Domain name registration strategy

Biznology

Thinking of a great domain name, registering it or if unavailable, buying it from its owner, and possibly initiating trademark proceedings are the first steps to implementing a domain name strategy. Register Domains for Multiple Years. Private Registration of Domain Names.

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Keyword-optimized-for-SEO domain names need either full commitment or registered and fully ignored

Biznology

The moment a CMO truly discovers search they go on a domain name buying spree with the desire to buy every domain name available with the keywords they associate with their products and services. This isn’t a bad idea, but not for the reason they assume; also, if you do buy up all the domains, aliasing, forwarding, and 301 or 302 redirecting the domain to your main company page isn’t the way to game Google. What Works with Domain Name Keyword SEO.

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101 Fascinating Facts About Domain Names [Infographic]

Webbiquity

Then hurry up to pick a targeted domain name! To help you get started, here’s an interesting infographic on the topic, 101 Fascinating Facts You Didn’t Know About Domain Names created by the professionals at webmastersjury.com. Domain names were free until 1995.

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Buy domain names for all your pages, products, and services

Biznology

” Well, it took forever but campaign-focused, product-focused, marketing-channel, and product-focused domain purchases seem to be the easiest way to do it. Major Hollywood movies have been having fun with domain names registered solely for a single movie.

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The Plain-English Guide to Domains & Domain Names

Hubspot

In 2009, the domain Fly.com was sold for $1.76 Even though this domain seems like it would be highly sought after, the asking price still seems a little steep. If you’re in the process of setting up a website for your business, you might’ve come across two terms: domain and domain name.

Why you need 3,643 domains just like President Donald J. Trump

Biznology

President Trump is the proud owner of the domain name TrumpRussia.com. Here are some of the 3,153 strange domain names owned by Donald Trump’s organization. 71 Domain Names Trump Actually Owns, Like PlayWithDonald.com. Why did Donald Trump buy 3,000 domain names?

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Domain Authority 2.0 Chaos and Controversy

MarketMuse

This post looks at the chaos and controversy surrounding the update to Moz domain authority DA metric. The post Domain Authority 2.0 Chaos and Controversy appeared first on MarketMuse. Content Analysis

Register a domain name for every event on your calendar

Biznology

When you include a domain or a URL in your advertisement, you either need to own that keyword phrase in Google search or you need to secure something much easier than bit.ly/1LIlaan It’s the same with domain names. p=26466 with easy-to-remember domains.

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Talking Domain Reputation And What Email Marketers Need To Know

Modern Marketing

We’re going to talk about domain reputation as it applies to customers who are moving to a new ESP, and how that reputation impacts the warm-up and ramp-up periods. They were following all the correct guidance on the new domain/IP, but still experienced tepid results.

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Five Essential SEO Tips for Your Domain Name

Aberdeen

Whether you’re running an ecommerce site, a blog, or a community portal, your domain name is critical to your website’s success. Today, we’re going to talk about how to make the right choice and select a domain that’s not only SEO-friendly, but also highly marketable.

Why Lead Nurturing Is Now Marketing’s Domain

Modern Marketing

Once upon a time, B2B lead nurturing was strictly the domain of the sales team. Using trade shows, print ads, and occasionally broadcast spots, B2B marketers generated leads, which were passed along to the sales department.

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Why Lead Nurturing is Now Marketing’s Domain

Modern Marketing

Once upon a time, B2B lead nurturing was strictly the domain of the sales team. Using trade shows, print ads, and occasionally broadcast spots, B2B marketers generated leads, which were passed along to the sales department.

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Domain expert Karl Volkman on the coming changes

Biznology

Have you been keeping up with the upcoming sea changes in top-level domain (TLD) names? Businesses are about to have a choice of just about anything for the end of their domain name, as long as they are willing to pony up $185,000 for the privilege. Image by ivanpw via Flickr.

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Five Smart Tips for Choosing a Winning Domain Name

Navigate the Channel

Have you considered how important your domain name is or will be for your business? In addition, you’ll use that domain name as part of your advertising campaigns for years to come. We’ve put together five smart tips to help you choose a winning domain name.

Important Steps to Configure Your Domain for Sending Email

ContentMX

This is done by checking the DNS for the email address of the person sending the email (the FROM email domain) and seeing if that domain has given permission to ContentMX to send email on its behalf. This is known as a Domain Key (DKIM).

Deep Dive on SEO: How to Improve Your Domain Authority Score

ClearVoice

How powerful is your domain name? The overall power of your domain name is referred to as “domain authority.”. From Google’s perspective, domain authority is like your website’s reputation as a thought leader, and it depends on three general factors: size, age and popularity.

Domain Authority: The Ranking Factor Every SEO Should Know About

Hubspot

But even though you can’t optimize for all of Google’s ranking factors, you can still optimize for one of the search engine’s most important ranking factors -- domain authority. From Google’s perspective, domain authority is like your website’s reputation as a thought leader.

Why haven’t you secured a ton of domain names?

Biznology

If you’re interested in protecting and controlling your own online reputation, one of the easiest things in the world you can do is register as many domain names as are available and try to back-order all the rest. One domain’s good enough, right?

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IP Reputation and Domain Reputation

Marketing Action

Marketers are fortunate today to have tools such as Return Path’s Sender Score to help measure and analyze their brand’s IP email reputation, and Cisco’s SenderBase as a domain reputation resource. Domain Reputation. Domain reputation is a newer assessment technology.

Is Domain Flipping Worthwhile?

Altitude Branding

Let’s say you’ve decided to launch a music site for which you want the domain name HotBeats.com. You run a domain search and find it available for sale at $106,600. A domain flipper hoping someone with deep pockets will come along is holding it.

Google News Digest: New Features in Google Ads, Google Docs API,dev Domain and More

SEMrush

In this digest, we have outlined all the important updates from February, from Google’s latest move to fight disinformation to its rollout of new features in display campaigns to the launch of Google docs API and.dev domains.

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How the Right Domain Name Impacts Your New Website

Aberdeen

This useful guide will help you choose the right domain name and properly set up your first business website. Select the perfect domain for your company. One of the most important decisions you’ll make about your website, and business, is choosing the right domain.

A Comprehensive Analysis of the New Domain Authority

Moz

With the launch of Moz's entirely new, improved, and much larger link index, we recognized the opportunity to revisit Domain Authority with the same rigor as we did keyword volume years ago (which ushered in the era of clickstream-modeled keyword data). Moz's Domain Authority scored a ~.12,

How to Use Domain Authority for SEO - Whiteboard Friday

Moz

Posted by Cyrus-Shepard Domain Authority is an incredibly well-known metric throughout the SEO industry, but what exactly is the right way to use it? I'm honored to be here today with Moz to talk about the new Domain Authority. What is Domain Authority?

Announcing Quick, Free SEO Metrics with a New Domain Analysis Tool

Moz

Posted by Cyrus-Shepard If you want a quick overview of top SEO metrics for any domain, today we're officially launching a new free tool for you: Domain Analysis. Domain Analysis includes a number of new, experimental metrics not available anywhere else.

Email Sending Reputation 101: IP Reputation vs. Domain Reputation

SendGrid

There are two types of email reputation—IP reputation and domain reputation. The post Email Sending Reputation 101: IP Reputation vs. Domain Reputation appeared first on SendGrid. Here we define each and how they impact your email program. Best Practices

Detecting Link Manipulation and Spam with Domain Authority

Moz

What if you own a large number of domains and all the sites link to each other? No statistics, no math, just a quick look at what pops up when we first sort by Lowest Decay Rate and then sort by Highest Domain Authority to see who is at the tail-end of the spectrum. Posted by rjonesx.

Content Marketing For Small Business: Thriving when big domains dominate the SERP

Brightedge

The post Content Marketing For Small Business: Thriving when big domains dominate the SERP appeared first on BrightEdge SEO Blog. With more than a billion sites online, competition is fierce across nearly every sector. Brands try to get their voices heard above the noise.

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What is Domain Target Advertising, & How Does It Work?

Advertise.com

Effective advertising tools enable advertisers to target customers by keyword, domain, persona and location. This blog will focus on domain target advertising, discuss how it works, and outline the benefits of domain targeting for advertisers aiming to maximize ROI.

IP Reputation and Domain Reputation

Marketing Action

Marketers are fortunate today to have tools such as Return Path’s Sender Score to help measure and analyze their brand’s IP email reputation, and Cisco’s SenderBase as a domain reputation resource. Domain Reputation. Domain reputation is a newer assessment technology.

Should You Have Multiple Top Level Domains for a B2B Web Presence?

B2B Marketing Traction

Some had even snapped up multiple keyword rich domain names to be better able to dominate the first page of search results. My gut said that multiple domains are not necessary nor are they the best choice for most manufacturers. Multiple domains require more work and more expense.

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How Do I Improve My Domain Authority (DA)?

Moz

Posted by Dr-Pete The Short Version: Don't obsess over Domain Authority (DA) for its own sake. Domain Authority shines at comparing your overall authority (your aggregate link equity, for the most part) to other sites and determining where you can compete. Attract real links that drive traffic, and you'll improve both your Domain Authority and your rankings. Domain Authority is designed to be an indicator of success (more on that in a moment), but it doesn't drive success.

Fathom SEO Pulse #46: Bing’s Mobile Testing Tool, Do New Domain Extensions Work & More

Fathom

Case Study: Will New Domain Extensions Provide an SEO Boost?”. Could.CARS,COLLEGE and other.BRAND domain extensions become the new norm? Case Study: Will New Domain Extensions Provide an SEO Boost?”. Could.CARS,COLLEGE and other.BRAND domain extensions become the new norm?

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November 2016 Release: Customize Your URL Domain Name

SnapApp

As of this month, you can now whitelabel the “app.snapapp.com” portion of the URL and use your own custom domain name. They will supply you with a list of some technical information we need to approve your custom domain for use.

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How Long Does It Take to Rank in Google?

Webbiquity

The study also showed how websites with high Domain Rating (DR) tend to perform far better than those with a low DR. Zooming in on the 5.7% Marketing Infographics Search Engine Optimization (SEO) Ahrefs Ashley Phillips domain rating Google Google ranking SEO

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3 thoughts on Marketo’s domain outage this week

chiefmartech

If you hadn’t heard, they somehow let their marketo.com domain expire. One interesting part of the story is the good samaritan who leapt into action and paid their domain renewal fee. This was a rough week for the folks at Marketo.

Are you policing your domain from spammers?

Biznology

But if you don't know whether your Web site is safe, and you don't know why anyone would want to break in to plant search spam, you need to read my latest post on Search Engine Guide, " Are you policing your domain from spammers? ". Image via Wikipedia.

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