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A Content Marketer’s Guide to Designing Efficient Workflows

Contently

Building Efficient Workflows Workflows are at the core of meeting your content strategy goals, whether that be driving traffic from organic search, generating revenue, or anything in between. When building efficient workflows, start with these five steps: 1. Remember: High-quality, audience-driven content will help drive efficiency.

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The Difference Between Effectiveness and Efficiency Explained

InsightSquared

What is the difference between effectiveness and efficiency in sales? When it comes to B2B sales tools, efficiency is prioritized more so than effectiveness. Efficiency and effectiveness are both buzzwords popularly used by CEOs and Sales VPs to chart the course of their organization. Companies Struggle to Find Balance.

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How to Run a Truly Efficient Business

Webbiquity

In business, efficiency is about getting the most out of your available resources. Here are five tips on how to make efficiency an everyday priority in your business. Automate as many tasks as possible within your business to become more efficient. Contributed post. Image credit: Nattanan Kanchanaprat on Pixabay.

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AI Efficiency, Human Creativity: How Can AI Help Creators Enhance Their Creative Work?

Rock Content

I use AI tools to be more efficient. At Rock Content, we believe that AI can make our marketplace smarter and more efficient — while still using human creativity to craft the most captivating content. The post AI Efficiency, Human Creativity: How Can AI Help Creators Enhance Their Creative Work? See you there!

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Best Practices to Boost Marketing Efficiency while Decreasing Cost Per Sale

Speaker: Kristin Hess - Senior Product Marketing Manager, Drift; Will Lyon - Head of Vertical Marketing, 6sense

But while we’ve all been thrust into digital transformation, we haven’t all made the transition efficiently. The past three years have forced nearly every industry to rethink their prospect and customer engagement strategy.

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How to Do an Efficiency Audit on Your B2B Company

Webbiquity

Efficiency is vital to conserving cash , the lifeblood of all businesses (startups particularly) that enables them to profitably grow revenue. An efficiency audit allows you to streamline processes and tap into the needs of your customers. What Is an Efficiency Audit? How Do I Conduct an Efficiency Audit on My B2B Company?

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The Difference Between Effectiveness and Efficiency Explained

InsightSquared

What is the difference between effectiveness and efficiency in sales? When it comes to B2B sales tools, efficiency is prioritized more so than effectiveness. Efficiency and effectiveness are both buzzwords popularly used by CEOs and Sales VPs to chart the course of their organization. Companies Struggle to Find Balance.

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Marketing Through Storytelling: The Secret to Building a Unique Brand Identity

Speaker: Amanda Wener, Award-Winning Content Strategist and Brand Storyteller

As an added bonus, you'll learn the secret to efficient content production across various teams and stakeholders, ultimately saving your organization time and money. Why functioning like a newsroom works. How a structured approach to content creation and marketing can bring your brand to life.

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Maximizing Marketing Efforts: Benefits of Personalizing Online Experience

Speaker: Kate Marx, VP of State Street Global Advisors; Tara Quehl, Marketing Director at Demandbase; Lee Zucker, Global Head of GTM & Revenue Strategy at Drift

During this panel-style chat, financial services marketing experts Lee Zucker of Drift, Tara Quehl of Demandbase, and Kate Marx of State Street Global Advisors will teach you how to: Shift your marketing efforts towards a digital-first client experience Humanize your clients’ website experiences Use first-party cookies to inform your marketing strategy (..)

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4 AI Hacks to Make Sales Teams More Efficient

Over the last two years, there’s been a 76 percent increase in AI adoption across sales organizations. For sales teams, AI opens up a world of new possibilities, including automating outreach, identifying best-fit buyers, and keeping CRMs flush with fresh data.

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Staying Relevant in Sales as AI and Technology Continue to Take Over

Speaker: John Barrows, CEO, JBarrows Sales Training

As companies and reps continue to look for technical solutions to create efficiencies throughout the sales process the human element of sales is being lost. So don’t miss out and join us for this for this final episode on improving your Salesforce efficiency! You’ll learn: The current sales process and why it’s broken.

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How to Overcome the Pain Points of Your CRM

CRM software is a powerful tool when used correctly, yet another obstacle to a sales team’s efficiency when it’s not.

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The 2019 Technographic Data Report for B2B Sales Organizations

The reason for this is simple—sales teams value technographic data because it makes essential selling activities easier and more efficient. In fact, the majority of respondents agree—with 72.3% reporting that technographic data is either somewhat important or very important to their organization. Download the report to learn more!

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The Ultimate Guide to Executive Recruiting

That is why building a strong framework for executive hiring that maximizes efficiencies while minimizing cost and time to hire is important. It's no secret that hiring for a senior management position is a tough task for recruiters, and remaining open to changes and seeking better ways to source candidates is critical. How to Source Talent.

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Using Connected Device Data to Improve Sales

Speaker: Charlie Isaacs, CTO for Customer Connection at Salesforce

Join us for this fantastic second episode in our Salesforce efficiency series! Dive into details on how this works in practice. Come away with actionable insights for your entire sales cycle. August 14th 2018, 11 AM PST, 2 PM EST, 7 PM GMT.