Five B2B Marketing Trends That Will Drive Ecommerce

Webbiquity

The shift from brick-and-mortar to ecommerce that’s been playing out over the past two decades in the B2C world is increasingly impacting B2b vendors. Though B2B ecommerce trends are a little different from B2C, both reflect a growing customer preference for self-service.

How to Optimize Content Marketing for an Ecommerce Retail Brand

Marketing Insider Group

When you think of businesses that could benefit the most from long-form content marketing, retail ecommerce brands aren’t generally the first that come to mind. The post How to Optimize Content Marketing for an Ecommerce Retail Brand appeared first on Marketing Insider Group.

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The state of ecommerce

ClickZ

Last week we hosted our first Marketing Technology Happy Hour in London (it is usually held in New York), with Jumpshot ’s Stephen Kraus and Edge by Ascential ’s Nick Everitt giving insights on the state of ecommerce today, and the key trends that will shape the digital world of tomorrow.

B2B Ecommerce Marketing Benchmarks and Best Practices

KoMarketing Associates

When most people think of ecommerce, they tend to think of retail or “B2C” ecommerce. Marketing for B2B ecommerce gets almost no attention. B2B ecommerce” barely registers compared to the volume of searches for “ecommerce.”.

22 Best Responsive eCommerce Themes and Templates (Free and Paid)

Optinmonster

Are you looking for the best responsive eCommerce themes and templates? But, just as important as having a beautiful eCommerce site is having a responsive one. A responsive eCommerce theme smoothly adjusts its layout based on the device, screen size, and resolution.

5 ways Artificial Intelligence is Revolutionizing eCommerce Marketing

readwrite

The post 5 ways Artificial Intelligence is Revolutionizing eCommerce Marketing appeared first on ReadWrite. AI Marketing Productivity AI Adoption Artifical intelligence eCommerce businesses eCommerce marketing

The Advanced Guide to Email Marketing for Ecommerce

Marketing Insider Group

To grow your ecommerce business in 2018, you have to be willing to invest in email marketing. The post The Advanced Guide to Email Marketing for Ecommerce appeared first on Marketing Insider Group.

11 Ecommerce Growth Tactics

SEMrush

Discover everything you need to increase ecommerce website traffic and boost your sales. Hallam agency and SEMrush have worked in partnership to bring this post to you so you can assess where you stand online.

40+ eCommerce Stats You Need to Know for a Successful Online Store

Optinmonster

Are you up to speed on the latest eCommerce statistics? If you’re interested in starting an online store or want to boost your eCommerce sales, knowing the latest eCommerce statistics will help you make data-driven decisions that will bring you results. eCommerce Statistics.

A High-Tech Future for Ecommerce

Webbiquity

Ecommerce just keeps growing bigger and bigger. Despite Amazon, the future is exceptionally bright for brands capable of harnessing the power of ecommerce. In other words, there’s a high-tech (or perhaps an even higher-tech) future for ecommerce on the horizon.

Nine marketing automation strategies to win the war for ecommerce

ClickZ

One of the biggest ecommerce pain points is to handle all the stock efficiently and organize your marketing chores accordingly. The statistic proves that ecommerce shopping cart abandonment is an inevitable phenomenon. Your competitors must be using marketing automation for ecommerce.

10 Insightful Ecommerce Statistics for Businesses

Spiralytics

Not so long ago, ecommerce was just a vision that business folks at Amazon and eBay tried to explore as they searched for a new way to do things. Ecommerce

Ecommerce 101: What Is Ecommerce?

TrustRadius Marketing

This article will dive into the nitty-gritty of what exactly ecommerce is, the 6 main types of ecommerce businesses, different types of selling and fulfillment models, and give you a quick primer on what ecommerce software is. What is Ecommerce? What is Ecommerce Software?

Ecommerce CX: How much does free shipping influence cart abandonment?

ClickZ

A new survey by ecommerce platform BigCommerce evaluates how consumers’ expectations of free shipping policies influence shopping cart abandonment and store satisfaction. The post Ecommerce CX: How much does free shipping influence cart abandonment?

Boost eCommerce Sales: Getting Started with Abandoned Cart Emails

SendinBlue

Abandoned carts are one of the most common pain points felt by all eCommerce businesses. If you’re running an eCommerce store, you’re likely all too familiar with the concept of abandoned carts.

15 Actionable Tips for Selling to Millennials: An Ecommerce Guide

Marketing Insider Group

If you’re like most retailers, one particular area you should be focusing on is how to better reach and sell to the millennial… The post 15 Actionable Tips for Selling to Millennials: An Ecommerce Guide appeared first on Sellbrite.

What is Ecommerce? [Quick Guide]

Hubspot

Ecommerce, short for “electronic commerce,” is the process of buying and selling physical or electronic items online. In 2018, ecommerce is more popular than ever before. Social media sites like Facebook have further helped ecommerce gain popularity. What is ecommerce?

The Best 7 Ecommerce Software in 2019

Hubspot

Ecommerce is a rapidly growing industry -- in fact, online sales grew at almost four times the rate of total retail sales in 2018 and accounted for over half of the retail industry's growth. Wix has ecommerce functionality and an intuitive interface for a reasonable price. Ecommerce

How to Create Winning Videos for Your Ecommerce Brand

Marketing Insider Group

As the internet becomes more saturated and more competitive day after day, ecommerce brands continue to look for more ways to cut through the noise and penetrate into the hearts and minds of their ideal customers. In recent years, video has become one of the more popular tactics that ecommerce brands are testing in order […]. The post How to Create Winning Videos for Your Ecommerce Brand appeared first on Marketing Insider Group.

Ecommerce Entrepreneurs: Reduce Chargeback and Stop Fraud Using FraudLabs Pro

Marketing Insider Group

One of the single most crushing problems facing ecommerce entrepreneurs today is fraudulent transactions. … Management ecommerce online frauds reducing chargeback

10 Ecommerce Predictions for 2013

Buzz Marketing for Technology

Posted in Behavioral Targeting Customer Experience eCommerce Mobile Social Media. married versus single) will play a part in offering a more relevant, more valuable ecommerce experience.

Video Content Marketing for Growing eCommerce Brands on Social Media

SEMrush

Social media channels can become alternative marketplaces for eCommerce brands. In this article, we will explain how to use video content marketing to grow eCommerce brands on social media. There will be 1.92 billion global digital buyers in 2019.

Why Your Ecommerce Brand Needs to Start Producing More Video

Marketing Insider Group

In ecommerce, competition for the attention of online consumers is fiercer than ever. The post Why Your Ecommerce Brand Needs to Start Producing More Video appeared first on Marketing Insider Group. In 2017, more brands created and shared video content than ever before. As more and more companies have started to implement the same tired social media, content marketing, and digital marketing strategies and tactics as their competitors, the smartest and most innovative […].

Why Your eCommerce Business Should Have a Pop-Up Shop

readwrite

Ecommerce is booming, and there’s no doubt about that. After all, in 2017, ecommerce sales reached $2.3 The post Why Your eCommerce Business Should Have a Pop-Up Shop appeared first on ReadWrite. Build Marketing Small Business Ecommerce business ideas real estate Smart Cities

How to Jumpstart Your International B2B Ecommerce Strategy

Marketing Insider Group

trillion in 2018 – more than twice that of the B2C ecommerce market. The post How to Jumpstart Your International B2B Ecommerce Strategy appeared first on Marketing Insider Group.

Modules for Magento Ecommerce Conversion Optimization

ATAK Interactive

The ecommerce sales funnel begins with the initial site visit and ends when the customer makes their final payment. Need some more help in your ecommerce efforts? The post Modules for Magento Ecommerce Conversion Optimization appeared first on ATAK Interactive Inc.

The Predicted Rise of Voice Search in Ecommerce

Spiralytics

Ecommerce Voice SearchIt’s astounding how shopping has evolved over the last 20-30 years.

How to Create Comprehensive eCommerce Content

MarketMuse

The five benefits of comprehensive eCommerce content and how to create it. The post How to Create Comprehensive eCommerce Content appeared first on MarketMuse. Content Creation

3 Ways that B2B Ecommerce Marketers Benefit by Optimizing Site UX

Marketing Insider Group

The post 3 Ways that B2B Ecommerce Marketers Benefit by Optimizing Site UX appeared first on Marketing Insider Group. We’re all just humans, right? That’s how we’re supposed to be marketing and selling, at least.

How to Write an Ecommerce Business Plan [Examples & Template]

Hubspot

If you have a promising idea for an online ecommerce business, that's great. An ecommerce business plan is especially important, with an increasing number of shoppers conducting their business online. Ecommerce Business Plan Examples. Maple Ecommerce Plan.

How Ecommerce Brands Should Approach Content Marketing in 2018

Marketing Insider Group

The post How Ecommerce Brands Should Approach Content Marketing in 2018 appeared first on Marketing Insider Group. Content marketing is changing. In the past, you might have been able to get real ROI from lazily publishing 500-word articles on your blog week after week, but it’s not enough anymore. In order to use content to build brand awareness, differentiate from competitors, secure customer loyalty, drive more traffic to your product pages, and […].

Ecommerce Conversion Rates Across Industries (And How to Raise Yours)

Hubspot

Ecommerce is the ultimate optimization puzzle -- from individual product pages to filtering mechanisms to your checkout sequence, every choice you make has the potential to have a massive impact on the sale of a given product. In this case, your ecommerce CVR would be 30/1000 = 0.03 = 3%.

eCommerce Store Strategy | To Buy or Not to Buy, That Is the Question

Marketo

There is no doubt that there is money to be made in eCommerce. eCommerce is a huge industry, but there is also a huge number of businesses competing for space. Buying an existing eCommerce store is sometimes a better option than starting up. Benefits of buying an eCommerce store.

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How to Motivate eCommerce Staff

Altitude Branding

Each owner of the eCommerce goes through several stages in its development. The post How to Motivate eCommerce Staff appeared first on Altitude Branding. First, a person has a thought and a desire to create an online store and start doing e-commerce.

Using customer lifetime value (CLV) for ecommerce success

ClickZ

As AI becomes more rooted in ecommerce, the gap between the capabilities of retailers utilizing AI vs those without it will grow too wide for a company without AI to stay competitive. The post Using customer lifetime value (CLV) for ecommerce success appeared first on ClickZ.

8 Effective Ways to Drive Ecommerce Lead Generation

PureB2B

The internet has revolutionized the way people acquire goods and services, thus giving birth to the thriving ecommerce industry. Now, ecommerce marketing has the luxury to target and personalize its efforts via acquiring good leads. Blog Ecommerce Lead-Generation

How to Boost Word-of-Mouth and Sales for Your Ecommerce Business This Fall

Marketing Insider Group

For many ecommerce business owners, fall is the biggest and most profitable time of year. As consumers approach big holidays like Thanksgiving, Christmas, Hanukkah, New Year’s, and others, and start marking their calendars for Black Friday and Cyber Monday, it’s a great time for ecommerce businesses to start thinking about how to get the most […]. The post How to Boost Word-of-Mouth and Sales for Your Ecommerce Business This Fall appeared first on Marketing Insider Group.