Should I Use a Separate Domain for Marketing Emails?

The Point

A client asks: “ We’ve been told that we should use a separate and unique domain for email that’s different from our main Web domain. If your main domain isn’t used for marketing emails, it can help preserve that domain’s reputation and thus improve email deliverability.

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Domain name registration strategy


Thinking of a great domain name, registering it or if unavailable, buying it from its owner, and possibly initiating trademark proceedings are the first steps to implementing a domain name strategy. Register Domains for Multiple Years. Domain names are quickly becoming one of the most important parts of search engine optimization (SEO). Most illegitimate sites only register domains for a year or less. Private Registration of Domain Names.

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Keyword-optimized-for-SEO domain names need either full commitment or registered and fully ignored


The moment a CMO truly discovers search they go on a domain name buying spree with the desire to buy every domain name available with the keywords they associate with their products and services. This isn’t a bad idea, but not for the reason they assume; also, if you do buy up all the domains, aliasing, forwarding, and 301 or 302 redirecting the domain to your main company page isn’t the way to game Google. What Works with Domain Name Keyword SEO.

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Domain Migration Checklist: Agency Process, Expectations & Sample Data

Single Grain

Case in point: the domain migration. After all, the only thing that needs to change is the site’s domain name. In reality, this process is substantial, complex and involves significant risk, as domain migrations typically lead to reduced traffic for a few months following the change.

Top-level domain: what it is and how to choose one


Among those is the top-level domain (TLD), which includes the letters after the period such we all see. Aside from being a part of a website URL, the top-level domain is the highest level in the internet’s hierarchical Domain Name System (DNS). in domains.

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Most Expensive Domain Names Ever Sold

If you don’t know the importance of a great domain name yet, then you’ve been missing out. Domain names send a message and set the tone for your brand and your business. Creating a Great Domain Name For Yourself. The Most Expensive Domain Names Ever Sold.

What Is Domain Authority?


What is domain authority? Domain authority (D.A.) Several factors go into scoring your domain authority. Google sheds light on only a few factors influencing ranking , and domain authority isn’t one of them. What determines domain authority?

[Announcement] Custom Domains, ‘Click to Copy’ Buttons, ?Plugin Updates & More!


Allowing custom domains to serve OptinMonster assets from YOUR domain. 2) Creating Custom Domains. Second, you can now set up custom domains with OptinMonster. This new feature allows you to link a custom domain with your OptinMonster API.

Buy domain names for all your pages, products, and services


” Well, it took forever but campaign-focused, product-focused, marketing-channel, and product-focused domain purchases seem to be the easiest way to do it. Hell, I would probably do this on the DL if I were in the salesforce of a company — get a bespoke domain name, register it, and point it as a forward to a URL — you don’t even need to get anyone’s permission at all, you can point any domain that you own directly to any URL that you want.

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Forget AI expertise. You need domain expertise to succeed.


At the heart of all great businesses are domain experts who are excellent at execution. Regardless of whether the business remains highly analog (increasingly rare in today’s marketplace) or is the latest emerging digital start-up domain expertise and execution wins over technology disruption alone. Not just overall, but the details of all the various players and moving parts in each domain. So how did I turn a weak understanding of the domain into a success story?

Domain Name Financing: Options for Acquiring or Lending Against a Domain Name

Domain Name Financing – Table of Contents. Want to Buy a Domain? Reasons to Use Domain Name Financing to Acquire a Domain. + 3 Tips for Using Domain Name Financing to Acquire a Domain. Borrowing Money Against Your Own Domain Name.

Key Benefits the Right Domain Name Adds to your Brand


Choosing a spotless domain name is crucial for improving your digital marketing efforts. A domain name is far more than your site’s address. Here is how choosing the right domain name can benefit your brand. Your domain name is among Google’s 200 ranking factors.

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Domain Default page

Product Name: Domain Default page Click here to get Domain Default page at discounted price while it’s still available… All orders are protected by SSL encryption – the highest industry standard for online security from trusted vendors.

How to Explain Domain Authority to a Non-SEO


Posted by Orbiteer Do you ever have to explain the importance of Domain Authority to clients or co-workers who have little or no SEO experience? Domain Authority. It's called Domain Authority. Ahrefs has one called Domain Rating.

6 Alternatives When Your Domain Name Isn’t Available

Deciding on a domain name can be a lot of work and something that you’re likely to put your heart and soul into if it’s for your business or a passion project. Imagine it, sitting down thinking, scribbling ideas, hours’ worth of thoughts, all to craft the perfect domain name.

Big Ops: Converging Digital Ops Domains and Toolsets


The post Big Ops: Converging Digital Ops Domains and Toolsets appeared first on Chief Marketing Technologist. Ops is sexy these days.

The Plain-English Guide to Domains & Domain Names


In 2009, the domain was sold for $1.76 Even though this domain seems like it would be highly sought after, the asking price still seems a little steep. But attracts over a million unique visits per month , justifying its million dollar cost and illustrating just how important it is to have a domain that reflects your business’ name and what you actually do. On the surface, domain and a domain name might seem like the same exact thing.

How to Use Multiple Domain Names for SEO

If you already have a strong SEO strategy and you’re getting decent results, you can bring your SEO game to the next level using multiple domains. The multiple domain name strategy is actually the “big secret” many brands use to dominate the search engines without being obvious.

Talking Domain Reputation And What Email Marketers Need To Know


We’re going to talk about domain reputation as it applies to customers who are moving to a new ESP, and how that reputation impacts the warm-up and ramp-up periods. One of the new trends that we’re seeing in Deliverability, involves new clients who are warming-up their new domain reputation. They were following all the correct guidance on the new domain/IP, but still experienced tepid results. This goes beyond just the domain.

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Domain Name Valuations: Automated & Manual Methods for Valuing Virtual Assets

Domain Name Valuations – Table of Contents. + The Lowdown on Domain Names. + Why Domain Name Valuations Matter? Factors That Impact Domain Name Valuations. + 4 Different Ways to Valuate Your Domain Name. Your domain name says a lot about your business.

Why Lead Nurturing Is Now Marketing’s Domain


Once upon a time, B2B lead nurturing was strictly the domain of the sales team. Using trade shows, print ads, and occasionally broadcast spots, B2B marketers generated leads, which were passed along to the sales department. Salespeople then followed up with the leads, nurturing them on the phone and sometimes even with a three-martini lunch. This mythical lunch was a part of the lead nurturing process.

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Why Lead Nurturing is Now Marketing’s Domain


Once upon a time, B2B lead nurturing was strictly the domain of the sales team. Using trade shows, print ads, and occasionally broadcast spots, B2B marketers generated leads, which were passed along to the sales department. Salespeople then followed up with the leads, nurturing them on the phone and sometimes even with a three-martini lunch. This mythical lunch was a part of the lead nurturing process.

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COM vs.NET vs.ORG: How to Choose Your Domain Name Extension

How to Choose A Domain Name Extension. What is a Domain Extension? + Why Does the Domain Extension Matter? + 6 Tips for Choosing the Best Domain Extension. Yes, the domain name matters, but so does the domain extension. Why domain extensions matter.

Five Smart Tips for Choosing a Winning Domain Name

Navigate the Channel

Have you considered how important your domain name is or will be for your business? In addition, you’ll use that domain name as part of your advertising campaigns for years to come. We’ve put together five smart tips to help you choose a winning domain name. Be Brandable – Your domain naming system is more than just the address for your website—if you have a strong online presence, it becomes a recognizable part of your brand.

Register a domain name for every event on your calendar


When you include a domain or a URL in your advertisement, you either need to own that keyword phrase in Google search or you need to secure something much easier than It’s the same with domain names. And domains are cheap unless you go out of your way to spend a lot of money (you heard me Network Solutions, I’m watching you!). So, come over to my awesome hooptie domain name reseller account and buy some domains from me.

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Increase Your Domain Authority With Quality Backlinks


What is domain authority and why is it relevant for backlinks? Domain authority is not used by Google or other search engines and it is not an actual ranking factor for SEO. It was created by Moz as an indicator of success for your domain.

A Comparison of Domain Authority Checkers for Link Building via @JulieJoyce

Search Engine Journal

Learn how to evaluate domain authority checkers and what Domain Rating, Authority Score, TrustFlow & more really mean. See popular domain authority checkers compared.

Is Domain Flipping Worthwhile?

Altitude Branding

Let’s say you’ve decided to launch a music site for which you want the domain name You run a domain search and find it available for sale at $106,600. A domain flipper hoping someone with deep pockets will come along is holding it. Hey, if all you need to do to make a quick $106k is think up a domain name and wait for somebody to want it, why should you put any energy into actually building out a site? But we have to ask: Is domain flipping worthwhile?

Five Essential SEO Tips for Your Domain Name


Whether you’re running an ecommerce site, a blog, or a community portal, your domain name is critical to your website’s success. Today, we’re going to talk about how to make the right choice and select a domain that’s not only SEO-friendly, but also highly marketable. Forgetting about SEO for a second, domain names that are easy to remember have a lasting influence on how people perceive your site. Some advice to remember: Keep your domain name under fifteen characters.

Domain expert Karl Volkman on the coming changes


Have you been keeping up with the upcoming sea changes in top-level domain (TLD) names? Businesses are about to have a choice of just about anything for the end of their domain name, as long as they are willing to pony up $185,000 for the privilege. Check out what Karl has to say about this coming sea change in Internet domains. Internet Marketing Interview Domain name Generic top-level domain ICANN Top-level domainImage by ivanpw via Flickr.

Selling Domain Hosting Auction Affiliate Marketing

jesikadraw #jesikaschool #domain #godaddy #affiliate_marketing DISCLAIMER Copyright Disclaimer under section 107 of the Copyright Act of 1976, allowance is made for “fair use” for purposes such as criticism, comment, news reporting, teaching, scholarship, [.].

What Is a Top-Level Domain? A Handy Guide to TLDs


What are top-level domains? Can they impact your SEO? In this guide, we‘ll share everything you need to know about TLDs and how they work. SEO 101

Need a New Web Domain? Read this First

Content Marketing Institute

Even if you already have your primary website, your domain days aren’t done. You may need a new-to-you domain. Continue reading → The post Need a New Web Domain? A new content hub? Microsite? Campaign? Here’s what you should know. Read this First appeared first on Content Marketing Institute. Company News

A Comprehensive Analysis of the New Domain Authority


Moz's Domain Authority is requested over 1,000,000,000 times per year, it's referenced millions of times on the web, and it has become a veritable household name among search engine optimizers for a variety of use cases, from determining the success of a link building campaign to qualifying domains for purchase. What follows is a rigorous treatment of the new Domain Authority metric. Domain Authority predicts the likelihood that one domain will outrank another.

Why haven’t you secured a ton of domain names?


If you’re interested in protecting and controlling your own online reputation, one of the easiest things in the world you can do is register as many domain names as are available and try to back-order all the rest. One domain’s good enough, right? Maybe my megaphone isn’t big or loud enough but folks are still wandering around with maybe one domain name. Sometimes this domain name is their name; other times, it’s something cute or branded.

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Executing a Domain Migration: An Inside Look From OnLogic (Formerly Logic Supply)


We want to share our story, the steps we took to prepare for this major change, and some things we learned along the way about what it takes to execute a successful domain transition (with minimal impact on organic results) in an effort to help those facing the same challenge.

How to Use Domain Authority for SEO - Whiteboard Friday


Posted by Cyrus-Shepard Domain Authority is an incredibly well-known metric throughout the SEO industry, but what exactly is the right way to use it? In this week's edition of Whiteboard Friday, we're delighted to welcome Cyrus Shepard as he explains both what's new with the new Domain Authority 2.0 I'm honored to be here today with Moz to talk about the new Domain Authority. I want to talk about how to use Domain Authority to do actual SEO. What is Domain Authority?