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25 Timeless Articles Every Content Marketer Needs to Read

Marketing Insider Group

Over the years, we’ve read (and written) some of the best marketing articles, making our judgment pretty great when it comes to determining value. The best marketing articles are not only chock-full of valuable insight, but they also stand the test of time. 25 Best Marketing Articles No time to sift through Google SERPs?

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How Many Words Should a Blog Post Be?

Marketing Insider Group

The research is clear: A blog post should be more than 1,000 words. Of course, blog articles should only be as long as they need to be. Some posts can get their message across in 300 words. But the fact is, when researching online, most readers want more information that a 300-word article can convey.

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Word Count Trends in 25+ Industries: VoiceGraph Data Study of 24,600,000+ Articles

ClearVoice

What can you learn from ~25 million bylined articles? We’re connecting the dots between two massive data studies so you can apply word count trends in your industry to adjust your content strategy accordingly. In December 2019, our colleagues at SEMrush published a study on “ The Anatomy of Top Performing Articles.”

Studies 101
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[Book Review] Jonah Berger Unveils the Hidden Power of Words

B2B Marketing Directions

Source: HarperCollins Publishers These are just a few examples of the power of language cited by Jonah Berger in his latest book, Magic Words: What to Say to Get Your Way (HarperCollins Publishers, 2023). However, marketers don't always realize that minor changes in the specific words they use can have a major impact on content effectiveness.

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Is There an Optimal Article Length? Chartbeat’s Data on the Relationship Between Word Count and Engagement

RebelMouse

This article was originally posted on the Chartbeat blog. It’s in that spirit that our Data Science team recently investigated the relationship between word count and engagement. We sought to find out how Average Engaged Time changes as word count increases and how editorial teams can use this data to optimize their content.

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7 Tips for Writing Blog Articles That Increase Traffic

ClearVoice

Writing blog articles is both an art form and a science. Before you get started, ask yourself the following questions: What is it about your words that will bring people to your content? What is it about your words that will make people want to share your content? What is it about your words that will invite people to come back?

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Tips for writing guest articles

SmartBrief - Marketing

While these articles tend to be non-promotional in character, they enable authors to display their expertise, thereby building their credibility and authority. By contributing guest articles, you demonstrate that you are on the cutting edge of your industry and cultivate trust with customers.

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