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The moving target of permissible PII

Martech

And how much of that data is permissible for advertising. The new rules for PII data collection and usage. The new rules for collecting and using PII data hinge on the notion that peoples’ data belongs to them, not big tech. Of these new rules, the first and quite obviously the most important is around consent.

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Permission-Based Email Marketing: Everything You Need to Know

Optinmonster

Are you totally clear on the ins and outs of permission-based email marketing? But if you’re not 100% clear on rules like GDPR and the CAN-SPAM act of 2003, you could be risking heavy penalties and fines. That’s why, today, we’re going to tell you exactly what permission-based email marketing is and why it matters.

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Basic Trade Show Booth Etiquette Rules for Staff

Navigate the Channel

In this article, we will explore the fundamental trade show booth etiquette rules that every staff member should be aware of to ensure a successful event. No Intrusion Never enter the space of another exhibitor without proper permission. The post Basic Trade Show Booth Etiquette Rules for Staff appeared first on ER Marketing.

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The New Email Deliverability Rules: How to Make Sure You Reach Your Gmail and Yahoo Subscribers

Litmus

With Google and Yahoo enforcing new email deliverability rules, reaching your subscribers is about to get more difficult. But worry not—as long as you follow these new rules, your email campaigns should stay out of spam. What are the new Gmail email deliverability rules? Now, the good news: abiding by the rules isn’t that hard.

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HubSpot’s November 2023 releases: The manager’s guide

Martech

HubSpot’s November releases include deal pipeline rules, improved funnel reporting, allowing prospects to add guests to meetings on the scheduling page and more. Commenting improvements for live updates and permissions Collaborate more effectively with your team now that comments inside of HubSpot load in real time.

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What Are Lead Assignment Rules in Salesforce?

LeanData

Assignment rules are a powerful feature within Salesforce to assist your team’s automation of its lead generation and customer support processes. For case assignments, a company might establish one case assignment rule for weekdays and another assignment rule for weekends and holidays. . How to Define Assignment Rules.

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The First Rule of Relationship Selling? Don’t Sell

Salesforce Marketing Cloud

He asked for permission to tailor our presentation slides for his own company. When you uncover new information, you’ll find new ways to help. As you do, continue to forget about the quick sale. I remember a time when a client made a difficult request.

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