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Google and marketing industry predictably hostile to proposed surveillance advertising ban


This was in reference to this legislation, as well as other antitrust bills pending in the Senate this week (the American Innovation and Choice Online Act and the Open App Markets Act). For example, the company warned that the proposed legislation would prevent it from: Showing directions from Google Maps in its search results.

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Writing your first marketing agency proposal


Writing your first client proposal as a new digital marketing agency can be daunting, but they’re simpler than you might think. Great proposals. If your agency is fun and informal, your proposal should be fun and informal (but still cover your ass). For any high-value proposal, a title page of some kind is expected.


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How to Write a Client-Winning Social Media Proposal + [FREE Template]


Something that gives your clients the final nudge they need to choose you as their social media marketing comrade. And that something my friend is a fine-looking “ Social media proposal ”. So we will cover a step-by-step process that will enable you to create your social media management proposal from scratch. Income range?

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Google’s Privacy Sandbox: What you need to know


Google’s Privacy Sandbox is a space where a series of complex proposals to protect user privacy have been developed and are undergoing (or have undergone) extensive testing. Another is marketing analytics firm ChannelMix. “We Nevertheless, she views the Privacy Sandbox proposals as a step backwards.

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Put Your Data to Work: The Complete Playbook

They rely on data to power products, business insights, and marketing strategy. From search engines to navigation systems, data is used to fuel products, manage risk, inform business strategy, create competitive analysis reports, provide direct marketing services, and much more.

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Is TikTok’s Clock Ticking? 7 Answers to TikTok Ban Questions

Content Marketing Institute

Headlines sound the alarm on the proposed TikTok ban. But go behind all the noise and get answers to seven questions about the bill and its impact on marketing.

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The Entrepreneur Interview Series #15: Adam Hempenstall, Better Proposals


Proposal writing is the bane of every consultant, sales rep, freelancer, and account manager who has to produce them. Cutting corners saves time but may reduce the quality and thoroughness of the proposal, and so reduce the odds of winning the business. If only there was a way to create high-quality proposals quickly.

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Togetherness: Achieving Sales and Marketing Alignment

Speaker: Jeff Davis, Founder, jd2 Consulting Group

Studies show failure to align sales and marketing teams around the right processes and technologies costs B2B companies 10% or more of revenue per year. In today’s B2B business environment sales and marketing can no longer operate in silos. Jeff Davis is here to help you think differently about how Sales and Marketing should interact.