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Outsourcing Web Development: What to Consider When Hiring an Agency

Marketing Insider Group

For many organizations, outsourcing web development has become a go-to strategy to achieve high-quality results without the challenges of building an in-house team. billion in revenue in 2024 as more companies look to outsource these tasks. Why Outsource Web Development? Another benefit is the cost efficiency.

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How to select a CMS that powers SEO, personalization and growth

Martech

As the customer journey grows more complex in 2025, organizations need a best-in-class martech stack to deliver a seamless, data-driven experience across multiple channels. Why is the right CMS a critical building block for establishing a solid foundation? A CMS with built-in discovery features is even better.

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Transitioning to a headless CMS: Best of the MarTechBot

Martech

I am the first generative AI chatbot for marketing technology professionals. Prompt: What is a headless CMS people are talking about, and why should we care? Unlike traditional CMS platforms, which combine both the back-end and front-end, a headless CMS decouples the content repository from the delivery mechanism.

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How SEO agencies can earn recurring revenue with site management services by Kinsta

Martech

SEO agencies are perfectly positioned to expand their services to include website management. Unlike project-based SEO work, site management creates opportunities for ongoing, predictable income through recurring service plans. This is a strategic way to grow your business and build stronger client relationships.

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The Top 10 WordPress CMS Alternatives

Webbiquity

WordPress has made its name as the go-to content management systems (CMS) for businesses to represent their brand, goods, and services online. However, that doesn’t mean WordPress CMS alternatives aren’t worth evaluating. In fact, you may find that they better support your company’s unique needs than WordPress does.

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Have you thought your CMS, SEO, and site-hosting strategy through?

Biznology

While tools like cPanel can install CMS platforms like Drupal and WordPress into $3.95/month month web hosting services with the click of a button, there’s the cheap and easy way and there’s the right way. Most modern content management (CMS) sites support plugins and modules. As they say, measure twice, cut once.

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What Technology Tools Do You Need for an Accessible Website?

Marketing Insider Group

Here’s a helpful introduction from W3C (World Wide Consortium), the creators of WCAG 2.1. It involves helping those with motor disabilities or other mobility issues. Users need to be able to navigate by keyboard, site assistance, or other methods that don’t involve a mouse to meet the operability standard. Screen-Readers.