Reach vs. Impressions: What’s More Important to Track in 2023?
Hootsuite
APRIL 17, 2023
That’s what we measure our success with metrics like reach and impressions. Today, we’re giving you answers about what reach and impressions are, why they matter, and how they’re different. #1 Start free 30-day trial What’s the difference between reach and impressions on social media? What is an impression?
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