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What Is Domain Authority and Why Is It Important?

Marketing Insider Group

If you’re familiar with SEO, you know that domain authority is key to ranking well on SERPs. In fact, research shows that over 70% of SEO experts check their website’s domain rating at least once a month. But what is domain authority? What Is Domain Authority? How Is Domain Authority Calculated? How is it measured?

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Five Smart Tips for Choosing a Winning Domain Name

Navigate the Channel

If you’re fortunate enough to be choosing a domain name for a new business venture or company site, congratulations. We’re going to hit you with a couple of quick facts you should consider before we talk the importance of domain names. Now we can discuss our five top tips to help you choose a winning domain name.

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Should I Use a Separate Domain for Marketing Emails?

The Point

A client asks: “ We’ve been told that we should use a separate and unique domain for email that’s different from our main Web domain. If your main domain isn’t used for marketing emails, it can help preserve that domain’s reputation and thus improve email deliverability. Is this something you’d recommend? ”.

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Google’s On Domain Name Selection: Branding Over Keywords via @sejournal, @MattGSouthern

Search Engine Journal

Google's Search Relations Team advises that domain name choices should prioritize long-term branding over keyword-centric SEO strategies. The post Google’s On Domain Name Selection: Branding Over Keywords appeared first on Search Engine Journal.

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How To Choose A Domain Name via @sejournal, @martinibuster

Search Engine Journal

Here are 11 tips for choosing the best domain name that potential site visitors will remember. The post How To Choose A Domain Name appeared first on Search Engine Journal.

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Is There Ranking Power In Keyword Domains? via @sejournal, @martinibuster

Search Engine Journal

Choosing a domain name is an important step for launching a website, so it's important to make the right choice. The post Is There Ranking Power In Keyword Domains? appeared first on Search Engine Journal.

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Expired Domains And Google Ranking Bonus? via @sejournal, @martinibuster

Search Engine Journal

Google's John Mueller answers a question about expired domains and any bonus they might have The post Expired Domains And Google Ranking Bonus? appeared first on Search Engine Journal.

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