Tiecas

AUGUST 14, 2023

I recently downloaded the report Manufacturing Content Marketing – Insights for 2023. They were from around the world, from different industries in varying job functions, and working within companies ranging in size from Micro (1 – 9 employees) to Large (1,000+ employees). They do this survey every year. What do I mean by that?

Customer Surveys 52

Customer Surveys Content Marketing Marketing Budget Creation Planning 52

Bannerflow

MARCH 16, 2023

2023 is well and truly on, and it’s clear that the MarTech landscape is rapidly evolving. In this blog post, we’ll explore some of the top MarTech trends for 2023, and how marketers can stay ahead of the game. AI and Machine Learning Another key trend for 2023 is the increasing use of AI and machine learning in MarTech.

Trends 59

Trends Privacy Gartner Advertising Agencies 59

Optinmonster

DECEMBER 19, 2023

The eCommerce industry lost more than $40 billion in online payment fraud in 2022 alone. A study by Omniconvert found that the average churn rate in eCommerce ranges from 62–82%. For instance, the eCommerce industry has the second biggest challenge in recruiting in the UK at present. Online shopping is growing in popularity.

eCommerce 83

eCommerce Marketing Management Business Budget Programs 83

HG Data

JANUARY 5, 2024

HG Insights is pleased to announce its CEO Elizabeth Cholawsky has been honored with the Gold Lifetime Achievement Award in the Business Products category at the 2023 American Business Awards. More than 3,700 organizations of all sizes and in virtually every industry were nominated in 2023 in a wide range of categories.

Product 104

Product Business Organization 104

Parse.ly

SEPTEMBER 12, 2023

In the dynamic and transformative landscape of digital marketing, staying ahead of the curve requires a deep understanding of the evolving tools and strategies that shape the industry. The ability to empower a broader range of professionals with data insights, intuitive publishing tools, etc, is becoming a competitive advantage.

Marketing Report 52

Marketing Report Trends Marketing Analytics Tools Marketing Budget 52

Outgrow

APRIL 21, 2023

Outgrow Emerges as a Leader in G2 Spring Awards 2023! We have exciting news—Outgrow is the winner of G2’s Spring Award 2023! Outgrow emerged as a leader once again among industry professionals. This has been the mantra for maximum engagement and qualified lead generation for many of our clients across industries.

Outgrow 52

Outgrow Budget Programs High Quality Lead User-Generated Content 52

ClearVoice

MAY 29, 2023

In this post, we’ll talk about marketing personas, why they’re important, and the best practices for creating one in 2023. Buyer personas can inform a wide range of marketing activities. Analyzing third-party market research reports on industry trends and customer behavior patterns. What is a marketing persona?

Work Management 52

Work Management Marketing Management Buyer Personas Marketing Analytics Tools 52

Marketing Insider Group

MARCH 27, 2023

The exact tactics and their execution are very likely to vary depending on business type and industry. This importance is emphasized in a 2023 study by Zippia, where it was found that 68% of B2B customers are lost due to perceived indifference or apathy. Every company’s client retention strategy will look different.

Tactics 245

Tactics Effectiveness B2B Marketing Management 245

SpotMe Blog

JULY 28, 2023

There are many in-person event platforms available, ranging from free open-source options to enterprise-level software. In-person events have certainly made a comeback in 2023 after nearly 3 years of virtual-only. If you host a wide range of event types and sizes, look for an end-to-end platform that works for events of all scales.

Marketing Automation Services 52

Marketing Automation Services Enterprise Management Work Management Marketing Management 52

Marketri

DECEMBER 11, 2023

As we bid farewell to another transformative year, I’m delighted to pause and take a moment to reflect on the journey we’ve shared in 2023. Marketri’s evolution has mirrored the broader marketing industry as we embraced video marketing, AI, and automation technologies, recognizing their potential to revolutionize content creation.

Planning 62

Planning B2B Thought Leadership CMO Ethics 62

Valasys

SEPTEMBER 22, 2023

In this blog post, we’ll explore the top B2B influencer marketing strategies for 2023 and delve into essential aspects such as influencer selection, ROI measurement, best practices, relationship building, and the utilization of industry experts.

B2B Marketing 52

B2B Marketing Webinar Metrics Marketing & Strategy Marketing Strategy 52

accelerate agency

DECEMBER 6, 2022

accelerate agency has been shortlisted in three categories in the 2023 UK Digital Excellence Awards. The UK Digital Excellence Awards celebrates top performers across a wide range of digital industries in the UK. The UK Digital Excellence Awards celebrates top performers across a wide range of digital industries in the UK.

Advertising Agencies 52

Advertising Agencies Paid Search Agency Ad Agencies Outreach 52

accelerate agency

DECEMBER 6, 2022

accelerate agency has been shortlisted in three categories in the 2023 UK Digital Excellence Awards. The UK Digital Excellence Awards celebrates top performers across a wide range of digital industries in the UK. The UK Digital Excellence Awards celebrates top performers across a wide range of digital industries in the UK.

Advertising Agencies 52

Advertising Agencies Paid Search Agency Ad Agencies Outreach 52

accelerate agency

DECEMBER 6, 2022

accelerate agency has been shortlisted in three categories in the 2023 UK Digital Excellence Awards. The UK Digital Excellence Awards celebrates top performers across a wide range of digital industries in the UK. The UK Digital Excellence Awards celebrates top performers across a wide range of digital industries in the UK.

Advertising Agencies 52

Advertising Agencies Paid Search Agency Ad Agencies Outreach 52

Hubspot

JANUARY 17, 2023

Tech is one of the fastest-growing industries today. Here, we'll cover the basics of tech sales, the pros and cons of working in this industry, and how you can kickstart a career in tech sales in 2023. How to Get Into Tech Sales in 2023. Let's explore the pros and cons of this industry below. Table of Contents.

Work Management 76

Work Management Marketing Management Sales Qualified Leads Startups 76

Optinmonster

NOVEMBER 7, 2023

Here’s a breakdown of how these rates can differ across devices, industries, regions or countries, and marketing channels. Tablet : Tablet conversion rates can be similar to desktops, often falling in the 3% to 4% range, as they balance mobility and usability. Average Rates by Region or Country: United States : The U.S.

Conversion Rate 72

Conversion Rate eCommerce Advertising Benchmark Marketing Analytics Tools 72

Zoominfo

AUGUST 1, 2023

ZoomInfo covers over 4,500 topics, ranging from sales enablement tools to M&A to private equity. If you’re not sure where to start, you can browse through the Intent Topic Explorer — no matter what industry you work in, we have intent topics that can help you pinpoint exactly when your next best prospect is in the market.

Zoominfo 130

Zoominfo Intent Data Intent Intent Signal 130

SalesIntel

FEBRUARY 27, 2023

Email finder tools are used by a wide range of people, from businesses and professionals to individuals looking for contact information. The top 17 email finder services available in 2023 are excellent choices partly because of their user-friendly interface. Here are the top 17 email finder tools for 2023: 1.

Tools 52

Tools Work Management Social Networks API 52

Valasys

APRIL 3, 2023

Leaders are now more than ever asking, “How can we modify our GTM strategies in light of the anticipated market conditions for 2023?” Intent data marketing in 2023 can provide you with a comprehensive view of your most valuable customer profiles and give you a competitive advantage in this area.

Intent Data 52

Intent Data Intent Marketing AI Marketing Analytics Tools 52

Sprout Social

MAY 15, 2023

This helps you stay on top of the latest industry trends and identify untapped business opportunities. The tool gives you plenty of additional filters to help you narrow your search by engagement, date range and so on. The post 13 social listening tools for your brand in 2023 appeared first on Sprout Social.

Tools 112

Tools Brand Identity Branding Enterprise Management 112

Sana Commerce

SEPTEMBER 27, 2023

These shopping events attract a broader range of customers, including those who may not typically engage in B2B transactions. Read more – The chance to showcase product range and special offers The season is an ideal chance to showcase your B2B full catalog to holiday shoppers. This is the time to ensure you are top-of-mind.

Paid Search Agency 52

Paid Search Agency Contingency Planning B2B Work Management 52

SpotMe Blog

JULY 21, 2023

Cost Event registration software is available at a range of price points. 1 SpotMe Named a Leader in The Forrester Wave : B2B Event Management Technology, Q1 2023 report. 3 Rainfocus Named a Leader in The Forrester Wave : B2B Event Management Technology, Q1 2023 report. Reviews G2 Score: 4.8 1,185 reviews) Capterra Score: 4.8

Enterprise Management 52

Enterprise Management Work Management Marketing Management Budget Programs 52

SalesIntel

AUGUST 2, 2023

While Lusha has been a prominent choice for obtaining contact information, 2023 introduces a new era of top-notch alternatives that revolutionize how sales and marketing professionals connect with their target audience. Free Trial The post Top 10 Lusha Alternatives in 2023 appeared first on SalesIntel.

Lead Ranking 40

Lead Ranking Zoominfo Lead Scoring Intent Data 40

seo.co

NOVEMBER 10, 2022

However, there are many other tools in the search engine optimization industry that do essentially the same thing as Ahrefs, and sometimes they’re better suited to your individual needs. Ultimately, Ahrefs can be used both as a competitor analysis tool and a link-building platform to give you a competitive edge in your industry.

Cost Per Click 105

Cost Per Click Domain Keywords Advertising Agencies 105

DealSignal

JANUARY 27, 2023

In this blog post, we’ll take a look on the core pain-points you should focus on when considering your next lead generation software and why we believe that DealSignal is the best choice for you in 2023. This is where DealSignal stands out as the best choice for most B2B companies in 2023. What is a Lead Enrichment Software?

Marketing Budget 52

Marketing Budget Marketing Automation Services Budget Programs Lead Ranking 52

Digilant

MAY 11, 2023

The Interactive Advertising Bureau (IAB) recently held its highly anticipated 2023 NewFronts event in New York City, where advertisers got an exclusive look at expanded offerings, new measurement capabilities, innovative partnerships, and more. The post IAB NewFronts 2023: Digilant’s Key Takeaways appeared first on Digilant.

Budget Programs 40

Budget Programs Allocation Advertising Agencies Paid Search Agency 40

Webbiquity

MAY 3, 2022

The past couple of years have been devastating for those in the live events industry. What’s clear though is that the industry will never return to 2019. The live events industry will rebound, but with new processes and priorities. Event industry growth is accelerating, but it depends where you are.

Marketing Report 334

Marketing Report Event Marketing Research Trends 334

nDash

JANUARY 10, 2023

Instead, try this curated list of places to look for freelance writers in 2023. This platform is perfect for companies in every industry, ranging from B2B Technology to Medical Care, Education , and Marketing. The post Where to Find Freelance Writers in 2023 appeared first on nDash.com. A few searches can narrow it down.

Work Management 52

Work Management Marketing Management Curation Paid Search Agency 52

Hubspot

MARCH 8, 2023

So you know you want to enter sales, you've chosen a field with a wide range of career avenues and niches. We wanted to provide you with a list of some of the most hireable sales jobs for 2023 and beyond — so you can choose the best job for you. But locking in on a role you can secure and grow in can be tough.

Lock-In 66

Lock-In Trade Show Education Statistics 66

illumin

JANUARY 9, 2024

The discipline of retail media now includes a wide range of creative and engaging content from fleet media (including vehicles decked out with digital out-of-home ads) and onsite videos. The range of ways retailers interact with their customers is slated to continue its growth in the coming year and beyond.

Top of Funnel 105

Top of Funnel Advertising Agencies Funnel Advertising Emarketing 105

SpotMe Blog

JUNE 13, 2023

These companies have expertise in the healthcare industry and understand the unique needs of pharma companies and professionals, as well as HCP expectations. They also have established vendor relationships and buying power that can save you money, for example with event technology specifically tailored to the life sciences industry.

Enterprise Management 52

Enterprise Management Work Management Marketing Management Paid Search Agency 52

Huptech Web

JANUARY 13, 2023

Average Click-Through Rate (CTR) Across All Industries. The average CTR across all industries for Google Ads is 18%. This highlights the importance of providing a wide range of options to consumers searching for inspiration. This highlights the growing trend of personalization in the shopping industry. Search Ads Stats.

Paid Content 52

Paid Content Statistics Advertisements Advertising 52

Martech

DECEMBER 13, 2023

Industry headlines and random folks on X are happy to remind you that your SEO is “dead” in light of these developments, but the truth is that there has never been a more exciting and dynamic time to be in SEO. The concept of the headless CMS hit critical mass in 2023, and over the last year, Wix Headless joined the trend.

CMS Development 114

CMS Development SEO Trends API 114

Martech

JULY 27, 2022

Google has pushed back its self-imposed deadline of the end of 2023 for the deprecation of third-party cookies. In June 2021, Google had moved the deadline back from 2022 to 2023. The IAB CEO has decried the industries’ incremental and fragmneted response as a “ slow-motion train wreck.”

Google 124

Google Advertising Agencies Privacy Marketing Proposals 124

SalesIntel

FEBRUARY 9, 2023

The sales benefits of B2B data or sales intelligence platform ranges from increased leads to targeted segmentation, faster audience buying intent identification, and greater outreach personalization. Expect more and more sales teams to be using intent data in 2023. What are the Types of B2B Data?

Sales Management 52

Sales Management B2B Sales Top of Funnel Sales Qualified Leads 52

BDB

DECEMBER 22, 2023

And although we’ve always had a presence at FiE, the 2023 conference marked a significant shift for us as we decided, for the first time in a long time , to take centre stage by exhibiting. Compared to previous years, FiE 2023 showcased a remarkable uptick in attendance – and we could definitely sense the buzz. That’s a wrap!

Paid Search Agency 26

Paid Search Agency Advertising Agencies Peer-to-peer Conference 26

Valasys

APRIL 24, 2024

Finalized in December 2023, this acquisition underscores Apple’s growing focus on AI development for its mobile devices. Their technology focuses on “industry-leading compression and adaptation” to ensure fast, cost-effective, and accurate computer vision applications on mobile devices.

Startups 40

Startups Lead Ranking Acquisitions Customer Satisfaction 40