A High-Tech Future for Ecommerce

Webbiquity

Ecommerce just keeps growing bigger and bigger. Despite Amazon, the future is exceptionally bright for brands capable of harnessing the power of ecommerce. In other words, there’s a high-tech (or perhaps an even higher-tech) future for ecommerce on the horizon.

The Advanced Guide to Email Marketing for Ecommerce

Marketing Insider Group

To grow your ecommerce business in 2018, you have to be willing to invest in email marketing. The post The Advanced Guide to Email Marketing for Ecommerce appeared first on Marketing Insider Group.

Getting Started With an Ecommerce Business

Modern B2B Marketing

Starting an ecommerce business is something many people consider, but a much smaller number actually take the plunge. Key to your ecommerce success and growth is a good grasp of digital marketing, and again, this can seem daunting or overwhelming, but it doesn’t need to be.

How to Create Winning Videos for Your Ecommerce Brand

Marketing Insider Group

As the internet becomes more saturated and more competitive day after day, ecommerce brands continue to look for more ways to cut through the noise and penetrate into the hearts and minds of their ideal customers. In recent years, video has become one of the more popular tactics that ecommerce brands are testing in order […]. The post How to Create Winning Videos for Your Ecommerce Brand appeared first on Marketing Insider Group.

3 Ways that B2B Ecommerce Marketers Benefit by Optimizing Site UX

Marketing Insider Group

The post 3 Ways that B2B Ecommerce Marketers Benefit by Optimizing Site UX appeared first on Marketing Insider Group. We’re all just humans, right? That’s how we’re supposed to be marketing and selling, at least.

Why Your Ecommerce Brand Needs to Start Producing More Video

Marketing Insider Group

In ecommerce, competition for the attention of online consumers is fiercer than ever. The post Why Your Ecommerce Brand Needs to Start Producing More Video appeared first on Marketing Insider Group. In 2017, more brands created and shared video content than ever before. As more and more companies have started to implement the same tired social media, content marketing, and digital marketing strategies and tactics as their competitors, the smartest and most innovative […].

10 Ecommerce Predictions for 2013

Buzz Marketing for Technology

Posted in Behavioral Targeting Customer Experience eCommerce Mobile Social Media. married versus single) will play a part in offering a more relevant, more valuable ecommerce experience.

10 Ways To Market Your Ecommerce Site

Marketing Insider Group

The same is true in ecommerce marketing. The post 10 Ways To Market Your Ecommerce Site appeared first on Marketing Insider Group. There’s a well-known moral exemplified in the tortoise and the hare fable – “slow and steady wins the race.” Customers aren’t always easy to engage — the average cart abandonment rate is 69.2%. It takes persistence and a variety of marketing strategies to reach your audience and increase […].

How Ecommerce Brands Should Approach Content Marketing in 2018

Marketing Insider Group

The post How Ecommerce Brands Should Approach Content Marketing in 2018 appeared first on Marketing Insider Group. Content marketing is changing. In the past, you might have been able to get real ROI from lazily publishing 500-word articles on your blog week after week, but it’s not enough anymore. In order to use content to build brand awareness, differentiate from competitors, secure customer loyalty, drive more traffic to your product pages, and […].

Modules for Magento Ecommerce Conversion Optimization

ATAK Interactive

The ecommerce sales funnel begins with the initial site visit and ends when the customer makes their final payment. Need some more help in your ecommerce efforts? The post Modules for Magento Ecommerce Conversion Optimization appeared first on ATAK Interactive Inc.

What is Ecommerce? [Quick Guide]

Hubspot

Ecommerce, short for “electronic commerce,” is the process of buying and selling physical or electronic items online. In 2018, ecommerce is more popular than ever before. Social media sites like Facebook have further helped ecommerce gain popularity. What is ecommerce?

How to Boost Word-of-Mouth and Sales for Your Ecommerce Business This Fall

Marketing Insider Group

For many ecommerce business owners, fall is the biggest and most profitable time of year. As consumers approach big holidays like Thanksgiving, Christmas, Hanukkah, New Year’s, and others, and start marking their calendars for Black Friday and Cyber Monday, it’s a great time for ecommerce businesses to start thinking about how to get the most […]. The post How to Boost Word-of-Mouth and Sales for Your Ecommerce Business This Fall appeared first on Marketing Insider Group.

The 9 Best Ecommerce UGC Campaigns on Instagram

Marketing Insider Group

The post The 9 Best Ecommerce UGC Campaigns on Instagram appeared first on Marketing Insider Group. You’re on Amazon looking for a new frying pan, and you have no idea which kind you should buy. You narrow it down to three types. They’re the same price, they all look relatively identical, and you don’t have any associations with the brand names to draw on. They’re pretty much all the same frying […].

5 Proven Conversion Strategies for Ecommerce

Modern B2B Marketing

In this blog, I’ll show you five effective ways you can start increasing your ecommerce conversion rate to increase revenue and achieve your goals. Users should be able to reach checkout on your ecommerce store within approximately four clicks.

7 Ecommerce Companies That Are Using Content Marketing to Take on Amazon

Marketing Insider Group

Ecommerce can be a brutal space. As a ecommerce… The post 7 Ecommerce Companies That Are Using Content Marketing to Take on Amazon appeared first on Sellbrite.

Amazon 206

Monetate Adds Machine-Learning Based Real Time Ecommerce Personalization

Customer Experience Matrix

Its core clients have been mid-to-large ecommerce companies, originally in the U.S. The database is built using Monetate’s own Javascript tags to capture behavior on the client’s ecommerce site. artificial intelligence ecommerce machine learning marketing technology personalizationMonetate is one of the oldest and largest Web testing and personalization vendors, founded in 2008 and now serving more than 350 brands.

10 Ecommerce Trends to Expect in 2018

Hubspot

According to Statista , global ecommerce sales are expected to increase 246.15% by 2021, from 1.3 The ecommerce industry is booming and shows no signs of slowing down. With ecommerce’s rapid growth, comes rapid changes. Ecommerce Trends 2018. Ecommerce Marketing

The Inventory Management Guide for Ecommerce

Hubspot

To help you dive into inventory management, let's explain what inventory management is in the ecommerce world, the software that supports this ongoing process, and some common techniques for managing inventory successfully. Ecommerce

5 Ways That Companies are Screwing Up Their eCommerce Growth

Marketing Insider Group

So just how are these online retailers succeeding—and what can eCommerce […]. The post 5 Ways That Companies are Screwing Up Their eCommerce Growth appeared first on Marketing Insider Group. A study released by the US Census Bureau on July 14, 2017 states that non-store retail sales in June were up 9.2% from this time last year. For comparison, food and retail growth only rose 2.8% in June, and actually fell the previous month.

5 Key Things to Know About Email Marketing for Ecommerce

Marketing Insider Group

The post 5 Key Things to Know About Email Marketing for Ecommerce appeared first on Marketing Insider Group. Most brick-and-mortar store shoppers find it annoying when a salesperson constantly shadows them. Even though it’s meant with the best intention, customers get uncomfortable when they know the salesperson is just trying to push a sale. Email marketing works similarly for ecommere companies. When you send too many company-centric emails to push your products, you […].

Modules for Magento Ecommerce Conversion Optimization

ATAK Interactive

The ecommerce sales funnel begins with the initial site visit and ends when the customer makes their final payment. Need some more help in your ecommerce efforts? The post Modules for Magento Ecommerce Conversion Optimization appeared first on ATAK Interactive Inc.

Omnichannel eCommerce Strategies: A 3-Step Plan To The Perfect Customer Journey

Marketing Insider Group

The post Omnichannel eCommerce Strategies: A 3-Step Plan To The Perfect Customer Journey appeared first on Marketing Insider Group. Creating a seamless customer journey is the key to generating recurring sales. Making every touchpoint and every user experience flawless. First, they land on your website. Next, they shop in the store. And finally, check out on a mobile app. Omnichannel strategies have the power to create memorable, lasting experiences for consumers. And the better […].

We Analyzed 1,160 Ecommerce Sellers and Here’s What We Found

Marketing Insider Group

Individual web stores empower sellers to control their brand and… The post We Analyzed 1,160 Ecommerce Sellers and Here’s What We Found appeared first on Sellbrite. The post We Analyzed 1,160 Ecommerce Sellers and Here’s What We Found appeared first on Marketing Insider Group. 55% of buyers go straight to Amazon when they shop online. Is selling on the most popular marketplace the key to maximum profits? Not quite.

How to Build an Ecommerce Business Amazon Can't Compete With

Hubspot

But, as those of you who run small, ecommerce-powered businesses know very well, there is one giant who makes things very complicated. Lately we’ve seen more and more HubSpot customers thrive in ecommerce, even though Amazon sells similar or even identical products as them. Ecommerce

10 Ecommerce Companies That Are Killing The Content Marketing Game

Marketing Insider Group

The post 10 Ecommerce Companies That are Killing the Content Marketing Game appeared first on Sujan Patel. The post 10 Ecommerce Companies That Are Killing The Content Marketing Game appeared first on Marketing Insider Group.

Why CMO’s Need To Be More Involved in Ecommerce

Buzz Marketing for Technology

Posted in Commerce Conversion Optimization Customer Experience eCommerce Leadership Online Testing Optimization Personalization Testing. Related posts: 10 Ecommerce Predictions for 2013 2013 just might be the year we see a real.

The Ecommerce Guide to Flash Sales (With Examples)

Hubspot

And, luckily for ecommerce sites, the psychology behind discounts doesn’t just exist for brick-and-mortar shops -- it extends to online shopping too with flash sales. EcommerceIn 2012, J.C. Penney stopped promoting sales and offering coupons.

B2B eCommerce Masterplan Download

Aspidistra

Download the first three chapters of B2B eCommerce Masterplan below: First 3 chapters B2B eCommerce MasterPlan by Chloë Thomas. First 3 chapters B2B eCommerce MasterPlan by Chloë Thomas. If you are considering a B2B eCommerce website for your business, and would like a paperback copy, please email us here to receive it: acox@aspidistra.com Add: “Book Please” in your subject box.

7 Creative Content Ideas You'll Want to Steal for Your Ecommerce Website

Hubspot

If you're not sure what that looks like, or how you can use creative content in your ecommerce website, we have seven spectacular examples for you from real ecommerce campaigns. Ecommerce Content Ideas. Check out this guide for even more ecommerce content ideas. Ecommerc

The Ultimate List of The Best WordPress eCommerce Plugins

Webbiquity

What’s better than getting an expert’s opinion on the best ecommerce plugins for WordPress? That’s what you’ll find here: the combined and consolidated wisdom of 10 top WordPress experts on the best WordPress ecommerce plugins (and which ones to avoid), along with the number of downloads to date, user ratings and additional information. Popular, (Mostly) Free WordPress eCommerce Plugins. Ecommerce Shopping Cart. Templatic eCommerce.

Automating Marketing When Your eCommerce Shop Gets Busy

distribion

For most eCommerce sites, email is an essential part of life. Some eCommerce sites survive by selling a few key products, but many have a plethora of items. The post Automating Marketing When Your eCommerce Shop Gets Busy appeared first on The Beacon.

B2B eCommerce Masterplan book

Aspidistra

B2B eCommerce Masterplan book. It may surprise you to know that until recently there were no books available on B2B eCommerce! So, last year we sponsored a book from the well-known eCommerce author, blogger and consultant, Chloë Thomas.

Preparing your people for B2B eCommerce

Aspidistra

So you’ve made the decision to create an eCommerce channel for your b2b business, you know which customers you’re aiming the service at, what the website will need to do, and the technology you’ll have to put in place.

An introduction to ecommerce APIs for non-developers

chiefmartech

APIs are the fuel of the digital economy and are now set to burst onto the ecommerce landscape. I want to show you what makes it trustworthy and what it takes to integrate it into your ecommerce systems. 3 exemplars of good ecommerce APIs.

API 102

Everything you need to know about B2B eCommerce

Aspidistra

Everything you need to know about B2B eCommerce.

Everything you need to know about B2B eCommerce

Aspidistra

Everything you need to know about B2B eCommerce Infographic. Uncategorised

This Company Has a Perfect Ecommerce Website Design for Inbound Marketing

Hubspot

There's more to ecommerce website design than you might think. I may not shop there personally, but I’m a huge fan of the ModCloth ecommerce inbound marketing model. ModCloth’s ecommerce site is a veritable treasure trove of must-haves, and I’m not just talking about the cool clothes.

Pinterest Drives Ecommerce Sales [Infographic]

Cody Ward

According to a recent infographic and article by online store platform Shopify.com … Pinterest is now the 3rd most popular social network site in the world, and ecommerce stores can leverage its popularity to significantly increase traffic and sales.

Making B2B eCommerce work for manufacturers who have distributors

Aspidistra

We often talk to manufacturers who want to sell their products online to retailers or end-users, but are reluctant to use eCommerce because they don’t want to bypass their existing distribution channel arrangements.

The Good, The Bad and The Ugly of eCommerce

Modern Marketing

The world of eCommerce and marketing can be broken down into three distinct groups, as per statistics via Forrester. Let's cut right to the chase. The Good : Nearly 70% of consumers purchase online regularly.