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Can Marketing Agencies Create Content for Any Industry?

Marketing Insider Group

Marketing agencies are a vital resource as businesses compete for attention in a nearly endless online landscape. However, an important question remains: Can marketing agencies tailor their content for any industry? Marketing agencies can create content for diverse sectors, despite industry-specific nuances.

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Three Ways To Get More Clients For Your Agency

Webbiquity

Digital agencies, marketing-related or otherwise, have a world of opportunities at their fingertips. Image credit: Austin Distel on Unsplash Agency owners continually seek to add more clients, and hence more revenue, to their businesses. Get More Clients For Your Agency: Three Top Ways 1. Contributed post.

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How to Review the Capabilities of Your Marketing Agency

Marketing Insider Group

That’s why we’ve come up with a list of important qualities to consider when deciding whether an agency will help your business thrive. Here’s what you need to know to review and select a marketing agency that’s guaranteed to grow your business. Consider the following criteria to set your business up for success.

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“Agency” isn’t the problem. Why an agency drives value

SmartBrief - Marketing

There’s a debate around the use of the word ‘‘agency” and whether or not it tethers the industry to the past or a broken model. As an agency lifer and lover, I’ve always taken tremendous pride in the idea of an agency. But allow me to add another layer to the conversation by considering the benefits of human agency.

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4 Simple Decisions to Unlock Your Post-Cookie Targeting Strategy

Connect to agency identity spines. By selecting the right partners and breaking down the problem into a handful of key decisions, brands and agencies can effectively navigate the post-cookie world. Target authenticated IDs. Boost reach with AI-driven technologies.

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9 Things To Look for in a Digital Marketing Agency

Marketing Insider Group

How can a digital marketing agency help you stand out in a crowded market? A digital marketing agency can help you gain visibility or, at a minimum, keep up with your competitors. Discover what a digital marketing agency is and what it can do for you. A reputable agency uses its own strategies to market itself.

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Choosing Your Ally in Growth: The Consultant vs. Agency Dilemma

Convince & Convert

So you’re at the point in your business where you’re looking to outsource support, whether it’s fixing an issue, auditing your current techstack, or attempting to scale, and you’re debating between hiring a consultant or an agency? First, let’s identify what exactly is the role of a consultant and an agency?

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Customer-Centric Websites: Successful Strategies to Engage B2B Buyers

Speaker: Kellie de Leon, Vice President of Marketing & Strategy, The Mx Group

Kellie de Leon, VP of marketing and strategy at B2B agency The Mx Group, works with marketers every day to help them create and execute customer-centric strategies and content that increase web engagement and conversion. But how do you go about this? In this webinar, she'll discuss how to make your website more customer-centric.

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Best Practices for Selling to Government Agencies

Because of this, selling your product or service to a government agency can be a great way to increase profits. MarketJoy VP of Customer Success, Curtis Bendt, has used his vast experience in sales industry to craft a list of best practices for selling to government agencies to give you a more specific idea of what the process involves.

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Whether you are a freelance social media manager, agency professional, or business owner, these advanced prompts will revolutionize your approach to social media management and deliver exceptional results. Don't miss this opportunity to take your social media presence to new heights.

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A Crash Course in B2B Email Creative

Speaker: Howard Sewell, President, Spear Marketing Group

Join Howard Sewell of Spear Marketing Group, a leading B2B agency, as he uses real-world examples to highlight tips, techniques and key principles that can make or break your campaigns. But in today's attention economy, strong creative can be the defining factor that gets your email to stand out in the inbox.

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The Resurgence of Direct Mail as a Growth Marketing Strategy

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.

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Thinkers360 2022 B2B Thought Leadership Outlook Research

The purpose of the research was to better understand current and future trends with regard to both thought leadership creators – such as individuals, agencies and brands – and thought leadership consumers and their plans for 2022.