent than in the unsexiest of industries – finance. It’s not overly challenging to make fashion brands or vacation destinations appealing. But tax accounting? Now that takes skill. When marketers can […].

5 Event Marketing Examples We’re Still Talking About

Marketing Insider Group

The post 5 Event Marketing Examples We’re Still Talking About appeared first on Marketing Insider Group. The event experience, when done well, can generate leads and build that loyal customer base like nothing else. Over three-quarters of B2B marketers use events – with 67 percent overall citing event marketing as their most effective strategy. Across the board, marketers are devoting between 20 and 25 percent of their budgets to marketing events. With the technology available […].

31 Call-to-Action Examples You Can't Help But Click

Hubspot

To help you identify what's effective and what's not, we've listed out 3 1 examples of CTAs that totally rock. These call-to-action examples are broken out into three categories: Simple and effective CTAs. Simple & Effective Call-to-Action Examples.

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10 Awesome Small Business Content Marketing Examples

Marketing Insider Group

The post 10 Great Content Examples That Prove the Little Guys Can Compete appeared first on Sujan Patel. The post 10 Awesome Small Business Content Marketing Examples appeared first on Marketing Insider Group.

5 Examples of Brilliant Brand Communities That Are Shaping The Online World

Marketing Insider Group

The post 5 Examples of Brilliant Brand Communities That Are Shaping The Online World appeared first on Marketing Insider Group. The genius of branded communities – when done well – is that they create a participatory experience for the customer.

13 Email Examples That Totally Nailed Personalization

Hubspot

To see what I mean, check out these 13 great email examples that cleverly use personalization. 13 Personalized Email Examples You Can't Help but Click. This anniversary email highlights a creative example of a brand using something as simple as a date to provide a standout experience.

6 Killer Examples of Content-Driven Experiences

Type A Communications

July 5, 2016 If ever there were a profession suffering from motion sickness, it’s marketing. Upheaval from a sea of constant change is truly the new norm. Sure footing is. read more. Branding Content Marketing Strategy Customer Experience Storytelling

10 Ways Small Businesses Should Be Using Video (with Examples!)

Vidyard

A great example of an explainer video that speaks to a problem and how the company solves it is this original one from PadMapper : And no, it doesn’t have to be an animated explainer video. Check out Janet Wakeland’s video from remARKably Created as an example: 9. for example.

How to Get Listeners to Push Play on Your Podcast [Examples From Boss Brands]

Content Marketing Institute

For example, during PNR’s 211-episode run, Joe estimates the podcast generated approximately $500,000 in direct revenue for CMI via sponsorship support. For example, Jay uses a Trello board to guide the planning and production process for his weekly Unthinkable podcast. .

The Ecommerce Guide to Flash Sales (With Examples)

Hubspot

While the example of J.C. To feed your audience’s thrill-seeking appetite and grow your online presence, we’ve created a list of seven easy steps to run a flash sale, along with examples of successful ecommerce flash sales to kickstart your own strategy. In 2012, J.C.

The Best of B2B Marketing Content: 10 Examples

Hubspot

10 Exceptional B2B Content Marketing Examples. The Tax Time center, for example, is angled to fit the needs of both customer groups, providing tips for those just starting out, and guides for breaking through new stages of development.

8 Impressive Ways to Start a Cover Letter, with Examples

Hubspot

In the above example, the candidate’s resume would probably look weak, with only internships indicating professional experience. Take a look at this example from Glassdoor : “When I discovered Accounting Solutions was hiring, I knew I had to apply.

10 Examples of Awesome Landing Pages that Convert

Marketing Insider Group

The post 10 Examples of Awesome Landing Pages that Convert appeared first on Marketing Insider Group. To lead more users to your products, you need to create a showstopping landing page.

99 Amazing Content Marketing Hub Examples

Marketing Insider Group

One of the best way to show a business the importance of content marketing is to show them all the great examples of companies who are already doing it right. The post 99 Amazing Content Marketing Hub Examples appeared first on Marketing Insider Group.

The Beginner's Guide to Product Photography [Tutorial + Examples]

Hubspot

Here's an easy list of tips and tools to get you started, along with real examples of product photos that demonstrate this advice. 6 Product Photography Tips (and Examples) for Taking Pictures That Sell.

10 Examples of Amazing Viral Marketing Videos

Hubspot

These 10 videos provide great examples of what it takes to make a video that can capture the attention of millions and market your product in the process. 93 million. This number is the combined total of views for the 10 videos listed in the post below.

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10 Examples To Prove Content Marketing ROI To Your CEO

Marketing Insider Group

The post 10 Examples To Prove Content Marketing ROI To Your CEO appeared first on Marketing Insider Group. It’s not always easy to convince your CMO and marketing leaders to give you the budget and support for content marketing.

5 Inspiring Examples of How to Wow Your Customers with Personalized Video

Vidyard

These inspiring examples are a great testament to the power of great storytelling and personalized experiences to generate mind-blowing results like an 83% click-through-rate and customers responding with heartfelt gratitude. For example, a donor named “Jesse” would have received the video below: Thanks to their creative execution, this campaign saw an incredible 83.1% Forget Game of Thrones and The Walking Dead.

4 Examples of Content Curation Done Right

Modern Marketing

Here are four examples of how organizations, profit and non-profit, small and large alike, are effectively curating third party content to achieve business results.

How to Write the Perfect Headline + 37 Examples

Marketing Insider Group

The post How to Write the Perfect Headline + 37 Examples appeared first on Marketing Insider Group. Over the past few years, we’ve seen a exponential surge in content on the web.

The 9 Best Data Visualization Examples from 2015

ScribbleLive

These visualizations were nominated by members of the Visually team, and all powerful examples of data visualization. View the entire package to see how much federal money is spent on Medicare versus defense, for example, then click any tile illustrating a particular line item to drill deeper.

6 Examples of Lead Nurturing Campaigns

Modern Marketing

The six examples below follow along as prospects become more connected to your company and the buying process, and ultimately become customers. Sometimes our impression of marketing tactics is more monolithic than the reality.