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The power of livestream marketing: Engaging audiences and creating buzz

SmartBrief - Marketing

Apple creates such a buzz with fans that its annual iPhone launch event is “like the Super Bowl for many consumers,” according to an analyst from Wedbush Securities. The post The power of livestream marketing: Engaging audiences and creating buzz appeared first on SmartBrief.

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Killed by the buzz: Why we’re losing words to the buzz effect (and what to do about it)

Velocity Partners

And then the buzz effect sets in. That’s the buzz effect. If I had to write an equation for it, it’d probably look something like: (Lack of relevance or clarification) x (Number of times people see the word) = Buzz effect Why does the buzz effect happen? The buzz effect is a direct result of laziness. Hard truth.

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What everybody was buzzing about during the Super Bowl

Martech

Game-related buzz. That said, only 10% of social media buzz related to the Super Bowl spoke directly to the ads. Rihanna buzz. The post What everybody was buzzing about during the Super Bowl appeared first on MarTech. Below are the biggest takeaways. The Super Bowl is more than just a game, it’s a marketing bonanza.

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How We Recreated The End-of-Year Sales Floor Buzz Remotely

Zoominfo

We were determined to reproduce that buzz during our first-ever virtual company-wide live New Year’s Eve party — dubbed Henry Schuck’s New Year’s Closin’ Eve — which ultimately lasted ten productive and entertaining hours (imagine the content creation!).

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The Most Buzz-Worthy Tech From CES

CMSWire

CES 2024 ignites tech excitement as Las Vegas hosts the ultimate tech innovation showcase, featuring groundbreaking advancements. Continue reading.

Buzz 90
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How We Recreated The End-of-Year Sales Floor Buzz Remotely

Zoominfo

We were determined to reproduce that buzz during our first-ever virtual company-wide live New Year’s Eve party — dubbed Henry Schuck’s New Year’s Closin’ Eve — which ultimately lasted ten productive and entertaining hours (imagine the content creation!).

Buzz 130
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How to Create Online Buzz for Your Launch

Convince & Convert

You need to build online buzz well in advance of your actual product launch (highlight to tweet). Building online buzz takes work, but it’s well worth it. If you pick the right bloggers, you’ll amplify the buzz by tapping into their audience. This is one way that Pinterest created buzz. Mystery and Suspense.

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