Exploring the 2nd order effects of generative AI in marketing and martech
chiefmartech
APRIL 24, 2023
But today, I want to share with you some preliminary thoughts about the second-order effects we may see from the many disruptions born of generative AI. We’ve all read a lot about the zero-order effects of generative AI. There’s also a ton of discussion about the first-order effects that will likely result.
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