Email Marketing Related Topics 
SendX
FEBRUARY 23, 2022
Email marketing is building strong relationships with the audience through effective emails. In the digital world, email marketing is a popular tool to promote your brand and engage with potential customers.
Industrial Marketing Today
JULY 19, 2022
Think email marketing for manufacturers is passé and is no longer effective? However, it is still one of the top-performing industrial marketing tactics. Email marketing emerged as the top option for manufacturing and engineering. Think again! Granted, open and click-through rates have declined over the years.
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The Point
OCTOBER 11, 2022
A new report: “ What’s Working in Email Marketing: The Power of Aligning Strategies, Data & Content ” details the strategies, technologies, and best practices that today’s email marketers are adopting in an era of data privacy, remote work, and demanding, digitally-savvy buyers. Personalization is over-rated.
SendX
APRIL 5, 2023
The digital landscape offers businesses a wide range of marketing techniques and tools. From social media marketing to search engine optimization (SEO), even small enterprises have the potential to reach global audiences.
Speaker: Douglas Burdett, Host of The Marketing Book Podcast, Founder/Principal of ARTILLERY
One of the biggest responsibilities and challenges for marketers is generating leads. Lead generation has become much more important because the buying process has changed, and marketers need to find new ways to reach buyers and get heard through the noise. How inbound and outbound marketing should both be used.
SendX
NOVEMBER 9, 2021
As marketers, we need a daily dose of inspiration to deliver value to our customers and get the ROI on email marketing efforts for our business.
KoMarketing Associates
SEPTEMBER 13, 2022
Some marketers are struggling to increase the return-on-investment (ROI) of their email marketing strategy. Ascend2 recently published its “Email Marketing: Strategies, Tactics & Trends” report, and data indicated that most marketers (69%) would still only call their email marketing strategy “somewhat successful.”
Speaker: Brian Carroll, CEO & Founder of markempa
Today’s sales and marketing environment is a paradox. There has never been more marketing channels to reach potential customers. That's why we need to go beyond rational-logic based marketing to understand how our customers feel. Create nurturing emails that emotionally resonate and inspire action.
Speaker: Michael Ballard, Senior Manager of Digital Marketing, Lenovo
and then proceed to annoy the heck out of them with endless emails, ads, and other marketing messages. Michael Ballard, Senior Manager of Global Digital Marketing at Lenovo, shows how marketers can reach the right contact, using the right channel, at the right time. Wait a second - that wasn't part of the plan.
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What happens when strong partnerships, cross-channel strategies, and compelling content come together in a B2B marketing campaign? Get an in-depth look into six successful B2B marketing campaigns across a wide range of industries. Happier customers. Higher revenue. A healthier bottom line. How to make the most of every campaign.
Speaker: Robert Bly, Independent Copywriter and Consultant
Marketers may use the same copy for their B2B and B2C clientele, but these customers should never be treated the same. In this FREE webinar, you will get a clear overview of the 7 key differences between B2B and B2C, so your marketing is more relevant and engaging to business buyers.
Speaker: Candyce Edelen, CEO, PropelGrowth
LinkedIn prospecting BLOWS AWAY the results from typical email marketing campaigns. In this webinar, we'll cover: How Marketing can enable Sales to switch to a high-engagement prospecting strategy. This webinar shows how B2B Marketing and Sales can collaborate to generate new qualified sales opportunities.
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Download "7 Exceptional Event Email Templates for Driving Attendee Engagement" eBook and write winning event emails right away! SpotMe is the event management platform for B2B marketers. SpotMe is the event management platform for B2B marketers.
Speaker: Howard Sewell, President, Spear Marketing Group
Too often, email campaigns are seen as something that "just anyone" on your team can put together. But in today's attention economy, strong creative can be the defining factor that gets your email to stand out in the inbox. You’ll learn: How to write focused, effective emails that drive action.
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In Salesforce’s latest Marketing Intelligence Report, hear from 2,500+ global marketers on how they are leading with their data, from business growth to data privacy and more. In this report, you’ll learn: How marketers define their roles in the digital-first era. How marketers are adapting to a privacy-focused data ecosystem.
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