Five B2B Marketing Trends That Will Drive Ecommerce


The shift from brick-and-mortar to ecommerce that’s been playing out over the past two decades in the B2C world is increasingly impacting B2b vendors. Though B2B ecommerce trends are a little different from B2C, both reflect a growing customer preference for self-service.

The state of ecommerce


Last week we hosted our first Marketing Technology Happy Hour in London (it is usually held in New York), with Jumpshot ’s Stephen Kraus and Edge by Ascential ’s Nick Everitt giving insights on the state of ecommerce today, and the key trends that will shape the digital world of tomorrow.

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Top Content Marketing Ideas for Ecommerce Brands

Marketing Insider Group

The post Top Content Marketing Ideas for Ecommerce Brands appeared first on Marketing Insider Group. Content marketing is helping e-commerce brands like never before.

15 Ecommerce UX Best Practices to Explode Your Sales


That’s why, in this article, we’ll go over 15 eCommerce user experience best practices you can start using today to turn more traffic into sales. But UX is one of the most overlooked aspects of eCommerce stores. 15 eCommerce User Experience Best Practices.

Strategies to refine Instagram marketing for ecommerce


30-sec summary: 60% of Instagram users say they have discovered products through the platform and have been more open to purchasing them – this makes it essential for ecommerce businesses to get serious about their Instagram marketing.

5 Effective Paid Strategies for B2B eCommerce Companies

KoMarketing Associates

A change is coming for the world of B2B ecommerce. Meticulous Research study reports that B2B sales will see the fastest growth of all ecommerce categories over the next 7 years. In this post, we will be discussing 5 paid strategies B2B companies can use to improve ecommerce sales.

How to Optimize Content Marketing for an Ecommerce Retail Brand

Marketing Insider Group

When you think of businesses that could benefit the most from long-form content marketing, retail ecommerce brands aren’t generally the first that come to mind. The post How to Optimize Content Marketing for an Ecommerce Retail Brand appeared first on Marketing Insider Group.

B2B Ecommerce Marketing Benchmarks and Best Practices

KoMarketing Associates

When most people think of ecommerce, they tend to think of retail or “B2C” ecommerce. Marketing for B2B ecommerce gets almost no attention. B2B ecommerce” barely registers compared to the volume of searches for “ecommerce.”.

14 ecommerce platform features that retailers can leverage to improve sales


30-second summary: Ecommerce agency Plum Tree Group (PTG) created a 60-page guide that outlines fourteen underutilized features in Shopify, Magento & BigCommerce that retailers can leverage to help increase sales. .

Why B2B Content Marketers Should be Excited About Headless eCommerce

KoMarketing Associates

But many times, traditional eCommerce platforms limit creativity with restrictive templates and formats. What if there was a way to bypass the limitations of traditional eCommerce and easily create content that best suits your business allowing full design control?

22 Best Responsive eCommerce Themes and Templates (Free and Paid)


Are you looking for the best responsive eCommerce themes and templates? But, just as important as having a beautiful eCommerce site is having a responsive one. A responsive eCommerce theme smoothly adjusts its layout based on the device, screen size, and resolution.

Scaling your eCommerce start-up in the age of Amazon

Data Cleaning/CRM Appending

From a humble bookselling start-up in 1994 to eCommerce business giant, Amazon has come a long way. Amazon is holding its share of business in the cut-throat eCommerce business. The post Scaling your eCommerce start-up in the age of Amazon appeared first on BizProspex.

5 ways Artificial Intelligence is Revolutionizing eCommerce Marketing


The post 5 ways Artificial Intelligence is Revolutionizing eCommerce Marketing appeared first on ReadWrite. AI Marketing Productivity AI Adoption Artifical intelligence eCommerce businesses eCommerce marketing

The Advanced Guide to Email Marketing for Ecommerce

Marketing Insider Group

To grow your ecommerce business in 2018, you have to be willing to invest in email marketing. The post The Advanced Guide to Email Marketing for Ecommerce appeared first on Marketing Insider Group.

5 Fraud Detection Strategies Every Ecommerce Store Should Use


The game continues to change in the eCommerce space as fraudsters get more intelligent by the day. There is a lot of risk exposure for eCommerce stores due to the impact fraud can have. Let us take a closer look at some of these fraud detection tools available in the eCommerce space.

11 Ecommerce Growth Tactics


Discover everything you need to increase ecommerce website traffic and boost your sales. Hallam agency and SEMrush have worked in partnership to bring this post to you so you can assess where you stand online.

Nine marketing automation strategies to win the war for ecommerce


One of the biggest ecommerce pain points is to handle all the stock efficiently and organize your marketing chores accordingly. The statistic proves that ecommerce shopping cart abandonment is an inevitable phenomenon. Your competitors must be using marketing automation for ecommerce.

A High-Tech Future for Ecommerce


Ecommerce just keeps growing bigger and bigger. Despite Amazon, the future is exceptionally bright for brands capable of harnessing the power of ecommerce. In other words, there’s a high-tech (or perhaps an even higher-tech) future for ecommerce on the horizon.

10 Insightful Ecommerce Statistics for Businesses


Not so long ago, ecommerce was just a vision that business folks at Amazon and eBay tried to explore as they searched for a new way to do things. Ecommerce

40+ eCommerce Stats You Need to Know for a Successful Online Store


Are you up to speed on the latest eCommerce statistics? If you’re interested in starting an online store or want to boost your eCommerce sales, knowing the latest eCommerce statistics will help you make data-driven decisions that will bring you results. eCommerce Statistics.

8 Effective Ways to Drive Ecommerce Lead Generation

Marketing Insider Group

The internet has revolutionized the way people acquire goods and services, thus giving birth to the thriving ecommerce industry. The post 8 Effective Ways to Drive Ecommerce Lead Generation appeared first on Marketing Insider Group.

Ultimate List of Ecommerce Tools For 2020


The ecommerce industry is booming. In fact, the global ecommerce market is expected to eclipse $6.54 Not all ecommerce solutions are created equally. So what’s the best ecommerce tool for 2020? Use this guide to find the best ecommerce solution for you and your business.

Ecommerce Advertising Strategy: How We Doubled PPC Sales for ThinSlim Foods (w/ a 3X ROAS)

Single Grain

The post Ecommerce Advertising Strategy: How We Doubled PPC Sales for ThinSlim Foods (w/ a 3X ROAS) appeared first on Single Grain. ThinSlim Foods is a brand of low-carb products that has been doing quite well: they’ve grown 100-150% every year for the last seven years.


Boost eCommerce Sales: Getting Started with Abandoned Cart Emails


Abandoned carts are one of the most common pain points felt by all eCommerce businesses. If you’re running an eCommerce store, you’re likely all too familiar with the concept of abandoned carts.

6 Commandments of Content Marketing for Ecommerce


In the ecommerce world, it's tempting to just focus your content marketing and promotions around your products. But those who truly understand their customers, and prioritize their informational needs first, will be far more successful in the long run.

Ecommerce CX: How much does free shipping influence cart abandonment?


A new survey by ecommerce platform BigCommerce evaluates how consumers’ expectations of free shipping policies influence shopping cart abandonment and store satisfaction. The post Ecommerce CX: How much does free shipping influence cart abandonment?

[CRO Test Idea] “Your Order is Corona Safe” eCommerce Banner


In these challenging times, ecommerce businesses need to adapt quickly to stay afloat. I came up with this idea to help ecommerce owners maintain and even increase their sales in times of crisis.

Order 88

Eight questions to ask before replatforming your ecommerce ecosystem


30-second summary: Capgemini’s white paper covers eight important replatforming considerations that retailers should ask before updating their ecommerce ecosystem. When it comes to ecommerce, the replatforming journey can be daunting and overwhelming.

10 Ecommerce Predictions for 2013

Buzz Marketing for Technology

Posted in Behavioral Targeting Customer Experience eCommerce Mobile Social Media. married versus single) will play a part in offering a more relevant, more valuable ecommerce experience.

Ecommerce Needs to Sustain Normal Life – A COVID-19 Update


EcommerceThe Covid-19 pandemic has ground normal life to a halt in many countries. Mass lockdowns, school closures, bans on non-essential services and large gatherings have forced people indoors and limited economic activities.

Ecommerce Entrepreneurs: Reduce Chargeback and Stop Fraud Using FraudLabs Pro

Marketing Insider Group

One of the single most crushing problems facing ecommerce entrepreneurs today is fraudulent transactions. … Management ecommerce online frauds reducing chargeback

Ecommerce 101: What Is Ecommerce?

TrustRadius Marketing

This article will dive into the nitty-gritty of what exactly ecommerce is, the 6 main types of ecommerce businesses, different types of selling and fulfillment models, and give you a quick primer on what ecommerce software is. What is Ecommerce? What is Ecommerce Software?

15 Actionable Tips for Selling to Millennials: An Ecommerce Guide

Marketing Insider Group

If you’re like most retailers, one particular area you should be focusing on is how to better reach and sell to the millennial… The post 15 Actionable Tips for Selling to Millennials: An Ecommerce Guide appeared first on Sellbrite.

Video Content Marketing for Growing eCommerce Brands on Social Media


Social media channels can become alternative marketplaces for eCommerce brands. In this article, we will explain how to use video content marketing to grow eCommerce brands on social media. There will be 1.92 billion global digital buyers in 2019.

Why Your eCommerce Business Should Have a Pop-Up Shop


Ecommerce is booming, and there’s no doubt about that. After all, in 2017, ecommerce sales reached $2.3 The post Why Your eCommerce Business Should Have a Pop-Up Shop appeared first on ReadWrite. Build Marketing Small Business Ecommerce business ideas real estate Smart Cities

What is Ecommerce? [Quick Guide]


Ecommerce, short for “electronic commerce,” is the process of buying and selling physical or electronic items online. In 2018, ecommerce is more popular than ever before. Social media sites like Facebook have further helped ecommerce gain popularity. What is ecommerce?

10 Best Mobile Payment Solutions For Your eCommerce Business


With more and more people doing their shopping on their phones, it’s so important that your eCommerce store offers a wide variety of options for mobile shoppers. is a one of the best mobile payment solutions for eCommerce stores. applies for eCommerce transactions.