Copyright expert Nicholas Wells on the newest Google Bowling


So, we have a technologist/marketer turned IP attorney that I was pleased be able to interview on the newest form of negative SEO or Google Bowling–illegal using copyright law against your competitors. Me: Can you describe the purpose of the Digital Millennium Copyright Act?

Is This Copyright Infringement? What Images You Can & Can't Share [Infographic]


And when one of the rights to that image is used without the creator's consent, that's called copyright infringement -- and it's a big deal. Sharing is caring, right? Well, yes. but when it comes to sharing other people's images, there are a few restrictions.

Trending Sources

Copyright Law on the Internet Is a Total Train Wreck Right Now


As a result, we usually either purchase stock photos or use images sourced from sites like Flickr licensed under Creative Commons, which is a nonprofit offering easy-to-use copyright licenses that make it easy for people to give permission for others to share and use their creative work.

Social Sharing Might Get You Sued: Social Media And Copyright Law

Marketing Insider Group

Most of us learned about copyright law with the illegal music downloading issues brought on by Metallica and the Recording Industry Association against Napster. Most original productions and trademarks are copyrighted and protected by U.S. Copyright Law As A Business.

Google Releases Algorithm Update to Punish Copyright Violators


Because it will be using the number of valid copyright removal notices as a signal for which websites should be displayed in the SERPs. Let's dive into what this update means in a little bit more detail, including what in the heck a copyright removal notice is. That's right!

An undigital revolution of sorts


Digital Technology Web Applications Bitcoin Blockchain Copyright Digital information music piracy Technology Yin and Yang

Shakespeare Was an Aggregating Social-Media Pirate

B2B Memes

Not only would our age treat a contemporary version of Shakespeare as a plagiarist, it would also spurn him as an copyright pirate. The Renaissance, McNulty notes, was “an age unconstrained by modern copyright laws.” Aargh?

Embrace Social Media Marketing, While Keeping an Eye on Protecting Your Business


Tips for Keeping Your Company Safe: From Infringement: Be sure that you have permission to use any images, music or text that could be copyrighted. Respect Copyright, Fair Use, Trademark Laws : Be sure to get permission (for copyright materials), cite references and link to original sources.

The Cooks Source Copyright Outrage: Not the Norm

B2B Memes

One of the hottest Internet memes last week was the story of how blogger Monica Gaudio complained to a print magazine, Cooks Source , that it had used her work without permission and got told that, really, she should be grateful to have it stolen. The incident was covered well by TechDirt , Wired , and many others.).

The When, Where & How of Using GIFs in Content Marketing


In this post, you’ll learn where GIFs fit within a content marketing strategy, where to make your own and how to avoid copyright issues. GIFs and Copyright Laws. Repurposing someone’s content for a GIF takes away the copyright owner’s ability to govern derivatives of their work, how it gets shared and any potential proceeds generated as a result of its use. GIFs have evolved our visual language and the way we communicate with each other in a very short amount of time.

Have you ever stolen other people’s content?


The moment another blogger publishes their content, it becomes covered by the Copyright Law. Fair use” is a vague term though, a so-called gray area of the copyright laws. Visual content is protected by copyright laws, just like any other type of content.

Digital Marketing Puzzle – #8889

Puzzle Marketer

Please, feel free to use or re-post this image wherever you’d like, as long as the 2012 copyright watermark remains intact. For a fun Friday brain teaser, brings you a puzzle using terms out of our digital marketing glossary.

Friday Marketing Picture Puzzle – #7913

Puzzle Marketer

Please, feel free to use or re-post this image wherever you’d like, as long as the 2012 copyright watermark remains intact. For a fun Friday brain teaser, brings you a puzzle using terms out of our digital marketing glossary.

Can You Solve this Digital Marketing Puzzle? – #3776

Puzzle Marketer

Please, feel free to use or re-post this image wherever you’d like, as long as the 2012 copyright watermark remains intact. For a fun Friday brain teaser, brings you a puzzle using terms out of our digital marketing glossary.

Can You Solve this Digital Marketing Puzzle? – #1950

Puzzle Marketer

Please, feel free to use or re-post this image wherever you’d like, as long as the 2012 copyright watermark remains intact. For a fun Friday brain teaser, brings you a puzzle using terms out of our digital marketing glossary.

Legal Rights in Your Video Soundtrack — 5 Questions to Ask Yourself


This is the artist, record label, and publisher that own the copyright to the intellectual property for the song you want. Usually, the publishing company will administer the rights to gain access to the copyright of the composition/lyrics to a song and the record label will hold the rights to the master recording of that song. The copyright and master recording have been pre-cleared by the rights holders. What Will Happen If I Use Copyrighted Music Without Permission?

5 Powerful Techniques To Boost Your Content Marketing


If you own an image – you took the photo or created the graphic, or paid someone to do it – that’s great, you own the copyright and there will be no issues. The biggest rule: Don’t use an image without knowing who owns it, or you may be committing a copyright violation.

10 Ways to Use Images for Memorable Marketing Results


Also be sure to use a file name that includes your company name, and don’t forget copyright information, a date, and the sources of the information you used in the infographic. There’s no shortage of content on the Internet. Every day, more than 2 million blog posts are published.

B2B Marketers – Has Your Online Content Been Copied?

B2B Marketing Traction

During a discussion about copyrighted material on websites, one of my clients – an attorney – told me about a program called Copyright Office. Dealing with Online Copyrights Infringement in Accordance with DMCA by Marketing Dock. Tweet.


How I Find Royalty-Free Images for My Blog Posts

B2B Marketing Traction

I log in to, and enter my search term in the upper right corner – in this example, I searched for “copyright.”. I hope this helps you find great images for your blog posts and also helps prevent you from inadvertently using copyrighted materials for your online content!

10+ Free (Yes, Even for Commercial Use) Stock Photo Websites

Puzzle Marketer

Well look no further than the following free and no copyright CC0 stock photography websites. Sometimes web designers, entrepreneurs, and digital marketers just need some basic stock photography to elevate their website or landing page.

New Buyer Insights Needed To Unlock Growth In An Era Of B2B Digital Transformation

Tony Zambito

Intangible assets, such as copyrights, patents, training, procedures, data, digital innovations, and intellectual property, now comprise 84% of the market value of the S&P 500. Illustration entitled Insight by Yu Luck.

20 B2B Marketers Losing their Brand on Pinterest

Digital B2B Marketing

Cisco Ciena AT&T BMC Dell Canon Google Sprint FedEx UPS DHL Monster Oracle Xerox MetLife Intel SAP The current legal discussion of Pinterest and copyright should give some marketers pause, but for marketers focused on sharing their own material, the risk appears to be minimal. Pinterest is the marketing flavor du jour. Media and press are tauting the ability of Pinterest to drive traffic and the time spent on Pinterest. Many B2B marketers do not have any presence on Pinterest.

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22 Free Content Marketing Tools To Drive Your Content Marketing Plans

Marketing Insider Group

Life of Pix is one of my favorite sources of free, high-resolution photos donated to the public domain by the Leeroy ad agency with no copyright restrictions. Images are free of Copyright restrictions.

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10 Sites for Free, Non-Cheesy Stock Photos


They fall back on the excuse that they simply don''t have the time to spend on figuring out copyrights and attribition rules, but fail to recognize the influence it has on a prospect''s perception of them. We''ve all heard the mantra, "don''t settle for anything less than you deserve.".

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How to Choose the Best Music for Your Video Marketing Projects


In most countries that are signatories to the Berne Convention (an international agreement governing copyright of literary and artistic works), copyright term is based on the life of the author, and extends to 50 or 70 years beyond their death.

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Tumblr Shuts Down Popular Blogger: Who's Next?


Consider yourself warned: If you’re operating a blog on Tumblr and the site receives a complaint that you’ve used copyrighted material , it can -- and will -- shut down your account, erasing everything you’ve ever posted. She agrees that copyright holders can control the use of the images.

Are People Stealing Your Content? How (and When) to Fight Back [SlideShare]


First things first: You’ve got to discover that your content has been taken without your explicit permission and determine whether it violates the fair use copyright clause (more on that later). Acknowledging the source of the copyrighted material does not substitute for obtaining permission.”


Everything Marketers Need to Know About SOPA


law enforcement and copyright holders greater power to fight online trafficking in copyrighted intellectual property and counterfeit goods. Because true pirates understand the distinction, they'll know how to access a website's IP address to download copyrighted material.

Open Source: Top 100 Influencers and Brands

Onalytica B2B

By reducing the restrictions of copyright, open source significantly decreases the costs to the consumer and the creators of derivative works.

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Understanding Landing Pages and How to Create Effective Headlines

EMagine B2B Blog

In the olden days of traditional copyrighting, the headline was the almighty first step in grabbing the readers attention. And while some practices are not necessarily applicable to the online world, the one constant is the importance of that headline, especially on your landing pages. When we speak about landing pages, just what is it [.] The post Understanding Landing Pages and How to Create Effective Headlines appeared first on B2B Web Strategy.

Good Bots vs. Bad Bots: How to Tell the Difference


Copyright Bots. One prime example is YouTube’s Content ID, which is assigned to copyright owners on the network. Web scrapers achieve the opposite effect as copyright bots. Navigating the web these days can make a person feel like Dorothy from The Wizard of Oz.

All your best content may now be considered fake news


It’s time for you to really invest in your own personal or professional social platforms. As lines are being drawn, it’s time to make sure all your hard-wrought creative work lives on your own blog or website instead of on someone else’s.

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450+ Free Stock Photos to Use in Your Marketing [Free Downloads]


Let me tell you a quick, cautionary tale about using images online and copyright. That''s when it hit me: What if marketers didn''t have to shell out more money for photos, obsess about copyright laws , and fret over permissions?

The Use of Third Party Content: Who’s Down With OPC (Other People’s Content)?

Modern Marketing

Check out this helpful post by Curata on Content Curation, Copyright, Ethics & Fair Use.

The Content Marketing Brand Management Checklist


After editors approve article copy, make sure a designer can select and approve images so they adhere to brand standards and copyright regulations.

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Digital Asset Management in the Martech Cocktail


Image copyright Real Story Group, used with permission. Image copyright Real Story Group, used with permission. This guest post is an excerpt from Digital & Marketing Asset Management: The Real Story of DAM Technology & Practice by Theresa Regli of Real Story Group.

A Basic Guide To Fair Use Of Trademarks

Marketing Insider Group

Given the increasing amount of intellectual property lawsuits being filed , as well as the expanding pace of new trademark, patent, and copyright registrations, small businesses must be more careful than ever before when it comes to successfully navigating trademark use.

Why We Stopped Using the Word ‘Authentic’


I’ve talked to brand editors who aren’t allowed to publish certain terms, like “Super Bowl,” due to copyright concerns. Every night, when I come home from work, I walk by a little billboard in the Hoboken PATH station that makes me gnash my teeth.

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6 Steps To Executing A Content Strategy

Marketing Insider Group

You can help to deliver value to your audience through other people’s content, as long as it is appropriately attributed and transformed to protect their copyright. Content Strategy is a very confusing topic in business and marketing circles.