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10 Reasons to Publish Content on Medium

Trade Press Services

For B2B thought leaders and marketers, Medium provides an opportunity to cross-promote content, boost brand awareness, establish credibility, and reach new audiences. For individuals, Medium enables authors to post content without having to maintain a personal or professional website. What is Medium?

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Content Marketing Uncovered for Travel Companies

Marketing Insider Group

Video Content Videos are a powerful medium for showcasing the beauty and excitement of travel destinations. Posting stunning photos of destinations, sharing travel tips, or running contests can increase your brand’s visibility and encourage user engagement.

Insiders

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The Power of B2B Influencers: How to Leverage Influencer Marketing to Drive Success

Trade Press Services Newsletter

Diversify mediums across thought leadership articles, case studies, how-to videos , webinars, and podcasts. Get creative with content. Collaborate with influencers to create valuable, relevant, and informative content that is aligned with target audiences’ needs and interests.

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10 Top B2B Content Distribution Strategies That Work

Webbiquity

For example, if you are a technology solutions provider, websites like TechCrunch, Medium, Wired, Mashable, Gizmodo, and The Verge are among your top prospects. Social media is a key medium for distribution, offering tools like reels, live sessions, and posts to engage prospects. Creating content is only half the job.

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The Marketer’s Guide to B2B Swag Strategy

Plus, amidst a barrage of advertising messages that tend to interrupt and distract people, swag is the only marketing medium that consumers actually thank companies for! It reinforces relationships with your brand and persists for years.

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Social Media Services vs. Internal Teams: The Resource Reality

WordAgents

The best option depends on goals, internal capacity, and available resources.

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AI-powered martech news and releases: August 8

Martech

Webgility’s Webgility AI Assistant is designed to assist small and medium-sized businesses (SMBs) automate their e-commerce workflows. This AI-powered chat assistant utilizes natural language processing to provide quick answers and perform tasks like posting orders to QuickBooks.