article thumbnail

Opinionated Content Marketing: Why You Should It?

Marketing Insider Group

In today’s “cancel culture,” many businesses and other organizations are thinking it might be best to avoid opinionated content marketing. Share your opinions as long as they are informed, based on experience, and seek to help your customers. Lots of Successful Brands Have Strong Opinions. So go for it!

article thumbnail

Twitter Fires Senior Engineers for Opinions Shared in Private Slack Channel via @sejournal, @martinibuster

Search Engine Journal

Senior engineers with over ten years experience fired from Twitter for privately sharing their opinions. The post Twitter Fires Senior Engineers for Opinions Shared in Private Slack Channel appeared first on Search Engine Journal. Elon Musk mock-apologizes for firing "these geniuses".


Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

15 Expert Opinions About Business Data


Keep reading for our top fifteen expert opinions regarding the importance of business data. “If And there you have it, our favorite expert opinions on business data and the role it plays in your organization’s different initiatives. As each of these opinions illustrates, accurate data is no longer a nice-to-have.

Opinions 147
article thumbnail

Writing About Ideas: Sharing Opinions Nurtures Brand-Consumer Relationships


These articles are celebrated for their sound reasoning, moral purpose and ability to influence public opinion. We’ve made contrarian opinions part of our brand, and it’s helped us stand out when every other blog is saying the same thing,” Gabbert says in a WordStream blog post. Do share the opinionated nature of the content.

Opinions 114
article thumbnail

How ZoomInfo Helps Overcome the Top Pain Points of Inside Sales

With more access to user reviews, analyst opinion, and industry research, decision-makers are more informed than ever while navigating what is now known as the “buyer’s journey.”. Recent digital transformation has shifted the B2B landscape by ushering in the era of buyer empowerment.

article thumbnail

What You Need to Know About Marketing to Engineers in 2023

Industrial Marketing Today

It is packed with valuable research data and expert opinions. I’ve downloaded the 2023 State of Marketing to Engineers report published by TREW Marketing in partnership with GlobalSpec.

Marketing 356
article thumbnail

Why You Should Have Opinions and Embrace Creativity [The Weekly Wrap]

Content Marketing Institute

Continue reading → The post Why You Should Have Opinions and Embrace Creativity [The Weekly Wrap] appeared first on Content Marketing Institute. He talks Salesforce’s acquisition of The CMO Club community and chats with Jason Miller on creativity as our only real edge.

article thumbnail

7 Key Insights from the "How B2B Marketing is Changing" Report

Speaker: Tom Pick, Independent B2B Digital Marketing Consultant

The results included a few expected areas of consensus but also some surprising divergence of opinions. We conducted in-depth interviews with senior B2B technology marketers to find out. Content marketing, for example, is widely viewed as the most effective lead generation tactic and area for additional spending in the coming year.