Class Shaping [WEBINAR]


Attract the Right Students with Class Shaping. Join Fathom and Google’s Geoffrey King on October 7 at 1:30 ET for a discussion of how to use what we call ‘class shaping’ to attract the right students. You will learn: What class shaping is and why it’s important.

Class 27

32 Free Online Marketing Classes to Master Your Marketing Skills


These classes helped me be better at my job, so I started making a list of other classes I could take to learn more skills. We'll fill you in on the details below, or you can also skip ahead to check out classes in the following categories: Content Marketing.

Class 53

Trending Sources

Promoting World-Class Research


Promoting world-class research for content marketing purposes has the rare ability to attract both demographics with the same content. Our job as marketers is making sure as many people as possible witness this world-class research. Leveraging Research for Content Marketing.

Class 29

Earned-media micro-influencer marketing master class


To guest lecture at Professor Shashi Bellamkonda ‘s Social, Mobile and Search Marketing class at Georgetown University School of Continuing Studies , XCPD-732. Shashi’s class is as amazing and as popular as he is.

Class 55

Best-in-Class Marketers Prove They Create Value

Measure Up Marketing

In 2000, the Advertising Research Foundation probably didn’t realize that their report about marketing’s ability, or lack thereof, to measure its value and contribution would initiate numerous studies, conferences, and products on the topic.

Class 77

Infer Grows Partner Ecosystem to Help Marketers Build Best-In-Class Programs


The ABM Cloud for Salesforce partner program is helping marketers understand the MarTech software product landscape and select best-in-class tools across functional categories to implement account-based marketing programs at scale.

Class 71

The Buyer’s Journey: How Can Marketers Deliver a First Class Trip?

Modern Marketing

For more tips on how to maximize the buyer journey for your audience, check out our joint white paper “ The Marketer’s Guide to Delivering a First Class Trip.”

Class 100

I've Discovered a New Class of System: the Customer Data Platform. Causata Is An Example.

Customer Experience Matrix

All this is a very long-winded introduction to Causata , yet another member of this new class. It has taken me a while to connect the dots, but I’m now pretty sure I see a new type of software emerging.

Class 87

7 Steps to Becoming a World-Class Real-Time Marketer


Lately, real-time marketing is the buzzword du jour. While the notion of real-time marketing has been around since the mid-nineties, the practice gained steam after Oreo's "Dunk in the Dark" ad was created immediately following the power outage during this year's Super Bowl.

Class 52

Why Every First Class Marketing Team Needs a Marketing Technology Specialist


The post Why Every First Class Marketing Team Needs a Marketing Technology Specialist appeared first on Salesfusion. What does today’s marketing team need to look like? And where should you start in building yours out?

Class 44

Social Media U: Take a Class in Social Media - ReadWriteWeb

Buzz Marketing for Technology

Social Media U: Take a Class in Social Media. Thats why many of todays colleges and universities are now offering "social media" classes as an option for their students. In the PowerPoint shown during the class, Whitney also took on the big task of defining Web 2.0:

Class 77

Best-in-Class Benchmarks from Ascend2 and Vidyard


That’s why we’re so excited about this new research from Ascend2, Best-in-Class Benchmarks Creating and Sharing Content. What’s the most interesting thing about best-in-class businesses? Benchmarks are an important part of any industry.

The Marketing Orchestration Playbook: Your Blueprint for World-Class ABM


In the new Marketing Orchestration Playbook , we explain how you can use Marketing Orchestration to execute a world-class Account Based Marketing strategy. The post The Marketing Orchestration Playbook: Your Blueprint for World-Class ABM appeared first on Engagio.

Best in Class Technographics Now Easier to Use Than Ever in Salesforce

HG Data

The post Best in Class Technographics Now Easier to Use Than Ever in Salesforce appeared first on HG Data.

How 3 U.K. Companies Became High-Class Publishers


Companies Became High-Class Publishers appeared first on The Content Strategist. While U.K. and U.S.

A 3-Step Framework for Leading a World-Class Marketing Team


When it comes to building a world-class team, they need to get creative. The marketing landscape has undergone a powerful transformation -- one that puts consumers in charge of the messaging and content that they’re receiving.

Class 29

The Mx Group Named a Chicago Tribune Top Workplace for 2017 Best-in-class workplace culture cited by current and returning employees

The Mx Group

The post The Mx Group Named a Chicago Tribune Top Workplace for 2017 <small class="subtitle"> Best-in-class workplace culture cited by current and returning employees</small> appeared first on The Mx Group. CHICAGO (November 9, 2017) — For the second year in a row, The Mx Group, a digital and demand generation agency, has been recognized as one of the Chicago Tribune’s Top Workplaces.

B2B 17

Nine Winning Digital Marketing Strategies From The B2B World


Time Warner Cable Business Class did exactly that when they ran a social campaign across YouTube, Twitter, and Facebook to share videos and stories about how the connectivity provider helped users across industries. Guest post by Cheryl Joy.

Cable 102

Best in Class Technographics from HG Data Now Available in Salesforce

HG Data

The post Best in Class Technographics from HG Data Now Available in Salesforce appeared first on HG Data. If you’re a Salesforce user, you’ll be happy to hear we recently launched HG Connect on the Salesforce AppExchange to give you seamless access to our comprehensive technographic data.

Charles Duhigg on the Power of Setting Smart Goals [Master Class]


On June 22, join Pulitzer-prize winner and best-selling author of Smarter Faster Better, The Secrets of Being Productive in Life and Business, Charles Duhigg, to the HubSpot Academy Master Class stage.

Sales 17

How to Create & Use Beautiful Infographics in Your Marketing [Live Master Class]


That's why HubSpot and Venngage are joining forces to bring you a live master class on September 27th where Venngage Co-Founder & Chief Data Viz, Eugene Woo, will discuss everything you need to know about creating and using infographics in your marketing.

Class 21

Solving For the Future of Social Media: How to Keep Your Strategy Ahead of the Curve [Free Master Class]


Instagram? Snapchat? Facebook Messenger? What's next? I was just getting started on Twitter and Facebook! That's how most of us feel when we're rethinking our social media strategy.

Class 27

Ten tips for customer reactivation


Invite them into a special class of customers. Are you looking for the best ways to reactivate dormant customers and reduce churn? Here’s a roundup of the ten most effective practices today, in both business and consumer markets.

Why I told a client to quit blogging: finding your “One Thing”


Teaching small classes? Here’s a question: what’s the ONE content marketing tactic that drives the majority of your revenue? Is it blogging? Webinars? Or is your answer, “Hmm, I’m not quite sure, but does it really matter?

So Excited About My Class Action Settlement

Paul Gillin

search class action Hanson v. My settlement check in the CLRB Hanson v. Google case arrived today. The lawyers got $5.25 million and I got this. Any suggestions on how to spend it? Google legal settlement

Computer science class fails to notice their TA was actually an AI chatbot


Opentopic blog >> With all this talk about chatbots from Facebook and Microsoft, teaching artificial intelligence to be smarter has become a central topic of the tech world. But what about what AI can teach us? Ashok Goel, a computer science professor at Georgia Tech, put that question to the test when he added “Jill Watson” – and chatbot. Cognitive Technology undefined

Class 16

Building a World-Class ABM Program with Marketing Orchestration


We’ve learned some valuable things along the way, from creating a strong culture to building a great product to executing world-class Account Based Marketing. The post Building a World-Class ABM Program with Marketing Orchestration appeared first on Engagio.

Kapost 50: Meet 2016’s Best-in-Class B2B Marketing Teams


Let’s Celebrate World-Class Marketers. Just as we’ve done for the past four years, we’ve pulled together this year’s Kapost 50 , a list of best-in-class B2B marketing teams. The post Kapost 50: Meet 2016’s Best-in-Class B2B Marketing Teams appeared first on Kapost Content Marketing Blog. I think we can all agree—2016 has been an interesting year.

Flip yourself into leadership with exponential growth publishing


Examples of today’s disruption opportunity: the middle class decline. The middle class is another example. The rewards were systematically delivered to elites, leaving the middle class and its children behind. Lesson for leaders.

[eBook] 5 Vital Classes of Content


In this eBook, you'll learn the 5 vital classes of content, with real examples of each, as well as: Content MarketingDoes your content resonate with your buyers?

Lead exponential digital growth through publishing and advertising


Technology eliminates jobs , and many people who lose their job to new technology don’t have the new skills to fit the new work environment, so they fall out of the middle class. Lockdown comes from decades of stagnant middle class earnings, high debts, and digital surveillance.

Delivering Buyers a World-Class Education


In it, the founder of Khan Academy, Salman Khan, talked about his vision of delivering a “world-class education.” The old expectations (better, free information) have long since passed, and sellers who dwell there need to catch up and recognize that the buyers of today and tomorrow are going to be demanding “world-class” learning. resourcefulness) needs to be world-class. How much of your content today is world-class?

Mobile marketing must-haves in 2017


There are a number of great coding classes , software tools, and technologies for cross browser and app testing. It goes without saying that mobile marketing has seen some huge boons over the past 2-3 years. At the start of 2017, 70% of U.S.

Contently and SiriusDecisions: Building a Best-in-Class B2B Content Marketing Machine


The post Contently and SiriusDecisions: Building a Best-in-Class B2B Content Marketing Machine appeared first on The Content Strategist. This story is part of Contently’s Accountable Content Series, a collection of articles, webinars, case studies, and events we’ve designed to help marketers deliver measurable brand impact and business outcomes with content. To see more content in this series, click here.

The Most Fun Class Ever

Paul Gillin

This is the most fun class I’ve ever taught, not just because of who these guys are but because of how they learn. Other players in the class: Darryl Ingram (TE – Vikings, Browns, Packers) has a business that connects student athletes to college scholarships.

Learn from 2016’s Best-in-Class B2B Marketing Teams [On-Demand Webinar]


Last week, we sat down with three marketing rockstars from our Kapost 50 awards—Rafi Kretchmer from Panaya, James Furbush from AthenaHealth, and Dylan Press from Kroll—and took a deep dive into how they implemented world-class B2B marketing campaigns on their teams. ” The post Learn from 2016’s Best-in-Class B2B Marketing Teams [On-Demand Webinar] appeared first on Kapost Content Marketing Blog.

B2B 5

Riding the Social Media Struggle Bus? You’re Not Alone


Marketing Strategy Social Media Marketing b2b social media marketing best in class b2b social media Billy Mitchell content HubSpot listen MarketingProfs research social media measurement social media RO Twit Cleaner

SnapApp And The Lessons I Learned In Spin Class


Or, in my own personal case, joining a spin class. So how does my spin class relate to SnapApp? However, if I go to class 4-5 times a week, I can expect to see better results, faster. In that same light, the type of class I attend will impact the results I see as well.

A New Class is in Session: 7 Lessons Professors are not Teaching about B2B Marketing

Modern B2B Marketing

But how do you learn what class didn’t teach? That’s the end of my list, but class isn’t out just yet. What is a lesson you wish your college professors covered in your marketing classes?

Why every marketer should teach


For the past few years, I have been co-teaching a graduate-level class on social media marketing at Fairleigh Dickinson University with my friend and Biznology Master, Mike Moran. In the past, I have also taught classes at Pace University and Fordham University (my alma maters!)